Comments for Real Estate Rainmaker

Comment on The Power of Niche Marketing: Video Interview by Dan Gooder Richard

Dan Gooder Richard — Tue, 12 Jan 2010 17:36:53 +0000

You made us both look good, Michael! It’s interesting. While video clips have exploded on the Net, uncovering good ones has become harder…and by “good” I mean professional quality production and content values. Working with you, I realized how effortless you make it to plan and “shoot” a video. Yet most important is how your editing makes a video interview worth watching…not just another point-and-shoot clip. Nice job! What you are doing at http://www.ThatInterviewGuy.com is true service to our industry. Keep it up, Michael! I’d highly recommend to anyone that they follow your work.

Comment on The Power of Niche Marketing: Video Interview by Michael Krisa

Michael Krisa — Fri, 08 Jan 2010 18:05:26 +0000

Dan,

This was a great video and I learned from doing it!

You have mcuh wisdom to share my friend.

All Good Wishes,
michael krisa

http://ThatInterviewGuy.com

Comment on Trending Topics: Niche Marketing by Dan Gooder Richard

Dan Gooder Richard — Mon, 14 Dec 2009 16:54:54 +0000

Excellent, Linda. Interesting how many top Rainmakers generate business in today’s market from FSBO’s. In one sense it is counter-intuitive to sell By Owner in a slow market — FSBO’s are most common in an active seller’s market — yet some sellers today want to squeeze every penny out of their sale. Rainmakers report they have excellent success working with By Owners to help them fish in the Big Pond, especially using the strategy that you are more interested in the “extra buyers” who do not buy their property, than listing their home. Of course, when the FSBO gives up and wants to list with a pro you will be their first choice! Keep in touch with your success!

Comment on Trending Topics: Niche Marketing by Linda Giebelhaus

Linda Giebelhaus — Sat, 12 Dec 2009 19:10:37 +0000

I’ve just started a niche market for FSBO sellers to help them fish in the BIG POND – of MLS, internet, more professional tools, etc.

Comment on Rethinking CRM by Dan Gooder Richard

Dan Gooder Richard — Thu, 10 Dec 2009 12:50:20 +0000

Right on, Scott. There are only two types of people in the world: The ones you know, and the ones you don’t. Prospects fall into the ones you’ve at least met…and building a relationship is MUCH easier when a Rainmaker keeps the lists separate. After all, a prospect needs more intense incubation to be nudged along the prospect pipeline to an appointment or contract, than the people you know well. Turning market strangers (”not met yet’s”) into prospects then into clients is where the big payoff is for every agent’s marketing plan. Stay in touch.

Comment on Rethinking CRM by scott schmitz

scott schmitz — Mon, 07 Dec 2009 04:22:14 +0000

This is a good point. We recommend that you keep 2 lists. The first list is your list of contacts – these are the people you know well. You may track birthdays, anniversaries, children and all of that. You market to them on a relationship basis.

The second group are your prospects. I like to think of that as complete strangers who you hope to become good friends with (and clients). You market to them best you can, with drip letters, phone calls, task plans and the like. The marketing is aimed at either them becoming a client or you you removing them your Prospects database.

Comment on Seller Lead Generation: Expireds by Dan Gooder Richard

Dan Gooder Richard — Tue, 24 Nov 2009 22:11:48 +0000

Thanks MaryAnne!

We’re getting lots of comments from top Rainmakers today who are working expireds. Since most buyers are generated by the Internet these days, more top agents are working offline to capture more expireds. Relationships and referrals generate most listings, of course. But expireds are a rich vein to tap in many markets. Building a parallel marketing effort to generate sellers — as well as buyers — is paying off for Rainmakers as the real estate rebound gathers steam. Thanks again for bookmarking our blog!

Comment on Seller Lead Generation: Expireds by MaryAnne

MaryAnne — Wed, 18 Nov 2009 19:47:55 +0000

Interesting post…I enjoyed the good read. just bookmarked your blog!!

Comment on Managing a VA by Dan Gooder Richard

Dan Gooder Richard — Wed, 04 Nov 2009 23:15:21 +0000

Thanks, April. You are so right about helping a busy Rainmaker mine their database. Making a top agent’s relationships with people they’ve worked with and know is the fastest way to generate more referrals and repeat business. As the partnership grows between a top VA like yourself and a top agent working together to be proactive with marketing tips is a win-win for both sides. Great tip!

Comment on Managing a VA by April Sullivan

April Sullivan — Wed, 04 Nov 2009 16:51:53 +0000

Great tips on hiring a VA! As a Real Estate VA, let me add that a true Virtual Assistant is an expert in her (or his!) niche. For instance, I help real estate agents build and use their database to its full potential. Don’t forget to ASK your VA for some great pointers.