Michelle Caberte | SEO Consultant Creating Micro Marketing Websites - SEO Consultant Phils

4 Work Habits to Increase Productivity and Personal Well Being

noreply@blogger.com (Unknown) — Sun, 28 Oct 2012 11:10:00 +0000

If you are like most people, you occasionally find yourself feeling stressed, disorganized and just plain achy during the work day. This can lead to a lower productivity level and affects your overall mental and physical well being. There are several things you can do throughout the day to combat these feelings and increase productivity.

Organize Your Desk and Your Day

Planning your day according to priority level of work to be accomplished clears your mind of clutter and allows for a steady flow of productivity. Granted, from time to time a special project or an issue with a client interrupts your schedule, but having your priorities in order allows you to pick up where you left off with ease.

By the same token, a disorganized desk tends to be overwhelming and clutters the mind not to mention wastes time when looking for documents. Keeping a neatly organized desk promotes smooth work flow and eases stress. Another helpful tip is to leave the next project or the next step in the current project in the middle of your desk at the end of each work day. This gives you a reminder the next morning of where you left off the previous day and sets the new day in motion.

Play Music at an Acceptable Level

Background music can do wonders for productivity and your overall mood. Without realizing it, you will find yourself working to the beat. You mind is more relaxed and more able to concentrate on the task at hand when you are in a comfortable frame of mind.

Stretch Your Body

If you work at a desk all day, your back becomes sore and your legs may even become stiff from time to time. Standing up at least once an hour and performing what you can in that position will help to stretch your muscles and relieve any stiffness you experience throughout the day.

Step Outside for a Few Minutes

Take a few minutes a day and get some fresh air. It’ll do your mind and body some good. Take a little mini walk around the parking lot. You’ll feel refreshed and ready to get back to work. If possible, take your lunch break outside. If there is a park nearby, take advantage of it.

Learn the Language of SEO – Definitions of Common Terms

noreply@blogger.com (Unknown) — Sat, 12 May 2012 00:55:00 +0000

Whether you are an internet marketer or an offline business going online, you are going to hear about search engine optimization (SEO) very early on. SEO is the term online marketers use to refer to the process of getting as much traffic as possible from search engines like Google. It can be confusing to try to understand this new foreign language that everyone online seems to feel so comfortable with. So rather than struggling to translate everything, learn a few of the basic terms to give yourself a head start.

Here are some of the most common SEO terms that you’ll hear.

SERPS: This stands for “search engine results pages”. These are the pages you see after you type in a search phrase into Google or other search engines. They’re the results of your search. For anyone with a business online, your goal is to be as high up in the SERPS as possible for any search phrases associated with your business.

Meta tags: Meta tags are words that appear in the html code for a page, but do not appear on the page itself. They tell search engines specific information about that page. The most common meta tags are for description (of the page), keywords, and author.

Title tags: These are the words that appear in the tab or bar at the very top of your web browser. They are the “title” of the page that a user will see when they look at the top of their browser.

Alt image tags: The alt image tag provides the “alternative text” for an image. Since search engines can’t read an image, you should always provide some text that describes the image as well. It will show up if the image can’t be displayed and will also show if someone mouses over it.

Hyperlinks: A hyperlink is simply a link you can click on that connects one place to another either on the web or even within a document, such as a slide show. Hyperlinks can be attached to text or images.

Anchor text: This is the clickable text in a hyperlink. Marketers typically use keywords that describe the linked page as their anchor text, which can help in ranking higher in the SERPS.

Internal links: These are links from one page on a site or domain to another. The opposite is an “external link” which involves linking to a page on another website. Both types of links are important for SEO.

Longtail keywords: A longtail keyword is a search phrase that consists of 2 or more words. Usually, the longer the keyword phrase the more specific the information is that the searcher is looking for. In general, it is easier to rank for a longtail keyword since it will have less competition.

Keyword density: Keyword density is a measure of how many times a specific keyword appears on a page in relation to the number of words on the page. If the keyword density is a high percentage, it can be a warning sign to Google that the page is low quality or spam.

Organic traffic: The free traffic you get naturally from search engines and other directory listings is referred to as organic traffic. The opposite is paid traffic, such as the people who arrive at your site by clicking on one of your ads on another site.

Spider: Also referred to as a “crawler” or “robot”, spiders are software programs that the search engines use for locating and indexing all the pages and websites on the internet. Spiders follow links from one page to another and will revisit sites, indexing new pages as it goes.

There are many more SEO terms that you’ll hear as you learn more about getting traffic from search engines. Don’t be afraid to ask for definitions and explanations of a term you don’t understand. Even the most seasoned internet marketer comes across terms they are unfamiliar with. It’s all part of the learning process for getting more traffic.

