Dan Kennedy Presents >>

How Does Dan Kennedy Do It?

2009-06-17T05:00:00-04:00

Yesterday I wrote a post with the subject line, 10 'Million Dollar' Marketing Secrets.

Looking back at his long successful career, Dan Kennedy insists these are the 10 strategies that separate the outrageously successful from those that simply 'get by' or ever worse, fail miserably.

To find out what Dan Kennedy's 10 'Million Dollar' marketing strategies are, click here:

--> http://dksecrets.com/mcauley

To your success,

~ Jordan McAuley, Editor
Dan Kennedy Presents...
8721 Santa Monica Blvd. #431
W. Hollywood, CA 90069-4507

P.S. People always ask Dan Kennedy, 'How do you do it and how can I?'

For the answer, click the link below:

--> http://dksecrets.com/mcauley

10 'Million Dollar' Marketing Secrets

2009-06-16T05:00:00-04:00

Why is Dan Kennedy, the #1 marketing strategist on the planet, practically giving away his 10 'Million Dollar' Secrets that will instantly transform any business or sales career?

To find out what this is all about, click the link below:

--> http://dksecrets.com/mcauley

To your success,

~ Jordan McAuley, Editor
Dan Kennedy Presents...

P.S. Dan Kennedy's clients have made fortunes from these 10 Secrets... now it's your turn!

The link again is:

--> http://dksecrets.com/mcauley

How to Make a Lot More Money, Fast!

2009-06-05T11:19:54-04:00

A Message from Dan Kennedy's Office >>

$613.91 Worth of FREE Dan Kennedy Information!

Odds are, your business lost a lot of customers last year.

... There are holes in your bucket.

And odds are, you can’t say for sure how many you lost, who you lost, why you lost them or where they went and are now.

If you do nothing different, I can tell you this same thing next year too.

A great way to make more money is to stop losing customers, beginning with the next one you are about to lose.

This will require accurately determining what a customer is worth and what cost of replacing a customer really is... so you can decide how much you are willing to invest NOT to lose a customer.

Next, taking that investment and deciding how to apportion it, between preventive measures and rescue and recovery measures.

Then designing or re-designing, beefing up and actually implementing both, the “keep ‘em” program and the “rescue/recovery” program.

Then testing, evaluating, improving, again and again.

Bill Glazer and I often meet to discuss strategies for our business, Glazer-Kennedy Insider’s Circle™.

During our last meeting, we spent a lot of time –- and now Bill will spend a lot of time, money and work -- doing exactly this, and we already have low loss/high retention stats and sophisticated, multi-step, multi-faceted “stick” (for new); “keep” (for continuing), and “rescue and recovery” (for lost) programs. (Do you?).

But now we will add to, experiment with, refine and hopefully improve all three. (Will you?)

I counted 23 different, specific “adjustments” we agreed on, all to be implemented within the next 90 days; some minor, some major, some simple, some painfully complex.

(How many improvements are you testing in your three programs in the next 3 months?)

Every year, I’m somebody’s lost customer.

Many don’t even realize I’m lost.

I guess they think “gee, he hasn’t been in, in a while,” if they think at all.

Every year, national companies and local shops lose me as a customer.

I can’t recall even one, ever, doing anything proactive and significant about their loss.

Okay, so that’s one very practical suggestion for making a lot more money fast.

Here’s another: upgrade customers before you lose ‘em.

You’ll then lose less automatically.

You ought to give that a lot of thought.

You ought to HATE –- and I mean, HATE -– losing customers.

The athletes or teams who win a lot hate losing -– even more than they like winning.

To win races, you’ve got to hate losing.

Winning is not sufficient motivation.

You NEED to understand the true economics of losing customers.

You NEED to get yourself highly motivated and passionately committed to invest aggressively in not losing customers.

By the way, any nitwit can get customers.

Thousands of dot-com nitwits got ‘em by the millions with no business model at all.

No genius in getting them.

