My Brain Notes

Submit to Search Engine

noreply@blogger.com (My Profession) — Wed, 08 Apr 2009 02:03:00 +0000

This is important.....If you like to do blogging make sure you can be find on the e-world.....below are the two(2) free search engine available for you

http://www.submitexpress.com/submit.html
http://www.google.com/addurl/?continue=/addurl

click it & do it!!

Anjakan Perubahan

noreply@blogger.com (My Profession) — Tue, 07 Apr 2009 17:36:00 +0000

Setiap hari ada dikalangan kita yang mempunyi sesuatu yang ingin disampaikan ataupun perubahan yang ingin dibuat sama ada perubahan kepada masyarakat ataupun kepada organisasi dan selalunya perubahan yang kita inginkan akan disusuli dengan keazaman dan matlamat yang jelas dan boleh dicapai. Bagi menjayakan iltizam ini kita memerlukan sokongan dari masyarakat ataupun komuniti dimana kita berada dan sokongan ini adalah amat penting bagi membantu kita mencapai tujuan dan perubahan yang dikehendaki.

Hari ini dengan kemudahan teknologi maklumat dan komunikasi (ICT) seperti internet, kita membawa perubahan yang kita inginkan ke satu tahap capaian yang lebih maksimum dengan menarik perhatian populasi yang lebih luas dan seterusnya kita akan mendapat sokongan yang lebih banyak dari segmen geografi yang meluas. Tindakan untuk terlibat didalam aktiviti jangka pendek yang mendukong aspirasi perubahan jangka panjang ini dinamakan ‘advocacy’ ataupun ‘anjakan perubahan’

Anjakan perubahan yang dimaksudkan adalah perubahan terhadap polisi, kedudukan ataupun program sesuatu institusi, organisasi mahupun individu bagi merubah sesuatu kearah kelainan. Anjakan perubahan secara maya pula memberikan tafsiran yang mungkin agak berbeza diantara satu organisasi dengan organisasi yang lain bergantung kepada visi, misi, personel dan skop kerja didalam organisasi.

Make yourself known

noreply@blogger.com (My Profession) — Tue, 07 Apr 2009 16:29:00 +0000

Di dalam dunia internet (e-world) apa yang lebih penting adalah kewujudan anda di atas talian 'available online'. Anda mingkin seorang blogger yang hebat dan mempunyi content yang baik untuk dikongsikan tapi tanpa meregisterkan http://url.anda ini bermaksud anda hanya bercakap sendirian

'make yourself available before you speak'

-MZA-

Internet Advocacy

noreply@blogger.com (My Profession) — Tue, 07 Apr 2009 15:33:00 +0000

Each day, each of us in the society advocates for our causes and for our communities by looking for support to improve the lives of the people around us. This support can come in the form of words or actions; and it is crucial to the success of every organization

With the enabling ICT technology like internet, today we can make our case to much wider audience, and in turn receive support from more people in many more places. The aim of changing or involve in any short-term activities to reach a long-term vision of change is called 'advocacy'.

Advocacy is an action directed at changing the policies, positions or programs of any type of institution or working with other people and organizations to make a difference. Advocating online can have different meanings to different organizations, depending on the mission, the people with whom we work with and the scope of our organisation.

In today 'new media' scenario advocacy comes into the next chapter from conventional method to advocating online. I have broken down online advocacy into three main activities:

1. Informing
A large part of any advocacy campaign is informing people about your couse. For example, you can inform the people in your community about their rights, providing compelling information about the needs of your community and the work that you are doing and this can be the catalyst for rallying people to action.

2. Organising
Once you have begun informing the public about your cause and your work, you will need to engage different infividuals and organisations to make your campaign successful. This means identfying volunteers, sharing information within your organisation and within partners, bringing people together to discussed ideas, and making plans for action.

3. Acting
Online actions can enable you to mobilize new audiences, reinforce the importance of your cause and make your entire campaign more effective

Below are the basic advocacy cycle that normally take place in any advocacy initiatives

Step 1: Issues Identification
Identify the problem that needs to be addressed

Step 2: Research and Analysis
Gather the necessary information and ensure that the causes and effects of the problem are understood

Step 3: Planning
When advocacy has been identified as an appropriate way of addressing the problem, a strategy needs to be formulated. This includes the goal, objectives, success indicators, means of measurement, targets, allies, methods and activities, risks and assumptions, times scale and responsibilities.

Step 4: Evaluation
Monitor actions and evaluate the results throughout the cycle and decide what further action is appropriate or how advocacy could be done differently in the future.

Whatever you are trying to change or do plan your advocacy strategy well and keep in mind that what you say in the intenet is hard to retract. Unlike a phone conversation, the points you make may be archived for years on computers of other people around the world and on public Web sites.

Regards

-MZA-