What Are the Best Placements for High CTRs?

noreply@blogger.com (Unknown) — Thu, 05 Apr 2012 06:10:00 +0000

Over the years, webmasters have tested literally hundreds of different placements for their AdSense ads to find which ones get the highest click-through rates. Instead of starting your own testing from scratch, it can really help to start with a proven placement and make improvements from there.

Here are four placements that have been proven time and time again with high CTRs.

The "Above the Fold Double Sidebar" Placement

Above the fold, put two small placements in your sidebar. This will basically look like two ads right on top of one another.

This creates the impression that the ads themselves are part of your navigation. Because it's above the fold in places where people are used to looking for navigation bars, your ads get a lot of visibility.

Split test left versus right to see which gets you the highest clicks.

The "Look At This Ad First" Placement

According to the Google Heatmap and many webmaster anecdotes, this placement often makes the most money. Unfortunately, it does detract aesthetically from the site.

The ad unit is placed above the content, dead center in the page with no text wrapped around it. In order to read the article, the person has to actually scroll down past the ad.

In other words, they're forced to look at the ad. This generally results in pretty high CTRs.

The "Right Under Top Nav Banner" Placement

If you have a top navigation bar, placing a banner ad right under your navigation bar can get very high click-through rates.

People who glance at your top navigation bar are also very likely to see your ad. In fact, some people may even just accidentally click on your ads.

Experiment with text ads versus image ads in this placement. Also experiment with using text links.

The "Inside Content Large Rectangle" Placement

This placement usually doesn't get as high a CTR as the "Look At This Ad First" placement, but it's aesthetically more pleasing to the eye and still performs very well.

It's ideal for sites that want to earn income now, but still want to build a long-term brand. Rather than optimizing just for getting the most clicks possible now, you're getting as many clicks as you can while still building some customer loyalty to your site.

Basically you place a large rectangle either on the left or right hand side of your page and have the text just wrap around the ad. This gets very high click throughs and looks quite decent.

These are four of the top tried and true placements for getting good CTRs on AdSense. As always, results will vary based on your site and niche, so always split test for yourself.

Epilators for Women - Tips to Help You Achieve the Best Results

noreply@blogger.com (Unknown) — Thu, 03 Feb 2011 04:00:00 +0000

While you already know that epilators for women offer great results, you may be worried about the pain that they can cause. No one likes to go through pain, even if it does make them look great. The good news is that you can make those first few uses less painful if you know how to use the machine. Here is a look at some tips that will help you make using an epilator as pain free as possible while helping you achieve the best hair removal results.

Tip #1 - Shower First
First, it's important that you take a nice shower before you use epilators for women. This will help you cleanse the areas where you are planning to use the device. It ensures that your pores are all unclogged and it also makes skin software. The pores are open, which makes it a lot easier for the epilator to remove the hair.

Tip #2 - Dry Skin
After you take the shower, it's important that you pat the skin dry. Keeping skin dry can help you ensure it is easier for the epilator to run over the skin. Once you dry off, it keeps the hair from sticking to the skin so the epilator can smoothly glide over your skin and provide the best hair removal possible for you.

Tip #3 - Use Some Powder
Another great tip to remember when using epilators for women is to use some powder after you dry off. This will definitely help you reduce any pain that may occur when using these devices. When you apply some talcum powder on skin that is dry, any moisture that is still there is going to be absorbed. This will leave your skin nice and smooth and keep the hair away from the skin's surface for epilation that is as painless as possible.

Tip #4 - Keep Your Skin Taut
When you are using the epilator on the skin, it's a good idea to make sure you keep your skin taut. You won't deal with as much pain if you keep the area very tight while using the epilator on it. You can use one hand to keep skin stretched tight and you can hold the epilator with your other hand. Not only does this make using epilators for women less painful, but it will provide the best hair removal as well.

Tip #5 - Moisturize When Finished
After using epilators for women, it's a good idea to use a good moisturizer. Sometimes a bit of redness can be left behind. However, a nice lotion that includes some cocoa butter, shea butter, or some aloe vera, can really help to eliminate the redness that can offer occur. It will also give you incredibly smooth skin that will look and feel amazing.

For more information:

Epilators for Women
Great Hair Removal - Epilators for Women

Comparing The Black and White Hat in SEO

noreply@blogger.com (Unknown) — Sun, 28 Nov 2010 07:10:00 +0000

Because there are a lot of methods found in search engine optimization or SEO, webmasters have categorized these as either white hat SEO or black hat SEO. Certain SEO tactics usually are not accepted by certain popular search engines, but some individuals still use these to hopefully get the traffic that they need. You need to know in regards to the controversies surrounding the approaches and determine whether it is best to go with just one.

