Clever Ideas, Great Ads

Charlie Sheen is Reborn in a Commercial for Bavaria Lemon

noreply@blogger.com (Sylvia G) — Thu, 12 Apr 2012 20:42:00 +0000

Teaser for Charlie Sheen's new comedy series Anger Management premiering on FX June 28th. The Bavaria Lemon Ad is actually pretty good considering where Sheen has been in his career the last year.

Credits:
Client: Bavaria
Agency: Selmore, Amsterdam
Director: Jonathan Herman, Bonkers

Man Slams Into a Giant Balloon - An Epic Stunt For Mountian Dew

noreply@blogger.com (Sylvia G) — Thu, 12 Apr 2012 01:35:00 +0000

Here's a whole new way to Do The Dew for Mountain Dew. Production Company The Corner Store put this stunt together where some guy is swung off one crane and slams into a giant balloon filled with Mountain Dew attached to a second crane some 200 feet in the air.

Credits:
Ad Agency: BBDO, Toronto
Production: The Corner Store

Pizza Hut UK Introduces The Hot Dog Stuffed Crust - No Joke

noreply@blogger.com (Sylvia G) — Wed, 11 Apr 2012 02:29:00 +0000

The pizza gods are not going to be pleased with what Pizza Hut in the UK is doing with their pizza crust....That's right now you can get a hot dog stuffed crust pizza, Succulent is actually how they define their crust stuffed with wieners, if you hurry you can get a free Mustard Drizzle.

Filed under: Foods NOT to ever ever ever try.

"Cool" Tree Top Apple Juice TV Spot

noreply@blogger.com (Sylvia G) — Wed, 11 Apr 2012 01:46:00 +0000

Everything is "Cool" in this new commercial for the Selah, Washington based Tree Top Apple Juice co-op.

Credits:
Client: Tree Top Inc.
Product: Tree Top Apple Juice
Agency: Cole & Weber United
Executive Creative Director: John Maxham
Associate Creative Director: Todd Derksen
Senior Copywriter: Jesse Dillow
Executive Producer: Pete Anderson
Director Business Strategy: Nick Hunt
Project Manager: Dee Dee Jones
Production Company: Everynone/Epoch Films
Directors: Will Hoffman, Daniel Mercadante & Julius Metoyer
Executive Producer: Lisa Margulis and Vieve Haag
Editor: Kelly Vander Linda

New Era Chicago vs. Chicago Round 1 TV Commercial

noreply@blogger.com (Sylvia G) — Wed, 11 Apr 2012 01:35:00 +0000

The Windy City Showdown begins with New Era's TV ad featuring Nick Offerman and Craig Robinson. The duo go head to head in this long-standing MLB rivalry between the Chicago Cubs and Chicago White Sox.
Credits: Agency: Brooklyn Brothers
Client: New Era
Director: Scott Gairdner
Writer: The Brooklyn Brothers
Writer: Funny or Die's Gifted Youth
Producer: The Brooklyn Brothers
Production Company: Funny or Die's Gifted Youth
Director of Photgraphy: Dave Jones
Editorial Company: NO6
Editor: Jason Macdonald
Editor: Justin Quagliata
Executive Producer: Toni Lipari
VFX: Ed Skupeen
Graphics: Transistor Studios
Sound: Audio Engine
Sound Engineer: Carl Mandelbaum

Levis Ballet Commercial Stretch Jeans (Full Version)

noreply@blogger.com (Sylvia G) — Tue, 10 Apr 2012 20:38:00 +0000

Modern ballet mixing elements of classical ballet and a dash of bboy. Levi's meets up with Korea National Ballet and performs a modern ballet on the streets of Seoul for their Stretch to Fit Jeans.
Composed by Rafael May, featuring dancers Kim LiHoe - a classically trained ballet dancer and Lee DongHoon, Bboy trained and classically inspired. Choreographer by Sejung Hong and Director by Lee Jae Cheol.

Additional Levis Ballet Stretch Ad Credits:
Ad Agency: Tribal DDB, Korea

VIGORPLANT "Life of a Plant" English Version uncut TV Spot

noreply@blogger.com (Sylvia G) — Tue, 10 Apr 2012 20:27:00 +0000

A nudist and several plants....the makings for one rather disturbing commercial for VigorPlant, "Life of a Plant".

