Blog on Business Model Innovation https://blog.business-model-innovation.com/ A fresh approach to strategy Fri, 18 Sep 2026 10:34:08 +0000 en-US hourly 1 https://wordpress.org/?v=7.1.1 https://blog.business-model-innovation.com/wp-content/uploads/2023/03/cropped-fluidminds-favicon-32x32.jpg Blog on Business Model Innovation https://blog.business-model-innovation.com/ 32 32 noA fresh approach to strategy Your Business Model Runs on Assumptions You Stopped Seeing https://blog.business-model-innovation.com/2026/09/business-model-assumptions-stopped-seeing/ https://blog.business-model-innovation.com/2026/09/business-model-assumptions-stopped-seeing/#respond Fri, 18 Sep 2026 10:34:07 +0000 https://blog.business-model-innovation.com/?p=2957 Every business model rests on assumptions about the world it operates in. The trouble starts when those business model assumptions stop being recognisable as assumptions and quietly turn into certainties. This post begins with Drucker’s account of that mechanism, then shows two sets of assumptions failing under measurement in a single year: the geopolitical order that supplied us with energy,...

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]]> https://blog.business-model-innovation.com/2026/09/business-model-assumptions-stopped-seeing/feed/ 0 AI@Strategy Conference 2026: The Programme, the Sessions, and the Business Model Question https://blog.business-model-innovation.com/2026/09/ai-strategy-conference-2026-munich-tum/ https://blog.business-model-innovation.com/2026/09/ai-strategy-conference-2026-munich-tum/#respond Mon, 07 Sep 2026 17:34:33 +0000 https://blog.business-model-innovation.com/?p=2945 The AI@Strategy Conference 2026 takes place in Munich on 7 and 8 October, organised by the Chair for Strategy and Organization at TUM School of Management. This post describes what the programme covers, names five sessions I find worth attending, and argues that its subject throughout is the organisation rather than the business model. Education is the main case: the...

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]]> https://blog.business-model-innovation.com/2026/09/ai-strategy-conference-2026-munich-tum/feed/ 0 Novo Nordisk Business Model: 6 Lessons Every Incumbent Can Learn from the Obesity Market https://blog.business-model-innovation.com/2026/09/novo-nordisks-obesity-challenge-is-a-business-model-problem/ https://blog.business-model-innovation.com/2026/09/novo-nordisks-obesity-challenge-is-a-business-model-problem/#respond Thu, 03 Sep 2026 11:19:17 +0000 https://blog.business-model-innovation.com/?p=2492 This piece was first written in December 2025, when the debate about Novo Nordisk was still framed as a race for the better molecule. It has been rewritten with the figures from the half-year report of August 4, 2026, and with a different question at its centre. The question is not whether Novo was too slow. It is whether the...

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]]> https://blog.business-model-innovation.com/2026/09/novo-nordisks-obesity-challenge-is-a-business-model-problem/feed/ 0 What Is It For? A Song About Meaningless Corporate Work in the Age of AI https://blog.business-model-innovation.com/2026/08/meaningless-corporate-work-ai-song/ https://blog.business-model-innovation.com/2026/08/meaningless-corporate-work-ai-song/#respond Fri, 28 Aug 2026 17:48:54 +0000 https://blog.business-model-innovation.com/?p=2884 Lately, I have spent far too much time thinking about meaningless corporate work: intelligent people producing perfect presentations, precise numbers and carefully aligned decisions—without anybody asking whether the work is relevant at all. Then AI arrived. It might liberate us from meaningless work. Or it might help us produce more of it, faster and with unprecedented precision. The idea for...

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]]> https://blog.business-model-innovation.com/2026/08/meaningless-corporate-work-ai-song/feed/ 0 Lately, I have spent far too much time thinking about meaningless corporate work: intelligent people producing perfect presentations, precise numbers and carefully aligned decisions—without anybody asking whether the work is relevant at all. Then AI arrived. It might liberate us from meaningless work. Or it might help us produce more of it, faster and with unprecedented precision. The idea for... The post What Is It For? A Song About Meaningless Corporate Work in the Age of AI appeared first on Blog on Business Model Innovation.Lately, I have spent far too much time thinking about meaningless corporate work: intelligent people producing perfect presentations, precise numbers and carefully aligned decisions—without anybody asking whether the work is relevant at all. Then AI arrived. It might liberate us from meaningless work. Or it might help us produce more of it, faster and with unprecedented precision. The idea for... The post What Is It For? A Song About Meaningless Corporate Work in the Age of AI appeared first on Blog on Business Model Innovation.corporate life, artificial intelligence, bad business models, humor, innovation theatre, music industry The Powertrain Race Was Never a Technology Contest: Why the Battery Already Won as a Business Model https://blog.business-model-innovation.com/2026/08/powertrain-business-model/ https://blog.business-model-innovation.com/2026/08/powertrain-business-model/#comments Mon, 24 Aug 2026 08:45:35 +0000 https://blog.business-model-innovation.com/?p=2780 There is a debate raging across Germany and much of Europe about how cars should be powered in the future. Battery-electric. Hydrogen. eFuels. HVO100. The framing is almost always the same: which technology is best? Which one is cleanest, most convenient, most German? The word you hear most often is Technologieoffenheit – technology-openness, the noble-sounding demand that we keep all...

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]]> https://blog.business-model-innovation.com/2026/08/powertrain-business-model/feed/ 1 The Firebugs in the Attic: Why Sustaining Innovation Never Delivers Business Model Innovation https://blog.business-model-innovation.com/2026/08/sustaining-innovation-business-model-innovation-firebugs/ https://blog.business-model-innovation.com/2026/08/sustaining-innovation-business-model-innovation-firebugs/#comments Mon, 03 Aug 2026 05:44:00 +0000 https://blog.business-model-innovation.com/?p=2768 This post argues that sustaining innovation — accelerators, innovation labs, venture clienting, e-fuels, hydrogen engines — is not dangerous because it fails, but because it works. Working results are the reason nobody has to ask whether the business model still holds. The argument runs through four cases: the record labels and DRM, thirty-five years of German automotive from the 1991...

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