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          <title>Top Business General &amp; Other eBooks</title>
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          <description>Top Business General &amp; Other eBooks for download from Diesel eBook store</description>
	<dc:subject>Business General &amp; Other eBooks</dc:subject>
          <language>en</language>
	<dc:rights>Copyright 2009</dc:rights>
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          <title>Top Business General &amp; Other eBooks from Diesel eBook store</title>
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<title>Outsourcing Through RentACoder eBook by Miller, Nicole</title>
<description>&lt;a href="http://www.diesel-ebooks.com/cgi-bin/item/EBBASEID-232973/Outsourcing-Through-RentACoder-eBook.html"&gt;&lt;img src="http://www.diesel-ebooks.com//mas_assets/thumb/EBBASEID-232973.jpg" alt="Outsourcing Through RentACoder" border="0"/&gt;&lt;/a&gt;

&lt;br&gt;
There probably couldn't be a more appropriate time to disseminate this book's economic solutions. Outsourcing Through RentACoder, called "required reading" by RentACoder CEO Ian Ippolito, is about outsourcing through the site and saving the economy all in one. &lt;BR&gt;&lt;BR&gt;RentACoder isn't just a freelance job site. It's a venue where American employers can hire out work right here in the U.S. This book explains the why and how with chapters on bringing RentACoder into the workplace, checklists, worksheets, an extensive outsourcing roadmap, and more.&lt;img src="http://feeds.feedburner.com/~r/Business-General-and-Other-eBooks-Store/~4/ScYEvAgx0oc" height="1" width="1"/&gt;</description>
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<title>Crush It! eBook by Vaynerchuk, Gary</title>
<description>&lt;br&gt;
Do you have a hobby you wish you could indulge in all day? An obsession that keeps you up at night? Now is the perfect time to take that passion and make a living doing what you love. In Crush It! Why NOW Is the Time to Cash In on Your Passion, Gary Vaynerchuk shows you how to use the power of the Internet to turn your real interests into real businesses. Gary spent years building his family business from a local wine shop into a national industry leader. Then one day he turned on a video camera, and by using the secrets revealed here, transformed his entire life and earning potential by building his personal brand. By the end of this book, readers will have learned how to harness the power of the Internet to make their entrepreneurial dreams come true. Step by step, Crush It! is the ultimate driver's manual for modern business.&lt;img src="http://feeds.feedburner.com/~r/Business-General-and-Other-eBooks-Store/~4/FR3MKnN2sDY" height="1" width="1"/&gt;</description>
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<title>A Concise Summary of Human Resource Management eBook by Williams, Anderson C</title>
<description>&lt;br&gt;
This book covers most of the hot button topics in human resource management. It includes discussions of illegal immigrants, affirmative action, sexual harassment, rising healthcare costs, the social security crisis, the aging baby boomers, career development, Americans With Disabilities, Selecting the best workers for a business without violating equal opportunity laws, global outsourcing and how to deal with labor unions.  If you are new to the subject of human resource management, this book will give you a quick and handy introduction. &lt;/P&gt;&lt;img src="http://feeds.feedburner.com/~r/Business-General-and-Other-eBooks-Store/~4/bV3p4bfSa18" height="1" width="1"/&gt;</description>
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<title>Change by Design eBook by Brown, Tim</title>
<description>&lt;br&gt;
The myth of innovation is that brilliant ideas leap fully formed from the minds of geniuses. In reality, most innovations are borne from rigor and discipline. Breakthrough ideas''whether for a new bicycle, an advertising campaign, a treatment plan for diabetes, or a program aimed at tackling the national obesity epidemic''emerge not by chance, but by studying and embracing the immediate challenges we encounter every day in our offices and homes, laboratories and hospitals, classrooms and conference rooms, and in all the spaces in between. We don't simply realize solutions; we design them.   