Internet Marketing For Writers & Businesses

GIG: News & Politics Writers Needed for DoMoreActNow.com via @thecreatedaily

2012-05-23T09:11:00.001-07:00

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Today's Opportunity

News & Politics Writers Needed for DoMoreActNow.com

DigiMogul is a new media company and social blogging platform. With over 12.8 million visitors each month and 86 million page views, the company is in search of talented and enthusiastic new contributors for Do More Act Now, a social political platform for individuals and activists to stay informed about vital issues that matter to them.

Do More Act Now is seeking independent bloggers who are well-informed on the latest news, local and national social/political issues, and have an in-depth knowledge of pop culture and how to utilize social media. They are looking for people with journalism, writing and blogging experience.

Topics include:

National and World News
Justice
Politics
Money
Energy and Environment
Health
Lifestyle

Bloggers will be expected to post a minimum of 10 articles a week (2 a day) and promote their work daily. Beginning pay is $500 a month. There may be incentives and growth opportunity for writers whose content performs well.

Learn more here.

Interested?
You can apply here.

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[Build Book Buzz] Take Advantage of June's Most Interesting Holidays to Promote Your Book VIA @sandrabeckwith

2012-05-23T07:20:00.001-07:00

Tips, tactics and tools for generating media awareness and other buzz about your books.

May 23, 2012

In This Issue:

Buzzing Around

Hi sylvia,

You might recall that I mentioned in the May 9 issue that my "baby" was graduating from Xavier University on May 12. It was a wonderful (and mercifully brief) event that ended with confetti shot to the ceiling from the front of the stage - a fun surprise!

Don't you love these milestone events?

In other news...I thought you might be interested in a few of the latest articles and guest columns on my blog. New items include:

Remember to subscribe to the blog via e-mail or RSS feed using the options on the right side of any blog posting so you don't miss anything that might help your book promotion campaign.

Have a great week!

Cheers,

Sandy

Be Opportunistic:
Take Advantage of June's Most Interesting Holidays to Promote Your Book

In the May 9 issue, we talked about how to capitalize on a range of annual spring occasions, including college and high school graduations, Mother's and Father's Day, and bridal and baby showers. I hope you gave some thought to how you could use one of them to promote your book.

In this issue, we've got that occasional list of quirky, offbeat, or interesting holidays for the upcoming month. Can you link your book to one of them and use it to draw attention to your book?

Here's the list. (Don't see one you like? Create your own!)

National Go Barefoot Day - June 1
National Hollerin' Contest Day - third Saturday in June
Say Something Nice Day - June 1
National Bubba Day - June 2
Leave the Office Early Day - June 2
National Itch Day - June 3
Be-Bop-a-Lula Day - June 6
National Shampoo Week - June 7-13
Kitchen Klutzes of America Day - June 13
Go Fly a Kite Day - June 15
World Handshake Day - June 21
Stupid Guy Thing Day - June 22
Let It Go Day - June 23
National Pink Day - June 23
National Go Fly a Kite Day - June 24
Celebration of the Senses - June 24
Please Take My Children to Work Day - June 25
Happy Birthday to You Day - June 27

Get the complete list of goofy June holidays online at this link and have fun brainstorming about how to use them to promote your book.

Tip of the Month:
PowerPoint File Shows How to Be Your Own Book Publicist

I was on the "How to Be Your Own Book Publicist" panel with Penny Sansevieri and Marsha Friedman at the American Society of Journalists and Authors (ASJA) conference last spring; I've uploaded our PowerPoint file to SlideShare in case it's helpful to some of you. Here's the link: http://slidesha.re/z3iiHL.

Sansevieiri owns Author Marketing Experts, which is best known for its online book promotion campaigns; Friedman owns EMSI, a pay-for-performance publicity firm. Both gave excellent presentations. (Unfortunately, because our presentation was on Members Day, the audio file is only available to members. That's all the more reason to join, right?)

Education:
Register for June 2012 "Book Publicity 101: How to Build Book Buzz" E-course

Are you ready to learn how to get the word out about your book? It's time to register for the next "Book Publicity 101: How to Build Book Buzz" e-course running online from June 4 to 29, 2012. Both sections - one for traditionally published authors and the other for those who have self published - emphasize the planning, strategy, tools and tactics needed to get - and keep - your book in the news so that you sell more books. (The course for self-published authors includes a section on how to announce a book's publication and generate reviews.) You'll leave the class with your own book publicity blueprint, tools you can use immediately to get media exposure, and a solid understanding of how to get attention in both traditional and social media worlds.

The class is taught online in a forum format. There are no scheduled meetings or sessions - you work at your own pace according to your own schedule. I provide very personalized guidance and feedback as you move through the course.

For details on the original course, "Book Publicity 101: How to Build Book Buzz," go to http://buildbookbuzz.com/how-to-build-book-buzz-workshop/.

For specifics on the self-published authors course, "Book Publicity 101 for Self-Published Authors: How to Build Book Buzz," go to http://buildbookbuzz.com/self-published-how-to-build-book-buzz-workshop/.

Learn How to Get Paid to Speak

I'm getting lots of requests for information on how to get paid to speak, so if you're one of those authors who wants to learn more about this, check out this blog post, "Authors and Public Speaking: 5 Reasons to Be an Author Who Speaks." It includes a link to a super-affordable two-part audio program with lots of helpful information.

About Sandra

Sandra Beckwith, a former publicist who has won several national and regional publicity awards, teaches authors how to generate long-term media buzz for their books. She is the author of three books on publicity, conducts publicity workshops, and writes frequently on small business marketing and management topics. Please visit her book publicity site and publicity blog to learn more.

Need a writer's conference speaker or workshop presenter? Sandra's workshops at the American Society of Journalists and Authors annual conference, the University of Wisconsin Writers Institute, and at other industry conferences share priceless how-to information you won't get elsewhere. Contact her at sb@buildbookbuzz.com for more information.

Build Book Buzz is a free e-newsletter published twice monthly by Beckwith Communications. Please forward this newsletter to anyone. To subscribe, visit www.buildbookbuzz.com. We do not share our mailing list with any individual or organization for any reason.

Build Book Buzz
www.buildbookbuzz.com
Sandra Beckwith, Editor & Publisher
Phone: 585-377-2768
Email: sb@buildbookbuzz.com

Beckwith Communications

25 Erie Crescent
Fairport, NY
14450
US

Newsletter - Stop the Presses! No More Paper Books via @bloggingauthors

2012-05-22T08:35:00.001-07:00

AUTHORS FEATURED THIS WEEK

Katina I. Makris, CCH, CIH

Out of the Woods: Healing from Lyme Disease and other Chronic Illness - Body, Mind & Spirit

Nonfiction - Health, Memoir, Biography

Read review of Out of the Woods

Lisa Frederiksen

Crossing the Line from Alcohol Use to Abuse to Dependence

Nonfiction - Self Help, Health, Body

Read review of Crossing the Line from Alcohol Use to Abuse to Dependence

Book Giveaway Contest

11 Titles, 23 books

Enter now

May 21, 2012 Newsletter

Editorial:

Stop the Presses! No More Paper Books

click here to read newsletter

Reader Views Literary Award Winners

Richard Boes Award

A Haunting Beauty by James John Magner

Read review of A Haunting Beauty

The Tom Wanek Award for the Best Book on Societal Issues

Justice Wanted by Marlene Gentilcore

Read review of Justice Wanted

See Complete List of Winners
Enter Awards Program

Read Newsletter: http://www.readerviews.com/Newsletters/2012/05/21.html

[Motown Writers Network] EVENT: Michigan Literary Walk June 30th #michlit #Motow

2012-05-22T08:20:00.000-07:00

Visit the event site on Facebook

WSU Made in Michigan Literary Walk

Public Event · By Wayne State University Press

- Saturday, June 30, 2012
- 12:00pm until 5:30pm

Join us for the inaugural Wayne State University Made in Michigan Literary Walk--a strolling afternoon of literature hosted by several venues in our Midtown neighborhood. A range of authors--from poets to rock 'n roll historians--will read from their latest work and books will be available for purchase and signing.

Sponsored by Wayne State University Press, the WSU Student Budget Committee, the Wayne Writers Forum of WSU, the WSU Department of English, Poets & Writers. Inc. through their Midwest-Detroit Readings Programs Grant and the WSU Motown Learning Community.

12:00 pm Detroit Artists Market (4719 Woodward Ave.)
Terry Blackhawk, Teresa Scollon & Philip Sterling

1:00 Leonard N. Simons Building / WSU Press (4809 Woodward Ave.)
Melba Joyce Boyd & Dorene O'Brien (Sponsored by Poets & Writers)

2:00 WSU Welcome Center (42 W. Warren)
Susan Whitall, Kevin John & Brett Callwood

3:00 WSU Department of English (5057 Woodward Ave., 10th Floor Conference Room)
Blues Poetry with Bill Harris, Robert Jones & M. L. Liebler

4:00 WSU Welcome Center (42 W. Warren)
Anne Marie Oomen, francine harris, Maria Maziotti Gillan & Jim Daniels from new fiction book

Check out @JohnKremer's Book Marketing Tip of the Week: The Top 10 Things You Can Do in 2012 to Sell More Books

2012-05-22T05:32:00.001-07:00

John Kremer's Book Marketing Tip of the Week

May 22, 2012 - First Modern Atlas Anniversary, Herbal Plant Day
Buy a Musical Instrument Day, Mysteries Are Marvelous Day
National Maritime Day, National Prom Night, Pac-Man's Birthday

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

In this issue . . .
- The Top 10 Things You Can Do in 2012 to Sell More Books
- Three free passes still available for the Internet Prophets Conference

The Top 10 Things You Can Do in 2012 to Sell More Books
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
These top 10 ways are not in any particular order of priority. But the
first five tips involve marketing and promoting your book via the
Internet. The final five tips primarily involve marketing and promoting
your book in the real world.

1. Comment on Top-Rated, Highly-Targeted Blogs.

Your first priority should be to establish relationships with top-rated,
high-traffic blogs and websites that target your topic or your audience.

One of the best ways to do that is to comment on the blog posts and
articles featured on your target blogs or websites. If you write smart
useful comments, the blogger or website owner will notice – and, just
as important, so will that blogger's or website's readers.

