Elementively Speaking

Good Enough Is No Longer Good Enough

Wed, 30 Sep 2009 07:52:34 PDT

4G World in Chicago was an interesting juxtaposition of pragmatism and market overhang. While the exuberance over 4G is now being stripped away by today’s reality, the commoditization of equipment was in full view and appears to be hastening. As such, industry suppliers of all kinds are beginning to focus on providing or enabling end-to-end solutions. In turn, I heard ...

Betting on Bundles

Thu, 27 Aug 2009 07:36:44 PDT

I’ve taken notice of recent surveys regarding offer bundles. Consumers generally like them as long as they get what they want. Bundles are convenient, and that convenience is reinforcing triple/quad play investments and business models. These tend to be considerable investments that support a strategy to capture the maximum share of the subscriber communications and content spend. One study by ...

Offer Experimentation: BSS/OSS Needs to Step Up

Mon, 17 Aug 2009 09:38:26 PDT

In order to maintain their leadership position in the value chain, many service providers are shining a spotlight on offer experimentation. This is particularly true in the converged space, with more personalized, interactive services. That’s great, and an exciting challenge for the BSS/OSS space. But two numbers give me reason to pause. The first is time-to-market. Over the past year ...