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		<title>Therapist turned Entrepreneur: Maelisa Hall, Founder of QA Prep</title>
		<link>https://pro.psychcentral.com/private-practice/2015/09/therapist-turned-entrepreneur-maelisa-hall-founder-of-qa-prep/</link>
					<comments>https://pro.psychcentral.com/private-practice/2015/09/therapist-turned-entrepreneur-maelisa-hall-founder-of-qa-prep/#comments</comments>
		
		<dc:creator><![CDATA[Dr. Julie Hanks, LCSW]]></dc:creator>
		<pubDate>Tue, 08 Sep 2015 22:23:33 +0000</pubDate>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Professional Blogging]]></category>
		<category><![CDATA[Psychotherapy]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[#privatepracticetoolbox]]></category>
		<category><![CDATA[clinical documentation]]></category>
		<category><![CDATA[Dr. Julie Hanks LCSW]]></category>
		<category><![CDATA[Dr. Maelisa Hall]]></category>
		<category><![CDATA[Therapist Turned Entrepreneur]]></category>
		<guid isPermaLink="false">http://pro.psychcentral.com/private-practice/?p=7387</guid>

					<description><![CDATA[<p>A few months ago, the first post in our news series &#8220;Therapist Turned Entrepreneur&#8221; was published. Today, we continue this series with Dr. Maelisa Hall, a mental health professional who...</p>
<p>The post <a href="https://pro.psychcentral.com/private-practice/2015/09/therapist-turned-entrepreneur-maelisa-hall-founder-of-qa-prep/" target="_blank">Therapist turned Entrepreneur: Maelisa Hall, Founder of QA Prep</a> first appeared on <a href="https://pro.psychcentral.com/private-practice/" target="_blank">Private Practice</a>.</p>]]></description>
										<content:encoded><![CDATA[<div>
<p><a href="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/Maelisa-Hall1.png"><img class="alignleft wp-image-7395 size-medium" src="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/Maelisa-Hall1-300x300.png" alt="Private Practice Toolbox interview Maelisa Hall" width="300" height="300" srcset="https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/Maelisa-Hall1-300x300.png 300w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/Maelisa-Hall1-150x150.png 150w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/Maelisa-Hall1-140x140.png 140w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/Maelisa-Hall1-155x155.png 155w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/Maelisa-Hall1-202x202.png 202w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/Maelisa-Hall1.png 800w" sizes="(max-width: 300px) 100vw, 300px" /></a>A few months ago, <a href="http://pro.psychcentral.com/private-practice/2015/03/therapist-turned-entrepreneur-howard-spector-founder-and-ceo-of-simplepractice/" rel="noopener">the first post</a> in our news series &#8220;Therapist Turned Entrepreneur&#8221; was published. Today, we continue this series with Dr. Maelisa Hall, a mental health professional who saw a need in the field for better strategies for clinical documentation. She created QA Prep to help train counselors to take better notes and make record-keeping more efficient and organized. Here is Maelisa&#8217;s story:</p>
<p><strong>What is your background? How did you get started in the mental health professional field?</strong></p>
<p>I’m a clinical psychologist, and I have a variety of experiences in the mental health profession. When I originally started, I was very interested in systems of change- <a href="http://pubs.lib.umn.edu/ijps/vol2/iss1/4/" rel="noopener">family systems theory</a>, organizational psychology, and consulting. I found early on that I enjoy looking at the bigger picture, breaking down problems, and identifying solutions. I’ve used these skills in my work on a crisis response team, learning disability testing, vocational counseling, individual therapy, and more recently, in the realm of quality improvement and training.<span style="color: #ffffff">&#8230;</span></p>
<div><strong>Tell us about your business QA Prep and how you came to develop it.</strong></div>
<div><span style="color: #ffffff"> &#8230;</span></div>
<div><span style="color: #000000">I was working as a Quality Improvement (QI) Training Specialist at an agency and kept hearing the same thing from all the therapists I trained. They were so thankful that the agency provided a two day training on documentation because they felt grad school did not prepare them for this part of clinical work. I then started noticing therapists in private practice asking the same kinds of questions, except they didn&#8217;t have a QI person to call up and ask for help. Instead, they were searching on Facebook groups and listservs and would often get conflicting information. I thought it would be beneficial to provide the same level of support for therapists in private practice that therapists in agencies receive, so I started <a href="http://www.qaprep.com/" rel="noopener">QA Prep</a>. That quickly morphed into an online business model where I offer online trainings (both free and paid) so therapists have access to the material 24/7.</span></div>
<div><span style="color: #ffffff"> &#8230;</span></div>
<div><strong>Why do you think it is that so many therapists find documentation so difficult or tedious?</strong></div>
<div><span style="color: #ffffff"> &#8230;</span></div>
<div><span style="color: #000000">I think a big reason is that documentation is rarely talked about. We learn very little about it in graduate school and if we do, it’s often considered an afterthought. So it becomes this ambiguous, tedious thing that seems unrelated to our clinical work. And thefact that documentation is often unclear or not well understood by clinicians can create a snowball effect: therapists may “wing it” based on their limited experience in supervision, they feel embarrassed and think they are likely writing notes the wrong way, so they don’t share this and may avoid work. All of a sudden, a month can go by, and they may be 100 notes behind! They feel even <em>more</em> embarrassed and worry what other therapists would think if they owned up to this. Then documentation becomes daunting and scary. The cycle can continue and cause major problems (By the way, this is a really common scenario, so if it’s happening to you, speak up and get support!).</span></div>
<div><span style="color: #ffffff">&#8230; </span></div>
<div><strong>Explain why having a solid understanding and policy of clinical documentation is so critical from a practice building standpoint.</strong></div>
<div></div>
<div>The above scenario is a great example. When documentation is a big chore, it tends to pile up and then can take away from other tasks you could be doing related to your business. If you set aside an administrative day, but then 5-6 hours is spent writing notes, there won’t be much energy left for things like networking, phone calls, and social media.</div>
<div></div>
<div>Also, setting up your policies to be thorough from the beginning will save a lot of headache and help you to answer questions from potential clients more easily. For example, if you have a clear policy on reduced fees, you feel confident during initial consultations with potential clients and can present a clear message on your website.</div>
<div><span style="color: #ffffff"> &#8230;</span></div>
<div><strong>Here at Private Practice Toolbox, we encourage counselors to create income for themselves in ways other than simply seeing clients. Tell us <a href="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/static1.squarespace.png"><img class="alignright wp-image-7390 size-medium" src="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/static1.squarespace-300x107.png" alt="static1.squarespace" width="300" height="107" srcset="https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/static1.squarespace-300x107.png 300w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/static1.squarespace-140x50.png 140w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/static1.squarespace-155x55.png 155w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/static1.squarespace-202x72.png 202w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/static1.squarespace.png 1000w" sizes="(max-width: 300px) 100vw, 300px" /></a>about your experience as an entrepreneur.</strong></div>
<div><span style="color: #ffffff"> &#8230;</span></div>
<div>I love being an entrepreneur because I have so many ideas running through my head all the time. This can also be a bit of a curse, but my limited amount of time (I still have a full-time job) helps me to prioritize and stick with one task or program.</div>
<div>
<div><span style="color: #ffffff"> &#8230;</span></div>
</div>
<div>To help keep me focused, I use an old-fashioned day planner and plan about a year ahead. I list out when I’ll offer different programs, when I’ll work on creating something new, who I’d like to reach out to for networking, and also write out topics for weekly blog posts. I read emails from my followers and pay attention to questions therapists ask in forums and groups, so I’m able to sift through all my ideas and see what will be most relevant for people at the time. Sometimes that means adjusting a bit. And sometimes I get inspired and create something totally new out of nowhere. I love to create and having a business where I am free to create as many trainings as I want is wonderful!</div>
<div><span style="color: #ffffff"> &#8230;</span></div>
<div><strong>Your blog is impressive and has a lot of valuable information about clinical documentation. Explain how blogging/social media is important to your training and consulting business.</strong></div>
<div><span style="color: #ffffff"> &#8230;</span></div>
<div>Blogging and social media is a great way for me to interact with other therapists, build connections, and let people get a glimpse of what it’s like to work with me. In my blog posts, I can share tips and break things down so people can actually use those tips to make documentation easier without even paying me for anything. They’re able to see how the strategies I provide actually work in real life.</div>
<div><span style="color: #ffffff"> &#8230;</span></div>
<div>Plenty of people just need those free, quick tips, and I’m really happy to help them. I love it when someone sends me an email saying he/she got caught up on all notes, crafted his/her own personalized notes template, or created a treatment plan, all from my free crash course. And those people then share my website and information with other counselors because it helped them, and so on. So it&#8217;s good for them and for me!</div>
<div>Since most of these counselors have never met me in person and wouldn&#8217;t think to share my resources with their colleagues, I rely on my social media and blog posts to introduce myself and to get the word out about my services.</div>
</div>
<div>
<div><span style="color: #ffffff">&#8230; </span></div>
<div><strong>What are some of the challenges you’ve faced with QA Prep? And what are some of the most rewarding moments and successes you’ve experienced with it?</strong></div>
<div><span style="color: #ffffff"> &#8230;</span></div>
<div>One of my biggest challenges was figuring out what to offer. I knew what type of service I wanted to provide, but had no idea how to package it together. I invested in coaching, and that helped me to formulate a plan and give me direction on where to focus and when. My business is still a work in progress; it&#8217;s just over a year old. I continue to craft new trainings and tweak the specifics based on the responses I receive.</div>
<div><span style="color: #ffffff"> &#8230;<br />
</span></div>
<div>By far, the most rewarding moments have been when I hear success stories! I love hearing how people have changed their outlook and simplified their documentation, and I love to se<img class="alignleft size-full wp-image-7402" src="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/Maelisa-again-.jpg" alt="Maelisa again!" width="197" height="273" srcset="https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/Maelisa-again-.jpg 197w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/Maelisa-again--101x140.jpg 101w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/Maelisa-again--112x155.jpg 112w" sizes="(max-width: 197px) 100vw, 197px" />e people sharing my blog posts. It’s really satisfying to know that the work I’m doing is truly impacting people’s lives.</div>
<div><span style="color: #000000"> <span style="color: #ffffff">&#8230;</span></span></div>
<div><span style="color: #000000"><em>Dr. Maelisa Hall specializes in teaching therapists how to connect with their paperwork so it’s more simple and more meaningful. The result? Rock solid documentation every therapist can be proud of! Check out her <a href="https://qaprep.leadpages.net/paperwork-crash-course/" rel="noopener">free online Private Practice Paperwork Crash Course</a>, and get tips on improving your documentation today.<br />
__</em></span></div>
<div>Website: <a href="http://www.qaprep.com/" rel="noopener">http://www.qaprep.com/</a></div>
<div>Blog: <a href="http://www.qaprep.com/blog/" rel="noopener">http://www.qaprep.com/blog</a>/</div>
<div>Facebook: <a href="https://www.facebook.com/qaprep?fref=photo" rel="noopener">https://www.facebook.com/qaprep?fref=photo</a></div>
<div><span style="color: #ffffff">&#8230;</span></div>
</div>
<div>
<div dir="ltr">Join my <a href="https://www.facebook.com/groups/246052138796934/" rel="noopener">Private Practice Toolbox Facebook group </a>and connect with over <strong>3100 therapists</strong> around the globe in 2 simple steps:</div>
<div dir="ltr">1) Click request to join the group &amp;</div>
<div dir="ltr">2) <a href="https://docs.google.com/forms/d/1FcRD6M6EZ760jE-Z0jgQjMdrKaPh6d-oA9ILdm5m6RM/viewform" rel="noopener">Fill out this brief questionnaire</a> before you’ll be added to the group.</div>
<div dir="ltr"><span style="color: #ffffff">&#8230;</span></div>
<div dir="ltr"><span style="color: #000000">Need help blogging? <a href="http://pro.psychcentral.com/private-practice/blog-challenge/" rel="noopener">Join my ongoing therapist blog challenge</a>!</span></div>
</div>
<div></div>
<div></div><p>The post <a href="https://pro.psychcentral.com/private-practice/2015/09/therapist-turned-entrepreneur-maelisa-hall-founder-of-qa-prep/" target="_blank">Therapist turned Entrepreneur: Maelisa Hall, Founder of QA Prep</a> first appeared on <a href="https://pro.psychcentral.com/private-practice/" target="_blank">Private Practice</a>.</p>]]></content:encoded>
					