If you leave good comments often enough, there's a good chance the
blogger or website will invite you to become a regular commentator,
guest poster, or columnist.

This strategy requires that you make a list of 20 to 30 such blogs
and websites and focus on commenting on 3 to 5 of those blogs or
websites every day. You must have on-going consistent interaction
with your targeted blogs and websites.

The alternatives to writing comments on blog posts or articles is
to do one or more of the following:

Tweet their new blog posts or articles consistently.
Post their new blog posts – with comments and links –
on your Facebook page. And LinkedIn page. And other
social network pages.
Pin (on Pinterest.com) an image from their new blog posts
or articles – and write a comment to accompany that image.
Write a weekly round-up of the top blog posts for your topic
(featuring, of course, the blog posts and articles from your
targeted websites and blogs). Post that round-up to your
blog. Feature it in your newsletter. Tweet about it, etc.

2. Create a Viral Video.

I'm not talking about the bland book trailers many authors are
creating and posting. I'm talking about videos that are actually
watched and shared with others.

There are three ways to create viral videos – or, at least, to get
more views for your videos:

Piggyback off videos that have already gone viral (or are in the
process of going viral).
Create videos like the one showcased at blueribbonmovie.com –
a combination of great words, images, and music or spoken words.
Create a YouTube channel and post new videos two to three times
a week. The goal is to build an audience for your videos over time
by consistently producing new videos two to three times a week.

Study the videos you like, especially the ones that get tons of views.
Model those when creating your own videos.

Be sure to include your website URL (for example,
http://www.bookmarket.com) at the beginning of your video
description on YouTube. For the URL to be clickable within the
description, you must include the beginning http://www.

3. Write a Q&A Column.

Offer to write a Q&A column for a high-traffic website targeting your
audience. You might target a magazine website for this column
(because it might also lead to a column in the magazine itself).

Connect with the website via its Facebook page, Twitter page,
YouTube channel, blog, or forum. Begin the relationship there, and
then build it into a real relationship where they will welcome further
input from you – and suggestions on new columns.

The value of a Q&A column is that it allows you to be featured
on the home page of a high-traffic website on a regular basis. The
column almost write itself once you start getting an audience.
Readers send you questions, and you answer them with succinct,
but useful answers.

4. Offer Free Ebooks.

If you want to build up an audience for all your work and jumpstart
word of mouth, give away your book as an ebook (or sell it for
99 cents) as a Kindle ebook.

Give away the ebook as a PDF or Word document on your website
(but capture the requester's email to build your email list).

More important, though, is to give away your ebook on high-traffic,
highly targeted websites (targeted to your topic or audience).

You might be seeing a pattern in my advice so far.

5. Do a SuperStar Blog Tour.

Or a Mega Blog Tour. Or a Blogpalooza. I'm not talking about the
old-style humdrum virtual book tour of 15 or 20 blogs. I'm talking
about an event blog tour that creates Internet buzz on a major scale.
Event blog tours can build brands, create incredible website traffic,
and sell tons of books.

The neat thing is that effective event blog tours take less time to
carry out than the traditional Amazon Bestseller Campaign - and
are almost always more effective in selling books, building a brand,
and driving traffic.

If you want to know more about event blog tours, check out this
recording of me speaking about the value and method of carrying
out an effective impact blog tour:
http://www.bookmarket.com/blog-tour-palooza.htm.

To read the rest of this article, go to my Book Marketing Bestsellers blog:
http://blog.bookmarket.com/2012/05/top-10-things-you-can-do-in-2012-to_22.html

Internet Prophets Conference in Chicago
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
This event is building up to be the major Internet marketing seminar
of the year with an incredible array of the smartest people in Internet
sales, video, blogging, and more.

June 8 to 10 (Friday through Sunday) in Chicago, Illinois

Find out more here: http://www.internetprophets.com/?10006

I have just been offered the opportunity to give out five passes to
this special event. But I can only give them out to people who will
actually attend the event in Chicago from June 8th to 10th. I still
have three passes left to give out. Don't delay.

If you can commit to come and want a free pass, email me at
JohnKremer@bookmarket.com with the subject: Free Pass to Chicago.
The first five people to commit will get a free pass.

Quotable Books
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Risk more than others think is safe.
Care more than others think is wise.
Dream more than others think is practical.
Expect more than others think is possible.
— cadet maxim, U.S. Military Academy, West Point

http://www.quotablebooks.com

Announcing Manuscript Publishing Contest via @bloggingauthors

2012-05-18T11:35:00.001-07:00

CALL FOR SUBMISSIONS FOR
I HAVE SOMETHING TO SAY MANUSCRIPT CONTEST

Susan Violante, my assistant for nearly two years and an author herself, is establishing a traditional publishing company I Have Something to Say Press. She is in the process of publishing a book which should be out within the next few months.

In the meantime she is looking for the next book to publish. Not to get inundated with submissions, she came up with a contest and asked Reader Views to facilitate it for her. We obliged because we support her endeavor.

If you feel inspired or have a manuscript you are working on now, please check out the link below to read the guidelines on how to submit your work.

Guidelines for I Have Something to Say Manuscript Contest

Good luck!

Irene

Why Pastors Should Publish Books via @pamperry

2012-05-18T11:09:00.001-07:00



Why Pastors Should Publish Books There are so many reasons why a pastor or ministry leader should write a book. Publishing a book presents a unique opportunity for ministry leaders and lay people in the church. Read more on Why Pastors Should Publish Books…	Pam Perry www.pamperry.org

Ministry Marketing Solutions, Inc., P.O. Box 1112, Farmington, MI 48336, USA

Do you have a book promotion action plan? via @sandrabeckwith

2012-05-16T08:38:00.001-07:00

Tips, tactics and tools for generating media awareness and other buzz about your books.

SPECIAL ANNOUNCEMENT

Dear sylvia,

Do you:

Struggle to figure out what to do first to promote or publicize your book?
Need a book promotion plan so you know what to do -- and when?
Know which activities will have the greatest impact on your book's visibility?
Hesitate to use social networking tactics because you're not sure how to?
Understand why and how to schedule a virtual book tour?
Know how to approach and pitch traditional media outlets in the most appropriate way?
Clearly understand the most important target audience for your book?
Want to do as much as you can to publicize your book without spending thousands on a publicist?
Want and need personalized feedback on your efforts?

Get clarity and learn how to be your own book publicist in "Book Publicity 101: How to Build Book Buzz," a dynamic four-week e-course starting June 4 and ending June 29, 2012. Learn in an easy-to-use private forum where you will study, practice, implement, and grow. Come and go as you please -- there are no set meeting times. And, my personalized feedback on your assignments helps take you to the next level with your book publicity and promotion!

By the end of this course, you will have an action plan that focuses your time and energy on what will make the biggest difference for your book.

Learn more about this very affordable and interactive e-course (and register!) at http://buildbookbuzz.com/how-to-build-book-buzz-workshop/. If you're self-published, please go to http://buildbookbuzz.com/self-published-how-to-build-book-buzz-workshop/ .

Cheers,
Sandy

p.s. Not ready for this course yourself? Please feel free to forward this message to a friend who might be interested. Thanks!

Build Book Buzz
www.buildbookbuzz.com
Sandra Beckwith, Editor & Publisher
Phone: 585-377-2768
Email: sb@buildbookbuzz.com

Beckwith Communications

25 Erie Crescent
Fairport, NY
14450
US

Beckwith Communications

Twitter, Part 3: What Twitter is NOT via @shelhorowitz

2012-05-16T06:38:00.001-07:00

The Clean & Green Club

May 2012

CONTENTS

Twitter, Part 3

Just for You

Hear & Meet Shel

Friends/ Colleagues

Book Review

Connect with Shel on Social Media:

Follow on Twitter

Facebook Profile

Blog

Green & Ethical Marketing Facebook

Google+

About Shel & This Newsletter

As a marketing consultant and copywriter... award-winning author of eight books... international speaker, blogger, syndicated columnist — Shel Horowitz shows how green and ethical businesses can actually be *more* profitable than your less-green competitors.

His most recent book is category bestseller Guerrilla Marketing Goes Green: Winning Strategies to Improve Your Profits and Your Planet.

Shel also helps authors/publishers, small businesses, and organizations to market effectively, and turns unpublished writers into well-published authors.

He was inducted into the National Environmental Hall of Fame in 2011.

Shel began publishing his monthly newsletter all the way back in 1997, making it one of the oldest marketing e-zines (it's changed names a few times along the way).

"As always, some of the links in this newsletter earn commissions—because I believe in the products and services enough to promote them (I get asked to endorse lots of other programs I don't share with you, because I don't find them worthy)."

Twitter, Part 3: What Twitter is NOT

Wrapping up our three-part series on Twitter. First, we looked at the advantages of Twitter for marketers, then last month, how to tweet for maximum benefit. We'll finish out by discussing how not to be a jerk on Twitter.

My title is a little bit pushy, in that for some people, Twitter is exactly these things—but they have few human followers (robots don't count) and no influence; it would have been more accurate to say, How Not to Use Twitter. But I didn't think about that when I lined out the topic titles in March.

Remember the key principle: Twitter is only worth doing if you create a tweet stream that people want to read. Otherwise, there's no point. Every person who follows you makes a decision whether to follow you. If they're using a tool like TweetDeck or HootSuite, they also decide whether to place you in a most-favored column of people they pay close attention to you. In my case, I am following 5823 people as of May 12, when I'm writing this. But really, I'm paying attention to about 100 in my "must follow" column. So here are some pointers on what not to tweet:

1. An endless barrage of self-promotion. If more than 50 percent of your tweets are promoting your products and services, you'll lose followers fast. I strive for a ratio of one self-promotional tweet to 10 other tweets.

2. Continuous Amazon (or other) affiliate links. I don't understand these people at all. Their entire stream is nothing but affiliate links, and the products usually have nothing to do with each other. I see a lot of these pages because my Guerrilla Marketing Goes Green book is a popular product to feature, and I do click through to the profile every time someone mentions my book or me. The most recent person to list my book this way has made 22,288 tweets (probably all automated), has 421 followers, and is following 486 people. Of those 421, I'll guess that 400 are from people who automatically follow back. In short, no one is reading, the account is not operated by a human, and affiliate commissions are probably near zero. Why bother?