In this book Tim Brown, CEO of the celebrated innovation and design firm IDEO, introduces us to design thinking. Design is not just about creating elegant objects or beautifying the world around us. The best designers match necessity to utility, constraint to possibility, and need to demand. These design thinkers rely on rigorous observations of how we use spaces and the objects and services that occupy them; they discover patterns where others see complexity and confusion; they synthesize new ideas from seemingly disparate fragments; and they convert problems into opportunities. Design thinking is a method in which genius, in the end, is not required.   Design thinking is valuable not just in so-called creative industries or for people tasked with designing products. Rather, it is often most powerful when applied to abstract, multifaceted problems: improving a guest experience at a hotel, encouraging bank customers to save more, or developing a compelling narrative for a public-service campaign. It has been used by organizations such as Nokia to rethink global gaming and by the Department of Energy to encourage conservation. Design thinking is now being applied to address a wide range of issues and concerns, from the delivery of clean drinking water in the developing world to improving the efficacy of airport security and microfinancing.   This is not a book by designers for designers; this is a blueprint for creative leaders seeking to infuse design thinking''an approach for creative problem solving''into all facets of their organizations, products, or services to discover new alternatives for business and society as a whole.   Written with imagination, humor, and vision, this vital and inspiring guide is essential reading for anyone confronting the challenges of today in order to create the opportunities of tomorrow.&lt;img src="http://feeds.feedburner.com/~r/Business-General-and-Other-eBooks-Store/~4/JNzqEmBNCNU" height="1" width="1"/&gt;</description>
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<title>Barbarians at the Gate eBook by Burrough, Bryan</title>
<description>&lt;br&gt;
&lt;P&gt;With more than 500,000 copies sold, Barbarians at the Gate is the definitive account of the largest takeover in Wall Street history: the frenzy of strategy meetings and society dinners, of boardrooms and bedrooms -- giving us the view from the top of the financial ladder to the social history of wealth at the twilight of the Reagan era.&lt;P&gt;&lt;p align="left"&gt;Over six months on the &lt;i&gt;New York Times&lt;/i&gt; bestseller list, &lt;i&gt;Barbarians at the Gate&lt;/i&gt; is &lt;i&gt;the&lt;/i&gt; definitive account of the largest takeover in Wall Street history. Bryan Burrough and John Helyar's gripping record of the frenzy that overtook Wall Street in October and November of 1988 is the story of deal makers and pulicity flaks, of strategy meetings and society dinners, of boardrooms and bedrooms, giving us not only an unprecedentedly detailed look at how financial operations at the highest levels are conducted but also a richly textured social history of wealth at the twilight of the Reagan era. As compelling as a novel, &lt;i&gt;Barbarians at the Gate&lt;/i&gt; is must reading for everyone interested in the way today's world &lt;i&gt;really&lt;/i&gt; works.&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/Business-General-and-Other-eBooks-Store/~4/Y0MFIgzIkSk" height="1" width="1"/&gt;</description>
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<title>A Handbook of Media and Communication Research eBook by </title>
<description>&lt;br&gt;
&amp;amp;lt;P&amp;amp;gt;The &amp;amp;lt;i&amp;amp;gt;Handbook of Media and Communication Research&amp;amp;lt;/i&amp;amp;gt; presents qualitative as well as quantitative approaches to the analysis and interpretation of media, covering perspectives from both the social sciences and the humanities. The &amp;amp;lt;i&amp;amp;gt;Handbook&amp;amp;lt;/i&amp;amp;gt; offers a comprehensive review of earlier research and a set of guidelines for how to think about, plan, and carry out studies of media in different social and cultural contexts. Divided into sections on the history, systematics and pragmatics of research, and written by internationally acknowledged specialists in each area, the &amp;amp;lt;i&amp;amp;gt;Handbook&amp;amp;lt;/i&amp;amp;gt; will be a standard reference work for students and researchers in the field of media, communication and cultural studies.&amp;amp;lt;/P&amp;amp;gt;&lt;img src="http://feeds.feedburner.com/~r/Business-General-and-Other-eBooks-Store/~4/vjgkHTTy4OY" height="1" width="1"/&gt;</description>