Credits:
Ad Agency: ARMANDO TESTA  SpA, Italy
Creative Directors: Vincenzo Celli, Peppe Cirillo
Soundtrack: "Open My Eyes" by THEMUSICBANK
Copy: Stefano Castagnone, Federica Saraniti Lana
Art: Laura Sironi
Director: Jonathan Gurvit
Actor: Fernando "Tuco" Richat
Production Co.: Mercurio Cinematografica

McDonald's Reflective Billboard Advertising

noreply@blogger.com (Sylvia G) — Mon, 09 Apr 2012 23:03:00 +0000

The idea: McDonald’s wanted to target people looking for a late night snack. So we made an ad that could only be seen at night. On a billboard, we wrote “open all night” in reflective tape. By day, the board appeared white, with no message visible at all. At night, car headlights hit the billboard, and revealed the message.

Credits:
Title: McDonald’s Reflective Billboard
Client: McDonald’s Canada
Agency: Cossette Vancouver
Creative Director: Rob Sweetman, Bryan Collins
Art Director: Addie Gillespie, Mia Thomsett
Copywriter: Addie Gillespie, Mia Thomsett
Producer: April Haffenden

Skittles "Easter Egg Surprise" Talk Your Doctor Commercial

noreply@blogger.com (Sylvia G) — Fri, 06 Apr 2012 21:43:00 +0000

You might have seen the new Skittles Touch Videos. But what you didn't see are the digital Easter eggs hidden in each one. There are 5 in total that people can find by clicking on YouTube annotations hidden in the videos. The first one is in the Dr. Cyclops video.

Credits:
Advertising Agency: BBDO, Toronto, Canada
Copywriter: Chris Joakim
Art Director: Mike Donaghey
Creative Directors: Carlos Moreno, Peter Ignazi

ESPN Handshakes Commercial with Robinson Cano

noreply@blogger.com (Sylvia G) — Fri, 06 Apr 2012 21:27:00 +0000

The Handshakes commercial explores how New York Yankee Robinson Cano's friendly and creative handshakes with ESPN staffers and SportsCenter anchors enable the quick spread of the common cold across the ESPN campus in Bristol.

Credits:
Agency: Wieden + Kennedy New York
Director: Jim Jenkins
Production Company: O Positive
CD: Brandon Henderson
CD: Stuart Jennings
CW: Charles Hodges
AD: Gary Van Dzura

EP: Temma Shoaf
Producer: Kelly Dage
ECD: Scott Vitrone
ECD: Ian Reichenthal
EP: Marc Grill
Line Producer: Marc Grill
Director of Photography: David Morabito
Editorial Company: Joint Editorial NYC
Editor: Andrew Robertson
Post Producer: Michelle Carman
Post Executive Producer: Patty Brebner
Assistant Editor: Eric Schoenbrunn
Colorist: Tim Masik
Company: CO3
Artist: Kevin Quinlan
Company: The Mill

Nike "I Would Run To You" Commercial

noreply@blogger.com (Sylvia G) — Fri, 06 Apr 2012 16:02:00 +0000

Love makes people do crazy things. Like run across the country. See how strong running reunites a long distance couple in the new Nike ad created by W+K, Portland.

Credits:
Agency: W+K Portland
Client: Nike
Global Creative Director: Alberto Ponte
Global Creative Director: Ryan O'Rourke
CW: Reuben Hower
Director: Ringan Ledwidge
Art Director: Stuart Brown
Senior Producer: Jennie Lindstrom
ECD: Mark Fitzloff
ECD: Susan Hoffman
Director of Broadcast Production: Ben Grylewicz
Production Company: Rattling Stick
Director: Ringan Ledwidge
Exec. Producer/Line Producer: Jennifer Barrons
Director of Photography: Jess Hall
Editorial Company: Work

David Beckham Burger King 2012 Commercial

noreply@blogger.com (Sylvia G) — Fri, 06 Apr 2012 15:57:00 +0000

David Beckham heats up the front counter when he orders a cool, healthy Real Fruit Smoothie at Burger King.

Credits:
Agency: Mother
Client: Burger King

New Toyota Scion IQ "Babes N Donuts" Commercials

noreply@blogger.com (Sylvia G) — Fri, 06 Apr 2012 15:41:00 +0000

The new Scion IQ commercial entitled "Babes n Donuts". Sorry nothing I can really add, well maybe except for the fact that this could very well be the dumbest ad I've seen in awhile.