3. Daily minutiae. If you tweet about what you had for breakfast, or that you've just brushed your teeth, you'd better do it in a way that's funny or interesting. and keep it to maybe one post in 50. This is one of several reasons I don't do Foresquare, which tweets your location with alarming frequency. (Not inviting burglars to my house is another reason.) Don't bore people into shutting you out.

4. Lists and lists of people to follow. Again, boring! I do one Follow Friday (hashtag #ff) and one #ecomonday a week, and I publicly thank people who list me as someone to follow. It's a very small part of my stream.

5. Spam. Duh! It doesn't work in social media any better than it works with e-mail. Sending the same URL to a lot of people you don't know, or direct-messaging a URL labeled as a picture of me when it's not is just plain stupid. In TweetDeck, I can block and report a spammer in exactly two clicks, and I will do so unless I think the sender was hacked. Sometimes I'll publicly shame them first. (And because I don't automatically follow back, I am not plagued with direct-message spam. I get one or two a month, usually when someone was hacked.)

Two final bits of advice: Get five or ten juicy, high-quality tweets up on your profile page, along with a picture and something useful in the bio box, before you start looking for followers. And stay away from all the robot game-the-system approaches to building a followers list. You want real people who influence others to be following you because they love your content, not a bunch of robots following back in.

If you'd like me to consider following you, I might or might not if you have an interesting screen name. But I will definitely visit your profile (maybe not right away—be patient) if you engage with me. So send me an @shelhorowitz message that tells me something you found useful or helpful about this series (hint: if the @shelhorowitz is not the very beginning of the tweet, more people will see it). If I like what I see on your profile, I will follow back.

Just For You: JV Teleseminar with Robert Smith

June 19, 7 pm ET/4 p.m. PT
Click for details on call-in information

I'm a long-time fan of joint ventures (JVs), because they let you go to new markets and audiences on the arm of someone they already know and trust I used JVs to reach 5 million people for the launch of my most recent book Guerrilla Marketing Goes Green—versus the roughly 25,000 I can reach on my own.

Robert, a JV expert, approached me recently about doing a program for you. I listened to one of his earlier programs and thought you would benefit by having me bring him in. You'll learn:

How to set up Joint Ventures to make fast cash—sometimes in just a few hours using your phone book
Secret method for mailing 10,000 sales letters per month...at no cost...not even postage
An amazing strategy for telling 200 million people about your business for FREE
How to dominate your local market as a JV Dealmaker
How to use publicity to get potential joint venture partners to call you
Sneaky way to get $5000 a month in free radio promotions
From O to $1.5 MM using joint venture strategies

Robert Smith is president of Champion Media Worldwide, a public relations and marketing firm in Loves Park, IL. He has mastered the art of joint venture deals and teaches others how to spot hidden opportunities to help their businesses.

Hear & Meet Shel

Earn a Commission: Get Me a Speech in Hawaii in October

If your lead gets me a speech at my standard $5000 rate, you'd earn $1250 in commission. Drop me a note: shel ATprincipledprofit.com, subject line Hawaii Speech Possibility.

Friends/Colleagues Who Want to Help

I've listened to several calls from ShiftNetwork's latest telesummit, Spring of Sustainability, and they are amazing. I'm so proud to be one of the presenters, along with such planet-changers as Bill McKibben (climate activist and founder of 350.org), Vandana Shiva (Indian activist who took on Coca-Cola), Van Jones (former White House Green Jobs czar and funder of Color of Change), John Robbins (visionary who puts the Baskin-Robbins fortune to good use), Hazel Henderson (author of Ethical markets and many other key works), Frances Moore Lappé (Diet for a Small Planet and other books, decades of food and democracy activism) John Perkins (Confessions of an Economic Hitman), Thom Hartmann (progressive radio host and author), Aqeela Sherrills (campaigner against gang violence and government violence), Julia Butterfly Hill (she lived in a tree for months to save it from being cut down), Vicki Robin (Your Money or Your Life), Hunter Lovins (energy pioneer and co-author of Natural Capitalism), Joel Makower (founder of GreenBiz.com), John Trudell (American Indian and earth activist)...WOW! Many of the interviews will be aired between now and June 22; for those you've missed (including mine), you can unlimited access to the replays for a very reasonable price of about $2 per session ($147 altogether). http://shelhorowitz.com/go/SpringOfSustanability

Watch for a guest blog, How to Write and Promote Your Book...at the Same Time, on June 12 from Nina Amir, author of How to Blog a Book (Writers Digest Books)

If you want to create a fan base for your book long before it comes out, a blog offers an inexpensive and effective means to do so. Not only that, you can create a community, a movement, even your whole manuscript with a blog, and then when you say, "My book is ready for purchase," your readers will run out and purchase it. In this post you will learn how to blog a book, the easiest way to write a book and promote it at the same time.

Her post, like everything in my blog, will be posted at Shel's Blog (http://greenandprofitable.com/shel s-blog/). If you don't already subscribe, you might want to visit and sign up for RSS or e-mail feeds. I post a lot of my most interesting stuff there.

Another Recommended Book: Greener Products

Greener Products: The Making and Marketing of Sustainable Brands, by Al Iannuzzi (CRC Press (division of Taylor & Francis), 2012)

Much of the sustainability narrative has been written by people at the edges of society: small companies willing to create deep innovation in sustainability, and hoping the mainstream will absorb the lessons.

This book comes from "the belly of the beast"—the heart of the mainstream corporate world. The author is a high muckety-muck with sustainability duties at Johnson & Johnson; his case studies include many of the largest consumer-focused companies in the world (Walmart, Unilever, Proctor & Gamble, among others).

And while the case studies of the green-in-our-founding-DNA companies like Seventh Generation and Method make it clear that you can be greener when designing a company and product line for sustainability from the ground up, the studies of the megacorporations show that when your largest customers or suppliers demand change, change happens on a much larger scale. Iannuzzi is happy to give full credit to mainstream corporate sustainability innovators such as:

Walmart for enormously speeding up the process of going green at supplier companies like Johnson & Johnson
Unilever for driving massive reductions in the tea industry's water use
Proctor & Gamble, for a substantial reduction in greenhouse gases by educating consumers about washing clothes in cold water and developing detergents designed to perform well without heating
Clorox, for smashing the perception that enviro-friendly cleaning products were less effective.

These are major shifts, and because of the size of these companies, spur change throughout the business world.

Note the title, "Greener Products"—not "Green Products." I've been saying for years that going green is a process; Iannuzzi agrees and says there's no such thing as a product without environmental impact—but the more we can reduce the negative consequences and replace them with positive ones, the better.

And that process constantly raises the bar. He notes that worldwide, there were four times as many environmental regulations in 2010 as there had been in 2004—an enormous challenge for manufacturers and retailers. And the small innovative companies also push consumer expectations higher up the ladder. Seventh Generation has figured out how to package dishwashing liquid in bottles made from recycled milk jugs; Method includes the Precautionary Principle (if we don't know it's safe, we don't use it) in its five-step product formulation requirements.

Iannuzzi claims this is the first book that looks at both the operations and marketing sides of going green. He is certainly quite comprehensive on the operations side. Some parts of the book are really written for engineers, and you may want to skim over those very dense sections if you're not a techie.

The case study section, looking very specifically at how companies have incorporated lifecycle thinking and profitability into product development, manufacturing, distribution, *and end use,* is worth going over carefully, and taking lots of notes.

But the marketing section is relatively weak, focusing on just a few of the many possibilities, and once again tilting heavily toward corporate giants. You'd want to supplement it with Jacqueline Ottman's New Rules of Green Marketing and/or my own Guerrilla Marketing Goes Green.

And because Iannuzzi views the world from the lens of a corporate insider, he sometimes misses the obvious. Here's an example that jumped out at me: Discussing the German chemical and electronics giant BASF's self-certification of some agro-chemicals as environmentally benign, he accepts the company's declarations at face value—while I was full of questions. The company certified a certain fungicide as enabling "greater crop yield, lower environmental impacts, and lower production costs." I want to know—compared to what? Compared to an older chemical formulation? Or compared to an organic farming process that needs no chemicals in the first place?

Self-certification is useful as an internal measurement of achievement (and Iannuzzi cites dozens of companies that have improved their products as a result), but for consumers, unbiased third-party certifications contain much more value. Yet BASF actually markets its certification process and logo to companies wanting to gain validity in the green market. I find that at least a little bit troubling.

Finally, you should know that the book lists at $89.95. While clearly a prodigious amount of time and research went into the book, that's a lot higher than competitive titles. Perhaps the intended audience is buying books with company money at the large firms where they work as sustainability coordinators.

Accurate Writing & More, 16 Barstow Lane , Hadley, MA 01035, United States

5 Tips to Market Your Fiction Book like Mrs. Fields Cookies via @coachjudy

2012-05-15T10:05:00.001-07:00

Most authors assume that only non-fiction books can be promoted online, especially on blog articles and posts.

Wait a minute. Fiction writers can too. When you write a great excerpt and post it in your blog, fiction lovers will see it and come back to where you sell your book, whether it be your Print on Demand website or your own.

You can market poetry, a memoir, a mystery, or a novel with short "articles" such as when you write about your main character's conflicts and get your audience engaged in his or her struggles.

Like Mrs. Fields cookies, you give a taste of your book free to thousands of people online who love fiction that moves them emotionally and physically. As a fiction reader myself, I love the barriers a sympathetic character overcomes. If fiction is full of action, I will read it.

Here's 5 Tips to Get you Started...

1. Set up a dramatic incident from your story.

Give it a new introduction and conclusion. At the end of your post, share this: Excerpted from "Title of your Book."

2. Feature your main character or hero in action or conflict.

Conflicts include conflicts with others, with self, with nature, with technology or with fate. People get engaged in your character's conflict because it shows action. And it's the action in your stories that keep them turning pages.

3. Give a sample of the dramatic setting or time in your book.

One client wrote a memoir on growing up during the Great Depression. She wrote a short article on the New Deal by Roosevelt to attract people to her book, because history lovers would read it.

