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Bing SEO guide

noreply@blogger.com (Unknown) — Thu, 10 Mar 2011 15:41:00 +0000

Bing SEO guide is the official Microsoft guide for SEO with BING, as found on Bing Webmaster center:

The following are official recommendations that might help Bing’s MSNBot (The Bing web crawler, a program that scans websites and indexes their content, such as text, documents, images, and links, for searching.) and other web crawlers (A program that scans websites and indexes their content, such as text, documents, images, and links, for searching. The web crawler used by Bing is also known as MSNBot.) effectively index and rank your website. Bing has also provided a list of techniques to avoid if you want to make sure your website is indexed.
Bing SEO technical recommendations

Use the following techniques to ensure your website is technically optimized for MSNBot and other web crawlers:

* Use only well-formed, HTML code in your webpages. Make sure that all paired tags are closed, and that all links open the correct webpage. For information on validating your HTML code, see either HTTP Compression and HTTP Conditional Get test tool or W3C Markup Validation Service or use a comparable tool.
* If your website contains broken links, MSNBot might not be able to index your website effectively, thus preventing people from reaching all of your webpages. For information on finding broken links on your website, see the Help topic for the Webmaster Center’s Crawl Issues tool.
* If you move a webpage, set up the webpage’s original URL to redirect people to the new webpage. Indicate whether the move is permanent or temporary. For more information, see What to do when your website is relocated.
* Make sure MSNBot is allowed to crawl your website and isn’t on your list of web crawlers that are prohibited from indexing your website. For more information, see Control which webpages on your website are indexed.
* Use a Robots.txt file or tags to control how MSNBot and other web crawlers index your website. You can use the Robots.txt file to prevent web crawlers from crawling specific files and folders. For more information about the Robots.txt file and the Robots Exclusion standard, see A Standard for Robot Exclusion. This site might be available in English only.
* Keep your URLs simple and static. URLs that are complicated or that change frequently are difficult to index as link destinations. For example, the URL www.example.com/mywebpage is easier for MSNBot to crawl and for people to type than a long URL with multiple extensions. Also, a URL that doesn’t change is easy for people to remember and bookmark. That makes your webpage a more likely link destination from other websites.
* Watch for malicious software (malware). Links to webpages on your website that lead to malware on third-party websites or contain malicious content, such as a maliciously corrupted image or document file, or a harmful ActiveX control or JavaScript, will be disabled and highlighted as Malware in Bing results webpages. See the Help topics for the Webmaster Center’s Crawl Issues tool and Outbound Links tool to learn how to find these detected malware issues on your website. See Remediate detected malware to help rid your website of all malware.
Bing SEO content guidelines

The best way to attract people to your website, and keep them coming back, is to fill your webpages with valuable content in which your target audience is interested. The following guidelines can help you create a more effective and popular webpage:

* In the visible webpage text, include words users might choose as search query terms to find the information on your website.
* Limit all webpages to a reasonable size. Bing recommends covering one topic per webpage. An HTML webpage with no images should be under 150 KB.
* Make sure that each webpage is accessible by at least one static text link.
* Don’t put the text that you want indexed within images. For example, if you want your company name or address to be indexed, make sure it isn’t displayed only inside an image of your company logo.
* Add a Sitemap, which helps MSNBot to find all of your webpages. Links that are embedded in menus, list boxes, and similar elements aren’t accessible to web crawlers unless they appear in your Sitemap. For information on creating Sitemaps, see the Help topic for the Webmaster Center’s Sitemaps tool.
* Keep your website hierarchy fairly flat. That is, each webpage should only be from one to three clicks away from the default webpage.
Bing SEO forbidden stuff

The following techniques aren’t appropriate in terms of attempting to gain higher ranking with the Bing index. Use of these techniques might actually adversely affect how your website is ranked within Bing, and might even cause your website to be removed from the index.

* Attempting to increase a webpage’s keyword density by add lots of irrelevant words. This includes stuffing ALT tags that users are unlikely to view.
* Using hidden text or links. Only use text and links that are visible to users.
* Using techniques, such as link farms, to artificially increase the number of links to your webpage.

Here are some more information by Rajesh Srivastava, Principal Group Program Manager, Bing:
Bing’s SEO principles

SEO is fundamentally about creating websites that are good for people. The most basic advice we can give for achieving optimum rank for your site in Bing is to do the following:
Develop great, original content (including well-implemented keywords) directed toward your intended audience
Use well-architected code in your webpages (including images and Sitemaps) so that users’ web browsers and search engine crawlers can read the content you want indexed)
Earn several, high-quality, authoritative inbound links

As you can see by the links, much of this material has already been discussed in-depth in the Webmaster Center team blog in our ongoing column, search engine marketing (SEM) 101.