Oh but there's more to this ad campaign for the Scion IQ, it gets much worse with the "Dudes n Donuts" spot.

Filed under the stupid ad collection.

Google Project Glass "One day" Promo Spot

noreply@blogger.com (Sylvia G) — Fri, 06 Apr 2012 15:29:00 +0000

The future is here...Google has created a pair of AR glasses that will allow you to interact with your world just like our smartphones, but instead of holding it in your hand, you wear it on your face, smart glasses? Truly amazing!
From Google:

We believe technology should work for you — to be there when you need it and get out of your way when you don't.

A team within our Google[x] group started Project Glass to build this kind of technology, one that helps you explore and share your world, putting you back in the moment.

Follow along with us at http://g.co/projectglass as we share some of our ideas and stories. We'd love to hear yours, too. What would you like to see from Project Glass?

Madonna Truth or Dare Fragrance Commercial

noreply@blogger.com (Sylvia G) — Fri, 06 Apr 2012 15:21:00 +0000

The commercial for Madonna's debut fragrance, Truth or Dare.
Music: Madonna-Girl Gone Wild (Offer Nissim Remix)

Visa Hockey Love Hurts NHL Commercial

noreply@blogger.com (Sylvia G) — Fri, 06 Apr 2012 15:17:00 +0000

Credits:
Advertising Agency: TBWA, Toronto, Canada
Creative Director: Allen Oke
Copywriter / Associate Creative Director: Jonathan Smith
Art Director / Associate Creative Director: Rodger Eyre
Agency Broadcast Producer: Nadya MacNeil
Director: David Hicks
Production Company: Sons and Daughters
Executive Producer: Liane Thomas
Line Producer: Andrew Sulliman
Director of Photography: Alar Kivilo
Editorial: Jon DeVries, School Editing
Post Production\FX: Sean Cochrane, The Vanity
Music: Joey Serlin, Vapor Music Agency
Digital Producer: Tasha Dean
Director of Marketing, Visa: Brenda Woods
Account Director: John Hughson

Candice Boucher for Figleaves Just Peachy Trellis Collection

noreply@blogger.com (Sylvia G) — Fri, 06 Apr 2012 14:50:00 +0000

Watch Candice Boucher bring the gorgeous Just Peachy Trellis collection to life in the new Figleaves Spring Collection.

Credits:
Advertised brand: figleaves
Advert title(s): figleaves Just Peachy Lingerie
Published/Released/Aired: March 2012

Alzheimer Foundation "Pocket Money" Commercial

noreply@blogger.com (Sylvia G) — Fri, 06 Apr 2012 14:43:00 +0000

The Alzheimer Foundation needs funding and this commercial by mortierbrigade Brussels reminds people of that.

Credits:
Title: Alzheimer Foundation: Pocket money
Client: Alzheimerliga
Agency: mortierbrigade
CD: Jens Mortier, Joost Berends, Philippe Deceuster
AD: Sebastien De Valck
Copy: Arnaud Pitz
Producer: Patricia Van De Kerckhove
Production company: Ristretto
Director: Kris Debuscher
Producer: Lies Bronselaer
Media: tv

AXE Douche Anarchy "Impact" TV Ad - 60s Spot

noreply@blogger.com (Sylvia G) — Mon, 02 Apr 2012 01:21:00 +0000

New Axe Anarchy Commercial, "Unleash the Chaos." The ad is just another AXE spot, but the music used for the commercial is beautiful; the song is "Mir Stanke Le (Harvest Song from Thrace)" by The Bulgarian National Radio And Television Female Vocal Choir.

Credits:
Advertising Agency: Buzzman, Paris, France
Creative Director: Georges Mohammed‐Chérif
Art Director: Louis Audard
Copywriter: Tristan Daltroff
Account Managers: Thomas Granger, Julien Levilain, Olivier Lopez
Director: Wilfried Brimo
TV Producers: Coralie Cupillard, Edouard Bonnet
Production: Wanda
Post Production: One More
Sound Production: The

HSBC Serious Play Commercial featuring The Black Keys Lonely Boy

noreply@blogger.com (Sylvia G) — Mon, 19 Mar 2012 23:52:00 +0000

This new ad for HSBC and Hong Kong Rugby Sevens has got it all from the The Black Keys, George Gregan, Jason Robinson, Green Army dudes, Cowboys, Mexican Wrestlers, Elves and some Disco boys all the while playing Rugby in the streets of Hong Kong.