4. Aim your short blog posts and articles at your fiction book's primary audience.

What do they want? They want entertainment for sure. Maybe education as well. So give it to them in small samples taken from your book's best parts.

5. Remember the who, what, where, when, why and how of your fiction book.

Use any one of these topics and connect them to your story.

Marketing a book is a daunting challenge to many. Since authors love to write, why not parlay that adventure into your marketing with an "article" you post at your site, in social media and many other online outlets?

Make sure you tickle your fiction reader's wants and needs (benefits), so they check out your fiction book.

Sharing is Caring!

What great strategies do you use to market your book? What failed? What do you need help with! Questions and sharing helps the success of all our books.

Share now at bit.ly/JqS1qq

===============
25 year Book Coach, Judy Cullins helps you in business to write a "best seller" and build your brand with a short book to sell all the books and get all the clients you need.

Author of...
"Write your eBook Other Short Book-Fast!"
"LinkedIn Marketing: 8 Best Tactics to Build Book and Business Sales"
"Advanced Article Marketing"

Click http://www.bookcoaching.com/help-writing-a-book.php to get fresh, free, weekly publications on book writing, self publishing, and online marketing

Network with Judy on...
http://www.linkedin.com/in/judycullins
http://twitter.com/CoachJudy
http://www.facebook.com/coachjudycullins

===============

judycullins@cox.net
619/466-0622

=================

Online & Social Networking: Promoting the Right Way on Twitter

2012-05-15T06:41:00.001-07:00

Online & Social Networking

Promoting the Right Way on Twitter

You already know you can reach a wide audience when you do your marketing on Twitter, but what is the most effective way to promote your business? You can find a couple of schools of thought on when and where to promote. One says that there's no wrong way to promote, as long as you don't overpromote. The other maintains that you should promote/post only at certain, ideal times. More

See more from Internet & Social Media

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FELLOWSHIP: Emerging Digital Journalists via @thecreatedaily

2012-05-14T10:22:00.001-07:00

One opportunity a day keeps success coming your way.

Today's Opportunity

Fellowship for Emerging Digital Journalists

The MJ Bear Fellowships, an initiative of the Online News Association (ONA), identify and celebrate young digital journalists, working independently or for a company or organization, who have demonstrated — through professional experimentation, research or other projects — that they deserve support for their efforts and/or vision. The fellows are up-and-coming early-career journalists inside or outside the newsroom who are just beginning to make their voices heard in the industry and working to expand the boundaries of digital news.

In 2012, three fellows will be selected, two in the United States or Canada and one internationally. Fellows will earn:

Assignment of a personal ONA mentor for six months
Registration, travel and accommodations for the 2012 Online News Association Conference & Awards Banquet (ONA12) in San Francisco, Sept. 20-22
Recognition at the ONA12 conference
Membership in ONA, with three years' dues paid in full

Eligibility
Any working, digital journalist age 23-30 (as of Sept. 21, 2012), fluent in English, excluding full-time students.

Learn more about current fellows.

Interested?
You can apply here. The application and all materials must be received by Thursday, May 31, 2012, 11:59 p.m. ET.

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Create Q of the Week
Q: How do you use storytelling in your work?
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FELLOWSHIP: Teach Media Advocacy Abroad via @thecreatedaily

2012-05-14T06:44:00.001-07:00

One opportunity a day keeps success coming your way.

Today's Opportunity

Youth Advocacy Network 2012-2013 Fellowship

Want to teach media advocacy in Cameroon?

Applications are currently being accepted for the Youth Advocacy Network (YAN) 2012-2013 fellowship position, which takes place September 1, 2012 - August 30, 2013.

The Youth Advocacy Network (YAN) is dedicated to empowering communities that are underrepresented in the local and global governance to advocate for issues of local relevance to an international audience by teaching young people how to effectively use available technologies. YAN Fellows teach a unique Leadership and New Media Advocacy curriculum that incorporates leadership skills, email, social networking, web-based research and video production. Students are encouraged to develop an advocacy strategy for their chosen topic and to implement this strategy online, building a network of international support. Throughout the process students are learning technological skills that can be used in a variety of ways while also engaging in cross-cultural communication, both online and with YAN Fellows.

Fellows will:

Update and enhance current new media advocacy curriculum which includes lessons in email, social networking, web-based research, basic website design, podcasting and video production (20%)
Teach New Media Advocacy classes to young people a maximum of five afternoons a week and one weekend class (25%)
Maintain YAN's social media accounts (Facebook, Twitter and YAN blog) (20%)
Coordinate the YAN summer internship program for advanced students, including teaching a weekly advanced topics seminar for participants (June - August)

Requirements:

Demonstrated ability to self-motivate and work independently
Previous experience in the developing world or a demonstrated interest in development
Previous experience working with young people
Knowledge of InDesign, Windows Movie Maker, podcasting and basic website design
Comfortable with difficult living conditions, including but not limited to hit-or-miss availability of electricity and running water
Advanced Information Technology skills and/or French skills desired

Compensation:

YAN fellows will receive housing and a modest living stipend during their stay in Cameroon. Fellows are responsible for transportation, visa fees and travel insurance.

Joint applications of two people wishing to work together encouraged.

Interested?
Applicants should send cover letter, resume, writing sample (one short blog-style piece preferred) and link to a basic documentary-style video sample to ewildermuth@youthadvocacynetwork.org. Application deadline is June 15, 2012.

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Put the power of PR in YOUR hands. via @pamperry

2012-05-10T10:01:00.001-07:00

Great News! We're having the END OF THE SEASON / Birthday sale on some of my most popular PR & Social Media products and services (50% off!)

This is my Birthday Gift to you!

To check it out go to:

http://www.pamperryonlinepr.com

PR Pro Shop End of Season Sale at pamperryonlinepr.com 50% OFF

This sale only lasts until the end of the month, and there is limited availability for some, so do NOT miss your chance to grab them now at 50% off!

You've got a lot of great ones to choose from!

Here are some of the Digital Products:

"How to Put Together a Winning Branding Strategy"

The nuts and bolts of putting together a Winning Marketing/Communications Strategy / Strategy for your ministry that will explode your membership and excite your congregation. While are mp3 are just teasers, this is a no-holds barred!

How to Create an Online Community & Tribe

How to use email marketing techniques to expand your "customer evangelists." This audio MP3 will give you the who, what, why and how to do it. Comes with a Powerpoint Presentation and worksheets.

Stand Out, Get Noticed & Get More Business Social Media Teleseminar

In this teleseminar you'll learn how to: Infuse traditional PR methods with new social media tools to rise above the noise in a crowded marketplace. Step by step guide with examples. It's content-rich and very affordable!

How to Make Money with Social Media: A Beginner's Guide

Uncover the myths about leveraging social media and get result-oriented strategies to effectively leveraging online technology & Make MONEY by teaching you these 8 things such as What social media is...and what it is not.....

How To Launch Your Book Campaign on a Budget

Here is everything you need to know before you embark on your book campaign. All secrets revealed to give you the "skinny" on what it takes. And within a modest budget too. My best selling mp3!

PR Boot Camp Tool Box! "Get Out There" KIT [TOP SELLER]

Best-selling Audio Program with all the latest information and teachings on: How to Build a Platform * How to Create On-Line Buzz & beyond * How to Put Together a Killer Press Kit * How to Get the Attention of the Media - continually * How to Budget Your Time & more! The "signature" PR coaching system that has sold hundreds! ==> Read what others have said about the PR coaching system, click here

Synergy Energy eBook by Pam Perry

Everything you need to market your book, grow your business and brand your ministry using the secrets these authors have learned over the years about partnerships, PR and promotion.

Publishing and Promotion Teleseminar with Pam Perry & Omar Tyree

Hear insider secrets from seasoned Publicist and Best-Selling Author - here's what you'll get: · An insider's grasp of how major publishers work · The facts you need on how to secure an agent · Hard-won wisdom on self-publishing & more... Many teleseminar programs cost over $1497- this one lays it all out at a fraction of the cost!

You get all of the digital products (and more) listed above at 50% off!

Don't have time to do your social media marketing? Get the Social Media Services (Done for YOU) Monthly Service

Register now and get The Whole Enchilada above FREE (some already come with the program- but some don't!) PLUS, you can get started right now with the most generous payment plan EVER!

There are just 5 slots available, so don't wait!

====> http://www.pamperryonlinepr.com

I have designed these specials so that you can get finish out this year STRONG and get a leg up on creating a successful business/ministry in 2013.

Don't let this opportunity pass you by!

You deserve to succeed - get busy this & get down to business!

===> Go to http://www.pamperryonlinepr.com NOW to grab these amazing deals!

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Get your swag on,

Pam

P.S. This sale is only good until the end of the month. (sale ends at Midnight EST).

Shop for your success PR Pro products and services now!

http://www.pamperryonlinepr.com

All 7 Harry Potter eBooks Coming to Kindle Owners Lending Library via @amazon

2012-05-10T07:48:00.001-07:00

Read all of J.K. Rowling's iconic Harry Potter series for free on your Kindle

Kindle Owners' Lending Library now includes more than 145,000 books, including over 100 current and former New York Times Best Sellers

SEATTLE--(BUSINESS WIRE)--May. 10, 2012-- Owning a Kindle just got a whole lot better for magic-loving Muggles. Starting June 19, Amazon.com (NASDAQ:AMZN) is adding all seven Harry Potter books (in English, French, Italian, German and Spanish) to the Kindle Owners' Lending Library (KOLL). Harry Potter is the all-time best-selling book series in history, and Amazon has purchased an exclusive license from J.K. Rowling's Pottermore to make the addition of these titles possible. The Kindle Owners' Lending Library is a benefit of Amazon Prime membership—Prime members also enjoy free two-day shipping on millions of items and unlimited streaming of more than 17,000 movies and TV episodes. The Kindle Owners' Lending Library has now grown to over 145,000 books that can be borrowed for free as frequently as once a month, with no due dates.

"We're absolutely delighted to have reached this agreement with Pottermore. This is the kind of significant investment in the Kindle ecosystem that we'll continue to make on behalf of Kindle owners," said Jeff Bezos, founder and CEO of Amazon.com. "Over a year, borrowing the Harry Potter books, plus a handful of additional titles, can alone be worth more than the $79 cost of Prime or a Kindle. The Kindle Owners' Lending Library also has an innovative feature that's of great benefit for popular titles like Harry Potter – unlimited supply of each title – you never get put on a waiting list."

