Duchin Productions | Beverly, MA

Transform your static white papers into dynamic audio and video.

Admin — Mon, 18 Jan 2010 12:52:55 +0000

There are some incredible white papers available on the web offering compelling content, but for a variety of reasons they’re overlooked by your audience. They may as well be hidden. And if you’re fortunate enough for your article to be discovered, it may still go unread because of these fundamental reasons: 1: People want to [...]

LED Location Lighting: Faster, Better, Greener

Admin — Fri, 18 Dec 2009 16:25:10 +0000

So for anyone who’s ever been involved in a video shoot, you know there’s a lot of lighting involved. Indoor shooting, outdoor shooting, daytime or night, there are lights. Hot lights. Heavy lights. Lights with bulbs containing dangerous chemicals like mercury and phosphorous. What’s a video production company like Duchin Productions to do? Invest in LED [...]

An alternate approach to videotaping customer testimonials.

Admin — Fri, 18 Dec 2009 15:08:31 +0000

There are numerous advantages to having video testimonials on your website but what many don’t realize is they can really help with you Search Engine Optimization. The traditional approach is to get a room, set up some lights and bring your customers in to talk about your business. The downside of this is it’s not [...]

Video Branding Strategies

Admin — Tue, 15 Dec 2009 21:06:10 +0000

Video branding means different things to different people. For some, it’s simply a watermarked logo in the corner of the video frame, while for others it’s ensuring a consistent look and feel. Videos that we produce historically fall into two distinct categories: marketing and educational. Educational videos often get overlooked when it comes to branding. Let’s [...]

10 Tips to Make Webcams Look Great

Admin — Sun, 06 Dec 2009 21:26:33 +0000

We get many questions about webcams so we’re going to share some tips about how to get great images from your cameras. There’s a big misconception that you need an expensive camera to get great looking video. The truth is you can make just about any webcam look professional by following these simple tips. #1. Turn [...]

Video shoot with The DV Show

Admin — Sat, 01 Aug 2009 00:11:47 +0000

This video shoot was for long time friend Brian Alves, founder of The DV Show. He was hired by Beverly Iker to produce an exercise program for symphony orchestras that travel in buses. Location shoots are always tricky but the intense humidity made this particularly challenging. Our 90 year old talent, Bill, [...]

Government Agency Video

Admin — Thu, 16 Jul 2009 20:46:53 +0000

Jay traveled to Washington DC to video tape someone (who must be left a mystery) working with the Department of Defense. The company was Power Steering Software and they rented a sweet in a local hotel because cameras aren’t allowed in most high security Washington buildings. Most equipment was locally rented which is more convenient and [...]

Food Network Video Shoot

Admin — Thu, 16 Jul 2009 19:39:48 +0000

Thomson Communications of Middleton called with a delicious project. Jay Duchin would be filming the owner of Cakes for Occasions, Kelley Delaney, in her natural habitat… a bakery! Cakes for Occasions is a nut-free bakery creating the most delectable gourmet cakes and pastries for all milestones. Duchin has been a fan of Cakes for Occasions [...]

Shooting with Motorcycles

Admin — Tue, 07 Jul 2009 15:57:56 +0000

My multitasking wheels were really turning at the Whitehorse Press Publishers motorcycle shoot. I had the honor of working with internationally recognized motorcycle expert Ken Condon in filming a companion video for his new book “Riding in the Zone”. “Riding in the Zone” is a book that will help early-intermediate to early-advanced riders learn the [...]

Krissy Mercurio, social media pro

Admin — Tue, 30 Jun 2009 20:26:59 +0000

Krissy Mercurio is really such an amzing asset to my business. Smart, creative and always a smile. She comes in to do a wide array of things from updating my blog posts to brainstorming ideas for videos. She’s one of the best independent contractors out there. If you need help getting your marketing and communications [...]