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5 Things You Might Have Missed!

Brandsplat — Fri, 10 Feb 2012 16:00:23 +0000

It’s Friday, which means we’re back once again to bring the best stories in online marketing, digital branding and social media marketing that may have passed you by. So here’s our turbo-charged, heavily-medicated and potato-scented list we affectionately call “5 Things You Might Have Missed.” 1.) And the Beat Goes On: Playing for Change has [...]

Increasing Blog Traffic, Vol 4: Leaving No Stone Unturned

Brandsplat — Thu, 09 Feb 2012 16:00:10 +0000

In the final installment in our four-part series on increasing blog traffic, we’re getting creative and looking for out-of-the-box ways to market our blogs! We’ve been chatting all this week about bringing more readers to your company blog. From Twitter and Facebook to using the good word of our fellow bloggers, we’ve come up with [...]

Increasing Blog Traffic, Vol. 3: Help a Blogger Out

Brandsplat — Wed, 08 Feb 2012 16:00:22 +0000

This week, we’ve been talking all about effective methods of blog marketing to increase your company blog’s readership. Today, we discuss how to build a network of bloggers who can then bring in an army of readers. Yesterday, I made a reference to the secret blogger handshake, and I have a confession to make: I [...]

Increasing Blog Traffic, Vol. 2: Putting Facebook to Work

Brandsplat — Tue, 07 Feb 2012 16:00:20 +0000

The second in our four-part series discussing ways to increase blog traffic is all about growing your readership using the site you visit most: Facebook. Consider this: A study last week from PEW found that Facebook users who share with friends of friends reach an average of 156,569 other people. Which brings up the questions [...]

Increasing Blog Traffic, Vol. 1: Using Twitter Trends

Brandsplat — Mon, 06 Feb 2012 16:00:19 +0000

This four-part series explores new ways to drive readers to your blog. Today we’re talking about the magic of Twitter trends. Any blogging-for-business expert worth their salt will surely tell you the power of using Twitter to promote your blog. In fact, we’ve talked about doing just that in these pages many times. The practice [...]

5 Things You Might Have Missed

Brandsplat — Fri, 03 Feb 2012 16:00:38 +0000

Another crazy week has come to an end, and that means we are armed and ready with a chunky list of the best in online management, social media marketing and digital engagement news. Sit back and enjoy our 5 things you might have missed. 1.) Ferris is Saved: That long-awaited and much-discussed Matthew Broderick/Ferris Bueller [...]

Social Media Sweets in Time for Valentine’s Day

Brandsplat — Thu, 02 Feb 2012 16:00:46 +0000

We have a hunch that social media experts have been plotting their Twitter and Facebook strategies for Valentine’s Day long before Santa had even arrived. In fact, industry insiders are saying Valentine’s Day 2012 is expected to be a big spending day with the average person expecting to spend an average of $126 on their [...]

Can Blogging Save the World from Grumpy Teens?

Brandsplat — Wed, 01 Feb 2012 16:00:14 +0000

We often preach the powers of blogging for business in these pages. We’ve seen dozens of clients transform their digital marketing by diving head first into blog creation and blog marketing. So we know that blogging can be good for your brand. But could it also be good for your soul? A new study says [...]

Obama Hangs Out on Google+. Should You?

Brandsplat — Tue, 31 Jan 2012 16:00:07 +0000

Google+, which continues to roll out cool features for brand pages, still hasn’t quite won the hearts of social media experts. Despite its fast sign-up process and easy access to millions of users, many marketers have been slow to hop on the Google+ bandwagon. But maybe Barack Obama’s fondness for the platform will change their [...]

From Blog to Tweet to Book

Brandsplat — Mon, 30 Jan 2012 16:00:20 +0000

Perhaps you’re just dipping your toes into the blog creation and blog marketing pool. It might appear as though by blogging for your business, your blog probably wont be seen by very many people beyond your devoted group of followers. Maybe. But maybe not. Thanks to the easy practice of Twitter marketing, your blog could [...]