The Kindle Owners' Lending Library now features over 145,000 books to borrow for free, including over 100 current and former New York Times Best Sellers. With traditional library lending, the library buys a certain number of eBook copies of a particular title. If all of those are checked out, readers have to get on a waiting list. For popular titles like Harry Potter, the wait can sometimes be months. With the Kindle Owners' Lending Library, there are no due dates, books can be borrowed as frequently as once a month, and there are no limits on how many people can simultaneously borrow the same title—so readers never have to wait in line for the book they want.

Just as with any other Kindle book, your notes, highlights and bookmarks in borrowed books will be saved, so you'll have them later if you purchase or re-borrow the book. Books are borrowed from a Kindle device, and customers can have one book out at a time. When customers want to borrow a new book, any borrowed book can easily be returned right from their device. To learn more about the Kindle Owners' Lending Library, visit www.amazon.com/kindleownerslendinglibrary. To learn about all the additional benefits included with Amazon Prime, or to start an Amazon Prime free trial, visit www.amazon.com/kindleprime.

About Amazon.com

Amazon.com, Inc. (NASDAQ:AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection. Amazon.com, Inc. seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Amazon.com and other sellers offer millions of unique new, refurbished and used items in categories such as Books; Movies, Music & Games; Digital Downloads; Electronics & Computers; Home & Garden; Toys, Kids & Baby; Grocery; Apparel, Shoes & Jewelry; Health & Beauty; Sports & Outdoors; and Tools, Auto & Industrial. Amazon Web Services provides Amazon's developer customers with access to in-the-cloud infrastructure services based on Amazon's own back-end technology platform, which developers can use to enable virtually any type of business. The new latest generation Kindle is the lightest, most compact Kindle ever and features the same 6-inch, most advanced electronic ink display that reads like real paper even in bright sunlight. Kindle Touch is a new addition to the Kindle family with an easy-to-use touch screen that makes it easier than ever to turn pages, search, shop, and take notes – still with all the benefits of the most advanced electronic ink display. Kindle Touch 3G is the top of the line e-reader and offers the same new design and features of Kindle Touch, with the unparalleled added convenience of free 3G. Kindle Fire is the Kindle for movies, TV shows, music, books, magazines, apps, games and web browsing with all the content, free storage in the Amazon Cloud, Whispersync, Amazon Silk (Amazon's new revolutionary cloud-accelerated web browser), vibrant color touch screen, and powerful dual-core processor.

Amazon and its affiliates operate websites, including www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.co.jp, www.amazon.fr, www.amazon.ca, www.amazon.cn, www.amazon.it, and www.amazon.es. As used herein, "Amazon.com," "we," "our" and similar terms include Amazon.com, Inc., and its subsidiaries, unless the context indicates otherwise.

Forward-Looking Statements

This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to competition, management of growth, new products, services and technologies, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment center optimization, seasonality, commercial agreements, acquisitions and strategic transactions, foreign exchange rates, system interruption, inventory, government regulation and taxation, payments and fraud. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its most recent Annual Report on Form 10-K and subsequent filings.

Source: Amazon.com, Inc.

Amazon.com, Inc.
Media Hotline, 206-266-7180
www.amazon.com/pr

Authors, Save Yourself the Heartache via @pamperry

2012-05-09T12:54:00.001-07:00

Save Yourself the Heartache!

We recently had a client with a big "boo boo" that will cost him a ton of money to fix.
He wrote a great non-fiction book with the wrong title and a cover that doesn't sell.

He realized that after a speaking engagement. Before he spoke, people walked by his book at his booth. They glanced at the cover - but they didn't "get it."

After he spoke about the book at his session - he sold out of all the books!

Lesson learned: The book should sell even if you are not there. What motivated people to buy the book after he spoke, should be the same language on the book covers.

We are now reprinting the book with new cover and new title.

If you are looking create a bestseller or need help with positioning it in the market,

a book title critique will help you to create a bestselling book before

you hire a cover designer (and spend up to $4,000 on a cover with a bad title).

I'll even give you cover ideas - and suggest some cover designers.

Each critique includes a 15-minute feedback session via telephone.

Book Title Critique: $125

Pay now, or pay even more later.

Pam Perry

[PODCAST] Cyrus Webb - How to Prepare for an Internet Radio Interview @vvolkman

2012-05-08T09:36:00.001-07:00

On May 3rd, 2012 Victor R. Volkman and Tyler R. Tichelaar spoke with veteran radio host and media maven Cyrus Webb, President of Conversations Media Group. Cyrus been active in the arts for over a decade and has used his passion for engaging discussions to build his media brand. Through his radio show he has interviewed Pulitzer-Prize winners, celebrity musicians and actors as well as individuals with a powerful story to tell. Tonight, Cyrus Webb shared his inside information on how you can make yourself into a guest that radio interviewers can't refuse! We touched on all aspects of guest appearances including:

* What are some of the most important things for the author wanting to be interviewed to know about the host and the show?
* Do interviewers prefer a hard copy of the book prior to the show or an electronic copy?
* Can a book be too old, do you have to pitch it in a special way?
* Give us the top 5 mistakes people who are new to the medium will make
* Is there a difference in how to approach internet radio vs. AM talk radio or other segments?
* What can fiction authors talk about?
* How early should I arrive for an interview that is in person or how early should I call if over the phone?
* After the interview is over should I contact the host or producer again to say thanks and ask for a review if one hasn't been written?
* What about call-in shows?

Subscribe on iTunes today http://itunes.apple.com/us/podcast/authors-access/id375594991
Download the f-ree podcast at http://www.authorsaccess.com/marketing/speaking/cyrus-webb-how-to-prepare-for-an-internet-radio-interview
Authors Access: 30 Success Secrets for Authors and Publishers http://authorsaccess.com/success-secrets
Follow Us on Twitter: http://twitter.com/vvolkman

Social Media Marketing: Infographics, Instagram & Pinterest via @pamperry

2012-05-03T08:40:00.001-07:00

Infographics to Replace Press Releases?

Who would of thought Facebook would be a popular for brands as it is today? Who would of imagined Myspace dead? Did you think that Twitter thingy was just a fade?

Did you know that Youtube would be bought by Google or that Facebook would buy Instagram for 1 BILLION dollars? OMG! WTH!

What is the next big thing? INSTAGRAM!!!!!!

But FIRST:

Are you blogging yet?

Do you have a Smart phone?

Do you own your own URL yet at least?

Do you have the right apps to help your biz?

Do you have an email manager for your database?

And no, your "contacts" are NOT your database that you can send marketing messages to...that is called SPAM!

So, much to learn, that's why I am passionate about sharing as much as you can handle so you CAN get a handle on everything. My new company does weekly webinars and we have a Mastermind group.

Word of advice: Watch the social media trends and come to every webinar that we put on. That's how you stay ahead of the curve.

See www.PerryWilliamson.com and click the FREE webinar link Learn to connect and extend your brand.

27 Ways to Increase Engagement on Your Facebook Page

Sharing is what makes social media SOCIAL. And most people don't really understand if they should share and participate in Facebook. And the "Like Pages" are really confusing to most.

What type of messages? Who should they friend? Should you try the push approach, broadcasting on Twitter to engage on Facebook?

Or how about what should you "brand" on Facebook? And how do should that look?

See this powerpoint on how to increase your interaction on Facebook. Go here

Internet Saga of Pam Perry and Ramon Williamson

See www.PamPerryPR.com too and join www.perrywilliamson.com/join!

www.PamPerryPR.com

EVENT: @HajjFlemings the "Brand Man"- at Boot Camp - Socially In or Socially Out? via @jillblackwell #detroit

2012-05-02T08:30:00.001-07:00

Walk Worthy Women
in Business Bootcamp

Round up your girlfriends, join the ranks and fall in line for
My Girlfriends' Business Inaugural
Walk Worthy Women
in Business Bootcamp

Thursday evenings beginning
Thursday, April 12, 2012 and ending Thursday May 3, 2012

An intensive 4-week workshop filled with an arsenal of information and practical ammunition to help you battle your most difficult business challenges.

Thursday, April 12 Identify Yourself Click HERE to register for this class only!	Take your business through our "Boot-Camp Check Up" process where we will diagnose the state and health of your business. Do you have a business brand? What does your personal brand say about your business brand and does it matter? Why you should have a personal and business brand strategy!
Thursday, April 19 Tool Time Click HERE to register for this class only!	How to use the 4 P's of Marketing with your smart phone, email and social media BRING YOUR LAPTOP, we actually walk through the steps at this workshop What are the various promotional options, mediums and platforms and when should you use them? How do you define and find your target market?
Thursday, April 26 DOT.COM Click HERE to register for this class only!	If someone were to "Google You" or your business, where you you fall in the Google ranking? What is Search Engine Optimization (SEO) and why it's important to your buisness? How do you drive Facebook, Twitter and LinkedIn traffic back to your site and why it's important.
Thursday, May 3 Socially IN or OUT! Click HERE to register for this class only!	Are you a "SOCIAL BUG" or a SOCIALITE"? Learn how to use social media ettiquette Do you have a social media strategy and why it's important to have one Are you overdosed on social media and when to identify that you need to detox How to track social media traffic with Google Analytics 10 Ways to accure new customers via social med

DRILL SARGEANTS

Jillian Blackwell - Kiana Davis - Hajj Flemings - Sylvia Hubbard
Sabrina Jackson - Jack Jones - Pam Perry - Renee Wallace

COST
All Four Classes
$75 for My Girlfriends' Buisness Members
$99 for Non-Members
Individual Clasess $35 each
Early Bird Tax Special: Pay 1/2 Down now and remaining balance on April 15

CLICK HERE TO REGISTER

LOCATION

Harvest Christian Church
24400 West Seven Mile Road, Detroit Michigan 48219
Near Rear Telegraph

All Attendess should report for duty at 6:00 pm SHARP - 9:00 pm

CLICK HERE TO REGISTER

WHO SHOULD ATTEND?