					<wfw:commentRss>https://pro.psychcentral.com/private-practice/2015/09/therapist-turned-entrepreneur-maelisa-hall-founder-of-qa-prep/feed/</wfw:commentRss>
			<slash:comments>1</slash:comments>
		
		
		<post-id xmlns="com-wordpress:feed-additions:1">7387</post-id><enclosure url="https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/unnamed-1-150x150.jpg" length="7323" type="image/jpg" />	</item>
		<item>
		<title>4 Common Marketing Mistakes of New Private Practitioners</title>
		<link>https://pro.psychcentral.com/private-practice/2015/08/4-common-marketing-mistakes-of-new-private-practitioners/</link>
					<comments>https://pro.psychcentral.com/private-practice/2015/08/4-common-marketing-mistakes-of-new-private-practitioners/#comments</comments>
		
		<dc:creator><![CDATA[Dr. Julie Hanks, LCSW]]></dc:creator>
		<pubDate>Thu, 27 Aug 2015 06:55:54 +0000</pubDate>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Finances]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media Skills]]></category>
		<category><![CDATA[Power of Online Presence]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[#privatepracticetoolbox]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[ideal client]]></category>
		<category><![CDATA[James Joyce]]></category>
		<category><![CDATA[LCSW Dr. Julie Hanks]]></category>
		<category><![CDATA[marketing mistakes]]></category>
		<category><![CDATA[mistakes are the pathway of discovery]]></category>
		<category><![CDATA[PPC marketing]]></category>
		<category><![CDATA[REST strategy]]></category>
		<category><![CDATA[Rock the Media]]></category>
		<guid isPermaLink="false">http://pro.psychcentral.com/private-practice/?p=7311</guid>

					<description><![CDATA[<p>Creating a private practice is an ambitious and brave endeavor, particularly because our training as clinicians more than likely didn’t include any business education. When beginning a practice, new therapists sometimes...</p>
<p>The post <a href="https://pro.psychcentral.com/private-practice/2015/08/4-common-marketing-mistakes-of-new-private-practitioners/" target="_blank">4 Common Marketing Mistakes of New Private Practitioners</a> first appeared on <a href="https://pro.psychcentral.com/private-practice/" target="_blank">Private Practice</a>.</p>]]></description>
										<content:encoded><![CDATA[<p><img class=" wp-image-7313  aligncenter" src="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/Marketing-Mistakes-300x300.png" alt="Marketing Mistakes" width="262" height="262" srcset="https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/Marketing-Mistakes-300x300.png 300w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/Marketing-Mistakes-150x150.png 150w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/Marketing-Mistakes-140x140.png 140w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/Marketing-Mistakes-155x155.png 155w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/Marketing-Mistakes-202x202.png 202w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/Marketing-Mistakes.png 800w" sizes="(max-width: 262px) 100vw, 262px" /></p>
<p>Creating a private practice is an ambitious and brave endeavor, particularly because our training as clinicians more than likely didn’t include <i>any </i>business education. When beginning a practice, new therapists sometimes struggle with how exactly to “market themselves” (<em><a href="http://pro.psychcentral.com/private-practice/2014/11/5-common-barriers-to-building-a-fee-for-service-practice/" rel="noopener">read here </a>for my suggestion on rethinking marketing as instead creating relationships, educating and serving the public, and building trust</em>). What strategies work&#8230;and what ones don’t? James Joyce wrote that &#8220;mistakes are the portal of discovery,&#8221; so we opened up a discussion on this topic to see where some of our Facebook community went wrong in the specific aspect of marketing. Here are 4 common marketing mishaps to avoid:<br />
<span id="more-7311"></span></p>
<p><strong><img class="alignleft wp-image-7312" src="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/money-down-the-drain-276x300.jpg" alt="money down the drain" width="238" height="259" srcset="https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/money-down-the-drain-276x300.jpg 276w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/money-down-the-drain-129x140.jpg 129w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/money-down-the-drain-143x155.jpg 143w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/money-down-the-drain-202x220.jpg 202w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/money-down-the-drain.jpg 736w" sizes="(max-width: 238px) 100vw, 238px" />1) </strong><b>Wasting Time and Money on Advertisements  </b></p>
<p>By far, the most common response we heard from those who chimed in had to do with the waste and inefficiency of paid advertisements, particularly Google Adwords and pay-per-click marketing. Unless you&#8217;re an expert, navigating the technicalities of these campaigns can be confusing, time-consuming, and expensive. Also, it seems that (at least in the experience of those in our conversation) therapy is <em>not</em> something that individuals seek out through browsing ads, either online or print, and there is simply not a good enough return on investment for you to pay a newspaper or site to promote your services. Not to worry, though; there are much more efficient ways for you to create a thriving practice.</p>
<p><b>2) Not Having a Functioning, Optimized Website  </b></p>
<p>While paid advertisements are generally not a successful strategy for attracting clients, an informative and frequently updated website <em>is</em> a proven way to build a flourishing practice. Neglecting to have a website or blog that is aesthetically pleasing, well-kept, and optimized toward one&#8217;s ideal client can cost you business. A clinician in our Facebook group explained that she made the mistake of promoting her practice before she had even finished putting together her website. You do not want potential clients to come across a 404 Error Page or &#8220;Coming Soon!&#8221; reading when they view your site, so make sure it is complete! Remember that your website is your storefront and should clearly and confidently declare your message, expertise, and how you can help your clientele.</p>
<p>One therapist recalls how she initially wanted to be as cost-efficient as possible, so she built a website that was free but was not particularly attractive or professional-looking. Fortunately, she was able to recreate her site into something better with the help of a web specialist (unlike paying someone to create and maintain an ad campaign, hiring an expert to help with your site <em>is</em> a valuable investment).</p>
<p><strong>3) Seeing Anyone as a Client    </strong></p>
<p>This is something that comes up <a href="http://pro.psychcentral.com/private-practice/2015/01/4-common-business-blunders-of-newbie-private-practitioners/" rel="noopener">over</a> and over again. Working with &#8220;mismatched clients&#8221; doesn&#8217;t benefit anyone. While it may be initially tempting to agree to see any individual who inquires about your services, you will be much happier and successful in your work if you first identify your <a href="http://pro.psychcentral.com/private-practice/2011/08/who-is-your-ideal-client/" rel="noopener">ideal client</a> (and create an <a href="http://pro.psychcentral.com/private-practice/2011/08/why-therapists-need-an-elevator-speech-crafting-your-basic-message-part-2/" rel="noopener">&#8220;elevator speech&#8221;</a> that you can use to communicate who he/she is), then <a href="http://pro.psychcentral.com/private-practice/2015/03/6-things-i-learned-from-breaking-up-with-managed-care/" rel="noopener">graciously refer out to colleagues</a> those who are a better fit for someone else.</p>
<p><b>4) Not Seeking Out the Right Mentor or Community of Support</b></p>
<p>Many therapists responded that they wish they had found a community of like-minded, experienced professionals to help them on their journey. Remember that others have been in your shoes, just starting out in private practice, learning by trial-and-error, and having to navigate new responsibilities and challenges (related to marketing and business),  and you don&#8217;t have to go it alone!</p>
<p>One clinician described how she did frequently talk with others in the field, but they were negative and discouraging. Finding the<em> right</em> support, individuals who energize, inspire, and educate you, will be critical to your success.</p>
<p><a href="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/06/rock-media-interest3.png"><img class=" wp-image-7282 size-medium aligncenter" src="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/06/rock-media-interest3-300x251.png" alt="Rock the Media School for Therapists" width="300" height="251" srcset="https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/06/rock-media-interest3-300x251.png 300w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/06/rock-media-interest3-140x117.png 140w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/06/rock-media-interest3-155x130.png 155w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/06/rock-media-interest3-202x169.png 202w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/06/rock-media-interest3.png 940w" sizes="(max-width: 300px) 100vw, 300px" /></a></p>
<p><em>If you&#8217;re looking for ways to increase the number of clients you see, check out my <a href="http://rockthemediaschool.com/" rel="noopener">Rock the Media School</a> to learn more about attracting individuals through social media.</em></p>
<h3 style="text-align: center"><span style="color: #000000">What marketing mistakes have YOU made?</span></h3>
<p>Join my <a href="https://www.facebook.com/groups/246052138796934/" rel="noopener">Private Practice Toolbox Facebook group</a> and connect with<strong> 3100 therapists </strong>around the globe in 2 simple steps: 1) Click request to join the group and 2) <a href="https://docs.google.com/forms/d/1FcRD6M6EZ760jE-Z0jgQjMdrKaPh6d-oA9ILdm5m6RM/viewform" rel="noopener">Fill out this brief questionnaire</a> before you’ll be added to the group.Get practice tips and blog updates in your inbox.</p>
<p><strong><a href="http://www.privatepracticetoolbox.net/" rel="noopener">Get 52 FREE Blog Topics and prompts when you sign up for the PPT Newsletter</a></strong> (that’s a year&#8217;s worth of weekly blog posts!)</p>
<p>&nbsp;</p><p>The post <a href="https://pro.psychcentral.com/private-practice/2015/08/4-common-marketing-mistakes-of-new-private-practitioners/" target="_blank">4 Common Marketing Mistakes of New Private Practitioners</a> first appeared on <a href="https://pro.psychcentral.com/private-practice/" target="_blank">Private Practice</a>.</p>]]></content:encoded>
					
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		<title>How Media Marketing Can Build Your Practice: Podcast Interview</title>
		<link>https://pro.psychcentral.com/private-practice/2015/08/how-media-marketing-can-build-your-practice-podcast-interview/</link>
					<comments>https://pro.psychcentral.com/private-practice/2015/08/how-media-marketing-can-build-your-practice-podcast-interview/#respond</comments>
		