The type of SEO work and tasks webmasters need to perform to be successful in Bing hasn’t changed—all of the legitimate, time-tested, SEO skills and knowledge that webmasters have invested in previously apply fully today with Bing. Moreover, investments in solid, reputable SEO work made for Bing will bring similar improvements in your website’s page rank in other search engines as well.

Ultimately, SEO is still SEO. Bing doesn’t change that. Bing’s new user interface design simply adds new opportunities to searchers to find what the information they want more quickly and easily, and that benefits webmasters who have taken the time to work on the quality of their content, website architecture, and have done the hard work of earning several high-quality inbound links.
Key content and tools for performing SEO with Bing

To keep up with the latest and greatest information coming from the Bing Webmaster Center team, we recommend that you follow and review the following content:
Review the Bing official guidelines for successful indexing document for various recommendations on technical and content issues as well as known problems that can affect your site’s rank
Visit the Webmaster Center blog to keep up with the latest information from the team (you can even subscribe to our blog’s RSS feed to automate this process)
Register all of your websites with Bing Webmaster Center tools, where you can use our tools to see all sorts of data to your website pertinent to webmasters
Participate in our Webmaster Center user forums to ask questions and provide us with feedback

We look forward to working with you as partners in helping our mutual customers find the information they seek on the Internet.

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Bing Add-ons for Firefox

noreply@blogger.com (Unknown) — Thu, 10 Mar 2011 15:39:00 +0000

Bing has been launched more than a month ago. The Bing Add-ons for Firefox help you integrate Bing search with the second most popular browser ont the web. Here are some of the addons:

Bing 20090601, by Alessandro Catorcini, Beatrice Oltean

They say “this is the only officially supported Bing add-on, provided by the Bing team in Microsoft.” We have to believe them (after seeing the EULA we give them credit), since there is a smilarly named add-on by Daniel Hoo that places ads before the actual search results.

The plugin is very simple and installs Bing into the list of search engines available on the right.

Bing 20090531, by longzheng

This add-on promises search suggestions, but it doesn’t deliver. It does the same thing as the official add-on.

You can see the other add-ons by searching for Bing in the Firefox add-ons window.
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Bing add-ons for Internet Explorer

noreply@blogger.com (Unknown) — Thu, 10 Mar 2011 15:38:00 +0000

You use Internet Explorere and Bing and you want to combine the power of the two? It’s simple, Microsoft provides some useful Bing add-ons for Internet Explorer. Here are some of them and the guide to install them:

1. Type the following address in IE: http://www.ieaddons.com/en/search/?search=bing
2. Select your favourite add-on and press the Add t Internet Explorer button.
3. That’s all, now enjoy.

As of present date, the following add-ons are available:

Bing Search
For decisions that matter. Bing and decide.

Bing Maps
Map addresses using this Bing Maps Accelerator

Bing Translator
Language translation at your fingertips with this Accelerator

Shop and Save with Bing Shopping
Gives you instant product prices, cashback offers and information and helps you save shopping online (Accelerator)

Surf Canyon
Unleash the power of search like never before

Finance from Bing
Get stock quotes from Bing with this Web Slice

Traffic from Bing
Get traffic updates from Bing with this Web Slice

Bing Maps for Outlook
Internet mapping and Outlook

Bing Image Search
Search Images with Bing (Accelerator)

Define with Bing
Define words or phrases with Bing (Accelerator)

Weather from Bing
Get weather updates from Bing with this Web Slice
Bing add-ons for Internet Explorer

Bing add-ons for Internet Explorer

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Top celebrities and politicians

noreply@blogger.com (Unknown) — Thu, 10 Mar 2011 15:37:00 +0000

Top celebrities today? Top politicians or top bloggers? Everybody is interested in this kind of information. You can access it by using Bing xRank. Here’s how to:

Bing xRank ranks most notable people

According to the developers, “xRank keeps track of notable people and puts them in order for you. We count Bing web searches for movie stars, musicians, and other famous people. Then, we compile our findings into an insightful ranking formula that tells you who the world is searching for most. The result is a cultural snapshot of who’s hot and who’s not!”

By using xRank, you can easily do one of the following:

Search.

Enter a name and Bing will tell you who they are and how they rate.

Learn.

You can browse a bio or get the latest news headlines about the person you’re interested in.

Explore.

For each celebrity, you are ine click away from the latest videos, images, movies, albums, and more.

Relate.

This is one of my favorite features of xRank. This is one big electronic gossip machine. Thumbnail photos at the bottom of xRank show you the associates, friends, enemies, and romances, of the person you’re interested in.

Scan.

You are a big fan of some singer or movie star? Look over the rankings and trending over time. Movement at the top of the list means more than it does near the bottom.

Track.

View a person’s popularity over the past six months on the xRank History chart. Under the xRank History chart, find the top-moving searches. These are real searches from users on the day the person peaked in popularity on xRank.

