Kit Kaplan Metaphysical Marketing

Swine Flu (H1N1) Prevention

Kit Kaplan — Tue, 20 Oct 2009 19:51:50 +0000

The following advice, given by Dr. Oz, makes a lot of sense and is important for all to know: The only portals of entry are the nostrils and mouth/throat. In a global epidemic of this nature, it’s almost impossible to avoid coming into contact with H1N1 in spite of all precautions. Contact with H1N1 is [...]

Your Email Marketing Sucks!* Study Says So…

Kit Kaplan — Sun, 27 Sep 2009 20:01:17 +0000

From Future Now’s grokdotcom.com By Bryan Eisenberg Sliverpop released a study called 8 Seconds to Capture Attention. Some of the things the study points out include: 35% of landing pages studied didn’t have the same look or tone of the email that generated the click. For consumer campaigns, this figure was 29%, but increased to 41% for B2B [...]

Avoid Craiglist Scams

Kit Kaplan — Thu, 03 Sep 2009 20:29:37 +0000

I was so excited to be invited to be a Secret Shopper. What a great job for someone who is a usability expert and incredibly critical! I signed up right away then today my son-in-law said he signed up last week and they sent him a counterfeit check for $800 which he should cash at [...]