		<dc:creator><![CDATA[Dr. Julie Hanks, LCSW]]></dc:creator>
		<pubDate>Tue, 25 Aug 2015 22:20:50 +0000</pubDate>
				<category><![CDATA[Media Skills]]></category>
		<category><![CDATA[Dr. Julie Hanks]]></category>
		<category><![CDATA[Interview]]></category>
		<category><![CDATA[Joe Sanok]]></category>
		<category><![CDATA[media coverage]]></category>
		<category><![CDATA[Media Exposure]]></category>
		<category><![CDATA[Media Marketing]]></category>
		<category><![CDATA[Media School]]></category>
		<category><![CDATA[Media School for Therapists]]></category>
		<category><![CDATA[Podcasting]]></category>
		<category><![CDATA[Practice of the Practice]]></category>
		<category><![CDATA[Private Practice]]></category>
		<category><![CDATA[Rock the Media]]></category>
		<category><![CDATA[Rock the Media School for Therapists]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[The Practice]]></category>
		<guid isPermaLink="false">http://pro.psychcentral.com/private-practice/?p=7438</guid>

					<description><![CDATA[<p>One of my favorite colleagues and friends, Joe Sanok from Practice of the Practice, invited me to join him for a podcast interview on how to get media coverage for...</p>
<p>The post <a href="https://pro.psychcentral.com/private-practice/2015/08/how-media-marketing-can-build-your-practice-podcast-interview/" target="_blank">How Media Marketing Can Build Your Practice: Podcast Interview</a> first appeared on <a href="https://pro.psychcentral.com/private-practice/" target="_blank">Private Practice</a>.</p>]]></description>
										<content:encoded><![CDATA[<p><a href="https://drjuliehanks.leadpages.co/rock-the-media-school-therapists/"><img class="alignleft wp-image-7439 size-medium" src="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/ROCK-THE-MEDIA-300x251.jpg" alt="ROCK THE MEDIA podast interview with Dr. Julie Hanks" width="300" height="251" srcset="https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/ROCK-THE-MEDIA-300x251.jpg 300w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/ROCK-THE-MEDIA-140x117.jpg 140w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/ROCK-THE-MEDIA-155x130.jpg 155w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/ROCK-THE-MEDIA-202x169.jpg 202w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/08/ROCK-THE-MEDIA.jpg 940w" sizes="(max-width: 300px) 100vw, 300px" /></a> One of my favorite colleagues and friends, Joe Sanok from <a href="http://www.practiceofthepractice.com/podcast-95-how-to-rock-the-media-with-dr-julie-hanks/" rel="noopener">Practice of the Practice</a>, invited me to join him for a podcast interview on how to get media coverage for your private practice and maximize it to build your online presence, build trust with potential clients who are willing to pay your full fee. We had a great time chatting about my journey to build a media presence and how it&#8217;s directly correlated with the growth of my private practice. After intentionally doing media interviews my practice grew from a few people to 3 locations and 20 therapists!</p>
<p>&nbsp;</p>
<p>I also give nitty-gritty details about my <strong><a href="https://drjuliehanks.leadpages.co/rock-the-media-school-therapists/" rel="noopener">Rock the Media School for therapists</a> online e-course that begins in 2 weeks. </strong>The 6 week e-course will walk you through how to identify <em>who</em> you want to reach, <em>how</em> to gain local and/or national media exposure, and how to use those interviews to build trust, boost your credibility, and attract clients who are willing to pay your full fee.<br />
<strong><a href="http://www.practiceofthepractice.com/podcast-95-how-to-rock-the-media-with-dr-julie-hanks/" rel="noopener">Listen to the podcast here</a></strong></p>
<p>Are you ready to grow your media and social media presence? My first cohort of Rock the Media School for Therapists starts Sept. 7! <strong><a href="https://drjuliehanks.leadpages.co/rock-the-media-school-therapists/" rel="noopener">Get details and sign up here</a></strong></p><p>The post <a href="https://pro.psychcentral.com/private-practice/2015/08/how-media-marketing-can-build-your-practice-podcast-interview/" target="_blank">How Media Marketing Can Build Your Practice: Podcast Interview</a> first appeared on <a href="https://pro.psychcentral.com/private-practice/" target="_blank">Private Practice</a>.</p>]]></content:encoded>
					
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		<title>4 Questions To Ask Yourself When Hiring a New Therapist</title>
		<link>https://pro.psychcentral.com/private-practice/2015/07/4-questions-to-ask-yourself-when-hiring-a-new-therapist/</link>
					<comments>https://pro.psychcentral.com/private-practice/2015/07/4-questions-to-ask-yourself-when-hiring-a-new-therapist/#comments</comments>
		
		<dc:creator><![CDATA[Dr. Julie Hanks, LCSW]]></dc:creator>
		<pubDate>Fri, 31 Jul 2015 17:14:38 +0000</pubDate>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Ethics]]></category>
		<category><![CDATA[Finances]]></category>
		<category><![CDATA[Human Resources]]></category>
		<category><![CDATA[Psychotherapy]]></category>
		<category><![CDATA[#privatepracticetoolbox]]></category>
		<category><![CDATA[hiring policies]]></category>
		<category><![CDATA[hiring practices]]></category>
		<category><![CDATA[Joe Sanok]]></category>
		<category><![CDATA[LCSW Dr. Julie Hanks]]></category>
		<category><![CDATA[licensure]]></category>
		<category><![CDATA[Lpc]]></category>
		<category><![CDATA[Practice of the Practice]]></category>
		<category><![CDATA[Wasatch Family Therapy]]></category>
		<guid isPermaLink="false">http://pro.psychcentral.com/private-practice/?p=7355</guid>

					<description><![CDATA[<p>One of the wonderful challenges that comes from having an abundance of business is the need to add new additional clinicians to your practice. But how exactly do you know who...</p>
<p>The post <a href="https://pro.psychcentral.com/private-practice/2015/07/4-questions-to-ask-yourself-when-hiring-a-new-therapist/" target="_blank">4 Questions To Ask Yourself When Hiring a New Therapist</a> first appeared on <a href="https://pro.psychcentral.com/private-practice/" target="_blank">Private Practice</a>.</p>]]></description>
										<content:encoded><![CDATA[<p><a href="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/Hire-Me.jpg"><img class=" wp-image-7362 size-medium alignright" src="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/Hire-Me-223x300.jpg" alt="Hire Me!" width="223" height="300" srcset="https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/Hire-Me-223x300.jpg 223w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/Hire-Me-104x140.jpg 104w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/Hire-Me-115x155.jpg 115w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/Hire-Me-202x272.jpg 202w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/Hire-Me.jpg 595w" sizes="(max-width: 223px) 100vw, 223px" /></a>One of the wonderful challenges that comes from having an abundance of business is the need to add new additional clinicians to your practice. But how exactly do you know who will be a good fit? How can you be sure to make the best choice that will benefit both the clients <em>and</em> your practice?</p>
<p>Not too long after opening <a href="http://www.wasatchfamilytherapy.com/" rel="noopener">Wasatch Family Therapy</a>, I had created relationships in my community and built my online presence to the point that the demand for my services exceeded the supply I could provide. In other words, I needed to hire new therapists! Since I do not have a background in business, the process was entirely new to me, but thankfully I found that it happened quite naturally. I identified a few key criteria (beyond simply having required credentials and experience) that a candidate must possess in order for me to feel like he/she was a good enough match to hire. Here are 4 questions to ask yourself when meeting with an applicant who you may potentially bring in to your practice:</p>
<ul>
<li>
<h2><span style="color: #000000"><em>Do I like him/her?  </em></span></h2>
</li>
</ul>
<p>It may seem obvious, but it&#8217;s critical that you feel comfortable with an individual who may be working for you. If you do not like to be in his/her presence, why would a client? It goes without saying that people skills are invaluable in this profession; it&#8217;s what we do! Look for someone who puts you at ease, is warm and inviting, and who you find yourself attaching with. Be mindful of the emotional climate of your practice; you want to bring someone in who will work well with others, avoid drama, and of course help clients through their emotional struggles. Whether or not I genuinely like someone is the most important factor determining if I hire him/her (interestingly, this same criteria is also usually first on the list of <a href="http://pro.psychcentral.com/private-practice/2015/03/3-things-potential-clients-really-want-to-know/" rel="noopener">what a client looks for in a therapist</a>).<span id="more-7355"></span></p>
<ul>
<li>
<h2><span style="color: #000000"><em>Were they born to be a therapist?   </em></span></h2>
</li>
</ul>
<p>When looking to add to my practice, I look for individuals who I can sense were born to do therapy. It&#8217;s common for practitioners to work with a lot of graduate level interns, and there are a select few who truly stand out; people who are naturally thoughtful, reflective, and sensitive to others&#8217; needs and feelings. I want someone who&#8217;s always had the intuition and instinct of a therapist who just had to go through the official training to actually become one.</p>
<ul>
<li>
<h2><span style="color: #000000"><em>Are they emotionally stable?  </em></span></h2>
</li>
</ul>
<p>This question is admittedly a bit delicate. While no one has it all together all the time, it naturally follows that someone who has a handle on his/her emotional issues can better assist clients in managing their own. Good therapists often use difficult past life experiences to relate to and help clients, so being &#8220;emotionally stable&#8221; doesn&#8217;t necessarily mean you&#8217;ve never struggled mental health or relationship problems; quite the opposite can be true! To use an analogy, you cannot be a tour guide for other people to places you&#8217;ve never traveled. Still, I need my therapists to be healthy in order to best serve our clients.</p>
<ul>
<li>
<h2><span style="color: #000000"><em>Do they reflect the values of my practice?</em></span></h2>
</li>
</ul>
<p>As the owner of my practice, I need therapists who work for me to be <em>similar</em> to me in many ways. This is not to say, of course, that I am wanting someone with the exact personality, training, and expertise that I have. Still, there needs to be a continuity of approach and therapy style common to our clinicians. Throughout the years, we&#8217;ve had inquiring individuals wanting to see me specifically after hearing me speak or learning about me through social media. When I don&#8217;t have an available opening to see someone new, I like to be able to state my confidence in another therapist and tell the prospective client that I&#8217;ve hand-selected a particular counselor that I wholeheartedly trust to do good work. I suggest that practitioners looking to hire new therapists identify a few specific values that are key to the philosophy and setting of their private practice to look for in applicants.</p>
<h3 style="text-align: center"><strong>What do YOU look for when hiring new clinicians?</strong></h3>
<h3 style="text-align: center"><em>Let me know!</em></h3>
<p><em>This post was adapted from an interview I did with Joe Sanok, LPC on&#8221; Practice of the Practice.&#8221; <a href="http://www.practiceofthepractice.com/get-attention-media-interview-julie-de-azevedo-hanks-msw-lcsw/" rel="noopener">Click here</a> for access to the full podcast.</em></p>
<p>Join my <a href="https://www.facebook.com/groups/246052138796934/" rel="noopener">Private Practice Toolbox Facebook group</a> and connect with over<strong> 3100 therapists </strong>around the globe in 2 simple steps:<br />
1) Click request to join the group and<br />
2) <a href="https://docs.google.com/forms/d/1FcRD6M6EZ760jE-Z0jgQjMdrKaPh6d-oA9ILdm5m6RM/viewform" rel="noopener">Fill out this brief questionnaire</a> before you’ll be added to the group.Get practice tips and blog updates in your inbox.</p>
<p><strong><a href="http://www.privatepracticetoolbox.net/" rel="noopener">Get 52 FREE Blog Topics and prompts when you sign up for the PPT Newsletter</a></strong> (that’s a year&#8217;s worth of weekly blog posts!)</p>
<p><a href="https://www.rockthemediaschool.com"><img class=" wp-image-7282 size-thumbnail alignleft" src="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/06/rock-media-interest3-150x150.png" alt="Rock the Media School for Therapists" width="150" height="150" srcset="https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/06/rock-media-interest3-150x150.png 150w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/06/rock-media-interest3-140x140.png 140w" sizes="(max-width: 150px) 100vw, 150px" /></a>Want to grow your practice<em> and</em> make a difference beyond the therapy office? Check out my NEW <a href="https://www.rockthemediaschool.com" rel="noopener">Rock The Media School for Therapists </a>&#8211; a 6-week online media + social media training designed for health and mental health practitioners. Learn how to build your media and your online presence so you can share your passion and practice with thousands of people! I hope you&#8217;ll join me. Fall cohort begins Sept. 7, 2015.</p>
<p>&nbsp;</p><p>The post <a href="https://pro.psychcentral.com/private-practice/2015/07/4-questions-to-ask-yourself-when-hiring-a-new-therapist/" target="_blank">4 Questions To Ask Yourself When Hiring a New Therapist</a> first appeared on <a href="https://pro.psychcentral.com/private-practice/" target="_blank">Private Practice</a>.</p>]]></content:encoded>
					
