Larry Page, Google CEO, speaking at Zeitgeist 2012.
On May 24th Sberbank will hold the Next Great App conference, dedicated to the future of cellular applications, at Digital October. The conference will be conducted in a talk-show format with the participation of the creators of the most popular applications.
The appearance of smartphones and the iPhone and the development of social networks and services have caused explosive growth of a new area of program development – cellular applications. The most popular games; image, video, and audio-processing programs; instructional programs; and navigation and communications services are downloaded by several million users within a week after release.
Today, the biggest mergers and the most eye-catching startups are taking place in this area, and the greatest rates of increase in the cost of business are related to the sphere of applications. According to the predictions of analysts, this is only the beginning. It is the beginning because the new technologies are simple, easy to use, and are opening up infinite possibilities.
• What sort of possibilities are these?
• How can they affect our lives?
• What will be the next application to make waves?
In order to take a look at the future, specialists will assemble at the conference who will share their views on the newest trends and developments in the area of cellular applications. The event program features the world’s most popular developments and a prognosis of the future of cellular technologies.
The special guest of the conference will be Gerd Leonhard, a specialist in the area of digital technologies, communications, and media.
Would be fun to see you there. No idea if this event is open or free - but think so:)
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1) every human is different- some can juggle many things and take in loads of data and information, and others can't (or less so)
2) some of these issues can be solved by having better filters and curation that comes to the rescue.
Your thoughts ?
You Are Not A Computer (Try As You May) - Tony Schwartz - Harvard Business Review
"What makes human beings unique is our capacity for reflection, and self-reflection, but also for creativity, conscience, empathy, and a higher purpose. Those are the qualities we ought to be cultivating..."
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Here are the best snippets from Roger's review (and the rest of it is a good overview, as well!)
By Roger Tagholm
"Access not ownership, relationships not transactions and concerns over who owns the channel to market – these were some of the themes of the second World E-Reading Congress which began in London on Monday. Once again, organizers Terrapin had assembled a powerful line-up of speakers who provided a one-stop take on what is happening in the digital space. From “haptic technology” (from the Greek Haptikos, “pertaining to the sense of touch”) to “lean back” readers, this was also the place to get a jargon update and phrase fix.
Media Futurist Gerd Leonhard kicked things off. He believes the debate will soon be about access, not ownership and said that “for those over 30 it’s very hard to understand this switch. There will be some ownership, but it won’t grow. With music, iTunes sales are flat, but streaming is growing. It will happen with books. A Spotify for books will come. If a student wants 300 books, he’ll buy a three-year subscription”. Small examples of that already exist, but Leonhard means on a mass scale, such as that being contemplated in Brazil “where the government is looking to buy 100 million devices for students so they don’t have to buy the physical books”.
He believes there is more to the future than walled gardens and that “humans need meaning, not just cool technology. In the end, meaning is money. Apple has meaning, even though it is a totally walled garden — an oligopoly, a cult.” During the next three to five years he thinks we will see telemedia convergence. “The telecoms industry will realize that it will have to make deals with ISP operators to sell content — so that if you buy this SIM card, for example, you can get ten books.
“For the consumer, access to content will become much cheaper. We cannot force the consumer to pay the same for digital as physical. Technology owners reads more, so why penalize them? We need to innovate now to keep them.”
Sharing, he maintained, should be “non-negotiable. Sharing does not create economic damage.” Publishers must engage with their customers; attitudes to piracy must be rethought (“piracy happens when motivation meets opportunity”); and publishers must build value around content “because payment works if the context is right — if there is a reason, people will pay.”
Added note: "Duncan Edwards, President and CEO of Hearst Magazines International, took an entirely different view on pricing. “We have discovered that, because of the ease of use, people are prepared to pay as much — or even more — for the digital versions of our magazines.”
Really? Not sure that maybe that have just discovered their own desire to get as much as before, and found some willing fans - rest assured, this won't last. Look at iTunes and the music industry:) People will not continue to buy songs for €1 every time they are interested. Unsustainable, imho:=)
Three Headwinds for Facebook's IPO - Maxwell Wessel - Harvard Business Review
"However, the advertising business is dependent on visits to Facebook’s website. As of yet, the company has not built out a compelling mobile advertising platform. And unfortunately for the Facebook investor, mobile internet is becoming increasingly important. Facebook even amended its S-1 to acknowledge the risks to its advertising business from increasing adoption of the mobile format.
While this is a surmountable problem, it puts the media company in a very different position than that of Google in 2004 — the company that Facebook is most often compared against. When Google IPO’d in 2004, the company’s advertising business had tailwinds; internet penetration was only at around 68% in the U.S. (let alone the rest of the world) and amount of use per user was also on the rise. Growth in revenues for Google was inevitable. Facebook’s ability to achieve enormous advertising growth, on the other hand, is far less certain.
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