This bootcamp is for every Christian woman business owner, entreprenuer, emerging enterprise, freelancer, manager or marketer who wants to grow their revenue, get more clients and reduce their cost!

Promoted by Detroit Faces & Places and My Girlfriends' Business
Interested in promoting your event, book, product, service or non-profit?
Give us a call at (248) 956-0868 or email us at info@detroitfacesandplaces.com
and let us help you put your places and your faces on the map!

Detroit Faces is a division of Jillian Blackwell Agency | P.O. Box 645 | Farmington | MI | 48332

Six Easy Twitter Marketing Steps for Books & Business via @coachjudy

2012-05-02T08:28:00.001-07:00

Six Easy Twitter Marketing Steps for Books & Business

Do you know what Twitter is? It's a micro-blogging site that allows you to interact in short messages of 140 characters with your primary audience and experts in your field in. If you wonder the value and Return on Investment, know your purpose for using Twitter first. Your Purpose? To develop business relationships and get your target audience to your website to either opt-in for free information or buy your services and products.

Is Twitter Worth it?

After 2 years on Twitter, I've found you can get a rather big return out of your time you spend there. My website email subscriptions grew up to 25% a month and my teleseminars got filled to the brim after I started using twitter. My sales from sending promotions to those now connected with me increased significantly.

Discover what I did and what you can do to be successful on twitter by visiting the following link.

Go to: bit.ly/J6zn2u

[Book Marketing Expert] Why Isn't My Book Selling? via @bookgal

2012-04-27T13:09:00.001-07:00

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

THE BOOK MARKETING EXPERT NEWSLETTER!

A newsletter all about SUCCESSFUL publishing and POWERFUL promotion.

April 26, 2012 Issue #271

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

in this issue

-- Note From The Editor

-- What You Need to Know About Facebook's New Timeline for Pages

-- Feature Article: Why Isn't My Book Selling?

-- 9 Ways to Use Meetup.com in a Publicity Campaign

-- Book Marketing Resources From AME

-- Book Bits and Bites

-- A Global Perspective to Book Publishing

-- The Self-Publishers Online Conference May 8-10, 2012

-- How and Why to Create Smarter Content

-- AME in the News

-- Hear What The Publishing Insiders Have to Say

-- 4 Elements of an Effective Blog Homepage

-- Nonfiction Writers Virtual Conference May 16-18

-- Enjoy Social Media Magazines Compliments of AME!

-- Is Your Content Worthy of a Like, Share, Pin, Retweet, Google +1?

-- Putting the Social Back into Social Media

-- Social Media Snippet: How to Drive Social Marketing With #mentionedyou

-- Social Media Snippet: 4 Ways to Grow a Twitter Following That Matters

-- Reader Tip!

-- WHO ARE WE

-- ------------------------------------------------------------

Penny C. Sansevieri, Editor penny@amarketingexpert.com

Welcome to a new issue of THE BOOK MARKETING EXPERT NEWSLETTER.

You are receiving this newsletter compliments of Author Marketing Experts, Inc. To opt out, please scroll down to the bottom of this newsletter.

Note From The Editor

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Welcome to another issue of the Book Marketing Expert Newsletter!

Dear Author,

Of all the questions I get from authors, the biggest one is: "Why isn't my book selling?" I wish there was one single answer to this question or an easy fix. There isn't, really, but I hope the insights in this week's article are helpful. More than anything, we want you to keep trying, keep plugging, and keep believing in your work.

I hope you enjoy this week's issue. We keep hearing from authors who love these newsletters and find them so helpful. We really enjoy hearing that, so thanks for letting us know. I'm off to the Unicorn Writers Conference which is an outstanding writers conference, if you're going please drop by and say "hi." I'm speaking again about - guess what? Internet marketing and my latest addiction: Pinterest.

And speaking of marketing, did you know that we do marketing? If you'd like to know more email us at info@amarketingexpert.com. Thanks for reading!

Wishing you publishing success,

Penny, Paula, Amy and everyone at Author Marketing Experts, Inc.

What You Need to Know About Facebook's New Timeline for Pages

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On March 30, all Facebook Pages began using the Timeline format. Social media expert Amy Porterfield has a tip-filled webinar that will guide you through what you must know to take advantage of the change: https://themarketinganimals.net/fbaup/fbvideo.html

Feature Article: Why Isn't My Book Selling?

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It's a question I get asked a lot: "Why isn't my book selling?" This question isn't reserved for the author who is clueless about marketing. I've been asked this by savvy authors, even business people who can't seem to figure out the system for selling.

Sometimes the reasons why a book isn't selling are easy: the cover is poor, the content is not edited or the topic is unappealing. But in most cases that I've seen, you need to dig deeper. So, overlooking the obvious, let's go a step further because the mysteries of selling might be a lot easier to fix than you think.

1. Start Early: In many cases starting early means earlier than you think. Often, I see authors beginning their campaigns a month prior to book launch. If you do that, keep in mind that your results won't show up for months (and months), often it takes up to six months to see anything you seed start to grow. That's partially why marketing people will encourage you to start early because it can take so long to see results.

2. Limited availability: Having a book that can only be purchased off of your website isn't a great way to promote a title. You want to make sure that the book is where your consumer is: on Amazon, Barnes & Noble and even if you aren't stocked on a bookstore shelf, you want to be sure that someone can order it. Limit your book availability and you limit your success. If you don't give your consumer enough places to get your book, they will probably get someone else's title instead. Don't let your marketing serve the competition better than it serves you.

3. The rule of seven: You need to be everywhere. A lot. But what does that mean, exactly? It means that your reader (or potential reader) needs to see your book in a lot of different places. Have you asked yourself how many ways you are marketing the book? Are you active in any social media? Do you participate in blogs? Are you getting reviews? Think of the seven ways or access points that you need for your book to gain traction with the audience. Seven seems to be the magic number for many marketing people so go with that, use it as a goal. Your book should have access points in seven different areas. With so much out there begging for your readers' attention you want to be sure that your book is getting an equal amount of attention.

4. Multichannel marketing: How many different ways are you marketing your book? No, I don't mean the rule of seven, though this applies here, too. What I mean is how many channels are you using to market your book to the reader? Email? Video? Print mailings? A successful campaign is one that encompasses the rule of seven, so seven public channels to reach your reader, but also consider multi-channel marketing, as well.

5. You don't think this applies to you: Often when I give these talks, I have authors who say, "Well, this may be true for some, but it's not really what I'm about." It might not be what you are about, but I can guarantee you it applies to everyone, across the board. Are there success stories that break out of the norm? You bet, but it's rare.

Now You Know, What Do You Do?

Let's say that you're reading this, you are knee-deep in promotion and thinking "oh, brother, this is me. What now?" A lot of authors just toss the first book out and focus on the second figuring they made the mistakes with the first and chalk it up to a "learning curve." I don't think that's a great idea. You put a lot of work into that book, yes? Don't you want it to succeed? I thought so. Here are some tips you can implement, right now, to get things back on track:

* Get to know successful authors: Yes, it's good and cathartic to commiserate with other authors who feel their book isn't selling, but beyond that it won't really do much for your success. Step out of your comfort zone and start looking for authors you want to emulate. Successful authors who have it going on. Build your list. Find at least 10 authors in your market that are doing well and presumably selling books.

* Investigate: What do other authors do in your genre? You now have a list of other, successful authors, right? If you've collected this list, follow them on their blogs, Facebook, LinkedIn, Twitter, and Pinterest. Follow them everywhere, start to build your tribe. Get to know them almost better than you know your own marketing campaign. You may say "well, they have more money than I do to market!" That might be true, but I bet it's not - not entirely anyway. Most of the really successful authors don't get there with just a checkbook, they probably have a great sense of who their market is, what their market wants and exactly how to give it to them. I'm not telling you to copy, I'm telling you to learn from other successful authors.

* Google Alerts: Now that you have your list of fabulous authors, plug their names into Google Alerts and see where they show up. Yes, when I say investigate I mean doing just that. Do your homework. Why does this matter? Because the blogs they show up on will be great places for you to network, and guess what? All it costs is a little bit of time.

* Count the ways: How many different ways can a reader access you? Count them. I'm serious. You should have at least seven access points. Maybe you are syndicating articles, maybe you are on YouTube, maybe you are on Facebook, Pinterest, whatever it is it's an access point. If you don't have seven of them and aren't sure where to start, go back to bullets two and three.

* Get rid of what's not working: I was at an event a few weeks ago and talked to an author who was doing lots of Google ads. He was careful to stay within his daily budget, but he wasn't sure if they were working. Why was he doing them? He had been to a seminar that talked about Google Ads and thought he'd give it a shot. Initially it did well, then not so much. He kept doing them because he thought eventually it would turn around. Sometimes things like ads have a lifespan, if you aren't monitoring this stuff you'll never know. Don't hesitate to get rid of what's not working and be brutally honest with yourself. Remember that if you keep doing something that's not working it will take away time and probably money from doing something that could make your book successful. The choice is yours.

* Distribution: Make sure your book is out there, and I mean really out there. You may hate it that Amazon takes 55% of your book sales but would you rather have 45% of a sale or nothing at all? Don't have an ebook yet? Why not? It's easier than ever to have your book converted to an ebook. It's so easy I've known authors to do it in less than 15 minutes. It's no longer a matter of whether you can publish a book; it's whether someone can find it. You might not be in stores nationwide, but if you can be on online e-tailers that's a big and helpful start.

* Persistence: Maybe the biggest piece of success is persistence. I know I sound like a motivational speaker right now, but it's true. Persist, persist, persist. Often I find that authors are just weeks away from their success and they give up because of some of the reasons cited in the first part of this article. Persist even on the days you can't be bothered. On those days do just one thing. Just one.

The key to success isn't always easy or clear-cut, but the key to failure often is. If you have produced a good looking, well-written book but it's still not selling then go back through this article to find the missing piece or pieces. Once you do, I can almost guarantee your book will start to take off.

9 Ways to Use Meetup.com in a Publicity Campaign

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This network of local groups can be a goldmine for publicity when you know how to use it: http://publicityhound.net/9-ways-to-use-meetup-com-in-a-publicity-campaign/

Book Marketing Resources From AME

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Add AME to your circles on Google+ at: https://plus.google.com/u/0/117877257839352379062/.

