Jennifer Davey Getting Clients, Building Your Business and Making More Income

22 Ways to Promote Your Webinar or Teleseminar

Jennifer Davey — Wed, 01 Feb 2012 11:30:37 +0000

The biggest challenge is to decide how and where to promote your event so that you can fill all the available spaces and have a successful event that meets your goals. If you’re stuck on this step, consider these 22 promotional options:

For Getting Clients, a Follow-Up System is Critical

Jennifer Davey — Wed, 18 Jan 2012 11:13:43 +0000

The average response rate on an advertising or marketing campaign is only 5 to 10%, and the close rate is even lower. So for your advertising to be effective, you need to do more than just put your ads out there. You have to have a sensible follow-up system that keeps your business present in potential clients' minds while presenting you as someone they want to work with. This can be challenging, but having a good follow-up system makes it much easier.

To Grow Your Business, You Need a Marketing Plan

Jennifer Davey — Wed, 04 Jan 2012 11:30:34 +0000

When business slows, it’s time to turn a critical eye toward how you market your business. If you don’t have a marketing plan, you need one. And if you already have one, maybe it’s time to revisit it. I’ll take you through my three-stage process for creating a marketing plan.

Self-Sabotage: How Mindset Affects Your Business

Jennifer Davey — Thu, 22 Dec 2011 15:34:00 +0000

One of my favorite sayings goes, “You have to believe to achieve.” I keep it posted all over my office and home, and I find it endlessly inspiring. The idea is that if you don’t believe you can do something, you’re probably going to fail; if you think you’re capable, your chances of success are much higher.

Stop Blaming the Economy and Start Taking Action!

Jennifer Davey — Thu, 08 Dec 2011 11:00:00 +0000

Many businesses are struggling in today’s economic climate. The hard times have touched us all, but it does not have to hurt your bottom line. Small-business owners just have to be innovative while embracing new technologies. I’ll share some of my ideas for how to use marketing to transcend the down economy and thrive through tough times.

Use Google to Grow Your Business

Jennifer Davey — Wed, 16 Nov 2011 10:01:56 +0000

Google provides several amazing tools you can use to help grow your business. When exploring these tools, many of my clients are surprised at the wealth of free information available. While big companies have market research teams who gather and disseminate data, you can do it all on your own with a little effort. With these tools you can conduct great market research that makes getting clients and creating a successful business a lot easier.

Get Clients by Knowing Your Values and Priorities

Jennifer Davey — Wed, 09 Nov 2011 11:15:12 +0000

To have a successful business, you need a clear idea of who you are (your values) and what is important to you (your priorities). To build a business you think you want but that's not really in line with your values is next to impossible. If you do succeed at building a business that doesn't mesh with your values, you're likely to end up miserable, which is probably not your definition of success. Creating a successful business that is in sync with your priorities and values will help develop a life full of enjoyment (and income). It's so much easier to be successful with a business that matches up with WHO you are.

Want a Worry-Free Holiday Season? Create Systems in Your Business.

Jennifer Davey — Wed, 02 Nov 2011 13:40:23 +0000

Taking time off from business to spend with family and friends during the holidays is possible. They key is to have systems in place that keep your business moving forward, even when you're not in the office.

LinkedIn Marketing Tips

Jennifer Davey — Thu, 15 Sep 2011 13:42:20 +0000

I have 3 clients in the midst of LinkedIn Strategy Makeovers, so LinkedIn is on my mind this week.

How to Get Over Your Fear of Marketing Metrics and Move Your Business Forward

Jennifer Davey — Tue, 13 Sep 2011 11:32:24 +0000

It's that time of year again. September is in full swing and everyone is focusing on business growth. In order to create a successful business you need metrics. Yes, it's a scary sounding term.. that's why this week's article is about How to Get Over Your Fear of Marketing Metrics and Move Your Business Forward.