Describing Both

White hat SEO is the term used to explain methods such as the following the rules and stipulations of search engines. Black hat SEO is the term used to go into detail approaches which can be disapproved by search engines. It has an ongoing battle between people who use white hat and black hat SEO. Black hat SEO might not be what you can immediately consider as negative ethically. SERPs could possibly be manipulated by black hat practitioners, however they also say how the approaches are highly acceptable with all the sole intent of boosting site rankings.

Black hatters also say that there is no good or bad in attempting to achieve the same goal of making their website relevant and ranked high. The benefits can extend to the users while they seek for probably the most useful information. Some big search engines do allow a number of web sites to function opposite towards the stated rules.

Accepted Methods

Cloaking is one of the allowed black hat methods that the majority of webmasters use. A cloaking policy may be enforced by big search engines, however needs updating to fully become consistent. The cloaking technique is accepted by the search engines, mainly because it does improve user searches rather than provide them with just any type of result. Cloaking cannot immediately be known as a negative influence, given that it aids searchers in getting the details and web sites that they can need.

Pursuing the Rules

There are numerous of methods that you ought to avoid if you would like gain a high position and get on search engines' good side. Invisible text needs to be avoided. Tend not to place light yellow or white text against a white background. Engines can detect these and can only put you in more trouble. Avoid keyword stuffing. Previously, overstuffing articles and site content with the exact same keyword might help improve ranking, but search engines are smarter now and may determine whether your content is natural or no longer of excellent quality.

Things to Avoid

An automatic robot visits every page in the index. The information is acquired to be analyzed at another time. Cloaking involves giving the automated robot a different page, while assigning a completely new one to human users. Search engines greatly detest this practice. It's also advisable to stay clear of doorway pages. Doorway pages are referred to as trying to create a page to rank high on search engines, but truly having no real good content. Orphaned pages may also be regarded as doorway pages by search engines. The website or page can incur penalties by having these.

Avoid spamming. Spam is identified as useless pages having no content and is just designed to rank high on search engines. You initially believe that you have good and sound content upon clicking on a page, only to find out several listings and ads to other sites. This is highly associated with doorway pages and really should be avoided.

Your Web Business Can Grow With S.E.O.

noreply@blogger.com (Unknown) — Tue, 26 Oct 2010 12:44:00 +0000

Selling and promoting a service or product in the current's realm doesn't only reserve itself to actual store presence and sales.

In nowadays, setting up a web storefront is an inventive add-on to and exact store presence, and likely cheaper and more valuable than previously as more folks get relaxed shopping on the net Putting up an internet storefront is an inventive methodology of beginning a business or generating sales by expanding the reach of your present business, and whether or not you are opening your shop online for the 1st time or have recently started down the trail, you can turbo-charge your internet sales thru methods that are helping today's web businesses flourish. All, or a few of these methods can be integrated to help in increasing traffic, and drive more folks to your website and make it more tasty to possible purchasers. As a promotional strategy for inflating a site's importance, An S.E.O considers how search routines work and know what folk are looking for.

An SEO's efforts may involve a site's coding, display, and structure along with fixing issues that might stop search site indexing programs from fully spidering a site.

Other, more useful stuff may include adding fresh text to a site,and making absolutely certain that the content is simply indexed by search site bots, enabling the site to look more exciting to users. SEO's Can Help create more sales An S.E.O may help generate an investment return. Nevertheless search sites aren't paid for organic search traffic, so their routines may change, and there would be no guarantees of continued referrals. But due to this portent for the absence of guarantees and certainty, a corporation that relies much on search website traffic could suffer major losses if the search sites stop sending or enticing web visitors. According to important web researchers, operators should liberate themselves from reliance on search site traffic. A top ranked S.E.O blog, Seomoz.org, has analyzed that "Search marketing experts, in a twist of irony, receive a tiny share of their traffic from search engines." Instead, their major sources of traffic are links from other internet sites. Keywords Are Critical In The Web search phrases are vital. Even one's most frequent and constant customers are probably going to discover your internet site by searching. Having important keywords in your page titles, product titles and links could make a significant difference when one attempts to lead clients to your website. For those with established sites, it is important not to t forget that keeping your keywords current and topical is a common thing. Make sure that you test your Web logs continually to see what visitors search for on your website, and identify pages and products suitably. Important Content Matters Adding as much topical content as you can to your internet site improves your customers' appreciation an experience in addition to the positioning of your website on the search sites. The vital term here is applicable. Content that isn't related to your products could work against you, as it may confuse the possible clients and gives search automatic robots the belief that you are conning them.