"Like" our Facebook Page for marketing articles and tips, YouTube videos from our book marketing channel, notices about upcoming webinars, Publishing Insider shows, and more: http://www.facebook.com/bookmarketingame.

Need book marketing content? Visit the articles page on our AME website and you'll find a range of articles by Penny, which may be used along with her byline (provided at the top of the page) at no cost. The complete list is at: http://www.amarketingexpert.com/articles/.

Watch "How to Be Successfully Published" with Ken Atchity and much more on AME's Book Marketing Channel on YouTube. New videos are added regularly to keep you up to date on all things book marketing! http://www.youtube.com/user/BookmarketingAME.

Book Bits and Bites

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* The Nose Knows - Why Do Old Books Smell? http://flavorwire.com/282771/why-do-old-books-smell

* Word Play - 11 Funny Words From The Dictionary of American Regional English: http://www.huffingtonpost.com/mark-peters/11-funny-words-from-the-d_b_1431779.html?ref=books

* Sounds Like What? - Can You Guess Your Favorite Novel From These Sounds? http://www.guardian.co.uk/books/quiz/2012/apr/17/guess-the-novel-from-the-sounds

* Party On - The Most Notorious Literary Party Animals: http://flavorwire.com/282178/the-most-notorious-literary-party-animals

A Global Perspective to Book Publishing

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Having trouble getting your book published? Perhaps it is time to start thinking globally. Just like any business, the publishing world increasingly functions on a global scale and the majority of book publishers are international conglomerates. Luckily, books written in English are at an advantage in the global market, since many editors at foreign publishers are bilingual. However, there are still ways to use language to improve the likelihood of success.

Here are some ideas for broadening the likelihood that your book will make it to print.

Know the Business

The first step is to make certain you have a keen understanding of the publishing business, http://foliolit.com/resources/a-step-by-step-guide-to-getting-published/. Oftentimes, books fail to find their way to market simply because the author never put his/her work into the right hands. Take some time to fully understand the ins and the outs of the publishing machine.

Research Foreign Markets

Understand which markets might receive your book well. For example, if you've written a business book, Korea has increasingly been interested in publishing translations of American business books, whereas literary fiction could go over well in France. Once you've figured out the literary appetites of foreign markets, brush up on your language learning skills and get ready to write strong query letters, http://www.agentquery.com/writer_hq.aspx.

Focus Your Proposal

Once you have your book written, it is important to take some time to think about why it is relevant and who will specifically appreciate the book. After you have done this, write to agents and publishers who seem to share the same goals as your book. If they are interested, they will oftentimes ask for a proposal, http://www.hiwrite.com/bookproposal.html. This is your chance to explain how you see your manuscript playing well in foreign markets. Be specific and let them see you've done your research.

Try Foreign Literary Agents to Sell Foreign Rights

Success really does beget success and a fast track to that in the publishing world these days is by selling the foreign rights to a book. If you can prove to an American publisher that your work already has found an audience abroad, you'll be halfway toward convincing an agent or a publisher to pay attention to you. Many writers have found success by self-publishing their work and selling the foreign rights to it before they've actually published in the US.

Pitch Directly to the Publishers

If you are having difficulty obtaining foreign representation, try selling your manuscript on your own directly to publishers who have shown interest in similar books. First, research foreign publications that are within the same genre and see which publishing house put them out. Then contact them directly. For example, Bertelsmann is the largest book publisher in Germany, so try pitching your book directly to them. Do your research and explain why German readers need to know about your book. If you're not fluent in German, use something like pimsleur German to brush up on your skills.

As the world becomes a smaller and smaller place, it is important that writers follow suit. A little bit of research and some outside-the-box thinking can really mean all the difference for a writer trying to sell that book.

Adria Saracino is a blogger and the Head of Outreach at a creative internet marketing agency, http://www.distilled.net/. You can find her writing about style at her personal fashion blog or brushing up on Spanish, her preferred second language.

The Self-Publishers Online Conference May 8-10, 2012

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At the fourth annual Self-Publishers Online Conference, you can learn from 16 expert speakers. You can attend this virtual conference from the comfort of your own computer, wherever you happen to be located. All you need is an Internet connection. With our unique online conference software, you can attend seminars live or via recording, learn about useful publishing resources in the Exhibit Hall, and interact with speakers and other attendees through the live discussion areas.

Visit http://www.selfpublishersonlineconference.com for more information.

How and Why to Create Smarter Content

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Discover the tools you can use that will help you tailor content to your audience so they keep coming back: http://www.ducttapemarketing.com/blog/2012/04/12/how-and-why-to-create-smarter-content/

AME in the News

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

* PR Toolkit ran Penny's article "Why Every Business Owner Should Publish a Book (and how to do it):" http://www.smallbusinesspr.com/pr-learning-center/small-biz-articles/top_8_reasons_business_owners_should_promote_book.html

* Top News Today picked up Penny's article" The Power of a Pin: Why Pinterest is a Game Changer:" http://business.topnewstoday.org/Business/article/1977857/

* Keep up with Penny's latest articles for Huffington Post: http://www.huffingtonpost.com/penny-c-sansevieri

Hear What The Publishing Insiders Have to Say

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Be in the know and hear what the publishing insiders: Penny Sansevieri, CEO of Author Marketing Experts, Inc. - and her guests - offer in terms of tips and insights into the industry! Listen here. Publishing Insiders is now available on iTunes, so you can keep up with the show wherever you go!

Upcoming show:

How to Create a Brand-Building Buzz with Media on Tuesday, May 1at 4 p.m. Pacific: Special Guest Liz Goodgold

http://www.blogtalkradio.com/thepublishinginsiders/2012/05/01/how-to-create-a-brand-building-buzz-with-media

Publicity in today's Internet world is a whole new game: it is NOT about writing press releases and hoping the big media call. Instead, it is about using all of the new social media tools to grab attention, stand out, brand out, and capture the attention of bloggers, reviewers, and reporters. Branding Expert Liz Goodgold will share How to Create a Brand-Building Buzz with Media.Tune in and discover:

1. How to respond to HARO (Help a Reporter Out) with a 90% success rate of getting contacted.

2. The magic formula of writing emails to the media so that your message gets read.

3. The essential rules of what works and what doesn't when working with bloggers, reporters, and producers.

4. How to tie your expertise into today's news that will land you in the press.

5. The importance of speaking and writing in juicy soundbites that get you invited by the media over and over again.

6. The secrets to writing "screaming good" headlines for your articles, blogs, or social media savvy press releases.

About our guest: Speaker and author Liz Goodgold is a fiery redhead with over 20 years of experience in marketing and branding. She is the author of RED FIRE BRANDING: Create a Hot Personal Brand and Have Customers for Life and DUH! Marketing.

Shows available for download include:

* Book Reviews: Do You Need Them?
* Special Guest Amy Porterfield on The New Facebook Page
* All Things Pinterest
* "Like" My Stuff
* Secrets to Creating Children's Book Apps
* Lead Without Followers with Dave Ursillo
* Facebook Facts from Social Media Expert Mari Smith
* Special Guest Mike Stelzner on social media marketing
* Special Guest Amy Porterfield on Facebook Marketing
* Special Guest Chris Brogan on Google+
* How and Where to Sell Your Self-Published Book
* Speaker Tips for Authors
* How to Get Your Book Reviewed
* The Future of Author Events
* What Authors Must Know About Book Cover Design
* SPECIAL GUEST Seth Godin: Poke the Box
* Smart Self-Publishing: Why Book Design & Editing Matter
* Smart Self-Publishing: Making Money with eBooks
* Smart Self-Publishing Series: Becoming Your Own Publisher

4 Elements of an Effective Blog Homepage

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First impressions matter, and these tips will help you attract readers: http://contently.com/blog/homepage-design/

Nonfiction Writers Virtual Conference May 16-18

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

The Nonfiction Writers Conference is a VIRTUAL event conducted via teleconference May 16-18, 2012. Topics include traditional and self-publishing, ebooks, virtual book tours, social media, strategies to sell more books on Amazon, blogging, SEO, professional speaking, and other book marketing tactics.

Pull up a seat on your couch and join us as 15 top speakers cover how to publish, promote, and profit with nonfiction books! Details and registration: http://NonfictionWritersConference.com.

Enjoy Social Media Magazines Compliments of AME!

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Read Penny's interview with bestselling author David Meerman, who offers insights into getting the most out of social media: http://socialmediamags.com/google_magazine/april-may-2012?promo=ame

Get your free copies of Social Media Magazines, compliments of Author Marketing Experts:

http://socialmediamags.com/emails/customs?promo=ame

Is Your Content Worthy of a Like, Share, Pin, Retweet, Google +1?

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Learn how to make your content more relevant to your followers: http://socialmediatoday.com/pammoore/487050/your-content-worthy-share-pin-retweet-google-1

Putting the Social Back into Social Media

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Keep your relationship with your followers fresh - learn how to bring the magic back: http://workflowwriting.com/661560/putting-the-social-back-into-social-media-40-ways-to-build-a-loyal-audience.php

Social Media Snippet: How to Drive Social Marketing With #mentionedyou

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When you talk about other people, products and services on Twitter you ensure others will talk about and share your content: http://socialmediatoday.com/siteprebuilder/490127/how-drive-social-marketing-success-mentionedyou-twitter

Social Media Snippet: 4 Ways to Grow a Twitter Following That Matters

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Some people focus on numbers, but it's the "relevant" followers who count: http://www.socialmediaexaminer.com/how-to-grow-a-twitter-following/

Reader Tip!

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

If you've got a Reader Tip you'd like to share, please send it to penny@amarketingexpert.com with the subject line "reader tip." Submissions should be 75 words or less.

WHO ARE WE

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Author Marketing Experts, Inc. is a full-service book marketing, promotion, and publicity company. We serve authors at all stages of marketing and promotion. We offer a full range of packages and services to choose from.

To see a price list or schedule a free consultation, send your e-mail to penny@amarketingexpert.com with the subject line "Author Services Info." You can also visit our website at www.amarketingexpert.com.

