PR Video for PR people wanting to connet with me.

PR Video

After a week of being deluged with email from PR companies I have created this PR Video especial for you guys and girls. Yes I have received some interesting information that I will blog about I should add I have good relationships with lots of PR companies, but emails sent to me that start Dear Nick do not get anywhere….. you would think that there might be some clue in the name of the blog. Seriously if you have something interesting to say that my readers would like then I would love to hear from you, but please help us both and make a proper attempt at blogger outreach. Are you a blogger with the same problem, which PR agencies are the best / worst?

You might also want to take a look at this (not by me).

What would you like to see in a PR Video?

Content writing for SEO
Make the name of the post URL and the post title the term that you want to optimise the content writing to target and ensure that the term that you want to optimise the content of is in the first paragraph in this case “content writing for SEO”

Content writing for SEO tips

-The shorter the URL the better

-Put the term you want to optimise for at the front of the post name and URL not the back. I.e.

Title: “Content writing for SEO top tips”

Not

Title: “Top tips for content writing for SEO”

-People link tend to link to the post using the name of the post so it the post is content writing for SEO people will link to your post on the words you want to rank for.

Content writing for SEO and titles
Put tiles in your text using the keyterm that you want to have the post found for, like this one.

Content writing for SEO to get what you want   
Blog about what you want to be found for! If I wanted to get work offering content writing and SEO services then this post is likely to generate readers about that subject who might buy my services.

Content writing for SEO and Google Keyword tool
Review your competitor’s websites and see what they are optimising their websites for.

Think of title for your posts and then use Google external tool to see how much traffic is available on the terms you are looking for.

Do a search on Google for title:”Keyword tool” to see what the competition on that term is. If you are optimising a post for a key term you will put the term in the title: therefore the more people with the key term in the title the more competitive it is and the harder it is to rank for that term.

1) Use the key term in the first paragraph of the post.

2) Use the key term several times in the post.

3) Use the key term at the end of the post.

Content writing for SEO and with small chunks
This makes it easy to read and means that you can repeat phrases you want to have within the copy.

Content writing for SEO and links
1) Google makes sites rank for the words that people use as terms to link to that site from. Link to my site using the words “Content writing for SEO” and I will start to rank for that term. Link to me for the term Obama and I will start to rank for the word Obama.

2) Link to other blogs from your posts and they are more likely to do the same back.

3) If you are going to link to my blog please write about me as said Murraynewlands.com Content writing for SEO and link on the term Content writing for SEO. Why? Because I am currently trying to rank for those terms. Not sure how I want you to link to me? A – ask me, B look at the key terms in my title bar.

4) Know what terms you want to rank for and ask people to link to you from those words.

5) If you want to rank for a term that is not in your title description do a blog post about that term and then ask people to link to your site using that word to that post.

I.E., please link to me using the words “Content writing for SEO” to the post to this post

6) Link to this post on the term “Content writing for SEO”

Content writing for SEO and linking to yourself
While writing the posts you can link to yourself from the term you are trying to rank for “Content writing for SEO”

Content writing for SEO and sharing with your friends

1) Teach this to your friends, all of them.

2) They will rank better.

3) They will get better links.

4) They will get more traffic.

5) When they link to your site it will help your site more because the will link to you from terms you want to rank for.

Content writing for SEO and social bookmarket
 Once your article is published if you share it on Twitter, Facebook, Stumble etc it is more likely that Google will find the article fast and they will carry some SEO weight even if only a small amount.

Content writing for SEO
The more sites you link with and teach better SEO and the more they link to you the better your SEO will be and the more your blog will grow.

Content writing for SEO  Even more tips
-Make a video with the name of the article post it in YouTube. place it in the article and link back to the article from YouTube.
-Make the article at least 250 words.
-Repetition of the keyterm to maintain the keyword density.
-Link to your article from other places in your website.
-End the article with the keyterm in this case content writing for SEO.

PR videos that make me smile

It was this PR video that got me started, if you work in PR or publishing you have to love it.

Thank you Claire http://www.wavespr.com for making me aware of that one.

So some others?

I love this one because the PR video company are selling their service, 60 second videos, with a 2 minute video. Take a look would you hire them?

Do you know a must see PR video you would like me to share with everyone?  Please let me know comment the URL below.

How bloggers can stop smoking and save lives with social media by Laura Luxton

Working with Frank PR for No Smoking Day 2010 we’ve created a Facebook application called WeQuit that’s been specially designed to harness the power of social media to help people give up smoking.