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<pubDate>Sat, 21 Nov 2009 47:11:10 GMT</pubDate>
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<title>Crucial Confrontations eBook by Patterson, Kerry</title>
<description>&lt;br&gt;
&lt;p&gt;&lt;b&gt;The authors of the &lt;i&gt;New York Times&lt;/i&gt; bestseller &lt;i&gt;Crucial Conversations&lt;/i&gt; show you how to achieve personal, team, and organizational success by healing broken promises, resolving violated expectations, and influencing bad behavior&lt;/b&gt;&lt;/p&gt;&lt;p&gt;Discover skills to resolve touchy, controversial, and complex issues at work and at home--now available in this follow-up to the internationally popular &lt;i&gt;Crucial Conversations.&lt;/i&gt;&lt;/p&gt;&lt;p&gt;Behind the problems that routinely plague organizations and families, youll find individuals who are either unwilling or unable to deal with failed promises. Others have broken rules, missed deadlines, failed to live up to commitments, or just plain behaved badly--and nobody steps up to the issue. Or they do, but do a lousy job and create a whole new set of problems. Accountability suffers and new problems spring up. New research demonstrates that these disappointments aren't just irritating, they're costly--sapping organizational performance by...'&lt;img src="http://feeds.feedburner.com/~r/Business-General-and-Other-eBooks-Store/~4/PpN2lNqHjDY" height="1" width="1"/&gt;</description>
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<title>Business @ the Speed of Thought: Succeeding in the Digital Economy eBook by Gates, Bill</title>
<description>&lt;br&gt;
In his new book, Microsoft chairman and CEO Bill Gates discusses how technology can help run businesses better today and how it will transform the nature of business in the near future. Gates stresses the need for managers to view technology not as overhead but as a strategic asset, and offers detailed examples from Microsoft, GM, Dell, and many other successful companies. Companion Web site.&lt;img src="http://feeds.feedburner.com/~r/Business-General-and-Other-eBooks-Store/~4/dbmvpH5S0KA" height="1" width="1"/&gt;</description>
<link>http://feedproxy.google.com/~r/Business-General-and-Other-eBooks-Store/~3/dbmvpH5S0KA/Business-@-the-Speed-of-Thought:-Succeeding-in-the-Digital-Economy-eBook.html</link>
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<title>Corporate Survival: The Critical Importance of Sustainability Risk Management eBook by Anderson, Dan R</title>
<description>&lt;br&gt;
&lt;I&gt;Corporate Survival: The Critical Importance of Sustainability Risk Management&lt;/I&gt; thoroughly examines the rising sustainability risks that affect thriving businesses, the environment, various societies, people in foreign lands, and our children.&lt;/P&gt; &lt;P&gt;Author Dan Anderson, a professor of risk management and insurance, has been observing sustainability risk management issues for his entire career. In &lt;I&gt;Corporate Survival&lt;/I&gt; he presents guidelines for various professionals in the risk management and insurance industries. In his view, corporations need to establish sound sustainability risk management systems in order to survive potentially major financial and professional damages. These damages can arise from liability suits, customer boycotts, shareholder actions, new regulations, and international pressures.&lt;/P&gt; &lt;P&gt;Anderson provides well-timed direction for establishing risk management systems, as well as numerous examples of how companies successfully employ sustainability risk management strategies. He also demonstrates the advantages of following his advice for corporate survival, including reducing sustainability risk costs, improving competitive advantage, attracting both reliable customers and productive employees, augmenting the firm's reputation and community image, and increasing profits.&lt;/P&gt; &lt;P&gt;&lt;I&gt;Corporate Survival&lt;/I&gt; will help all corporations and those in the fields of risk management and insurance improve business systems while enhancing environmental quality and social justice conditions.&lt;/P&gt;&lt;img src="http://feeds.feedburner.com/~r/Business-General-and-Other-eBooks-Store/~4/IDplv_XIa1U" height="1" width="1"/&gt;</description>
