Positive Advertising

Protected: JT Hughes on Facebook & Youtube

positiveadmin — Tue, 06 Mar 2012 12:12:55 +0000

There is no excerpt because this is a protected post.

Protected: JT Hughes ‘on the move’ with new Mobile Website

positiveadmin — Tue, 06 Mar 2012 11:56:51 +0000

There is no excerpt because this is a protected post.

Protected: Health Check Campaign – Community Champions Bare All

positiveadmin — Tue, 06 Mar 2012 11:47:26 +0000

There is no excerpt because this is a protected post.

Protected: JT Hughes – Keeping Pace with Change

positiveadmin — Tue, 06 Mar 2012 11:37:23 +0000

There is no excerpt because this is a protected post.

Protected: Heroes Act F.A.S.T.

positiveadmin — Tue, 06 Mar 2012 11:00:03 +0000

There is no excerpt because this is a protected post.

The antidote to deadly-dull health campaigns

positiveadmin — Thu, 07 Jul 2011 09:23:59 +0000

Just a quick post – details to follow! I thought you might be interested in our new NHS Shropshire Health Campaign – driven by Facebook. Get yourself, friends or family members exposed and we mean really exposed! To launch the start of your new ‘celebrity status’ in Shropshire, just click this link www.facebook.com/FreeHealthCheck then watch the video, participate and become a Shropshire advertising icon!

Flu Fighters to the Rescue!

positiveadmin — Mon, 22 Nov 2010 13:07:50 +0000

Colds and flu affect 15 million people each year in the UK. Often people make unnecessary trips to their GP when they should be resting at home. However, flu can be a serious condition for some people, so it’s important that vulnerable groups protect themselves from infection through vaccination. That’s the message that the Shropshire and Telford Primary Care Trusts wanted to get out and it’s why they came to Positive Advertising for a solution.

Go Explore! with Salop Leisure

positiveadmin — Mon, 15 Nov 2010 10:53:30 +0000

Leading touring caravan, motorhome and holiday home firm, Salop Leisure, know how important strategic marketing is to their success. That’s why they appointed Positive Advertising to create a new graphic identity, website and marketing campaign - to ensure they stay ahead of the market. To say that the UK holiday market is continuing to undergo a revolution is, shall we say, an understatement. Any company operating in this sector must ensure that their branding and web presence are carefully targeted to today’s more demanding buyers - who expect the same (or superior) levels of comfort on holiday as they enjoy at home. Frankly, if you’re still aiming for the Captain Scott ‘pluck and hair-shirt’ market – you’ll go under.

New Paycare Website & Branding

positiveadmin — Sun, 14 Nov 2010 14:04:03 +0000

For a few years now, we have been looking at the dated graphic identity of one of our most long-standing and valued clients. Finally we were tasked with rebranding Paycare’s print materials: to redesign layout and content in a more modern and cost-effective manner, in order to improve enquiry to conversion rates. The brief also called for a total website revamp. The original identity was created back in the day when Letraset and ‘camera ready artwork’ (ask your dad) were leaving the building and the exciting world of the Apple Mac came swaggering in through the front door. That must explain why we thought, “wow, look we can put graphics and type together – I know let’s stick a couple of apples onto the new Paycare logo”. What can I say, we were young.

JT Hughes integrating E-mail Marketing & Landing Pages

positiveadmin — Sat, 13 Nov 2010 13:19:38 +0000

Not only is email marketing quick, targeted, trackable and extremely cost-effective, but it is supremely good at linking to content-rich and dynamic landing pages - with conversion tracking tools and linked, dedicated and monitored phone lines. This is something that traditional paper marketing and press advertising could not hope to achieve. Take Honda, Mitsubishi, Nissan and SEAT dealer JT Hughes. It’s traditional for car retailers to offer motorists a ‘Winter Check’ service during the quiet autumn quarter. Until the last few years, we would have created display ads for the local press - and hoped for the best. Now of course our efforts are more targeted. Take a look at how it works.