Marketing Hip Hop

It Ain’t Where Ya From, It’s Where Ya At

MarketingHipHop.com — Sun, 23 Sep 2012 23:04:09 +0000

Here's another example of bad email marketing that combines bad targeting, lackluster creativity and bad branding/information on an upcoming artists related channels.

Should Rappers Stop Promoting Things For Free?

MarketingHipHop.com — Tue, 03 Jan 2012 22:36:56 +0000

Should rappers refrain from "name-checking" brands in their music, unless there's a check attached?

Oh. A Random, Uninvited Link/Tweet/Email/Wall Post… Um. No Thank You. Here’s Why.

MarketingHipHop.com — Tue, 26 Jul 2011 19:17:55 +0000

Bad online promotions, in the form of random, blanket posting of links, images, songs, music or add/follow requests, are an unwanted and unappreciated violation of one's e-space, and goes against the most basic networking commandments. We all hate them, but maybe we can help. Here's a canned reply you can can link people to, when you or your online profile is a victim of random, uninvited posts/links.

Think Online and Social Media Marketing Positions Should Be Entry Level? Aim At Foot. Pull Trigger.

MarketingHipHop.com — Fri, 01 Apr 2011 15:38:23 +0000

If you are an entity that thinks online marketing or social media management are intern or entry-level positions, you simply do not understand online marketing or social media management, and could very likely cause harm to your brand and reputation many times before you realize what you're doing wrong.

The Best and the Worst Hip Hop Inspired Marketing Campaigns

MarketingHipHop.com — Sun, 06 Feb 2011 05:30:28 +0000

The Atlanta Post recently published a short piece, "Case Study: The Best and the Worst Hip-Hop Inspired Marketing Campaigns," detailing some good, some not-so-good, hip hop influenced advertising. What are your picks for who did it right, and who got it wrong?

Up-and-Coming Artists: Direct Your Traffic Efficiently To Maximum Marketing Effect

MarketingHipHop.com — Tue, 25 Jan 2011 22:07:42 +0000

Artists should be promoting links to sites that have featured their work instead of sending visitors directly to YouTube or file sharing sites. This allows people to see/hear their work, and also shows that other people are paying attention to them, always a plus when marketing yourself.

Itz Harde Two Spel Kemistrie

MarketingHipHop.com — Wed, 21 Jul 2010 20:24:22 +0000

These girls are not hip hop, but the marketing faux pas theory is the same. Their name is Kemistrie. Not Chemistry. Not even Khemistry or Kemistry. It's Kemistrie. Here's why I think that is bad.

HULK (NO) SMASH!!

MarketingHipHop.com — Fri, 09 Jul 2010 03:14:49 +0000

Often, emails are received hyping up a new song, and while hype is fine, there is a limit to what you can say that goes past bending the truth, and lands on "just sounds dumb"

One Basic Mistake That Can Cost You Musical Success

MarketingHipHop.com — Fri, 04 Dec 2009 17:29:16 +0000

For The Love of God, Name Your Songs

I Be Wear The Cake Be

MarketingHipHop.com — Thu, 05 Nov 2009 17:37:35 +0000

Email received, promoting a song byMark Victor aka Gizmoe. Subject: MARK VICTOR aka GIZMOE - I BE WEAR THE CAKE BE **CLEAN/DIRTY**.... ..... Come on son.