Celebrities, politicians and…

According to Microsoft, worth tracking are:

celebrities

politicians

musicians

bloggers

You can see that these are the categories which make the first page of tabloids, except maybe bloggers.

I’m not into any of the celebrity business and also not interested in politics or top bloggers. But I like the concept and think this is a valuable SEO resource for people interested in more visitors and clicks. Write about what’s hot and you may receive thousands of visits a day.

What do you think? Is xRank useful or not?

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Bing position checker

noreply@blogger.com (Unknown) — Thu, 10 Mar 2011 15:36:00 +0000

Bing is a little slower to index websites, but when it does is important to monitor your placement. Are you on the first page for your desired keywords? Here’s how to find out:

Find your site position in Bing

One method is to search for the term you want and then count. Is easy when your on the first page, but it gets annoying when you’re not in top ten. So you can use a tool, preferably a free one. I will not go into the specialized tools, just give you a hint.

First you can go to http://www.searchenginegenie.com/bing-position-checker.html and use the tool there, it looks like this:

If you have multiple keywords, or want to check rankings on multiple search engines, is better to use a specialized tool, like:

http://www.mikes-marketing-tools.com/ranking-reports/

You do it frequently, then use http://tools.seobook.com/firefox/rank-checker/, a free tool that you can install in seconds.

What other tool you found useful? Comment:

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Weather with Bing

noreply@blogger.com (Unknown) — Thu, 10 Mar 2011 15:34:00 +0000

You want to know the weather forecast. And you use Bing for search. Ok, you’re one search away from it. Here’s how:

Just type in the search box:

weather in [city or country or region]

You’ll instantly visualize the forecast, before the search results. It looks like this:

Click on the picture for details.

For that search we used “weather in UK” search string.

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Bing Maps Tip

noreply@blogger.com (Unknown) — Thu, 10 Mar 2011 15:31:00 +0000

Tell the truth: how many times have you wanted to quickly zoom in to a
specific part of the map, and found it tedious to continually press the zoom in
button and re-center the map to get what you want? If you’re familiar with our
handy click-zoom feature, you already know that there’s a better way (but
continue reading—we’ve made some changes). And if you’ve never heard of it, read
on—I think you’ll love this timesaving tip!

With “click-zoom”, you can quickly and precisely zoom and center the map
exactly where you want it by clicking and dragging a rectangle around your
desired view. In past releases of Bing Maps, you could initiate this by holding
the CONTROL button down while left-clicking on the map. This had one
unfortunate side-effect on Macs: Control + click is the shortcut for
right-click—and that behavior overrode our click-zoom functionality.

To allow all Bing Maps users equal access to the click-zoom functionality,
and keep our keyboard shortcuts consistent across all browsers, we have recently
changed the key combination required to SHIFT and click. Beyond that, it
works exactly the same as before.

Let’s try an example: say you’re looking at a zoomed out view of the San
Francisco Bay Area, and you want to quickly zoom in to downtown San Francisco.
The fastest way to do so is to press and hold the SHIFT key on your
keyboard, and then left click with your mouse and drag a rectangle around the
area you want to zoom to.

As soon as you release your mouse, voilà, you’re now looking at exactly what
you selected. Compare that to 5 clicks of the zoom-in button (in this example),
and you can see this is quite a timesaver!

While we’re talking about timesaving tips, did you also know you could
quickly zoom by right-clicking anywhere on the map? The right-click menu
(accessible via your right mouse button, or Control + click on a Mac) contains
options that make it easy to get directions to/from a specific point, add a
custom pushpin (which can be saved to “My places”), zoom to either region or
city level, and finally, center the map on the selected point.

So next time you’re staring at the world map and want to zoom in closely and
quickly, just remember: SHIFT + click will take you there!

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Microsoft and Yahoo have finally struck a deal

noreply@blogger.com (Unknown) — Mon, 03 Aug 2009 13:31:00 +0000

Image by Gnal via Flickr

As expected, Microsoft and Yahoo have finally struck a deal, one that with regulatory approval, they hope will be in place by early 2010. Microsoft has issued a press release and created a minisite about the deal. A press conference is happening later today (which we’ll live blog), and we’ll have continuing coverage. The details so far:

* The term of the agreement is 10 years
* Microsoft will acquire an exclusive 10 year license to Yahoo!’s core search technologies, and Microsoft will have the ability to integrate Yahoo! search technologies into its existing web search platforms [Note from Danny Sullivan: Exclusive suggests Yahoo itself won't be able to use the technology or develop it, which means after 10 years, what's left probably isn't that useful]
Read Full

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BING FLASH SEO

noreply@blogger.com (Unknown) — Tue, 28 Jul 2009 05:33:00 +0000

Image via Wikipedia

Bing Webmaster Central recently confirmed how BING handles textual content in Silverlight and Flash. According to Bing, when it comes to Silverlight and Flash, the key is to use “visual content in moderation (and never at the expense of textual content).” Bing strongly suggests not using text content inside Flash or Silverlight, since many times it’s invisible to search engines. According to Bing, data extraction technology as a primary method for indexation is pure “folly” and too big a gamble to take.