But no successful business exists based on its owners’ ability to get customers.

Successful businesses sustain themselves only by keeping them.

The Why People Fail articles are provided by Dan S. Kennedy, serial entrepreneur, from-scratch multi-millionaire, speaker, consultant, coach, author of 13 books including the No B.S. series, and editor of the No B.S. Marketing Letter.

We have arranged a special Free Gift from Dan Kennedy for you including a 2-Month Free Membership in Dan Kennedy's Glazer-Kennedy Insider’s Circle for newsletters, audio CD’s and more.

For information and to register, visit Dan Kennedy's Best Free Gift Ever!

Related Posts:

Make Yourself More Valuable
Get Out of Your Own Box

Recommended Resources:

Dan Kennedy's Best Free Gift Ever!

A Message from Dan Kennedy's Office >>

$613.91 Worth of FREE Dan Kennedy Information!

Kevin G. Connell

2009-05-04T23:59:41-04:00

Kevin G. Connell is founder and chief executive officer of Accu-Screen, Inc., which provides pre-employment background screening services worldwide.

"He is a nationally known speaker, author, and frequent radio and TV guest, having appeared on over 72 radio and TV programs, sharing his expertise and insights on effective employee screening practices. He has been on the adjunct faculty of the University of South Florida since 1998, where he teaches the course Effective Employee Screening.

Kevin recently served as a director with the National Association of Professional Background Screeners, where he was elected by his peers to serve on the Board of Directors and has twice provided testimony before the Florida Supreme Court on criminal record background checks and safety in the workplace.

Kevin G. Connell is featured in the new book, Secrets of Peak Performers, from Dan Kennedy, Bill Glazer and Lee Milteer.

FREE SHIPPING!
$15.99, Softcover, 197 pages

Chris Mullins

2009-05-04T23:40:44-04:00

Chris Mullins is the Phone Sales Doctor "Inspecting What You Expect" and CEO of Mullins Media Group, LLC.

Mullins Media Group is a company that provides skilled mystery shopping by phone, analysis of calls, scripting, staff phone training, ongoing compliance of handling calls and customer service, properly providing full-scale workplace audio-video surveillance cameras, web-based telephone monitoring systems and in-person mystery shopping programs.

She attacks a significant problem area with regards to customer experience, the handling of inbound calls, and face-to-face customer interaction.

Chris Mullins is featured in the new book, Secrets of Peak Performers, from Dan Kennedy, Bill Glazer & Lee Milteer.

FREE SHIPPING!
$15.99, Softcover, 197 pages

Your Saint Patrick's Day Pot Of Gold

2009-03-17T13:39:18-04:00

Dan Kennedy has helped more people become self- made millionaires than anyone else!

And today I'm offering you a pot of gold worth $613.91 from Dan Kennedy himself:

--> http://www.freegiftfrom.com/mcauley

Why am I offering you this pot of gold?

Because it's Saint Patrick's Day, and I'm Irish! (My last name IS McAuley...)

Dan and I also want you to be able to survive and thrive in this new economy.

There's been a ton of bad news lately.

But wait until you see what Dan Kennedy has in store for you... you'll soon see that this down economy is filled with opportunities for you to become a star!

No matter what business you're in (or if you've always wanted to start your own business) you'll find Dan's powerful, money-making information life changing.

Find your pot of gold worth $613.91 here:

--> http://www.freegiftfrom.com/mcauley

I urge you to claim this gold while it lasts.

P.S. Click the link below to hear a message from Bill Glazer, Dan Kennedy's business partner and claim your $613.91 pot of gold here:

--> http://www.freegiftfrom.com/mcauley

Dan Kennedy's Consulting & Coaching

2009-03-05T18:08:26-05:00

A Message from Dan Kennedy's Office >>

$613.91 Worth of FREE Dan Kennedy Information!

Dan Kennedy's Consulting & Coaching Course includes 12 audio CDs, covering every imaginable question and answer, how-to strategy and opportunity in the coaching field.