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		<title>HIPAA Security Rule Compliance for Private Practitioners</title>
		<link>https://pro.psychcentral.com/private-practice/2015/07/hipaa-security-rule-compliance-for-private-practitioners/</link>
					<comments>https://pro.psychcentral.com/private-practice/2015/07/hipaa-security-rule-compliance-for-private-practitioners/#comments</comments>
		
		<dc:creator><![CDATA[Dr. Julie Hanks, LCSW]]></dc:creator>
		<pubDate>Tue, 28 Jul 2015 06:59:55 +0000</pubDate>
				<category><![CDATA[Ethics]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Guest Posts]]></category>
		<category><![CDATA[Psychotherapy]]></category>
		<category><![CDATA[Technology]]></category>
		<guid isPermaLink="false">http://pro.psychcentral.com/private-practice/?p=7331</guid>

					<description><![CDATA[<p>Guest Post by Rob Reinhardt, LPCS, Technology Consultant for Mental Health Professionals, CEO of Tame Your Practice Wouldn&#8217;t it be nice if someone would provide us with a brief checklist...</p>
<p>The post <a href="https://pro.psychcentral.com/private-practice/2015/07/hipaa-security-rule-compliance-for-private-practitioners/" target="_blank">HIPAA Security Rule Compliance for Private Practitioners</a> first appeared on <a href="https://pro.psychcentral.com/private-practice/" target="_blank">Private Practice</a>.</p>]]></description>
										<content:encoded><![CDATA[<p><a href="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/HIPAA-Security-Rule-Compliance-for.png"><img class="alignnone  wp-image-7345" src="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/HIPAA-Security-Rule-Compliance-for-1024x512.png" alt="HIPAA Security Rule Compliance for" width="578" height="289" srcset="https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/HIPAA-Security-Rule-Compliance-for.png 1024w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/HIPAA-Security-Rule-Compliance-for-300x150.png 300w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/HIPAA-Security-Rule-Compliance-for-140x70.png 140w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/HIPAA-Security-Rule-Compliance-for-155x78.png 155w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/07/HIPAA-Security-Rule-Compliance-for-202x101.png 202w" sizes="(max-width: 578px) 100vw, 578px" /></a></p>
<p>Guest Post by Rob Reinhardt, LPCS, <em>Technology Consultant for Mental Health Professionals</em>, CEO of <a href="http://tameyourpractice.com/" rel="noopener">Tame Your Practice</a></p>
<p>Wouldn&#8217;t it be nice if someone would provide us with a brief checklist of things we need to do in order to comply with HIPAA (the Health Insurance Portability and Accountability Act)? I strongly recommend that you not wait for that to happen. HIPAA was purposely constructed to be flexible so that both large hospitals and solo practitioners would be able to comply. You wouldn&#8217;t want to follow the same checklist as a hospital would you? Further, because HIPAA now covers electronic Protected Health Information (ePHI), it&#8217;s important that it be flexible since technology continually evolves.</p>
<p>That said, there are some basic parameters and processes to be aware of. Once these concepts are understood, HIPAA no longer seems to be this overwhelming, unintelligible, monstrosity. It takes on a role similar to progress notes and other paperwork; that stuff that gets in the way of our client time, but we know we need to do it.</p>
<p>Here then, is a brief summary of the most important things to know about HIPAA:</p>
<p><strong>It&#8217;s More Than Just the HIPAA Privacy Notices</strong></p>
<p>HIPAA started out in 1996 with the Privacy Rule, which regulates the use and disclosure of Protected Health Information (PHI) by Covered Entities (CEs). Protected Health Information is any data about health care that can be linked to a specific individual. Covered Entities are health plans/insurers, clearinghouses, and providers who engage in “Covered Transactions”. For most mental health clinicians, that means filing electronic insurance claims (even if you don&#8217;t, be sure to read on). This is the part of HIPAA that brought us the HIPAA Notice of Privacy Practices, where providers detail for clients how and when they will use and/or disclose their PHI.</p>
<p>In 2003, the Security Rule was added in order to set standards for securing ePHI. It requires that CEs establish Administrative, Technical, and Physical safeguards to ensure the privacy of client data. This was further enhanced by the HITECH Act (Health Information Technology for Economic and Clinical Health Act) in 2009 and the Final (Omnibus) Rule in 2013.</p>
<p>I&#8217;ve found that most therapists have the Privacy Rule down pat, so in the following sections, I&#8217;ll focus on clarifying information from the Security Rule.</p>
<p><strong>HIPAA Security Compliance Is An Ongoing Process</strong></p>
<p>One of the primary components of complying with the Security Rule is completing a <a href="https://tameyourpractice.com/blog/think-youre-too-small-hipaa-fine" rel="noopener">Risk Analysis and Management Plan</a>. This is a process of documenting reasonably anticipated threats to the security of ePHI (i.e. theft, loss, fire) and a plan for dealing with those threats. This is required to be reinforced through a documented set of Policies and Procedures (yes, even if you&#8217;re a solo practitioner). Therapists wouldn&#8217;t dream of assessing a client at intake and then never re-visiting that assessment. Similarly this Risk Analysis process needs to be re-visited on a regular basis. This ensures that new technologies and threats are addressed appropriately.</p>
<p><strong>Software and Devices Can&#8217;t Be HIPAA Compliant</strong></p>
<p>If you listen to the marketing speak, you might get the impression that a CE can be in compliance as long as they choose software and devices that are “HIPAA Compliant”. The problem is that <a href="https://tameyourpractice.com/blog/your-software-and-devices-are-not-hipaa-compliant" rel="noopener">such things do not exist!</a></p>
<p>Only Covered Entities or Business Associates can be compliant with HIPAA by engaging in the processes described above. A Business Associate (BA) is any third party that a CE shares PHI with. This could be a billing agent, an EHR vendor, or a telehealth application vendor. In creating this relationship, the CE is required to establish a Business Associate Agreement with the BA, outlining the responsibilities of each. The good news is that, due to the Omnibus Rule, this requires that the BA is held to the same standards for compliance as the CE. To be clear, this doesn&#8217;t release the CE from all responsibility. They still need to conduct a Risk Assessment. However, it&#8217;s often the case (especially with EHR) that using a third party vendor will greatly decrease the scope of (read: amount of work involved in) the CEs process.</p>
<p>(Side Note: It&#8217;s important to note that financial transactions are exempt from HIPAA, so typically financial institutions don&#8217;t fit the definition of Business Associate. However, there are some circumstances to be aware of, such as<a href="https://tameyourpractice.com/blog/potential-privacy-and-hipaa-compliance-concerns-square" rel="noopener"> some of the features offered by services like Square</a>).</p>
<p><strong>But I Don&#8217;t Take Insurance So I Don&#8217;t Have To Worry About HIPAA</strong></p>
<p>It&#8217;s true that, if you (or your billing representative) are not filing electronic insurance claims, you likely don&#8217;t fit the definition of Covered Entity. Technically then, you don&#8217;t have to comply with HIPAA. You should be aware of and consider the following, however:</p>
<ul>
<li><strong>Standard of Care &#8211; </strong>HIPAA is becoming recognized as a “Standard of Care” when it comes to Privacy and Security. If how you handle privacy and security ever comes into question, there&#8217;s a solid chance that HIPAA will be the measuring stick for whether you&#8217;re doing a good job.</li>
<li><strong>Ethics – </strong>Our codes of ethics require that we keep client information confidential. In line with the first point, what standards can we use to prove that we are doing so, especially with ePHI?</li>
<li><strong>State Law</strong> – Be sure to understand your state laws regarding client privacy. If you&#8217;re in Texas, for example, your state laws are in some cases even more stringent than HIPAA.</li>
<li><strong>Best Practices – </strong>Similar to the idea of Standard of Care, the set of requirements in HIPAA are considered “Best Practices” for securing client data. While HIPAA may seem bloated and overdone in parts, the core requirements make sense and are a good path for significantly reducing the risks to privacy.</li>
</ul>
<p>Rob Reinhardt is a Licensed Professional Counselor Supervisor in North Carolina and CEO of <a href="http://tameyourpractice.com/" rel="noopener">Tame Your Practice</a>. In addition to helping therapists integrate technology into their practice, he is the column editor for Counseling Today magazine and creator of <a href="http://www.describecards.com/" rel="noopener">Describe</a>, a therapy tool appropriate for individuals and families of all ages!</p><p>The post <a href="https://pro.psychcentral.com/private-practice/2015/07/hipaa-security-rule-compliance-for-private-practitioners/" target="_blank">HIPAA Security Rule Compliance for Private Practitioners</a> first appeared on <a href="https://pro.psychcentral.com/private-practice/" target="_blank">Private Practice</a>.</p>]]></content:encoded>
					
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		<title>Therapist Blog Challenge #21: Maintaining Space in a Relationship</title>
		<link>https://pro.psychcentral.com/private-practice/2015/07/therapist-blog-challenge-21-maintaining-space-in-a-relationship/</link>
					<comments>https://pro.psychcentral.com/private-practice/2015/07/therapist-blog-challenge-21-maintaining-space-in-a-relationship/#comments</comments>
		
		<dc:creator><![CDATA[Dr. Julie Hanks, LCSW]]></dc:creator>
		<pubDate>Mon, 27 Jul 2015 22:37:45 +0000</pubDate>
				<category><![CDATA[Blog Challenge]]></category>
		<category><![CDATA[Self-care]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[#privatepracticetoolbox]]></category>
		<category><![CDATA[Dr. Julie Hanks LCSW]]></category>
		<category><![CDATA[Erik Erikson]]></category>
		<category><![CDATA[maintaining space in a relationship]]></category>
		<category><![CDATA[Private Practice]]></category>
		<category><![CDATA[Self Care]]></category>
		<category><![CDATA[Therapist blog challenge]]></category>
		<guid isPermaLink="false">http://pro.psychcentral.com/private-practice/?p=7201</guid>