It’s never easy to quit when you’re alone, and with people increasingly using Facebook to keep in touch with friends from all around the world, why not let these friends help you to quit smoking?

Whilst most quit smoking aids are only applicable if you’re a smoker, WeQuit takes a unique new angle by getting non-smokers directly involved. The app is designed to let people challenge friends or themselves to give up smoking in a way that feels fun – you can create custom challenges to help encourage a quit attempt by making your own rewards for success, forfeits for failure, or even pledging money to charity. We’ve also taken inspiration from social media videogames, including medals and awards to unlock as you progress to remind yourself and your friends how you’re progressing with your quit attempt.

The aspect of the application that we feel is unique however, is the fact that it takes advantage of accountability – people are often very conscious about how they appear to others on Facebook, so after they’ve publically pledged give up smoking by accepting a friend’s challenge, hopefully the thought of losing face by failing to quit will act as a really helpful motivator when giving up smoking, acting as a really useful tool to help people finally kick the habit! To keep up this communication, each WeQuit user has a ‘wall of Fame and Shame’ for friends to add comments and photos to, to keep them motivated – and a little more accountable!

If you have a blog and are interested in the cause, why not add a link to WeQuit so your readers can participate, and add #WeQuit to your own experiences on twitter. Social media really is the new frontier of helping to improve everyone’s health.

You can find out more about WeQuit, and try it out yourself by going to www.WeQuit.co.uk/facebook – for more information on No Smoking Day and tips on how to give up smoking, check out www.WeQuit.co.uk.

 post from Laura Luxton, PR & Marketing Manager of No Smoking Day

Speed2lead Sammy James an interview

San Diego, US-based Speed2Lead (S2L) is a leading global provider of Internet lead response management products for small- and medium-sized businesses. Our simple, Web-based lead response tools allow organizations to immediately respond and follow-up with their Internet leads during the peak point of interest, resulting in increased sales. www.speed2lead.com

Social Studio by StrongMail

Social Studio is a suite of tools to enable digital marketers to create manage and monitor social media campaigns. What business problem is it resolving? By providing campaign creating, management and monitoring StrongMail want to empower digital marketers to provide clear ROI numbers for work.

Marketers finally have access to the metrics that they need to evaluate the performance of their social media efforts. Whether they are launching viral referral campaigns or making content sharable, everything can be measured and tracked back to the business’ bottom line. 2010 will be the year of accountability for social media marketing.”  Ryan Deutsch, vice president of emerging media at StrongMail.

“Social Studio™, a centralized campaign management application that is now being made available to professional social media marketers. Available for a limited time as a 60-day free trial, StrongMail Social Studio is a first of its kind suite of products that enables marketers to engage their brand influencers in social channels with detailed performance measurement and analytics.”

“Social Studio Components
StrongMail Social Studio consists of the following solutions that are driving measurable results for organizations across a variety of vertical industries.

• StrongMail Influencer™ – Acquire new customers by launching viral marketing campaigns that leverage your biggest brand advocates to spread the word about your brand or offer. Get detailed reports on sharing behavior and conversions, and build loyalty segments for future re-marketing efforts.
• Social Notes® – Enable website visitors and email subscribers to share branded content across the top social networks, blogs and email. View the most popular content and social sharing channels alongside usage activity such as views, clicks and conversion rates.
• Social Direct™ Beta - Launch targeted, direct-response campaigns into Twitter and Facebook and track performance all the way to the conversion. Manage multiple profiles and analyze post metrics individually or at the campaign level in real-time.

Social Studio Availability and Free 60-Day Trial
StrongMail Social Studio is available immediately and can be accessed as a free 60-day trial for professional marketers who sign up at the following link by March 22: http://www.strongmail.com/socialstudio”

How do you create, manage and monitor your campaigns?

London Blog Club thanks

I would like to thank everyone who came to last night’s London Blog Club and made it such a successful night.

Thanks in particular go to our sponsors for the night Chris Tradgett and the team at  http://buy.at/ / www.digitalwindow.com/ for providing a great prize and buying the drinks. 

I would also like to thank our speaker Jörgen Sundberg for a great talk about personal branding which generated some great conversation you can find out more at  http://PersonalBrandingUK.com what did you miss? See the comments below.

Our next meetup is on the 7th April more details here http://www.meetup.com/London-Blog-Club/calendar/12787351/

The speaker next month will be www.twitter.com/SelenaChanLive talking about blogging and PR as well as how bloggers and PR agencies can work together.