A better methodology to add important content to your internet site is to add detailed paragraphs about each of your products, which are placed next to your photographs. Use as much detail as practicable and mandatory, and be certain to use the terms folks are most liable to enter when looking.

Use Google's Wonder Wheel Keyword Research Tool to Dominate Your Rivals!

noreply@blogger.com (Unknown) — Sun, 26 Sep 2010 07:24:00 +0000

I hesitated whether or I would write this short article because I do not believe that many online entrepreneurs are utilizing Google's Wonder Wheel as a keyword research tool.

I want to let you know about the Wonder Wheel tool and how you can utilize it within your business.

You'll find Google's Wonder Wheel by visiting you Google home page and typing in a keyword that you are looking to target.
Select "show options" and you'll see a summary of options appear on the left side of your screen.
Scroll down until you see "Wonder wheel".
Click on that and you will see your keyword in the center with 8 other terms that people have been searching for the most recently that are related to your keyword.

You can use this tool to drill down to less competitive keywords that are still associated with your target keyword. You can use this tool to create blogs, using the keywords that settles on using the Wonder Wheel to create blog titles, category titles, and article titles to drive massive numbers of targeted visitors to niche blogs. As an example, take your main keyword and that would be the name of your blog, the 8 related keywords would be your category titles, and you would then click on each of those category title keywords and use each of those keywords for article titles.

I begun to make use of the Wonder Wheel as another keyword research research tool.

For more information:

How To Use Google Wonder Wheel
Where did Google’s Wonderwheel go?

SEO for Firefox Tool is Tremendous

noreply@blogger.com (Unknown) — Sun, 26 Sep 2010 06:27:00 +0000

I have been previously experimenting using the SEO for Firefox add-on within the past couple of hours, and I must say that i am amazed. This is definitely the coolest add-on that I've ever installed to my Firefox browser. Let me tell you a few things it could do.

First thing it lets you do is provide lots of additional information whenever you perform a Google or Yahoo search. It displays information like the PageRank of each and every page, the amount of backlinks, and also the Alexa rating. If you're looking in the search engines, it will explain the page's website positioning in Yahoo. What's more, it supplies a suite of other data, but I have hidden those options so that I can focus on the data I actually need to see.

One feature it has which i wasn't even aware about while i first downloaded the program is the SEO Xray. This allows you to right-click when you are on any page and immediately view the page's meta-data, such as meta description, meta title, and meta keywords. Previously I have had to open the source code of the HTML file if I was curious about this information, but this tool makes it a snap. You may also quickly see the keyword density of any page you are on to figure out what keywords the page is optimized for.

I'm just starting to figure out how to design websites, and i believe this will be an important tool for me. I have no association or affiliation with the company, but I would recommend that you try them out.

SEO for Firefox Extension: Free SEO Toolbar Firefox Browser Plugin
SEO for Firefox is a free Firefox extension which adds many search engine optimization data points into Google's SERPs and Yahoo!'s SERPs on the fly.

What Is Search Engine Optimisation

noreply@blogger.com (Unknown) — Mon, 13 Sep 2010 03:11:00 +0000

Search engine optimisation is often a process of choosing the most appropriate targeted keyword phrases associated with your blog and ensuring that this ranks your site highly in search engines like google to ensure that when someone looks for specific phrases it returns your website on tops. It basically involves fine tuning the information of your blog with the HTML and Meta tags and also involves appropriate link building process.

The most famous search engines like Google, Yahoo, MSN Search, AOL and Ask Jeeves. Search engines like yahoo keep their methods and ranking algorithms secret, to get credit for locating probably the most valuable search-results and also to deter spam pages from clogging those results. A search engine may also use a huge selection of factors while ranking the listings in which the factors themselves and also the weight each carries may change continually. Algorithms may vary so widely that a webpage that ranks #1 in a particular search engine could rank #200 in another search engine. New sites need not be "submitted" to search engines to be listed.

A straightforward link from the well established site will get the search engines like yahoo to visit the brand new site and initiate to spider its contents. It can take a couple of days to even weeks in the referring of the link from such an established site for all the main internet search engine spiders to commence visiting and indexing the new site.

If you are struggling to research and choose keywords and work on your own internet search engine ranking, you might want to hire someone to do business with you on these issues.

Internet search engine marketing and promotion companies, will look at the plan for your site and make recommendations to increase your search results ranking and website traffic. If you wish, they will also provide ongoing consultation and reporting to monitor your website and make recommendations for editing and improvements to keep your site traffic flow and your search results ranking high. Normally your web optimization experts work with your web designer to build an integrated plan right away so that all aspects of design are considered at the same time.