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	<title>Optaros.com</title>
	
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		<title>Best Magento Host – For large or rapidly growing sites</title>
		<link>http://feedproxy.google.com/~r/OptarosBlogsAll/~3/kFvtrnPQkz8/best-magento-host-for-large-or-rapidly-growing-sites</link>
		<comments>http://www.optaros.com/blogs/best-magento-host-for-large-or-rapidly-growing-sites#comments</comments>
		<pubDate>Thu, 02 Sep 2010 17:34:10 +0000</pubDate>
		<dc:creator>Marc Osofsky</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[Amazon Web Services]]></category>
		<category><![CDATA[hosting]]></category>
		<category><![CDATA[Magento]]></category>
		<guid isPermaLink="false">http://www.optaros.com/?p=9180</guid>
		<description>Choosing the right hosting partner for Magento is critical.  Especially if you are a larger enterprise or scaling rapidly.  Below is the full case study published on Amazon regarding our work with 36Boutiques that should prove helpful. 36Boutiques, a South Africa-based private sales retail store, sells luxury merchandise to members at a discount via timed online &amp;#124; &lt;a href="http://www.optaros.com/blogs/best-magento-host-for-large-or-rapidly-growing-sites"&gt;View post &amp;#187;&lt;/a&gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=kFvtrnPQkz8:E8Xrtb4gF3c:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=kFvtrnPQkz8:E8Xrtb4gF3c:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?i=kFvtrnPQkz8:E8Xrtb4gF3c:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=kFvtrnPQkz8:E8Xrtb4gF3c:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=kFvtrnPQkz8:E8Xrtb4gF3c:I9og5sOYxJI"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?d=I9og5sOYxJI" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/OptarosBlogsAll/~4/kFvtrnPQkz8" height="1" width="1"/&gt;</description>
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		<item>
		<title>Flash Sales: A red hot ecommerce solution</title>
		<link>http://feedproxy.google.com/~r/OptarosBlogsAll/~3/AkdRM_YBz8I/flash-sales</link>
		<comments>http://www.optaros.com/blogs/flash-sales#comments</comments>
		<pubDate>Thu, 02 Sep 2010 13:00:10 +0000</pubDate>
		<dc:creator>Marc Osofsky</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[Flash Sales]]></category>
		<guid isPermaLink="false">http://optaroscom-staging.optaros.com/blogs/flash-sales</guid>
		<description>Flash Sales is one of the hottest online retail concepts with: Rapid revenue growth (Vente-Privee &amp;#8211; 0-$1 billion in 6 years, Gilt Groupe 0-$400 million in 3 years) Extremely attractive financials (e.g. extremely low customer acquisition cost due to viral invitations) Larger players buying-in (GSI Commerce acquiring Rue La La for $350 million and perpetual &amp;#124; &lt;a href="http://www.optaros.com/blogs/flash-sales"&gt;View post &amp;#187;&lt;/a&gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=AkdRM_YBz8I:U_73vbj6pjE:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=AkdRM_YBz8I:U_73vbj6pjE:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?i=AkdRM_YBz8I:U_73vbj6pjE:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=AkdRM_YBz8I:U_73vbj6pjE:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=AkdRM_YBz8I:U_73vbj6pjE:I9og5sOYxJI"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?d=I9og5sOYxJI" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/OptarosBlogsAll/~4/AkdRM_YBz8I" height="1" width="1"/&gt;</description>
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		<slash:comments>2</slash:comments>
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		<item>
		<title>Etsy Raises Another $20 Million and Picks New COO</title>
		<link>http://feedproxy.google.com/~r/OptarosBlogsAll/~3/vRfmWO9-H_w/etsy-raises-another-20-million-and-picks-new-coo</link>
		<comments>http://www.optaros.com/blogs/etsy-raises-another-20-million-and-picks-new-coo#comments</comments>
		<pubDate>Wed, 01 Sep 2010 00:10:23 +0000</pubDate>
		<dc:creator>Jochen Krisch</dc:creator>
				<category><![CDATA[Blogs]]></category>
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		<description>Etsy has raised $20 million from a new financing round with Index Ventures. Also, Burda and Accel Partners have again participated in the round. According to insiders familiar to the deal, the financing is intended for paying out early business...&lt;div class="feedflare"&gt;
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&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/OptarosBlogsAll/~4/vRfmWO9-H_w" height="1" width="1"/&gt;</description>
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		<item>
		<title>Ecommerce Trends – Content, Community, Commerce: Sears’ Shoes Experience</title>
		<link>http://feedproxy.google.com/~r/OptarosBlogsAll/~3/GJCn852EIfU/ecommerce-trends-content-community-commerce-sears-shoes-experience</link>
		<comments>http://www.optaros.com/blogs/ecommerce-trends-content-community-commerce-sears-shoes-experience#comments</comments>
		<pubDate>Fri, 27 Aug 2010 13:55:01 +0000</pubDate>
		<dc:creator>John Eckman</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[Assembled Web]]></category>
		<category><![CDATA[commerce]]></category>
		<category><![CDATA[Community]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[Convergence]]></category>