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<title>10 Steps to Successfully Managing Recording Artists eBook by Scates, Cappriccieo M.</title>
<description>&lt;br&gt;
Customer Review: It is usuable even if you are not in music&lt;img src="http://feeds.feedburner.com/~r/Business-General-and-Other-eBooks-Store/~4/mCjVcJI7Bko" height="1" width="1"/&gt;</description>
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<title>Avoiding Project Disaster: Titanic Lessons for IT Executives eBook by Kozak-Holland, Mark</title>
<description>&lt;br&gt;
Customer Review: It is a good a analysis of the project from a risk management perspective.&lt;img src="http://feeds.feedburner.com/~r/Business-General-and-Other-eBooks-Store/~4/S0bDzKakcN4" height="1" width="1"/&gt;</description>
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<title>All the Rave eBook by Menn, Joseph</title>
<description>&lt;br&gt;
At age seventeen, Shawn Fanning designed a computer program that transformed the Internet into an unlimited library of free music. Tens of millions of young people quickly signed on, Time magazine put Fanning on its cover, and his company, Napster, became a household name. It did not take long for the music industry to declare war, one that has now engulfed the biggest entertainment and technology companies on the planet. &lt;br&gt;&lt;br&gt;For &lt;b&gt;All the Rave&lt;/b&gt;, top cyberculture journalist Joseph Menn gained unprecedented access to Fanning, other key Napster and music executives, reams of internal e-mails, unpublished court records, and other resources. The result is the definitive account of the Napster saga, for the first time revealing secret take-over and settlement talks, the unseen role of Shawn&amp;amp;#8217;s uncle in controlling Napster, and hidden agendas and infighting from Napster&amp;amp;#8217;s trenches to the top ranks of the German media giant Bertelsmann.&lt;br&gt;&lt;br&gt;&lt;b&gt;All the Rave&lt;/b&gt; is a riveting account of genius and greed, visionary leaps and disastrous business decisions, and the clash of the hacker and investor cultures with that of the copyright establishment. Napster left a generation of music fans feeling that paying the recording industry close to twenty dollars for a CD was a foolish and unnecessary extravagance, which provoked a still-growing backlash against digital media consumers that might leave them with less control than ever. Here is the inside story of the young visionary and the company that made it happen.&lt;br&gt;&lt;br&gt;&lt;br&gt;&lt;i&gt;From the Hardcover edition.&lt;/i&gt;&lt;img src="http://feeds.feedburner.com/~r/Business-General-and-Other-eBooks-Store/~4/835NHOX1zVY" height="1" width="1"/&gt;</description>
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<title>Change Your Thinking, Change Your Life: How to Unlock Your Full Potential for Success and Achievement eBook by Tracy, Brian</title>
<description>&lt;br&gt;
Based on a simple yet powerful idea, Change Your Thinking, Change Your Life offers a framework for improving your professional and personal life. Based on 30 years of research and practice, this book promises to have a profound impact on the reader's life. Change Your Thinking, Change Your Life contains 11 powerful principles that will help anyone get on the road to a better, more fulfilling professional and personal life. This is a powerful book with principles that the reader can immediately apply to get positive results.&lt;img src="http://feeds.feedburner.com/~r/Business-General-and-Other-eBooks-Store/~4/cNu44UG1WDQ" height="1" width="1"/&gt;</description>
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<pubDate>Sat, 21 Nov 2009 47:11:10 GMT</pubDate>
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<title>ART OF THE STEAL, THE eBook by Abagnale, Frank W.</title>
<description>&lt;br&gt;
