Jennifer Davey Getting Clients, Building Your Business and Making More Income

Don’t Be Afraid of Your Competition

Jennifer Davey — Tue, 01 May 2012 10:29:17 +0000

If you usually view your competition with suspicion or fear, it might be time to reconsider your approach. The 21st-century business climate presents many opportunities to turn competition into a good thing, and a cordial attitude toward others in your market can actually help grow your business over time. So stop viewing competition as bad for your business and start using it. Here are some tips.

Sales and Marketing Funnels – Taking Stock: A Self-Evaluation

Jennifer Davey — Tue, 10 Apr 2012 12:30:21 +0000

For small business owners, it's essential to periodically assess what is and isn't working in your business, and then make the necessary adjustments. In my work, I've noticed that there are two main reasons why business owners fail to examine and implement changes to their marketing and sales funnels.

Prioritize Your Business By Knowing Your Values and Priorities

Jennifer Davey — Tue, 03 Apr 2012 12:30:43 +0000

It’s time to start prioritizing.

To build a successful business, you need to be clear of your your values and priorities.

When your business is built in sync on your values and priorities, actions become easier and easier to take. In business, always look for the path of least resistance. Being clear on your priorities will help you take the right path.

If you haven’t already, take some time to prioritize your

17 Bonuses that Attract New Clients

Jennifer Davey — Tue, 27 Mar 2012 12:25:05 +0000

It can be tough to come up with a valuable giveaway that inspires your potential clients to sign up for your ezine or newsletter. Here's a list of 17 types of giveaways you may want to consider.

Where’s the Beef? Getting Clients with Email Marketing

Jennifer Davey — Wed, 14 Mar 2012 11:30:44 +0000

Email marketing can pull clients to you, or chase them away. It's all in how you connect.

Using YouTube to Promote Your Business

Jennifer Davey — Wed, 29 Feb 2012 11:26:14 +0000

You’ve probably heard about how tools like social networking and email marketing can be used to promote your business, but have you ever considered using YouTube to reach clients? It’s not as hard as it sounds. All you need is a recording device, a YouTube account, and a little time to practice, and you can have your first videos online within days. Let’s take a closer look at how YouTube can be useful for building business and getting clients.

How to Deal with Difficult Clients

Jennifer Davey — Wed, 15 Feb 2012 11:15:09 +0000

It doesn’t matter how hard you work or how professional you are—eventually you’re going to have to deal with a difficult client. And when that time comes, there are things to do and things not to do. I’ll help you prepare for the inevitable with a few tips for dealing with clients who are unhappy with your work.

22 Ways to Promote Your Webinar or Teleseminar

Jennifer Davey — Wed, 01 Feb 2012 11:30:37 +0000

The biggest challenge is to decide how and where to promote your event so that you can fill all the available spaces and have a successful event that meets your goals. If you’re stuck on this step, consider these 22 promotional options:

For Getting Clients, a Follow-Up System is Critical

Jennifer Davey — Wed, 18 Jan 2012 11:13:43 +0000

The average response rate on an advertising or marketing campaign is only 5 to 10%, and the close rate is even lower. So for your advertising to be effective, you need to do more than just put your ads out there. You have to have a sensible follow-up system that keeps your business present in potential clients' minds while presenting you as someone they want to work with. This can be challenging, but having a good follow-up system makes it much easier.

To Grow Your Business, You Need a Marketing Plan

Jennifer Davey — Wed, 04 Jan 2012 11:30:34 +0000

When business slows, it’s time to turn a critical eye toward how you market your business. If you don’t have a marketing plan, you need one. And if you already have one, maybe it’s time to revisit it. I’ll take you through my three-stage process for creating a marketing plan.