		<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Sears]]></category>
		<guid isPermaLink="false">http://www.optaros.com/?p=8901</guid>
		<description>Today Sears announced the launch of a &amp;#8220;new footwear experience&amp;#8221; at sears.com/shoes.  It&amp;#8217;s worth checking out as yet another example of a mainstream, multichannel retailer embracing what we&amp;#8217;ve been calling the assembled web, both in terms of the convergence of content, community and commerce and in terms of the widely decentralized and distributed nature of &amp;#124; &lt;a href="http://www.optaros.com/blogs/ecommerce-trends-content-community-commerce-sears-shoes-experience"&gt;View post &amp;#187;&lt;/a&gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=GJCn852EIfU:eT4Z8lgavq4:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=GJCn852EIfU:eT4Z8lgavq4:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?i=GJCn852EIfU:eT4Z8lgavq4:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=GJCn852EIfU:eT4Z8lgavq4:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=GJCn852EIfU:eT4Z8lgavq4:I9og5sOYxJI"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?d=I9og5sOYxJI" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/OptarosBlogsAll/~4/GJCn852EIfU" height="1" width="1"/&gt;</description>
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		<slash:comments>0</slash:comments>
		<feedburner:origLink>http://www.optaros.com/blogs/ecommerce-trends-content-community-commerce-sears-shoes-experience</feedburner:origLink></item>
		<item>
		<title>Nordstrom Conversation-focused Redesign</title>
		<link>http://feedproxy.google.com/~r/OptarosBlogsAll/~3/T__967RjUM0/nordstrom-conversation-focused-redesign</link>
		<comments>http://www.optaros.com/blogs/nordstrom-conversation-focused-redesign#comments</comments>
		<pubDate>Tue, 24 Aug 2010 15:13:36 +0000</pubDate>
		<dc:creator>John Eckman</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[Community]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[Content Community Commerce]]></category>
		<category><![CDATA[Conversation]]></category>
		<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Nordstrom]]></category>
		<category><![CDATA[Redesign]]></category>
		<category><![CDATA[Shopping]]></category>
		<category><![CDATA[Social Commerce]]></category>
		<category><![CDATA[User Experience]]></category>
		<guid isPermaLink="false">http://www.optaros.com/?p=8869</guid>
		<description>I&amp;#8217;m absolutely loving the new Nordstrom.com, launched over the weekend. They&amp;#8217;ve dramatically simplified navigation on the homepage, offering the user the choice of Department, Brand, or Conversation: The main content in the center offers a flash-driven set of vignettes, allowing the Nordstrom team the ability to set up editorially driven, fashion magazine style interactions which &amp;#124; &lt;a href="http://www.optaros.com/blogs/nordstrom-conversation-focused-redesign"&gt;View post &amp;#187;&lt;/a&gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=T__967RjUM0:Ns5m4m4Wds0:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=T__967RjUM0:Ns5m4m4Wds0:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?i=T__967RjUM0:Ns5m4m4Wds0:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=T__967RjUM0:Ns5m4m4Wds0:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=T__967RjUM0:Ns5m4m4Wds0:I9og5sOYxJI"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?d=I9og5sOYxJI" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/OptarosBlogsAll/~4/T__967RjUM0" height="1" width="1"/&gt;</description>
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		<item>
		<title>Magento Meetup: A New Approach to Metrics for Magento Ecommerce</title>
		<link>http://feedproxy.google.com/~r/OptarosBlogsAll/~3/kZxrct5e5Qk/magento-meetup-a-new-approach-to-metrics-for-magento-ecommerce</link>
		<comments>http://www.optaros.com/uncategorized/magento-meetup-a-new-approach-to-metrics-for-magento-ecommerce#comments</comments>
		<pubDate>Tue, 24 Aug 2010 13:15:41 +0000</pubDate>
		<dc:creator>Pat Keating</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<guid isPermaLink="false">http://www.optaros.com/?p=8865</guid>
		<description>On Tuesday, Sept. 14, we are hosting a Magento Meetup: “A New Approach to Metrics for Magento Ecommerce.” This is the latest event for the New England Magento Meetup group, which I founded in April of this year to bring together Boston-area Magento developers and users. In these times, ecommerce projects must be justified, and &amp;#124; &lt;a href="http://www.optaros.com/uncategorized/magento-meetup-a-new-approach-to-metrics-for-magento-ecommerce"&gt;View post &amp;#187;&lt;/a&gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=kZxrct5e5Qk:6e4URBr95Zk:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=kZxrct5e5Qk:6e4URBr95Zk:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?i=kZxrct5e5Qk:6e4URBr95Zk:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=kZxrct5e5Qk:6e4URBr95Zk:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=kZxrct5e5Qk:6e4URBr95Zk:I9og5sOYxJI"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?d=I9og5sOYxJI" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/OptarosBlogsAll/~4/kZxrct5e5Qk" height="1" width="1"/&gt;</description>