On a side note, we’ll be discussing various topics related to “Images & Search Engines” at SES San Jose in a few weeks.Get A Top 5 Google Ranking In Under 30 Days!

How To Optimized For The Bing Search Engine?

noreply@blogger.com (Unknown) — Fri, 24 Jul 2009 20:29:00 +0000

Image by michperu via Flickr

There has been a abundant accord of columnist about Microsoft’s latest accession to the chase agent wars. Bing promises to bear a added customized chase acquaintance to browsers and is about their acknowledgment to Google. In the aftermost few weeks Bing has accustomed a acceptable accord of absorption and is important to anyone accomplishing business online who wants to rank able-bodied in the Bing chase engine.

I assume to be accepting a ample cardinal of blog readers allurement about Bing and what they should be accomplishing to get sites ranked able-bodied on this new chase engine. This is a accepted catechism whenever new chase engines are appear apropos the alignment they use to rank.. The acceptable annual actuality is that Bing appears to chase abounding of the aforementioned protocols as Google, the world’s arch chase engine.

A accepted adjustment of evaluating how chase agent algorithms assignment is to do an in abyss assay of top assuming sites for accustomed keywords. This allows you to appraise commonalities and additionally differences that may annual for differences in ranking. Based on my own ancillary by ancillary comparisons and added in abyss analysis amid others in the chase agent access community, it’s appealing axiomatic that web armpit age, in apprenticed links, and added belief are important to the Bing chase algorithm.

After accomplishing aloof a baby bulk of analysis it’s bright that Bing is application belief such as in apprenticed bond to appraise the account of a accustomed armpit accompanying to a chase term. Consistent with added chase enginealgorithms in apprenticed bond shows which sites are accepted and account of top rankings. Focus your SEO efforts on articulation architecture to do able-bodied in Google and added chase engines like Bing.

Improving your amoebic chase after-effects is basic to your online success. Abounding website owners or associate marketers accept they can buy their way to top rankings. In turn, these baronial aftermath cogent cartage and a assisting acquirement stream. Generating amoebic after-effects booty time and adamantine work. If you apperceive area to focus, you will get to your destination abundant quicker. Focus your efforts on architecture links and optimizing your pages for success.

In accession to absorption on the afore mentioned items for influencing chase after-effects on Bing and added chase engine, accede the amount of content. Having beginning agreeable on your armpit that is agreeable and accepted affairs a acceptable accord to chase engines gluttonous to acquisition the best accordant and allusive content. Keep your eye on developing affection agreeable and afterlight it on a approved basis.

Focus on chase agent access basics if you appetite to advance your website’s rankings. Not alone will this accept a absolute appulse on your Bing baronial for assertive keywords but it will additionally accept a absolute appulse on your site’s baronial beyond best above chase engines. Fundamental attempt like affection agreeable and calmly crawled web sites accept a absolute appulse that can aftermost for a actual continued time.Get A Top 5 Google Ranking In Under 30 Days!

SEO From Bing

noreply@blogger.com (Unknown) — Wed, 22 Jul 2009 04:27:00 +0000

Image by zikay's orginal(no PS) via Flickr

Last anniversary Bing’s Webmaster Center aggregation acquaint a advantageous column on the differences amid HTML and XHTML in agreement of access and they additionally included some acceptable 101 akin tips on meta tag optimization, see below:

Title Tag

The key bulletin with the appellation tag is still the same. The folio appellation is a analytical aspect for allowance the chase agent bot analyze the capacity of your page.

When creating the appellation text, accumulate the afterward in mind:

*

The afterpiece the chat is to the start, the added heavily abounding it is as a keyword. This is accurate for the bot as able-bodied as the reader.

*

Accumulate the appellation argument amid 5 and 65 characters in length

*

For greatest ability and consistency, address titles application this syntax: keyword phrase, category, website appellation (or brand)

*

Make the appellation argument different on every page

*

Don’t use any of the afterward appropriate characters in appellation text: ‘”<>{}[]()

Meta Description Tag

While chase engines assets the appropriate to use a array of inputs for bushing out armpit description snippets in their SERPs, webmasters who accommodate unique, concise, compelling, and keyword-laden descriptions in their meta tag’s description aspect advice adviser the development of their websites’ SERP captions.

When creating the description text, bethink the following:

*

Create different descriptions for anniversary page, application keywords specific to that page

*

Accumulate the description argument amid 25 and 150 characters in length

*

Do not archetype appellation tag argument agreeable as a description; this is a ashen befalling to advance added keywords and adds no value

*

Make the description argument different on every page

Meta Keyword Tag

The meta tag’s keyword aspect is not the folio rank catholicon it already was aback in the aged canicule of Internet search. It was abused far too abundant and absent best of its cachet. But there’s no charge to avoid the tag. Take advantage of all accepted opportunities to account keyword credit, alike back the adjustment is almost low.