					<description><![CDATA[<p>I&#8217;m excited to present a blog challenge that has to do with one of my favorite topics: relationships. Specifically, you&#8217;ll have the chance to explore the idea of how a person...</p>
<p>The post <a href="https://pro.psychcentral.com/private-practice/2015/07/therapist-blog-challenge-21-maintaining-space-in-a-relationship/" target="_blank">Therapist Blog Challenge #21: Maintaining Space in a Relationship</a> first appeared on <a href="https://pro.psychcentral.com/private-practice/" target="_blank">Private Practice</a>.</p>]]></description>
										<content:encoded><![CDATA[<p><a href="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2013/01/canstockphoto11778483.jpg"><img class="alignnone wp-image-4504 size-medium" src="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2013/01/canstockphoto11778483-300x199.jpg" alt="Blogging " width="300" height="199" srcset="https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2013/01/canstockphoto11778483-300x199.jpg 300w, https://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2013/01/canstockphoto11778483.jpg 800w" sizes="(max-width: 300px) 100vw, 300px" /></a></p>
<p>I&#8217;m excited to present a blog challenge that has to do with one of my favorite topics: relationships. Specifically, you&#8217;ll have the chance to explore the idea of how a person can maintain his/her own space (physically and emotionally) while also being in a relationship.</p>
<div align="center">
<p style="text-align: left"><strong>[Headline] </strong>Come up with a headline to give your readers an idea of what is to come. Here are a few examples:</p>
<p style="text-align: left">&#8220;&#8216;<em>Give Me Some Space!&#8217;</em> Maintaining Healthy Boundaries in Relationships&#8221;</p>
<p style="text-align: left">&#8220;Creating an Appropriate Amount of (Emotional) Space With Your Significant Other&#8221;</p>
<p style="text-align: left">&#8220;Absence Makes The Heart Grow Fonder; How Spending Time <em>Away</em> From Your Spouse Can Strengthen Your Connection&#8221;</p>
<p style="text-align: left">&#8220;Preserve Your Relationship By Taking Time For Yourself!&#8221;</p>
</div>
<div class="entry">
<p><strong>[Strong Intro] </strong>Write an introductory paragraph to explain the topic more and lay the scene for your main points. You may write your own or use the following:</p>
<p>Movies and pop culture often portray two people in love as inseparable and completely enamored with one another. Some struggle when they realize that the experience of real life can be quite different. The truth is that almost everyone in a relationship needs a little personal space and even time away. But how can you get a breather while still maintaining your relationship? Here are some reasons why space is important and also ways to create boundaries and still keep your connection strong:</p>
</div>
<div class="entry">
<p><strong>[Scanable Content] </strong>Break up your content to make it more digestible and easy to read. Under each point, flesh out your idea by elaborating on your thoughts.</p>
<p><strong>1. Tune In To Your Feelings</strong></p>
<p>Acknowledging your emotions that you need a little space in your relationship is the first step. Maybe you&#8217;re feeling a bit cut off from other people or are even feeling a bit smothered. Some may be inclined to ignore such feelings or consider them &#8220;bad,&#8221; but instead express to yourself if you are wanting a bit of a breather from your significant other.</p>
<p>2.<strong> Communicate About Your Needs</strong></p>
<p>It may be a bit tricky, but tactfully communicate that you would like to branch out a bit. Be careful to let the other person know that you are <em>not</em> ending the relationship, but just want to find ways to enrich your life and experience. Express how you are feeling, and listen to your love&#8217;s response; it&#8217;s possible that he/ she is wanting the same thing!</p>
<p><strong>3. Pursue Your Individual Passions</strong></p>
<p>Take time to &#8220;get to know yourself&#8221; and do something that you enjoy (but perhaps have been neglecting). Go ahead and sign up for that pottery class, or recommit yourself to your exercise regimen that has suffered a bit. Encourage the other person to likewise engage in activities that he/ she likes.</p>
<p><strong>4. Nourish Your Friendships</strong></p>
<p>Although your spouse or significant other is likely your &#8220;number one,&#8221; remember that no single person can fulfill all of your needs. We as humans are wired to connect, and we have something to learn from different people in our lives. Moreover, there is likely someone in your circle of influence who needs <em>you</em>, so take a break for a day or two and spend an evening with a friend.</p>
<p><strong>5. Come Back Together Stronger Than Before </strong></p>
<p>If you need some space and give yourself permission to take it, you&#8217;re practicing self-care and can become even closer to your significant other. Famed German psychologist Erik Erikson explained that &#8220;identity precedes intimacy.&#8221; Paradoxically, your relationship can be strengthened by developing your self and then creating and maintaining space!</p>
<p><strong>[Strong ending paragraph] </strong>Wrap up your post by summarizing your main points to conclude and then possibly offering a further idea or two for readers or a call to action. Here’s an example:</p>
<p>Relationships need a lot to thrive: time, love, honesty, and connection. But each person taking time for him/ herself is an important (and sometimes overlooked) component in creating and maintaining a strong and healthy relationship. Tune in to your feelings, communicate, spend time with your friends and doing what you like, and come back together stronger than before.</p>
<p><strong>Additional reminders about the 2015 blog challenge</strong></p>
<ul>
<li>Write and post your blog article in the next 2 weeks. If you miss the deadline or you read this article months later, that’s OK too. Post a link for <em>this</em> blog challenge in the comment section of this blog post.</li>
<li>Read, comment, and share other therapist’s articles.</li>
<li>Tweet your post using hashtag #therapistblog and tag <a href="http://www.twitter.com/julie_hanks" rel="noopener">@drjuliehanks</a> so I can retweet it.</li>
<li>Pin it on the challenge <a href="http://pinterest.com/juliedeahanks/2013-therapist-blog-challenge-private-practice-too/" rel="noopener">Pinterest Board</a>. I’ve invited everyone who posted a comment on the <a href="http://blogs.psychcentral.com/private-practice/2013/01/2013-therapist-blog-challenge/" rel="noopener">initial blog challenge post</a> as collaborators so you can pin onto the group board.</li>
<li>Spread the word and <strong>i</strong>nvite mental health colleagues to join the challenge. Articles can be added anytime throughout the year.</li>
<li>Write no more than 600 words, make it easy to read, use a conversational tone, and gear your articles toward your <a href="http://blogs.psychcentral.com/private-practice/2011/08/who-is-your-ideal-client/" rel="noopener">ideal client</a> (not other professionals).</li>
<li>The goal of a professional blog is to provide value to your website visitors, help them get to know your professional perspective, increase traffic to your private practice website, and build your practice.</li>
</ul>
<p>Join my <a href="https://www.facebook.com/groups/246052138796934/" rel="noopener">Private Practice Toolbox Facebook group</a> and connect with<strong> 3100 therapists </strong>around the globe in 2 simple steps: 1) Click request to join the group and 2) <a href="https://docs.google.com/forms/d/1FcRD6M6EZ760jE-Z0jgQjMdrKaPh6d-oA9ILdm5m6RM/viewform" rel="noopener">Fill out this brief questionnaire</a> before you’ll be added to the group.Get practice tips and blog updates in your inbox.</p>
<p><a href="http://www.juliehanks.com/consulting/" rel="noopener">Sign up for the Private Practice Toolbox Newsletter here</a>.</p>
</div>
<p><a href="https://drjuliehanks.leadpages.net/leadbox/141f91a73f72a2%3A116ee990c346dc/5631986051842048/"><img id="blogimg" class="aligncenter" src="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/06/unnamed-300x300.png" alt="unnamed" width="352" height="352" /></a></p>
<p><strong><a href="http://www.privatepracticetoolbox.net/" rel="noopener">Get 52 FREE Blog Topics and prompts when you sign up for the PPT Newsletter</a></strong> (that’s a year&#8217;s worth of weekly blog posts!)</p><p>The post <a href="https://pro.psychcentral.com/private-practice/2015/07/therapist-blog-challenge-21-maintaining-space-in-a-relationship/" target="_blank">Therapist Blog Challenge #21: Maintaining Space in a Relationship</a> first appeared on <a href="https://pro.psychcentral.com/private-practice/" target="_blank">Private Practice</a>.</p>]]></content:encoded>
					
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		<title>10 Media Interview Mistakes Therapists Make</title>
		<link>https://pro.psychcentral.com/private-practice/2015/06/10-media-interview-mistakes-therapists-make/</link>
					<comments>https://pro.psychcentral.com/private-practice/2015/06/10-media-interview-mistakes-therapists-make/#respond</comments>
		
		<dc:creator><![CDATA[Dr. Julie Hanks, LCSW]]></dc:creator>
		<pubDate>Tue, 30 Jun 2015 21:38:10 +0000</pubDate>
				<category><![CDATA[Media Skills]]></category>
		<category><![CDATA[Professional Blogging]]></category>
		<category><![CDATA[Psychotherapy]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[#privatepracticetoolbox]]></category>
		<category><![CDATA[Dr. Julie Hanks]]></category>
		<category><![CDATA[interview etiquette]]></category>
		<category><![CDATA[interview mistakes]]></category>
		<category><![CDATA[Mass media]]></category>
		<category><![CDATA[Media Exposure]]></category>
		<category><![CDATA[Media Interview]]></category>
		<category><![CDATA[Outreach]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[therapsits in the media]]></category>
		<guid isPermaLink="false">http://pro.psychcentral.com/private-practice/?p=7258</guid>