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		<item>
		<title>Viddler, Vimeo, Vzaar: Video Providers Surging to the iPad</title>
		<link>http://feedproxy.google.com/~r/OptarosBlogsAll/~3/gTnvvFWIIWM/viddler-vimeo-vzaar-video-providers-surging-to-the-ipad</link>
		<comments>http://www.optaros.com/blogs/viddler-vimeo-vzaar-video-providers-surging-to-the-ipad#comments</comments>
		<pubDate>Sat, 21 Aug 2010 11:48:27 +0000</pubDate>
		<dc:creator>Jochen Krisch</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<guid isPermaLink="false" />
		<description>Online video provider Vimeo is constantly being used by online retailers (even though it doesn’t seem to be the wish of the makers). Interest in Vimeo may now even increase due to its recent availability on Flash incompatible end devices:...&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=gTnvvFWIIWM:Ro2eosQjYao:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=gTnvvFWIIWM:Ro2eosQjYao:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?i=gTnvvFWIIWM:Ro2eosQjYao:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=gTnvvFWIIWM:Ro2eosQjYao:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/OptarosBlogsAll?a=gTnvvFWIIWM:Ro2eosQjYao:I9og5sOYxJI"&gt;&lt;img src="http://feeds.feedburner.com/~ff/OptarosBlogsAll?d=I9og5sOYxJI" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/OptarosBlogsAll/~4/gTnvvFWIIWM" height="1" width="1"/&gt;</description>
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		<title>Groupon Takes Over Darberry.ru, the Next Otto Holding</title>
		<link>http://feedproxy.google.com/~r/OptarosBlogsAll/~3/_JRlvwYxRVc/groupon-takes-over-darberry-ru-the-next-otto-holding</link>
		<comments>http://www.optaros.com/blogs/groupon-takes-over-darberry-ru-the-next-otto-holding#comments</comments>
		<pubDate>Wed, 18 Aug 2010 21:35:03 +0000</pubDate>
		<dc:creator>Jochen Krisch</dc:creator>
				<category><![CDATA[Blogs]]></category>
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		<description>Groupon expands further internationally by acquisitions and has followed up their Citydeal takeover now with majority investments in the Russian Darberry and Japanese Qpod. So reported the Wall Street Journal. Otto’s eVenture Capital Partners, who hold stakes in both Citydeal...&lt;div class="feedflare"&gt;
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		<title>Facebook Like -I Like it like that Amazon Levis and the Facebook open graph</title>
		<link>http://feedproxy.google.com/~r/OptarosBlogsAll/~3/RuUaaCGSNVQ/facebook-like-i-like-it-like-that-amazon-levis-and-the-facebook-open-graph</link>
		<comments>http://www.optaros.com/blogs/facebook-like-i-like-it-like-that-amazon-levis-and-the-facebook-open-graph#comments</comments>
		<pubDate>Tue, 17 Aug 2010 08:52:02 +0000</pubDate>
		<dc:creator>John Eckman</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[Amazon]]></category>
		<category><![CDATA[Best Practices]]></category>
		<category><![CDATA[Brand]]></category>
		<category><![CDATA[commerce]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Levi's]]></category>
		<category><![CDATA[Like]]></category>
		<category><![CDATA[Open Graph]]></category>
		<category><![CDATA[Retail]]></category>
		<guid isPermaLink="false">http://www.optaros.com/?p=8672</guid>
		<description>At the beginning of 2010, Facebook rolled out a number of significant changes to their platform, including most notably the introduction of the Open Graph protocol and Facebook social plugins. Since then, retailers have been trying to determine the best strategies for taking advantage of these options. Two significant strategies (at least) have emerged so &amp;#124; &lt;a href="http://www.optaros.com/blogs/facebook-like-i-like-it-like-that-amazon-levis-and-the-facebook-open-graph"&gt;View post &amp;#187;&lt;/a&gt;&lt;div class="feedflare"&gt;
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&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/OptarosBlogsAll/~4/RuUaaCGSNVQ" height="1" width="1"/&gt;</description>
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		<title>Customer service on Facebook?</title>
		<link>http://feedproxy.google.com/~r/OptarosBlogsAll/~3/UFJUM4fAdnU/customer-service-on-facebook</link>
		<comments>http://www.optaros.com/uncategorized/customer-service-on-facebook#comments</comments>
		<pubDate>Thu, 12 Aug 2010 20:10:17 +0000</pubDate>
		<dc:creator>John Eckman</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Cluetrain Manifesto]]></category>
		<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Mashable]]></category>
		<guid isPermaLink="false">http://www.optaros.com/?p=8694</guid>
		<description>Mashable had an interesting piece yesterday about the market for applications which connect your company&amp;#8217;s Facebook page to its customer service function (Facebook Pages Become Customer Service Centers). They note two such applications &amp;#8212; Parature for Facebook and Get Satisfaction&amp;#8217;s Social Engagement Hub &amp;#8212; and ask: Do you think Facebook Pages can serve as an &amp;#124; &lt;a href="http://www.optaros.com/uncategorized/customer-service-on-facebook"&gt;View post &amp;#187;&lt;/a&gt;&lt;div class="feedflare"&gt;
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