“Excellent meetup. Friendly atmosphere. Great crowd. Tamara & I want to thank everyone to share their knowledge & suggestions with us. We spent a nice and productive time. All credit goes to Newlands, Marko and Filip.…”

London Blog Club March Meetup

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1 hour ago

Marcin Grodzicki commented on a Meetup

“Great meetup yesterday – thanks everyone for helping me with my project and Jorgen especially for tips on LinkedIn. Great job Filip, Marco and Murray. See you all in May ”

Mar 10 7:00 PM

London Blog Club March Meetup

The Pitcher & Piano – Holborn London, WC2B 6EX

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2 hours ago

Chris Tradgett commented on a Meetup

“Was good to meet you all last night – perhaps we’ll double the numbers next month as well? Congrats again to Tamara who will soon be getting her ticket for Social Media World Forum www.socialmedia-forum.com – come and say hi if you’re attending too”

Mar 10 7:00 PM

London Blog Club March Meetup

The Pitcher & Piano – Holborn London, WC2B 6EX

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3 hours ago

Dotun Adeoye commented on a Meetup

“I agree with Laura, it was a very well spent Wednesday evening. Many useful tips from fellow bloggers. I look forward to the next event.”

Mar 10 7:00 PM

London Blog Club March Meetup

The Pitcher & Piano – Holborn London, WC2B 6EX

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3 hours ago

Sharon Chan commented on a Meetup

“Great crowd of bloggers, very interesting speeches, smiles all round! : )”

Mar 10 7:00 PM

London Blog Club March Meetup

The Pitcher & Piano – Holborn London, WC2B 6EX

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3 hours ago

Philippe says you should join this group…

“Great opportunity to network and bounce ideas off people.”

All Comments

3 hours ago

Philippe attended a Meetup

“The meeting provided some great insight into using professional social networking sites (such as Linked In) to generate interest in blogs. Drinks were provided by buyat.com”

Mar 10 7:00 PM

London Blog Club March Meetup

The Pitcher & Piano – Holborn London, WC2B 6EX

5.007 (7 ratings)

12 hours ago

Keith Errington attended a Meetup

“Really enjoyed my evening – excellent presentation (I learned a number of things – which is good going for an old hand like me!) and met some really interesting and friendly people. Good discussions and intelligent conversation. When’s the next one?”

Mar 10 7:00 PM

London Blog Club March Meetup

The Pitcher & Piano – Holborn London, WC2B 6EX

5.007 (7 ratings)

13 hours ago

Laura Thomson says you should join this group…

“Relaxed atmosphere to share trials + tribulations of blogging- I am a total beginner and I have leanred lots from the masses of knowledge in the room”

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W4 Performance Ad Market Jared Klein an interview

W4 was established by leaders in online performance advertising to deliver results-based internet marketing solutions leveraging state-of-the-art platforms to drive response. We focus on long-term campaign efficiency and smart channel management, but our high-touch service will remind you of the good old days. http://www.w4.com/

Lashback Cari Birkner an interview

W. Brandon Phillips and Eric Castelli co-founded LashBack, LLC in 2003. It has grown to epitomize real tech economy, Web 2.0 companies living the startup dream with an in-demand product and a list of industry-leading clients. LashBack was founded as a consumer product driven anti-spam company, which evolved into C2B data services providing actionable compliance and reputation information for a diversity of clients associated with email marketing.

Ebuzzing UK launch

Ebuzzing is a platform that brings advertisers and bloggers together, ebuzzing enables advertisers to pay bloggers to promote their services via sponsored posts. This is one way for bloggers to increase their monetisation without adding additional banner advertising to their sites. Paid posts are comparatively new in Europe although they have been a hit in the United Stated of America for some time. I know several US bloggers who make $2000 plus per month through paid posts.

Started in 2007 Ebuzzing has been offering bloggers ways to monetize their blogs by broadcasting videos and creating content for brands. Ebuzzing  helps advertisers  increase their visibility and generate traffic to their websites.  Ebuzzing works with brands such as Coca-Cola, Intel, MTV, LʼOréal, MasterCard, Toyota, Electronic Arts, Ubisoft, eBay, Canon, Diesel, Warner Bros, Philips, StudioCanal.

To take paid posts or not to take paid posts, that is the question that many bloggers ask themselves. In my mind as long as you are transparent that you are being paid and only truly recommend something that you believe in the I do not have a challenge with it. To find out what you could earn register on ebuzzing.com

Disclosure and transparency are important for readers and advertisers and bloggers are required to declare that it is a sponsored post. To keep Google happy all links must be no follow links, which also keeps bloggers safe. All articles must be at least two hundred and fifty words in length to meet the Ebuzzing quality post score.