					<description><![CDATA[<p>I&#8217;ve written before about how media interviews (television, podcasts, speaking engagements etc.) can be helpful in educating your community about critical mental health issues, establishing yourself as an expert in...</p>
<p>The post <a href="https://pro.psychcentral.com/private-practice/2015/06/10-media-interview-mistakes-therapists-make/" target="_blank">10 Media Interview Mistakes Therapists Make</a> first appeared on <a href="https://pro.psychcentral.com/private-practice/" target="_blank">Private Practice</a>.</p>]]></description>
										<content:encoded><![CDATA[<p><a href="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/06/10-media-interview-mistakes.png"><img id="blogimg" class="" src="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/06/10-media-interview-mistakes-300x300.png" alt="10 media interview mistakes" width="300" height="300" /></a></p>
<p>I&#8217;ve written before about how media interviews (television, podcasts, speaking engagements etc.) can be helpful in educating your community about critical mental health issues, establishing yourself as an expert in your field, and perhaps even gaining new clients (<a href="http://pro.psychcentral.com/private-practice/2013/09/6-ways-media-interviews-will-help-your-practice/" rel="noopener">click here</a> to learn more benefits of participating in media interviews). But our expertise is as clinical counselors, and many therapists have little to no experience with a cameraman, bright lights, and the general &#8220;show-biz&#8221; aspect of the process. Over the years, I&#8217;ve noticed a few common mishaps that some individuals (including myself) have made. In hopes of preventing our readers from making these same mistake, here are 10 common interview mistakes therapists make:<span id="more-7258"></span></p>
<p><strong><a href="https://www.rockthemediaschool.com"><img id="blogimg" class="" src="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/06/10-Media-Interviews-mistakes-therapists2-410x1024.png" alt="10 Media Interviews mistakes therapists(2)" width="410" height="1024" /></a></strong></p>
<p><strong>1. They don&#8217;t see the value in media presence<br />
</strong></p>
<p>Some clinicians may not see the purpose or value of sitting down with someone and having a formal interview about a topic concerning mental health, relationships, or some other aspect relating to their niche. &#8220;Wouldn&#8217;t my time be better spent doing clinical work or working to attract new prospects?&#8221; they may wonder. While it&#8217;s true that you must work to balance your responsibilities, participating in the occasional interview <em>is</em> worth your time. And there is also the possibility that interviews become more frequent and perhaps even becomes a paid opportunity for you. Then it will certainly be valuable as an income stream.</p>
<p><strong>2. They begin by promoting their practice</strong></p>
<p>While media interviews are a great way to get the word out about your therapy practice, avoid being pushy or <em>overly</em> promotional. Don&#8217;t mention your services first thing. Instead, present your message, then end by giving the name and contact information (usually the website) of your practice. Viewers and listeners will want to hear your thoughts before they are interested in taking the next step. So let your work speak for itself, then close the interview by concisely talking about your practice.</p>
<p><strong>3. They prepare too much material         </strong></p>
<p>Time is of the essence in interviews, and you&#8217;ll have a very specific time allotted to communicate your message. Some therapists may fear running out of things to say, so they prepare an abundance of material. But this technique can backfire, as it may cause you to be too long-winded, neglect valuable pieces of your message, rush to try to fit everything in, or cause you to run out of time. As your prepare your talking points, be mindful of your time limit and even practice your interview in that same time frame.</p>
<p><strong>4. They expect those in production to help them manage nerves   </strong></p>
<p>There are many individuals who work together to make sure the interview goes smoothly. The person conducting the interview, the camera operators, sound techs, etc. Everyone has a designated job and are usually very busy in their own responsibilities. If you are feeling nervous about an interview (particularly if it is your first one), know that you probably can&#8217;t expect these people to be able to help calm your worry. Trust your own self and perhaps bring a friend along if you think you may need moral support.</p>
<p><strong>5. They don&#8217;t switch out of therapist mode to sound byte mode  </strong></p>
<p>The way we speak in an interview is quite different than the way we speak to a client (it&#8217;s interesting that when we are in the therapist chair, we are the ones asking questions, but in an interview, we are being <em>asked</em> the questions). Good therapists often speak slowly, reflect back, pause often, and go deeper. However, good TV interview skills require the opposite: speak quickly, don’t reflect back, keep the interview moving, and stay on target. Someone may take something you say as a quote to use in an article or to simply remember, so try to make the things you say somewhat &#8220;digestible&#8221; and even catchy (while not being gimmicky, of course). <a href="http://pro.psychcentral.com/private-practice/2011/10/therapist-media-cheat-sheet-look-good-and-sound-smart-on-tv/" rel="noopener">Read here</a> for specific ways to keep your message clear, concise, and effective.</p>
<p><strong>6. They don&#8217;t ask to be invited to interview again     </strong></p>
<p>If your interview goes well, there&#8217;s no reason to not do one again in the future! Building that relationship takes time and will not happen in a single media exposure. Self-advocate and ask to be interviewed again by a certain outlet or production crew. The worst they can say is no! Simply asking to be interviewed again has helped me secure and maintain ongoing interview gigs.</p>
<p><strong>7. They don&#8217;t maximize their interview  </strong></p>
<p>An interview is worthless if others do not view/ listen to/ read it. Be sure to maximize it by sharing it via your social media outlets. For example, when I am interviewed for a television segment, I always obtain the link, share it on Facebook and Twitter, then upload the video to my Youtube account and my blog. I want to make sure others know about it. Don&#8217;t be shy about letting your followers know that you&#8217;ve given your professional insight in a formal setting. Remember, they are interested in what you have to say!</p>
<p><strong>8. They speak in psychobabble    </strong></p>
<p>As mentioned previously, in an interview, you&#8217;re not speaking to a client, but you&#8217;re not speaking to a psychology professor, either. Make sure you phrase your ideas in ways that others can understand. There&#8217;s nothing worse than a pretentious expert talking over others&#8217; heads. Though you want to establish credibility, your point is <em>not</em> to prove how smart you are, but instead to educate viewers on a specific topic. Don&#8217;t &#8220;dumb down&#8221; your message, but avoid using too many theoretical terms.</p>
<p><strong>9. They</strong> <strong>don&#8217;t do their homework</strong></p>
<p>It&#8217;s important to do some research about the media outlet before your interview. Ask yourself: 1) Who is the audience?, 2) What is the tone? 3) What is the format? 4) Who is the host or interviewer? 5) How can I best serve their audience? Once you&#8217;ve gathered this information, use it to inform the content that you prepare and deliver in the interview.</p>
<p><strong>10. They don&#8217;t specify how they would like to be introduced </strong></p>
<p>Prior to your interview, be very specific about how you would like to be introduced and referred to during the interview. Make sure to include the full name of your private practice. Also, make sure you request that they mention your website, and if it&#8217;s a TV interview, ask them to display your website address in a visual banner. You are donating your time in exchange for the opportunity to talk about your passion, and in exchange, you get to build trust with your community. So be very clear about who you are, what you do, and how the audience can find out more about your work.</p>
<h3 style="text-align: center"><span style="color: #000000">What are some media interview mistakes that YOU&#8217;VE experienced? </span></h3>
<p><strong>If you&#8217;d like to build your media skills and develop a strong media and social media presence hop on over and check out my <a href="https://www.rockthemediaschool.com" rel="noopener">new media training just for therapists!</a></strong> <strong>Enrollment just opened today and there are a limited number of early bird spots offered at a reduced fee <a href="https://www.rockthemediaschool.com" rel="noopener">RockTheMediaSchool.com</a></strong><br />
<a href="https://www.rockthemediaschool.com"><img id="blogimg" class="aligncenter" src="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/06/rock-media-interest3-300x251.png" alt="Rock the Media School for Therapists" width="300" height="251" /></a></p>
<p>Join my <a href="https://www.facebook.com/groups/246052138796934/" rel="noopener">Private Practice Toolbox Facebook group</a> and connect with over <strong>3100 therapists </strong>around the globe in 2 simple steps: 1) Click request to join the group and 2) <a href="https://docs.google.com/forms/d/1FcRD6M6EZ760jE-Z0jgQjMdrKaPh6d-oA9ILdm5m6RM/viewform" rel="noopener">Fill out this brief questionnaire</a> before you’ll be added to the group.Get practice tips and blog updates in your inbox.</p>
<p><strong><a href="http://www.privatepracticetoolbox.net/" rel="noopener">Get 52 FREE Blog Topics and prompts when you sign up for the PPT Newsletter</a></strong> (that’s a year&#8217;s worth of weekly blog posts!)</p>
<p>&nbsp;</p><p>The post <a href="https://pro.psychcentral.com/private-practice/2015/06/10-media-interview-mistakes-therapists-make/" target="_blank">10 Media Interview Mistakes Therapists Make</a> first appeared on <a href="https://pro.psychcentral.com/private-practice/" target="_blank">Private Practice</a>.</p>]]></content:encoded>
					
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		<title>10 Reasons to Become a Media-Savvy Therapist</title>
		<link>https://pro.psychcentral.com/private-practice/2015/06/10-reasons-to-become-a-media-savvy-therapist/</link>
		
		<dc:creator><![CDATA[Dr. Julie Hanks, LCSW]]></dc:creator>
		<pubDate>Sun, 14 Jun 2015 04:30:28 +0000</pubDate>
				<category><![CDATA[Blog Challenge]]></category>
		<category><![CDATA[Guest Posts]]></category>
		<category><![CDATA[Media Skills]]></category>
		<category><![CDATA[Power of Online Presence]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[#ppt]]></category>
		<category><![CDATA[breaking up with managed care]]></category>
		<category><![CDATA[Dr. Julie Hanks LCSW]]></category>
		<category><![CDATA[Media Interviews]]></category>
		<category><![CDATA[media skills]]></category>
		<category><![CDATA[Multiple Streams Of Income]]></category>
		<category><![CDATA[private pay model]]></category>
		<category><![CDATA[private practice toolbox]]></category>
		<category><![CDATA[Rock the Media School]]></category>
		<category><![CDATA[tech-savvy therapist]]></category>
		<category><![CDATA[webinar]]></category>
		<guid isPermaLink="false">http://pro.psychcentral.com/private-practice/?p=7160</guid>