You can listen to them in the car, on the plane, at the gym, in your backyard, before bed, during breakfast, while cooking dinner, or anywhere else you have a CD player.

Not only do you get the 12 audio CDs, you'll also get a huge 10 section manual called "All the Information and Strategies You Need to Earn JUMBO Money as a Consultant." This manual covers even more than the audio CDs.

Below is a short list of what you'll learn:

7 reasons why the demand for consulting services is booming -- how to get in sync with these forces
How to decide on your consulting specialty/specialties and define the services you will offer
The 5 best ways to decie on your area(s) of specialization
Should you start part-time or full-time?
How to quickly become a bona fide expert in your chosen field
The key characteristics shared by successful consultants
Based on industry surveys: consultants' incomes have increased by 20% per year for the past 5 years... how you can enjoy that kind of a "raise" every year in your consulting business
The average hourly rate charged by consultants now exceeds $100.00 an hour -- and that's why a good consultant armed with this course can make more money part-time than many doctors, lawyers or other professionals make working "overtime!"

An insider's look at the consulting profession:

How you can do well financially, right from the start
How long it should take to match your 'old' salary
Inside-the-profession facts and statistics
"Meet some successful consultants"
Shortcuts for important business research
How to turn your spare time into real money -- starting with no investment, no risk, no overhead

How to get paid as a consultant:

How to set fees, structure deals, and earn no less than $100,000.00 as a consultant
8 different fee-setting strategies and compensation options
How to earn enormous incomes via results-bsaed compensation, contingencies and royalties
How to eliminate the limitations of billable hours
How to avoid giving away your time and advice for free
How to win with the very first meeting with the client

How to attract clients:

Marketing your services with low-cost strategies
What consultants need to know about advertising
9 tools in the consultants' marketing toolkit
Your professional brochure
All about proposals, action plans, letters of agreement and other important business and marketing documents
Why and how consultants should use newsletters
Sales and negotiation techniques
How to give a good group presentation, speech or seminar
Techniques for selling to committees
Low-pressure sales methods you can use comfortably
Offbeat ways to promote yourself, locally or nationally

Why and how to diversify your marketing efforts and your income sources:

Writing, publishing, and promoting your book(s)
Introduction to the incredibly profitable "information products business"
How to match consulting with the paid-speaking business
How to earn $550.00 to $5,000.00 per day and be treated like a celebrity as a paid professional speaker (even if your knees shake and your teeth chatter at the thought of speaking to a group!)
Special opportunities in working with government, non-profits, government grants and contracts
How to create streams of "passive income"
How to build a "referral practice" in 3 years or less!

Mastering the consulting process:

Managing initial client meetings for positive outcomes
Diagnostic strategies
Retaining and satisfying clients
How to profitably handle "small" clients
How to 'network' with other consultants
Huge, comprehensive Resource Guide: who, what, where
Consultant's Management Forms Kit

But that's not all...

Then, you'll get 2 additional manuals on profitably managing your consulting business. IN these manuals you'll get checklists and forms and letter templates and everything you need to successfully run your consulting business!

Now only will Dan Kennedy show you how to start your consulting business, he'll show you how to stay in your consulting business.

As you can see, the information contained in this newly updated, massive manual and audio CD set will allow you to start in the consulting business completely from scratch, and be more successful than you ever imagined!

Also See:

A Message from Dan Kennedy's Office >>

$613.91 Worth of FREE Dan Kennedy Information!

Dan Kennedy's Consulting & Coaching Course (Testimonials)

2009-03-05T17:59:21-05:00

A Message from Dan Kennedy's Office >>

$613.91 Worth of FREE Dan Kennedy Information!

"I've been in the consulting business for 13 years, studied client relationships and building value for many years. My education has allowed me to charge 3 times of any of my competitors.