When creating keyword text, bethink the following:

*

Choose words that may be accessory keyword agreement (save the primary keywords for use in the appellation and meta description tags), and alike accommodate a few, frequently apparent typographical errors of primary keywords, aloof for acceptable measure

*

Limit your keyword and key byword text, afar by commas, to no added than 874 characters

*

Don’t echo a keyword added than 4 times amid the keywords and phrases in the list Get A Top 5 Google Ranking In Under 30 Days!

Create a Bing Search Box for your Website- Bing Box

noreply@blogger.com (Unknown) — Sat, 18 Jul 2009 21:19:00 +0000

Bing, Microsoft’s new decision search engine is gaining popularity ever since it was launched. We have already covered on how to add your website to Bing using webmasters and get more traffic. You can also create a Bing search box for your blog and this helps visitors to search your blog. Bing Search Box called as Bing Box provides a fast, customizable search solution for your website or blog. Visitors to your site can search the entire Web, just your site, or any sites that you choose.
To create a search box for your blog/ website, navigate to Bing box site owners page. Select the advanced search box page and here you need to specify the site details. You can also search with an existing Search Macro .

In the next step you can customize the looks of the search box including the display color, language and size. Once you have created, you can add the code to your website or blog. You can also preview the search box before adding the code.

Bing Search box is very fast and easy to use. Try it on your blog and share your feedback in comments.

Bing Search box for Websites

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Bing out of BETA in Australia, Canada, China, Japan and UK

noreply@blogger.com (Unknown) — Tue, 07 Jul 2009 02:28:00 +0000

The full version of Bing that is currently being used by the US citizens will arrive in the next few weeks in Australia, Canada, China, Japan, and the UK (which will likely see changes first). Due to some reason, it has been decided by the Microsoft that Canadians should get a form of Bing that will be close to the US, however it still miss numerous features like hotspots on the homepage. Apart from Canada, all of these countries, sport a “Beta” tag under the Bing logo, and no one among them are as feature-complete as the US version.

Location Does Not Matter

You should remember one thing that your location does not matter, you can change your location to that having the most features by just clicking on the location in the top right and change it. For example, if your current location is Canada, you can simply click on Canada in the top right, choose United States – English, and voilà. The only drawback is that search results will not be tailored for the country where you live. But still, it is a great way to use those features that you’re currently missing out on.

Bing is Expanding

As the Bing is expanding to more markets, background pictures specific to each country will eventually appear on Bing. Along with these new backgrounds, there will also appear the feature of hotspots, which will show more information about the image.

Bing Photo Contest

If we talk about the background images, the Bing Photo Contest on Facebook is something that photographers will surely like to check out. “summer travel” is the theme of this contest and the winner will be given the opportunity to have his or her photo set as the background image on the Bing homepage on August 3, 2009. Make sure that you have read the photo guidelines as well as the rules before you submit

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Bing (search engine) on Wikipedia

noreply@blogger.com (Unknown) — Mon, 06 Jul 2009 00:16:00 +0000

Bing (formerly Live Search, Windows Live Search, and MSN Search) is a web search engine (advertised as a "decision engine"[1]), Microsoft's current incarnation of its search technology. Unveiled by Microsoft CEO Steve Ballmer on May 28, 2009 at the All Things Digital conference in San Diego, Bing is a replacement for Live Search. It went fully online on June 3, 2009,[2] with a preview version released on June 1, 2009. In its first few weeks Bing was successful in gaining some market share.[3]

Notable changes include the listing of search suggestions in real time as queries are entered, and a list of related searches (called "Explorer pane" on the left side of search results), based on semantic technology from PowerSet[4] which Microsoft purchased in 2008.[5] Bing also includes the ability to Save & Share search histories via Windows Live SkyDrive, Facebook, and email.

Most of the new features in Bing currently are only available in the United States
Source
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Bing Search Engine Starts Indexing Tweets

noreply@blogger.com (Unknown) — Thu, 02 Jul 2009 23:51:00 +0000

Microsoft Bing wants to give Google a run for its money. The Bing team believes that if they index real-time data, that will give them a leg up. The service that has the most real-time data as of right now is Twitter which provides user-generated data, delivered within seconds.

“There has been much discussion of real-time search and the premium on immediacy of data that has been created primarily by Twitter,” stated Microsoft Search Technology Center general manager Sean Suchter. ”Today we’re unveiling an initial foray into integrating more real-time data into our search results, starting with some of the more prominent and prolific Twitterers from a variety of spheres.”