					<description><![CDATA[<p>About 8-9 years ago, I felt a pull toward gaining media and social media skills and expertise. At the time, I wasn&#8217;t sure why...or how. In hindsight, I now see...</p>
<p>The post <a href="https://pro.psychcentral.com/private-practice/2015/06/10-reasons-to-become-a-media-savvy-therapist/" target="_blank">10 Reasons to Become a Media-Savvy Therapist</a> first appeared on <a href="https://pro.psychcentral.com/private-practice/" target="_blank">Private Practice</a>.</p>]]></description>
										<content:encoded><![CDATA[<p>About 8-9 years ago, I felt a pull toward gaining media and social media skills and expertise. At the time, I wasn&#8217;t sure <em>why.</em>..or <em>how</em>. In hindsight, I now see the clear benefits of my media visibility for my private practice and for me as a professional. I also had no idea how <em>fun </em>it would be to build relationships (with producers, journalists, reporters, TV hosts, etc.), educate my community, and share my message and expertise with thousands of people.</p>
<p>This decision to become media-savvy has altered the course of my professional life in exciting and new ways. Because <a href="http://www.wasatchfamilytherapy.com/contact-us" rel="noopener">my practice has grown</a> so much (3 locations, 20 employees) and requires more management, because I&#8217;m increasingly involved in media work and content creation, and because it felt like the right thing to do, I have retired from clinical work. I now focus on writing, private practice business consulting, earning my PhD, and spending time with my family. These opportunities would not have been possible had I not acquired social media skills.<br />
<span id="more-7160"></span></p>
<p>Reflecting on my career (thus far), I want to share with you some tangible benefits of becoming proficient with (social) media and maintaining an online presence. Here are 10 things you can do by becoming a media-savvy therapist:</p>
<p><strong>1) Educate Your Community; Educate The World</strong></p>
<p>The mental health field is by nature a helping profession. We became therapists to help people who are struggling in some aspect of their lives, right? One of the biggest ways to do is this by educating individuals. No matter your area of expertise (marriage therapy, addiction, depression, etc.), you have valuable insight that you can share with your community to serve them and better their lives. By embracing media (TV, radio, print) and newer technologies (blogging, podcasts, social media), your message can be amplified exponentially, causing you to reach a greater audience.</p>
<p><strong>2) Grow Your Practice (<em>even during an economic downturn!</em>) </strong></p>
<p>I founded my private practice (Wasatch Family Therapy) in 2002 and consider myself an early adopter of technology. We created a website not long after we opened and have fully embraced and utilized social media as the years have gone by. To say that this has grown our practice is an understatement: maintaining a strong online presence has been<i> </i>our number one strategy in acquiring new clients. What&#8217;s more is that we now refer out over half of the individuals who seek our services (<em><a href="http://pro.psychcentral.com/private-practice/2014/07/4-ways-to-build-a-thriving-practice-in-an-uncertain-economy/" rel="noopener">click here</a> to read more about how our practice grew even in the economic downturn of 2008</em>).</p>
<p><strong>3) Increase Your Credibility Through Social Proof of Expertise</strong></p>
<p>As you use your platform(s) of choice (blog, Facebook, Google+, etc.) to create content and build your body of work, you will in time gain followers who are interested in what you have to say. This will establish your social relevance and up your credibility. Others now view you as an expert and someone to be trusted. This can open up doors for you professionally, just like it has done for me! (<em><a href="http://pro.psychcentral.com/private-practice/2015/04/3-benefits-of-building-a-social-media-following/" rel="noopener">read here</a> about how gaining a social media following has brought me valuable career opportunities</em>).</p>
<p><strong>4) Employ a Fee-for-Service Model </strong></p>
<p>Because I am familiar to more people, I have been able build a fee-for-service practice. This has led to increased income and has kept my clinicians from having to deal with the stress and burden of insurance companies. A private pay model also helps provide <a href="http://pro.psychcentral.com/private-practice/2015/01/4-ways-a-private-pay-practice-model-benefits-clients/" rel="noopener">better quality therapy for clients</a>. And once again, it&#8217;s due in large part to our strong media presence that we were able to &#8220;<a href="http://www.juliehanks.com/building-a-private-pay-practice-webinar/" rel="noopener">break up with managed care</a>.&#8221;</p>
<p><strong>5) Raise Visibility For Your Profession </strong><strong><br />
</strong></p>
<p>We as therapists often lament the fact that mental health issues don&#8217;t receive as much airtime as they deserve (though thankfully, this seems to be changing). Your media skills can help bring these topics to the forefront for your friends, family, and followers. For example, <a href="http://www.juliehanks.com/2015/05/06/juliehanks-com-wins-2015-nasw-media-award/" rel="noopener">NASW has featured my work</a> in their media news and even invited me to do national webinars. Good media interviews add visibility and educate the public about your profession in general and also about your specific expertise.</p>
<p><strong>6) Create Additional Income Streams (book deals, paid blogging, consulting, etc.) </strong></p>
<p>There is so much more to being in this field than seeing clients. My online presence has afforded me the opportunities to write for major websites and blogs, consult others about how to best build their practice, and even <a href="http://www.juliehanks.com/books/burnout-cure/" rel="noopener">write a book</a> (currently working on my second one)! By growing your media skills, you too can diversify your professional activities and create <a href="http://pro.psychcentral.com/private-practice/2013/10/5-key-questions-to-help-you-develop-multiple-income-streams/" rel="noopener">multiple streams of income</a> for yourself.</p>
<p><strong>7) Create Content For Your Blog </strong><strong><br />
</strong></p>
<p>The information you access through your social media platforms can give you great inspiration for your blog. For example, when I do a TV interview, I then post it on my site, which improves SEO and provides new and engaging content. I&#8217;ve found that because of my technology connections, I never am lacking for material to blog or write about.</p>
<p><strong>8) Reach <em>MORE</em> People With Your Message, Passion, &amp; Expertise </strong></p>
<p>The power that social media provides to reach others is truly unparalleled. I can now talk with hundreds or thousands of people at one time with each interview, not to mention the many more who will watch, listen, or read it online later. You can infinitely expand your outreach and get your message out there by utilizing media and social technologies.</p>
<p><strong>9) Add Incentive for Additional Clinicians To Join Your Practice </strong></p>
<p>My media presence and relationships have given other clinicians a reason to work for me instead of opening their own practice. So individuals who potentially may have been my competition are now on my team! Your media presence (blog, interviews, Facebook, etc.) can attract new therapists who know about your vision, values, and niche from what they&#8217;ve seen online.</p>
<p><strong>10) Gain Recognition by Professional Organizations</strong></p>
<p>My media appearances and online presence has garnered the attention of reputable organizations, and I&#8217;m grateful to have received some notable accolades. For example, I was named #1 online influencer for depression, and <a href="http://www.juliehanks.com/2013/12/20/hanks-named-2-most-influential-mental-health-expert-on-the-web/" rel="noopener">#2 mental health online influencer</a> by ShareCare (a social media health company founded by Dr. Oz, Discovery Communications, and WebMD&#8217;s Jeff Arnold), and received the 2015 National Association of Social Worker Award for my website JulieHanks.com.</p>
<h3 style="text-align: center"><span style="color: #000000"><strong>How can YOU improve your media-savviness?</strong></span></h3>
<h3 style="text-align: center"><span style="color: #000000"><em><strong>And what great opportunities await you as you do? </strong></em></span></h3>
<h3 style="text-align: center">Join my upcoming media training. Click the graphic below to get on the list!<br />
<a href="https://drjuliehanks.leadpages.net/leadbox/144a14b73f72a2%3A116ee990c346dc/5762529972191232/" target="_blank"><img class="alignnone" src="https://lh3.googleusercontent.com/yHvcznj-S8BIAKaSMhKfQRKU_qm4jzFIzifoh6W-BKFLMZDQNc1xSjRWM3PKShq3pPeRlXUps727dafvMnG5=s0" alt="" width="361" height="303" /></a></h3>
<p style="text-align: left"><strong>Visit the new <a href="http://www.privatepracticetoolbox.net" rel="noopener">PrivatePracticeToolbox.net</a> for webinars and consulting services</strong></p>
<p><strong>FREE Download Get 52 Blog Post Topics &amp; prompts <a href="http://www.privatepracticetoolbox.net" rel="noopener">when you sign up for PPT list</a></strong></p>
<p>Join my <a href="https://www.facebook.com/groups/246052138796934/" rel="noopener">Private Practice Toolbox Facebook group</a> and connect with <strong>3200 therapists</strong> around the globe in 2 simple steps:<br />
1) Click request to join the group and<br />
2) <a href="https://docs.google.com/forms/d/1FcRD6M6EZ760jE-Z0jgQjMdrKaPh6d-oA9ILdm5m6RM/viewform" rel="noopener">Fill out this brief questionnaire</a> before you’ll be added to the group.</p>
<p>&nbsp;</p><p>The post <a href="https://pro.psychcentral.com/private-practice/2015/06/10-reasons-to-become-a-media-savvy-therapist/" target="_blank">10 Reasons to Become a Media-Savvy Therapist</a> first appeared on <a href="https://pro.psychcentral.com/private-practice/" target="_blank">Private Practice</a>.</p>]]></content:encoded>
					
		
		
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		<title>Multiple Income Stream Success Story #3: Teaching</title>
		<link>https://pro.psychcentral.com/private-practice/2015/05/multiple-income-stream-success-story-3-teaching/</link>
					<comments>https://pro.psychcentral.com/private-practice/2015/05/multiple-income-stream-success-story-3-teaching/#respond</comments>
		
		<dc:creator><![CDATA[Dr. Julie Hanks, LCSW]]></dc:creator>
		<pubDate>Sun, 31 May 2015 06:49:50 +0000</pubDate>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Finances]]></category>
		<category><![CDATA[Media Skills]]></category>
		<category><![CDATA[Psychotherapy]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Approved Provider]]></category>
		<category><![CDATA[Association for Play Therapy]]></category>
		<category><![CDATA[CEU]]></category>
		<category><![CDATA[Dr. Julie Hanks]]></category>
		<category><![CDATA[LCSW Julie Hanks]]></category>
		<category><![CDATA[MA LPC Pam Dyson]]></category>
		<category><![CDATA[Multiple Income Streams]]></category>
		<category><![CDATA[passive income]]></category>
		<category><![CDATA[Play Therapy]]></category>
		<category><![CDATA[Play Therapy Training]]></category>
		<category><![CDATA[Private Practice]]></category>
		<category><![CDATA[Teacher]]></category>
		<category><![CDATA[teaching]]></category>
		<category><![CDATA[virtual webinars]]></category>
		<guid isPermaLink="false">http://blogs.psychcentral.com/private-practice/?p=5428</guid>

					<description><![CDATA[<p>As we highlight more opportunities to use things that you enjoy doing and instances where others request your services to generate multiple income streams, I am sharing stories of other...</p>
<p>The post <a href="https://pro.psychcentral.com/private-practice/2015/05/multiple-income-stream-success-story-3-teaching/" target="_blank">Multiple Income Stream Success Story #3: Teaching</a> first appeared on <a href="https://pro.psychcentral.com/private-practice/" target="_blank">Private Practice</a>.</p>]]></description>
										<content:encoded><![CDATA[<p><a href="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/05/Multiple-Income-Streams-Success-Stories5.png"><img id="blogimg" class="" src="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/05/Multiple-Income-Streams-Success-Stories5-300x251.png" alt="Multiple Income Streams Success Stories(5)" width="300" height="251" /></a>As we highlight more opportunities to use things that you enjoy doing and instances where others request your services to generate multiple income streams, I am sharing stories of other practitioners who have found ways to do just that:</p>
<p>We often forget that we have achieved at least a master&#8217;s level education that can qualify us to teach others. There are many opportunities out there for teaching. Consider these options if teaching others is a passion for you. Teaching university or college courses, online courses or webinars, community workshops, or professional trainings.</p>
<p>Getting started with teaching can be very easy; start with who you know. Contact your alma mater or other nearby colleges and universities. Many universities have positions available for adjunct faculty to teach entry level classes or to offer professional trainings to students in your field. Keep in mind, these types of teaching commitments usually last for extended periods, so be sure that they work for your timeline and make sense financially.<br />
<span id="more-5428"></span></p>
<p>Presenting or developing online courses or webinars can be an easy, passive source of income. Once a training has been developed, you can easily record it and make it available for download or schedule various presentation times to virtually present it to others. This is an excellent area where your expertise can lead you to topics or needed courses. It also allows you the opportunity<br />
to reach well beyond the scope of your geographical location.</p>
<p>Starting small can often lead you to bigger opportunities and income growth. Consider providing small trainings at your practice for continuing education credits. Pam Dyson, MA, LPC, did just that when starting her play therapy trainings. When Pam originally started with trainings, it worked out to about 25% of her income. As those trainings became more successful Pam grew those trainings to the point where they provide 75% of her income. Pam shares this about her experience in growing teaching as an income stream.<a href="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/05/2202435.jpg"><img id="blogimg" class=" alignright" src="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2015/05/2202435-239x300.jpg" alt="2202435" width="239" height="300" /></a></p>
<p><i>“In 2010, I became an Approved Provider for the Association for Play Therapy. I began by offering a day long play therapy training, once a month, out of my private practice office, where attendees could earn the clock hours needed to become an RPT. I set up a website to promote the trainings, and within a year I was at capacity for each training. To meet the demand, I began offering four day-long trainings per month.&#8221;</i></p>
<p>If you would like to learn more about Pam Dyson and the trainings that she offers, please visit <a href="http://www.dfwplaytherapy.com/" rel="noopener">DFW Play Therapy Training</a>.</p>
<p>Community workshops are another area where teaching can be a beneficial source of income. Workshops are excellent because they often don&#8217;t take much time to develop and also only last for brief periods. In my practice, we have sometimes taken areas or groups of individuals who have a need for instruction in a particular area and turned that into a workshop. I have done this when I see a consistent or similar problem in my clientele. At one point, I was working with many women who were suffering from a lack of sex drive. I developed a workshop for cultivating desire in marriage that I would present for a few hours every few months.</p>
<p>I encourage you to keep in mind doing those things that you are passionate about. Teaching may not be your cup of tea, but there are plenty of other ways to generate multiple streams of income. If you&#8217;re still having trouble coming up with something, refer back to my<a href="http://blogs.psychcentral.com/private-practice/2013/10/5-key-questions-to-help-you-develop-multiple-income-streams/" rel="noopener"> 5 Key Questions</a> to help you get started.</p>
<p>Visit the new <a href="http://www.privatepracticetoolbox.net" rel="noopener">PrivatePracticeToolbox.net</a> for webinars and consulting services</p>
<p>&nbsp;</p>
<p><strong>Visit the new <a href="http://www.privatepracticetoolbox.net" rel="noopener">PrivatePracticeToolbox.net</a> for webinars and consulting services</strong></p>
<p><strong>FREE Download Get 52 Blog Post Topics &amp; prompts <a href="http://www.privatepracticetoolbox.net" rel="noopener">when you sign up for PPT list </a></strong></p>
<p>Join my <a href="https://www.facebook.com/groups/246052138796934/" rel="noopener">Private Practice Toolbox Facebook group</a> and connect with <strong>3200 therapists</strong> around the globe in 2 simple steps:<br />
1) Click request to join the group and<br />
2) <a href="https://docs.google.com/forms/d/1FcRD6M6EZ760jE-Z0jgQjMdrKaPh6d-oA9ILdm5m6RM/viewform" rel="noopener">Fill out this brief questionnaire</a> before you’ll be added to the group.</p>
<p><a href="https://drjuliehanks.leadpages.net/leadbox/141f91a73f72a2%3A116ee990c346dc/5631986051842048/" target="_blank"><img src="https://lh3.googleusercontent.com/FscC0FF-Loho-PTXKNEqaNNkpQDYECYdFqBFMAySCFGKLXP0qa_fjzVHseN3O3NTZ4UhUuB3DP4IlufecZldAg=s0" alt="" /></a></p><p>The post <a href="https://pro.psychcentral.com/private-practice/2015/05/multiple-income-stream-success-story-3-teaching/" target="_blank">Multiple Income Stream Success Story #3: Teaching</a> first appeared on <a href="https://pro.psychcentral.com/private-practice/" target="_blank">Private Practice</a>.</p>]]></content:encoded>
					