&amp;amp;lt;P&amp;amp;gt;The world-famous former con artist and bestselling author of &amp;amp;lt;I&amp;amp;gt; Catch Me if You Can&amp;amp;lt;/I&amp;amp;gt; now reveals the mind-boggling tricks of the scam trade&amp;amp;amp;#8212;with advice that has made him one of America's most sought-after fraud-prevention experts.&amp;amp;lt;/P&amp;amp;gt;&amp;amp;lt;P&amp;amp;gt;&amp;amp;quot;I had as much knowledge as any man alive concerning the mechanics of forgery, check swindling, counterfeiting, and other similar crimes. Ever since I'd been released from prison, I'd often felt that if I directed this knowledge into the right channels, I could help people a great deal. Every time I went to the store and wrote a check, I would see two or three mistakes made on the part of the clerk or cashier, mistakes that a flimflam artist would take advantage of.... In a certain sense, I'm still a con artist. I'm just putting down a positive con these days, as opposed to the negative con I used in the past. I've merely redirected the talents I've always possessed. I've applied the same relentless attention to working on stopping fraud that I once applied to perpetuating fraud.&amp;amp;quot;&amp;amp;lt;/P&amp;amp;gt;&amp;amp;lt;P&amp;amp;gt;In &amp;amp;lt;I&amp;amp;gt;Catch Me if You Can,&amp;amp;lt;/I&amp;amp;gt; Frank W. Abagnale recounted his youthful career as a master imposter and forger. In &amp;amp;lt;I&amp;amp;gt;The Art of the Steal,&amp;amp;lt;/I&amp;amp;gt; Abagnale tells the remarkable story of how he parlayed his knowledge of cons and scams into a successful career as a consultant on preventing financial foul play&amp;amp;amp;#8212;while showing you how to identify and outsmart perpetrators of fraud.&amp;amp;lt;/P&amp;amp;gt;&amp;amp;lt;P&amp;amp;gt;Technology may have made it easier to track down criminals, but cyberspace has spawned a skyrocketing number of ways to commit crime&amp;amp;amp;#8212;much of it untraceable. Businesses are estimated to lose an unprecedented $400 billion a year from fraud of one sort or another. If we were able to do away with fraud for just two years, we'd erase the national debt and pay Social Security for the next one hundred years. However, Abagnale has discovered that punishment for committing fraud, much less recovery of stolen funds, seldom happens: Once you're a victim, you won't get your money back. Prevention is the best form of protection.&amp;amp;lt;/P&amp;amp;gt;&amp;amp;lt;P&amp;amp;gt;Drawn from his twenty-five years of experience as an ingenious con artist (whose check scams alone mounted to more than $2 million in stolen funds), Abagnale's &amp;amp;lt;I&amp;amp;gt;The Art of the Steal&amp;amp;lt;/I&amp;amp;gt; provides eye-opening stories of true scams, with tips on how they can be prevented. Abagnale takes you deep inside the world and mind of the con artist, showing you just how he pulled off his scams and what you can do to avoid becoming the next victim. You'll hear the stories of notorious swindles, like the mustard squirter trick and the &amp;amp;quot;rock in the box&amp;amp;quot; ploy, and meet the criminals like the famous Vickers Gang who perpetrated them. You'll find out why crooks wash checks and iron credit cards and why a thief brings glue with him to the ATM. And finally, you'll learn how to recognize a bogus check or a counterfeit bill, and why you shouldn't write your grocery list on a deposit slip.&amp;amp;lt;/P&amp;amp;gt;&amp;amp;lt;P&amp;amp;gt;A revealing look inside the predatory criminal mind from a former master of the con, &amp;amp;lt;I&amp;amp;gt;The Art of the Steal&amp;amp;lt;/I&amp;amp;gt; is the ultimate defense against even the craftiest crook.&amp;amp;lt;/P&amp;amp;gt;&lt;img src="http://feeds.feedburner.com/~r/Business-General-and-Other-eBooks-Store/~4/A34LTJBqmCk" height="1" width="1"/&gt;</description>
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<pubDate>Sat, 21 Nov 2009 47:11:10 GMT</pubDate>
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<title>Buyology eBook by Lindstrom, Martin</title>
<description>&lt;br&gt;
&lt;p&gt;MARTIN LINDSTROM is one of the world's most respected marketing gurus. With a global audience of over a million people, Lindstrom spends 300 days on the road every year, advising top executives of                                 companies including McDonald's Corporation, Procter &amp;amp;amp; Gamble, Nestl&amp;amp;#233;, Microsoft, The Walt Disney Company and GlaxoSmithKline. He has been featured in The Washington Post, USA TODAY, Fast Company, and more.                                 His previous book, BRANDsense, was acclaimed by the Wall Street Journal as one of the ten best marketing books ever published.&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/Business-General-and-Other-eBooks-Store/~4/oAK5TLUoZ-4" height="1" width="1"/&gt;</description>
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<pubDate>Sat, 21 Nov 2009 47:11:10 GMT</pubDate>
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