Reprint permission
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ ~~~~~~~~~~
You are welcome to reprint any items from "The Book Marketing Expert Newsletter." However, please credit us as a source with the following paragraph:

Reprinted from "The Book Marketing Expert newsletter," a free ezine offering book promotion and publicity tips and techniques. http://www.amarketingexpert.com

------------------------------------------------------------

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Like this newsletter? Pass it on!

We never rent or sell subscriber lists to any third party. Your privacy is very important to us. Always.

To subscribe to this newsletter, click here: subscribe@amarketingexpert.com.

Contact Information

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

email: penny@amarketingexpert.com

web: http://www.amarketingexpert.com

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Call for Blog Articles via @bloggingauthors

2012-04-25T12:44:00.001-07:00

CALL FOR ARTICLES FOR "BLOGGING AUTHORS" BLOG

We need articles!!

Opinions, Tips, Short-Stories, Tools,
Anything you think the reading audience would be interested in.

www.BloggingAuthors.com

Browse around and see what others have contributed. We are open to anything readable (but within our guidelines.)

~Great SEO ~ Link Back to Your Site ~

~ Book Image and Buying Link ~ Average 1000 Hits Per Day ~

Submission Guidelines on:
http://www.bloggingauthors.com/be-a-guest-blogger/

How do you drive Facebook, Twitter and LinkedIn traffic back to your site and why it's important.

2012-04-24T13:10:00.001-07:00

Walk Worthy Women
in Business Bootcamp

Round up your girlfriends, join the ranks and fall in line for
My Girlfriends' Business Inaugural
Walk Worthy Women
in Business Bootcamp

Thursday, April 12 Identify Yourself Click HERE to register for this class only!	Take your business through our "Boot-Camp Check Up" process where we will diagnose the state and health of your business. Do you have a business brand? What does your personal brand say about your business brand and does it matter? Why you should have a personal and business brand strategy!
Thursday, April 19 Tool Time Click HERE to register for this class only!	How to use the 4 P's of Marketing with your smart phone, email and social media BRING YOUR LAPTOP, we actually walk through the steps at this workshop What are the various promotional options, mediums and platforms and when should you use them? How do you define and find your target market?
Thursday, April 26 DOT.COM Click HERE to register for this class only!	If someone were to "Google You" or your business, where you you fall in the Google ranking? What is Search Engine Optimization (SEO) and why it's important to your buisness? How do you drive Facebook, Twitter and LinkedIn traffic back to your site and why it's important.
Thursday, May 3 Socially IN or OUT! Click HERE to register for this class only!	Are you a "SOCIAL BUG" or a SOCIALITE"? Learn how to use social media ettiquette Do you have a social media strategy and why it's important to have one Are you overdosed on social media and when to identify that you need to detox How to track social media traffic with Google Analytics 10 Ways to accure new customers via social med

DRILL SARGEANTS

Jillian Blackwell - Kiana Davis - Hajj Flemings - Sylvia Hubbard
Sabrina Jackson - Jack Jones - Pam Perry - Renee Wallace

LOCATION

Harvest Christian Church
24400 West Seven Mile Road, Detroit Michigan 48219
Near Rear Telegraph

All Attendess should report for duty at 6:00 pm SHARP - 9:00 pm

CLICK HERE TO REGISTER

WHO SHOULD ATTEND?

This bootcamp is for every Christian woman business owner, entreprenuer, emerging enterprise, freelancer, manager or marketer who wants to grow their revenue, get more clients and reduce their cost!

Detroit Faces is a division of Jillian Blackwell Agency | P.O. Box 645 | Farmington | MI | 48332

Who is smarter, you or your smart phone? Learn how 2use yr smart phone, email &social 2promote yr business - this Thursday via @jillblackwell

2012-04-17T07:49:00.001-07:00

Walk Worthy Women
in Business Bootcamp

Round up your girlfriends, join the ranks and fall in line for
My Girlfriends' Business Inaugural
Walk Worthy Women
in Business Bootcamp

Thursday, April 12 Identify Yourself Click HERE to register for this class only!	Take your business through our "Boot-Camp Check Up" process where we will diagnose the state and health of your business. Do you have a business brand? What does your personal brand say about your business brand and does it matter? Why you should have a personal and business brand strategy!
Thursday, April 19 Tool Time Click HERE to register for this class only!	How to use the 4 P's of Marketing with your smart phone, email and social media BRING YOUR LAPTOP, we actually walk through the steps at this workshop What are the various promotional options, mediums and platforms and when should you use them? How do you define and find your target market?
Thursday, April 26 DOT.COM Click HERE to register for this class only!	If someone were to "Google You" or your business, where you you fall in the Google ranking? What is Search Engine Optimization (SEO) and why it's important to your buisness? How do you drive Facebook, Twitter and LinkedIn traffic back to your site and why it's important.
Thursday, May 3 Socially IN or OUT! Click HERE to register for this class only!	Are you a "SOCIAL BUG" or a SOCIALITE"? Learn how to use social media ettiquette Do you have a social media strategy and why it's important to have one Are you overdosed on social media and when to identify that you need to detox How to track social media traffic with Google Analytics 10 Ways to accure new customers via social med

DRILL SARGEANTS

Jillian Blackwell - Kiana Davis - Hajj Flemings - Sylvia Hubbard
Sabrina Jackson - Jack Jones - Pam Perry - Renee Wallace

LOCATION

Harvest Christian Church
24400 West Seven Mile Road, Detroit Michigan 48219
Near Rear Telegraph

All Attendess should report for duty at 6:00 pm SHARP - 9:00 pm

CLICK HERE TO REGISTER

WHO SHOULD ATTEND?

This bootcamp is for every Christian woman business owner, entreprenuer, emerging enterprise, freelancer, manager or marketer who wants to grow their revenue, get more clients and reduce their cost!

[Motown Writers Network] Michigan Literary Network News is out! Edition of Tuesd

2012-04-17T07:10:00.000-07:00

Michigan Literary Network News

Tuesday, Apr. 17, 2012

HEADLINE

Educational and Business Lessons from Shark Tank

It's rare for a reality TV show to transcend its role as solely an entertainment-provider. What's even rarer is for a reality TV show to provide business acumen, an understanding of corporate valua...

Glenn220

FEATURED CONTRIBUTORS

	Glenn220		novelpublicity

	joeypinkney		LegalWritePub

TABLE OF CONTENT

54 articles, 4 photos and 11 videos by 28 contributors

Stories	20
Education	7
Leisure	5
Art & Entertainment	4
Health	2
Technology	2
#michlit	5
#amwriting	3

Internet Marketing For Writers & Businesses

GIG: News & Politics Writers Needed for DoMoreActNow.com via @thecreatedaily

[Build Book Buzz] Take Advantage of June's Most Interesting Holidays to Promote Your Book VIA @sandrabeckwith

In This Issue:

Buzzing Around

Be Opportunistic: Take Advantage of June's Most Interesting Holidays to Promote Your Book

Tip of the Month: PowerPoint File Shows How to Be Your Own Book Publicist

Education: Register for June 2012 "Book Publicity 101: How to Build Book Buzz" E-course

Learn How to Get Paid to Speak

About Sandra

Newsletter - Stop the Presses! No More Paper Books via @bloggingauthors

Katina I. Makris, CCH, CIH

Out of the Woods: Healing from Lyme Disease and other Chronic Illness - Body, Mind & Spirit

Stop the Presses! No More Paper Books

A Haunting Beauty by James John Magner

Justice Wanted by Marlene Gentilcore

[Motown Writers Network] EVENT: Michigan Literary Walk June 30th #michlit #Motow

Sponsored

Check out @JohnKremer's Book Marketing Tip of the Week: The Top 10 Things You Can Do in 2012 to Sell More Books

John Kremer's Book Marketing Tip of the Week

May 22, 2012 - First Modern Atlas Anniversary, Herbal Plant Day Buy a Musical Instrument Day, Mysteries Are Marvelous Day National Maritime Day, National Prom Night, Pac-Man's Birthday

Announcing Manuscript Publishing Contest via @bloggingauthors

Why Pastors Should Publish Books via @pamperry

There are so many reasons why a pastor or ministry leader

should write a book.

Do you have a book promotion action plan? via @sandrabeckwith

SPECIAL ANNOUNCEMENT

Twitter, Part 3: What Twitter is NOT via @shelhorowitz

5 Tips to Market Your Fiction Book like Mrs. Fields Cookies via @coachjudy

Online & Social Networking: Promoting the Right Way on Twitter

Online & Social Networking

FELLOWSHIP: Emerging Digital Journalists via @thecreatedaily

FELLOWSHIP: Teach Media Advocacy Abroad via @thecreatedaily

Put the power of PR in YOUR hands. via @pamperry

All 7 Harry Potter eBooks Coming to Kindle Owners Lending Library via @amazon

Authors, Save Yourself the Heartache via @pamperry

[PODCAST] Cyrus Webb - How to Prepare for an Internet Radio Interview @vvolkman

Social Media Marketing: Infographics, Instagram & Pinterest via @pamperry

EVENT: @HajjFlemings the "Brand Man"- at Boot Camp - Socially In or Socially Out? via @jillblackwell #detroit

Six Easy Twitter Marketing Steps for Books & Business via @coachjudy

Is Twitter Worth it?

[Book Marketing Expert] Why Isn't My Book Selling? via @bookgal

Call for Blog Articles via @bloggingauthors

How do you drive Facebook, Twitter and LinkedIn traffic back to your site and why it's important.

Who is smarter, you or your smart phone? Learn how 2use yr smart phone, email &social 2promote yr business - this Thursday via @jillblackwell

[Motown Writers Network] Michigan Literary Network News is out! Edition of Tuesd

Motown Writers | Michigan Literary Network

Recent Posts

Follow Blog via Email

Off Site Network Pages

Featured BOMs

Like Our Facebook Pages!

More Socials

Be Opportunistic:
Take Advantage of June's Most Interesting Holidays to Promote Your Book

Tip of the Month:
PowerPoint File Shows How to Be Your Own Book Publicist

Education:
Register for June 2012 "Book Publicity 101: How to Build Book Buzz" E-course

May 22, 2012 - First Modern Atlas Anniversary, Herbal Plant Day
Buy a Musical Instrument Day, Mysteries Are Marvelous Day
National Maritime Day, National Prom Night, Pac-Man's Birthday