However, I had no idea what I've been doing. Dan Kennedy's Consulting & Coaching Course gave me a completely new understanding of the consulting business. This has helped me further increase my fees, attract better clients and charge more from the beginning of our relationship. I had been starting low and building the fee up after proving my value.

Through this course, Dan Kennedy taught me how to handle the client's first contact, the information they receive from me in the mail so by the first time we speak on the phone the client is ready to pay anything I ask. With Dan's techniques, the client doesn't care what I charge, all they want to know is how quickly I can help them."

- Robert Skrob
Tallahassee, FL

"Dan Kennedy's Consulting & Coaching Course has made an enormous impact on my business. It was one of very few courses that I can say made a big impact not only on my regular business, but on my info/coaching business as well. If you deal in any way in selling and/or coaching, I definitely recommend this course. Dan Kennedy's discussion of the effect of confidence and your reputation alone showed me so clearly how I had been holding myself back. Thank you, Dan!"

- Pat Strubbe
Columbia, SC

Also See:

A Message from Dan Kennedy's Office >>

$613.91 Worth of FREE Dan Kennedy Information!

Dan Kennedy's Consulting & Coaching Course (Review)

2009-03-05T17:51:26-05:00

A Message from Dan Kennedy's Office >>

$613.91 Worth of FREE Dan Kennedy Information!

Experienced consultants will find this a good "check-up," and will certainly discover some strategies new to them -- many will find major breakthroughs.

People just starting out in the consulting business will find this to be almost the equal of a "McDonald's franchise" for the consulting business -- although at nothing near a franchise price tag.

Any already established consultant or "freelancer" open-minded to new and better way of making money, attracting clients, and managing the business should get Dan Kennedy's Coaching & Consulting Course.

Also, anyone interested in making $500 to $1,000 a day "part-time," who has a marketable skill gained through education or experience. Many engineers, scientists, psychologists, executives, retired military officers, computer experts, and writers do very, very well in the consulting business.

Also See:

A Message from Dan Kennedy's Office >>

$613.91 Worth of FREE Dan Kennedy Information!

Similar Consultants' Income Differences

2009-03-05T17:40:47-05:00

A Message from Dan Kennedy's Office >>

$613.91 Worth of FREE Dan Kennedy Information!

Why do some people find consulting the easiest way to make big money while others have to fight tooth-and-nail just to scrape together a living?

One of the most interesting aspects of the consulting profession is the vast disparity between similar consultants' incomes -- why does one earn $200,000.00 a year, another struggles to make $20,000.00?

If that interests you, I do have the answer. Actually, there are a handful of them -- a handful of absolutely critical, essential skills and techniques that a person must master, in order to hit high income levels in consulting.

And there's a lot to know about the business of consulting. For example, do you know:

ALL the ways to "spot" prospective clients who are ready for your services?
How to prevent fee resistance?
How to diversify your income?
How to avoid getting saddled with "problem clients"?
Why the way most consultants prepare proposals dooms them from the very start?
How to "customize" your services for different fields?

After years of prodding from people interested in how I've built my consulting business and helped others to build theirs, I decided to create a course; actually a complete "Consulting Business in a Box."

And I enlisted the assistance of Elsom Eldridge, possibly one of the top two or three "consultants to consultants" in America. Elsom was closely associated with Howard Shenson for many years -- Howard, who passed away in 1992, was the "Dean" of the consulting business, the author of nearly a dozen books on the subject (many available in bookstores), and a provider of seminars on the how-to's of consulting to nearly a half-million people worldwide.

Elsom is a graduate of Harvard, a former California State University professor, and the author of six books. He also has his own successful consulting business, in the sales training, business development and association management fields. With his contributions and editorial assistance, the most comprehensive set of how-to instructions for the consulting business have been assembled.

Dan Kennedy Recommends:

Consulting & Coaching: How to Succeed in the Consulting Business

A Message from Dan Kennedy's Office >>

$613.91 Worth of FREE Dan Kennedy Information!