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		<title>Therapist Blog Challenge #20: Athletes and Mental Health</title>
		<link>https://pro.psychcentral.com/private-practice/2015/05/therapist-blog-challenge-20-athletes-and-mental-health/</link>
					<comments>https://pro.psychcentral.com/private-practice/2015/05/therapist-blog-challenge-20-athletes-and-mental-health/#respond</comments>
		
		<dc:creator><![CDATA[Dr. Julie Hanks, LCSW]]></dc:creator>
		<pubDate>Sat, 30 May 2015 06:00:10 +0000</pubDate>
				<category><![CDATA[Blog Challenge]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[#ppt]]></category>
		<category><![CDATA[#practicetoolbox]]></category>
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		<category><![CDATA[Blog]]></category>
		<category><![CDATA[concussion]]></category>
		<category><![CDATA[Depression]]></category>
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		<category><![CDATA[Dr. Julie Hanks]]></category>
		<category><![CDATA[Emotion]]></category>
		<category><![CDATA[Head injuries]]></category>
		<category><![CDATA[head injury]]></category>
		<category><![CDATA[International Society for Sports Psychiatry]]></category>
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		<category><![CDATA[LCSW Julie Hanks]]></category>
		<category><![CDATA[Mental disorder]]></category>
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		<category><![CDATA[Psychiatry]]></category>
		<category><![CDATA[Psychology]]></category>
		<category><![CDATA[social stigma]]></category>
		<category><![CDATA[sports]]></category>
		<category><![CDATA[Therapist blog challenge]]></category>
		<guid isPermaLink="false">http://pro.psychcentral.com/private-practice/?p=7074</guid>

					<description><![CDATA[<p>Therapist Blog Challenge #20 deals with the sometimes misunderstood topic of the mental challenges that athletes may experience. [Headline] Come up with a headline to give your readers an idea of...</p>
<p>The post <a href="https://pro.psychcentral.com/private-practice/2015/05/therapist-blog-challenge-20-athletes-and-mental-health/" target="_blank">Therapist Blog Challenge #20: Athletes and Mental Health</a> first appeared on <a href="https://pro.psychcentral.com/private-practice/" target="_blank">Private Practice</a>.</p>]]></description>
										<content:encoded><![CDATA[<p><a href="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2013/07/challenge_20.jpg"><img id="blogimg" class=" aligncenter" src="http://pro.psychcentral.com/private-practice/wp-content/uploads/sites/2/2013/07/challenge_20-300x300.jpg" alt="challenge_20" width="300" height="300" /></a></p>
<p>Therapist Blog Challenge #20 deals with the sometimes misunderstood topic of the mental challenges that athletes may experience.</p>
<p><strong>[Headline] </strong>Come up with a headline to give your readers an idea of what is to come. Here are a few examples:</p>
<p style="text-align: left">Athletes&#8217; Unique Struggles With Mental Illness</p>
<p style="text-align: left">Why Athletes Are Not Immune to Mental Health Challenges</p>
<p style="text-align: left">Depression and Anxiety in Athletic Competitors</p>
<div class="entry">
<p><strong>[Strong Intro] </strong>Write an introductory paragraph to explain more the topic and lay the scene for your main points. You may write your own or use the following:</p>
<p>Athletes are the envy of many in our society. Whether they&#8217;re professionals, college players, or even high schoolers who excel in sports, it&#8217;s not uncommon to desire their physical strength, attractive appearance, and mental grit. But what some may not understand is that athletes are just as vulnerable to mental health problems as the rest of the population. In fact, they often face unique struggles concerning their psychological well-being. According to some estimates, as many as 1 in 5 athletes experiences some form of a mood disorder. Here are 4 common reasons why athletes may struggle with mental illness:<br />
<span id="more-7074"></span></p>
<p><strong>[Scanable Content] </strong>Break up your content to make it more digestible and easy to read. Under each point, flesh out your idea by elaborating on your thoughts.</p>
<p><strong>Athletes Often Tie Their Self-Worth To Their Performance</strong></p>
<p>Athletes may experience feelings of worthlessness or extreme disappointment if they lose a game or match or otherwise do not perform at the level they desire. As losing (and even failing) is an inherent part of sports, this can occur quite frequently and therefore take an emotional toll that may leave these individuals prone to situational depression.</p>
<p><strong>Frequent Injuries</strong></p>
<p>Depending on the specific sport of event, some athletes may get hurt quite regularly. Head injuries (particularly concussions) sometimes seen with football players can lead to depression. Also, injuries that sideline athletes can cause them to feel incomplete or incompetent, which may further trouble them emotionally; if sports is what an individual excels at, he/she may feel like there is nothing else without them.</p>
<p><strong>Associate Mental Illness With Weakness</strong></p>
<p>As athletics emphasizes strength, having an &#8220;off-day&#8221; or being otherwise psychologically low may come off as weakness. Coaches and players may exacerbate this idea, and athletes can feel even worse about themselves if they are experiencing extreme sadness, anxiety, or other uncomfortable emotions resulting from a mental illness. There is already enough societal stigma concerning this topic, and this may even be more so in the world of athletics.</p>
<p><strong>High Stress and Pressure</strong></p>
<p>Everyone experiences the stress of everyday life, but that felt during an athletic event is even more intense. As an athlete&#8217;s paycheck (and pride) depends on their performance, the stress and anxiety can sometimes prove too much and create a heavy psychological burden.</p>
<p><strong>[Strong ending paragraph] </strong></p>
<p>Wrap up your post by summarizing your main points to conclude and then possibly offering a further idea or two for readers to investigate on their own. Here&#8217;s an example:</p>
<p>The nature of sports and competitiveness presents unique challenges for athletes. Thankfully, we can raise awareness of this issue in the hopes or reaching more individuals who may need professional help. <a href="http://www.TheISSP.org" rel="noopener">Visit </a>the International Society for Sports Psychiatry (ISSP) for more information.</p>
</div>
<div class="entry">
<p><strong>Additional reminders about the 2015 blog challenge</strong></p>
<ul>
<li>Write and post your blog article in the next 2 weeks. If you miss the deadline or you read this article months later, that’s OK too. Post a link for <em>this</em> blog challenge in the comment section of this blog post.</li>
<li>Read, comment, and share other therapist’s articles.</li>
<li>Tweet your post using hashtag #therapistblog and tag <a href="http://www.twitter.com/julie_hanks" rel="noopener">@julie_hanks</a> so I can retweet it.</li>
<li>Pin it on the challenge <a href="http://pinterest.com/juliedeahanks/2013-therapist-blog-challenge-private-practice-too/" rel="noopener">Pinterest Board</a>. I’ve invited everyone who posted a comment on the <a href="http://blogs.psychcentral.com/private-practice/2013/01/2013-therapist-blog-challenge/" rel="noopener">initial blog challenge post</a> as collaborators so you can pin onto the group board.</li>
<li>Spread the word and <strong>i</strong>nvite mental health colleagues to join the challenge. Articles can be added anytime throughout the year.</li>
<li>Write no more than 600 words, make it easy to read, use a conversational tone, and gear your articles toward your <a href="http://blogs.psychcentral.com/private-practice/2011/08/who-is-your-ideal-client/" rel="noopener">ideal client</a> (not other professionals).</li>
<li>The goal of a professional blog is to provide value to your website visitors, help them get to know your professional perspective, increase traffic to your private practice website, and build your practice.</li>
</ul>
<p>Join my <a href="https://www.facebook.com/groups/246052138796934/" rel="noopener">Private Practice Toolbox Facebook group</a> and connect with <strong>3200 therapists </strong>around the globe in 2 simple steps: 1) Click request to join the group and 2) <a href="https://docs.google.com/forms/d/1FcRD6M6EZ760jE-Z0jgQjMdrKaPh6d-oA9ILdm5m6RM/viewform" rel="noopener">Fill out this brief questionnaire</a> before you’ll be added to the group.Get practice tips and blog updates in your inbox.</p>
<p><strong><a href="http://www.privatepracticetoolbox.net" rel="noopener">Get 52 FREE Blog Topics and prompts when you sign up for the PPT Newsletter</a></strong> (that&#8217;s a years worth of weekly blog posts!)</p>
</div>
<p><a target="_blank" href="https://drjuliehanks.leadpages.net/leadbox/141f91a73f72a2%3A116ee990c346dc/5631986051842048/"><img src="https://lh3.googleusercontent.com/FscC0FF-Loho-PTXKNEqaNNkpQDYECYdFqBFMAySCFGKLXP0qa_fjzVHseN3O3NTZ4UhUuB3DP4IlufecZldAg=s0"></a></p><p>The post <a href="https://pro.psychcentral.com/private-practice/2015/05/therapist-blog-challenge-20-athletes-and-mental-health/" target="_blank">Therapist Blog Challenge #20: Athletes and Mental Health</a> first appeared on <a href="https://pro.psychcentral.com/private-practice/" target="_blank">Private Practice</a>.</p>]]></content:encoded>
					
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