Credits:
Agency: JWT London
Client: HSBC
Global Creative Director: Axel Chaldecott
Global Creative Director: Daniel Hennessy
AD: Miles Bingham
AD: Kevin Masters
CW: Kevin Masters
CW: Miles Bingham
Agency Producer: Romila Sanassy
Agency Planner: Orlando Hooper-Greenhill
Media Agency: Mindshare
Director: Paul Middleditch
Production Company: Annex/Plaza Films
Editor: Andy Packer
Editor: Peter Whitmore
Sound: Sam Ashwell @ 750MPH
Music Artist: The Black Keys

New Axe Commercial Keep Your "Brainy Girl" Happy

noreply@blogger.com (Sylvia G) — Mon, 19 Mar 2012 23:36:00 +0000

The newest ad for Axe teaches the boys how to stay awake with AXE Rise Shower Gel and keep up with your Brainy Girl.

Credits:
Agency: BBH London
Client: Axe
Director: Tim Godsall
Global Brand Director: Giovanni Valentini
CW: David Kolbusz
Prod. Co.: Biscuit Filmworks UK
CW: Simon Pearse
CW: Dan Morris
AD: Emmanuel Saint M'leux
AD: Charlene Chandrasekaran
AD: Rob Ellis
CD: David Kolbusz
Producer: Rachel Hough
Team Director: Nic Manser
Strategy Director: Tim Jones
Production Company: Biscuit Filmworks
Director: Tim Godsall
Producer: Rick Jarjoura
DOP: Stephen Keith-Roach
Post Production: Framestore
Editor/Editing House: Work Post
Sound: Factory Studios

Vytautas Mineral Water "It's Earth's Juice" Epic Ad

noreply@blogger.com (Sylvia G) — Thu, 15 Mar 2012 23:09:00 +0000

Here's a brilliant new ad for the Lithuanian Vytautas Mineral Water entitled Earth's Juice. Not your typical ad but one that will keep you interested for the full two and half minutes.

Credits:
Created by katashnis85 kanalas
Via

Nina Ricci - Fantasy - Director's Cut

noreply@blogger.com (Sylvia G) — Wed, 07 Mar 2012 21:56:00 +0000

Tim Brown goes to Paris to shoot the promo for Nina Ricci's limited edition fragrance
'Fantasy'. Featuring Florrie, the gorgeous musician / model and new face of Nina Ricci.

Credits:
Production: Rokkit
Director: Tim Brown

Assassin's Creed 3 Preview Trailer

noreply@blogger.com (Sylvia G) — Wed, 07 Mar 2012 21:39:00 +0000

For all you gaming fanatics, here's the new UK version Preview Trailer spot for Assassin's Creed 3....enjoy.

After more than 20 years of conflict, the 13 American colonies and the British Crown are on the brink of all out war. Battle lines are drawn. Bloodshed is inevitable.
Out of the embers of his burning village, a new assassin will rise. Born of Mohawk and British blood, his fight for freedom and justice will be forged in the flames of revolution. www.assassinscreed.com

Google Play - Everything In One Place Web Film Promo Ad

noreply@blogger.com (Sylvia G) — Wed, 07 Mar 2012 21:32:00 +0000

Google introduces us to the newly redesigned Google Play with this cool new web video ad campaign created by Studio G. Check out more of how Google Play puts everything in one place here.

The film was a combination of practical, and post production effects. According to producer Yovel Schwartz, the contraption that stars in the film “did in fact work. It required five or six people to puppeteer on set, all of whom were also involved in building it.” The shoot actually required two cases–”one with the functioning guts and one slightly smaller one that we comped the mechanical innards into during post,” Schwartz says. “Most of what you’re seeing at its base is from a continuous take–take 15 to be precise, with the Rubik’s Cube section being stitched in from take 14.”
Credits:
Agency: Studio G
Client: Google
Writer/Director: Jonathan Zames
Producer: Yovel Schwartz
Production Company: Studio G
Production Company: Camp Creative
Line Producer: David Dranitzke
Fabrication and Practical Effects: White Room Artifacts
Visual Effects: HOPR
Director of Photography: Adam Santelli
Art Director: Garret Lowe
Motion Control: Camera Control
Product Marketing Manager: Paola Veglio
Music Composition: Headquarters Music
Sound Design and Mix: Sound Lounge

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