As of right now, only a few prominent Twitter users are being indexed such as Al Gore and Ryan Seacrest. Eventually the company will expand to other users. Microsoft is so serious about search engines that they plan to commit about $11 billion over the next 5 years in that technology.

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Make Bing Your Default Search Engine In Google Chrome

noreply@blogger.com (Unknown) — Sun, 21 Jun 2009 21:49:00 +0000

Bing is the talk of the town. Technology experts have already started comparing Bing with the search engine giant Google. If you have really loved the features and search results of Bing, here is a small tutorial that will help you to make Bing as your default search engine in Google Chrome.

Settings

Options

Default Search

Manage

Add

Name: Bing

Keyword: bing search

URL: http://www.bing.com/search?q=%s

Bing

Default Search

Options

Bing is now your default search engine in Google Chrome. All search results for your keywords will be displayed in Bing. If you want Google back as your default search engine, just follow the above steps and select Google under Default Search option. Have Fun With Bing!
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Bing Goes Mobile

noreply@blogger.com (Unknown) — Sun, 21 Jun 2009 13:29:00 +0000

In case you started using Microsoft Bing - you may be interested to know there's a mobile version of it in here:

http://m.bing.com/

Give it a try! It's not so bad after all, I even heard that Google assigned no other than one of its' founders to a special team which is trying to spy on the new opponent and learn some of the secrets of it.
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Bing Optimization

noreply@blogger.com (Unknown) — Fri, 19 Jun 2009 07:47:00 +0000

Ever back Microsoft launched its Bing search engine, it has fatigued a lot of absorption (and speculation) from the SEO community. On one hand, this is absolutely analytic because Bing is advised to be one added heavy-weight amateur and it is accepted to cut some allotment from Google. On the added hand, this is hardly the aboriginal time a new heavy-weight amateur comes to the ring, so maybe the expectations that Bing will put an end to Google's cartel are groundless. Still, Bing is absolutely altered (in a absolute way) from the added search engines and this is its above strength.

Is Bing Really That Different?

The first impression you get when you go to Bing.com is that it is different – the background makes it cute but sure, there have been many other cases of search engines with tons of graphical frills to disguise their irrelevant search algorithms. However, when you type a search term, the results you get are a pleasant surprise because they are relevant.

It is this relevance of search results that worries SEO experts. The results you get when you search with Bing are relevant, yet they are very different from Google's. Actually, no matter if you search with Google or with Bing (or if you go to Bingle, you can compare the result sets side by side), you get relevant results and the two sets are very different from one another.

One of the most important things SEO experts are curious to know about Bing is its algorithm. Obviously, Bing's algorithm is different from Google's because when the search term is the same but the set of results is different, a difference in the algorithm is the obvious answer. Actually, the question is exactly what is different between the two algorithms and if the difference is so drastic that it makes it mandatory to reoptimize a site for Bing.

What Do I Need to Do In Order to Optimize My Site for Bing?

Wait. This is the first thing you need to do. Right now it is too early to say what steps (if any) are required in order to optimize your site for Bing.

Additionally, no matter how promising Bing looks, it is still early to predict if it will become a real competitor to Google or if it will become one more failed attempt to dethrone Google. Let's see how users react – will they start Binging more or will they stick to Google. When it becomes clear that Bing will be able to make it, then it will make sense to optimize for it as well. So for now the best you can do is wait.

Which Factors Make a Site Rank Well With Bing

As you probably guess, the exact algorithm of Bing is not publicly available and because of that there is a lot of speculation about what weighs more for Bing (in comparison to Google) and what weighs less. Many SEO experts test different search queries, analyze the results, and based on that try to figure out what of the known SEO tactics works with Bing. For instance, these tests are quite interesting.

Some SEO experts even think that Bing is actually Live Search in new clothes (i.e. user interface), while others say that there are noticeable differences between Live Search and Bing. But there is no doubt that for now Bing is a significant improvement over Live Search in terms of relevance of search results.

Bing is hardly the first time when there is no agreement in the SEO community about the intricacies of the algorithm but if we can summarize, here are some factors, which are (or at least are strongly believed to be) of importance when Bing optimization is concerned:

*Backlinks are of less importance. If you compare the first 10 results in Bing and Google, it is noticeable that all equal, the winners in Bing have less backlinks than the winners in Google. It is unclear if nofollow matters with Bing.
*Inbound anchor text matters more. The quantity of quality inbound links might be of less importance for Bing but the anchor text certainly matters more. Actually, since anchor text is one of the measurements of the quality of inbound links, it isn't much different. Get quality anchor text and you will do well in both Bing and Google.
*Link spamming won't do much for you on Bing. Since the quantity of backinks (even if they are of supreme quality) seems to be of less importance to Bing, link spamming will be even less effective than with Google.
*Onpage factors matter more than with Google. This is one of the most controversial points. Many SEO experts disagree but many also think that onpage factors matter more with Bing than with Google. Still, it has nothing to do with the 90s, when onpage factors were definitive.
*Bing pays more attention to the authority of the site. If this is true, this is bad news for bloggers and small sites because it means that search results are distorted in favor of older sites and/or sites of authoritative organizations. Age of domain is also very important with Bing – even more than with Google.
*PR matters less. When you perform a search for a competitive keyword and you see a couple of PR2 or even PR1 sites among the top 10 results, this might make you wonder. On Google this is hardly possible but on Bing it looks quite normal.
*Fresh content matters less. Bing looks a bit conservative – or maybe it just can't index sites that quickly – but it seems that fresh content is not so vital as with Google. This is related to the age of domain specifics and as a result you will see ancient pages rank high (but these ancient pages are relevant to the search query).
*Bing is more Flash-friendly. Optimizing a Flash site for Google is a bit of a SEO nightmare. It is too early to say but it looks like Bing is more Flash-friendly, which is good news to all sites where Flash is (still) heavily employed.

For now it is too early to say which factors are of primary importance with Bing. But the fact that their search results are relevant means that their algorithm is really precise. Well, maybe the relevant results in Bing are due to the fact that web masters were taken by surprise and they haven't had the time to optimize for Bing. As a result, the content is authentic, there are no SEO gimmicks and artificial pumping. We'll see if this will stay so in the future, when web masters learn how to optimize for Bing as well!
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All Bing Background Wallpapers , Download or Save

noreply@blogger.com (Unknown) — Tue, 16 Jun 2009 09:45:00 +0000

Gordon has modified his image grabber service to download all Bing background wallpapers and he’s saving the daily images for both Bing US (United States) and Bing DE (Germany) in two separate galleries. Click below images for each gallery.

These background images aren’t the correct size to be ideal for desktop wallpaper, you could use Stretch, Screen Fit options in Display properties.

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Microsoft is poised to start giving away security software

noreply@blogger.com (Unknown) — Sat, 13 Jun 2009 12:25:00 +0000

The company is reportedly trialling free anti-virus software internally and said the beta version would be released "soon".

Called Morro, the software will tackle viruses but lack the broader range of utilities, such as parental locks, found in paid-for security suites.

Morro will be Microsoft's second venture in the highly competitive security market.

Microsoft's first attempt revolved around the Windows Live OneCare service that did not succeed in turning many customers away from rivals such as Symantec and McAfee.

Microsoft plans to discontinue Live OneCare once the Morro software is ready. Read More
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Club Bing! - FAQ

noreply@blogger.com (Unknown) — Sat, 13 Jun 2009 11:43:00 +0000

Club Live

Q: What is Club Live?

A: "Live Search Club is a group of online word games launched by Microsoft in April 2007." -Wiki

Q: What are bugged puzzles?

A: Bugged puzzles are puzzles that can't be completed for there full points

Q: If the puzzles are bugged then why don't Microsoft take them out?

A: Bugged Puzzles are used to catch bots, they may add more in the future.

Q: I have order my first prize, how long till it ship's?

A: In short, who know it may take a few days or it many take months.

Q: I got my confirming e-mail, but not shipping, have I been banned/flagged?

A: No, most of the times you will not get a shipping e-mail or you may get a shipping e-mail its all random, so don't lose hope yet!

Q: I just got loads of Club Live shipping e-mails, is there someone wrong?

A: No its all normal, shipping e-mails stack up and they got to send them.

Q: I got my UPS tracking number but when I went to track it said: "Not Available"

A: Wait a few days, UPS have to update it in there end. If you got shipping e-mail then your prize will be at your house in a few days.

Q: Does UPS ship mail in the weekend?

A: UPS does ship in the weekends, but Club Live does not pay for weekend shipment

Q: How to I know if I have been banned/flagged?

A: If your prize don't come for a few months then its safe to say you have been banned/flagged. You can also e-mail them to confirmed if you really have been banned/flagged.

Q: Can my address be blacklist?

A: No

Q: What is the max about of prize's I can order to one address?

A: Max of 3 hardware/software, unlimited for the rest :love:, per address. ToS changed only one of everything.

Q: Is Zune Headphones counted as hardware/software?

A: Odd reason, but they are not counted as hardware/software so go crazy. ToS changed only one of everything

Q: Are there any other hardware/software that's not counted as hardware/software?

A: No

[IV]Misc

Q: When will Microsoft add more prizes?

A: When they feel like it

Live Search Club: about: FAQ

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Microsoft launched a Chinese version of Bing

noreply@blogger.com (Unknown) — Fri, 12 Jun 2009 17:35:00 +0000

After a brief hiatus last week, software giant Microsoft’s Bing search engine is back online in China.

Microsoft launched a Chinese version of Bing on June 1 at cn.bing.com, marking the first time the company has offered a Web product specifically targeted at the 298 million Web users in mainland China. But unlike its American counterpart (and like many of the other international versions of Bing), Chinese Bing is still a bit of a shell at this point, without all of the handy features that are available on the U.S. search engine.

And in China, Microsoft prefers not to call it “bing,” since that sound can have several meanings in Mandarin, depending on the tone and character associated with it. For example, this word: 病. Pronounced bing (fourth tone), it means “sickness” or “to be ill,” something most people would prefer to avoid. Other “bings” mean ice, soldier and pancake.

The Chinese version has thus been named “biying” (必应) which means “must respond/answer” and which Microsoft is marketing it as a“decision engine”– something that will provide information to assist Internet users with their decision-making processes.

Initial reviews in China have been mixed. Some users have expressed disappointment after comparing the Chinese version of Bing with China’s other leading search engines Google and Baidu, as well as with the U.S. version of Bing. On his blog, Franky Xu noted that though the company is trying to provide unique features exclusively for Chinese users, the localization of the product is poorly done. “It’s impossible to go back to the original U.S. version directly through the Chinese site, but you can do that with Google,” he said, adding that “some of the recommended keywords didn’t make sense.” One feature he missed from the U.S. version is the pop-up window that shows a preview of another Web site when the mouse cursor is hovered over a Web link.

Without additional context or background information, users have also been confused by the daily home page images. “The picture is beautiful, but very non-China” said one user (in Chinese).“I guess eight or nine out of ten Chinese have no idea where it is when seeing this.”

One function that has won over many users in China is the video search, which allows videos to be played directly from within the thumbnails on the search result pages (a feature that’s not available on Google or Baidu).

But industry analysts say this new move by Microsoft is unlikely to alter the competitive landscape in China, since Microsoft’s share of the search market has been negligible. The market is currently dominated by Baidu and Google, with respective market shares of 59% and 30.6%, according to Internet research firm Analysis International. (Google boosted its market share to over 30% for the first time this year through its launch of music search and free download service, according to analysts.) Other major players in the market include Yahoo China and Sohu.com’s Sogou.

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Bing white paper ‘New Features Relevant'

noreply@blogger.com (Unknown) — Fri, 12 Jun 2009 17:33:00 +0000

This white paper discusses the key new features of the Bing search engine results page (SERP) presentation that are relevant to webmasters and web publishers. It also discusses search engine optimization (SEO) considerations needed for Bing. Be forewarned, it’s a bit long, revealed Rick DeJarnette.

More info: Download
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Earn Money With Bing Cash Back Program

noreply@blogger.com (Unknown) — Fri, 12 Jun 2009 17:25:00 +0000

Microsoft introduced the new search engine, Bing, last week. It might actually give Google some competition. But, what does this have to do with Free Money Friday?

Bing included a cash back program! Let’s check it out.

How to Earn Your Bing Cash Back

Shop for products using Bing Shopping.

Once you reach $5 in cash back, you can redeem your cash back.

Redeem your cash back by PayPal, direct deposit to your bank account, or a check.

Bing Cash Back Details

Maximum Cash Back. You can earn up to $2,500 in cash back savings every calendar year.

Integrated Shopping. The cash back amounts show directly on the shopping page, which is very convenient.

eBay Purchases. Cash back includes purchases at eBay.

Partner Stores. Check out the complete list of partner stores to see the percentages of cash back at each store.

Get the Highest Cash Back

As always, before making a purchase, I use ev’reward to determine the best cash back program for each store.

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Bing Engine Auto Translator Instant Answers

noreply@blogger.com (Unknown) — Fri, 12 Jun 2009 17:22:00 +0000

Bing, the search engine that Microsoft is marketing as a decision engine for the simple fact that it can go beyond search, it can actually help you make a decision, is now capable of instantly translating queries from one language to another. All you have to do is type in something like “translate I love you” and you will get an instant translation answer just like in the image presented at the bottom of the article. The instant translation feature that Bing provides is powered by Microsoft Translator.

Instant Answers Product Manager with Bing, Theo Vachovsky, comments: “One of the things we’re focused on with Bing is bringing the answer you’re looking for to the top of your search result to save you the time of wading through a sea of blue links. Whether it’s getting the answer to a conversion or checking on your flight status, instant answers get you the information you want, quickly. We’re excited to announce the newest instant answer in Bing, the translation instant answer. If you’re looking to impress your friends around the globe, you can now buff up on some common phrases in various languages using the translator instant answer in Bing.” If you want to take the new feature for a spin, just visit Bing here and type in a few queries. But keep in mind that Bing provides localized versions, and the instant translation answers feature is only available for the United States (English) version. Don’t worry, all you have to do is go to Search Worldwide (click here or click on the country name you see in Bing in the top right hand corner) and select “United States – English”.

In related machine translation news, Google has recently rolled out Google Translator Toolkit which takes advantage of automated translation functionality while adding a human touch to it all (detailed article here).

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