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	<title>- BLOG BEAG –</title>
	
	<link>http://www.easonadvert.ie/blog</link>
	<description>A topical blog from Eason Advertising</description>
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		<title>Not many bought…yet.</title>
		<link>http://www.easonadvert.ie/blog/2010/03/not-many-bought%e2%80%a6yet/</link>
		<comments>http://www.easonadvert.ie/blog/2010/03/not-many-bought%e2%80%a6yet/#comments</comments>
		<pubDate>Fri, 26 Mar 2010 10:39:45 +0000</pubDate>
		<dc:creator>Marcus</dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[EReader]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[Kindle]]></category>

		<guid isPermaLink="false">http://www.easonadvert.ie/blog/?p=646</guid>
		<description><![CDATA[Results of study on E-Reader and iPad consumer attitudes, behaviours and purchase intent: March 2010.
]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>IAB Ireland/PwC Online Advertising Spend Survey due soon</title>
		<link>http://www.easonadvert.ie/blog/2010/03/iab-irelandpwc-online-advertising-spend-survey-due-soon/</link>
		<comments>http://www.easonadvert.ie/blog/2010/03/iab-irelandpwc-online-advertising-spend-survey-due-soon/#comments</comments>
		<pubDate>Thu, 25 Mar 2010 18:04:11 +0000</pubDate>
		<dc:creator>Marcus</dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[IAB]]></category>
		<category><![CDATA[internet research Ireland]]></category>
		<category><![CDATA[Irish online advertising spend]]></category>

		<guid isPermaLink="false">http://www.easonadvert.ie/blog/?p=642</guid>
		<description><![CDATA[Irish Online Advertising Spend Survey due soon]]></description>
		<wfw:commentRss>http://www.easonadvert.ie/blog/2010/03/iab-irelandpwc-online-advertising-spend-survey-due-soon/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Launch of the Eason Book Club online  – John Boyne’s “The Boy in the Striped Pyjamas” tops book club reads of noughties</title>
		<link>http://www.easonadvert.ie/blog/2010/03/launch-of-the-eason-book-club-online-john-boyne%e2%80%99s-%e2%80%9cthe-boy-in-the-striped-pyjamas%e2%80%9d-tops-book-club-reads-of-noughties/</link>
		<comments>http://www.easonadvert.ie/blog/2010/03/launch-of-the-eason-book-club-online-john-boyne%e2%80%99s-%e2%80%9cthe-boy-in-the-striped-pyjamas%e2%80%9d-tops-book-club-reads-of-noughties/#comments</comments>
		<pubDate>Mon, 15 Mar 2010 11:53:03 +0000</pubDate>
		<dc:creator>Marcus</dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[What's Dad doing?]]></category>

		<guid isPermaLink="false">http://www.easonadvert.ie/blog/?p=634</guid>
		<description><![CDATA[Launch of the Eason Book Club online - http://www.facebook.com/EasonBookClub
]]></description>
		<wfw:commentRss>http://www.easonadvert.ie/blog/2010/03/launch-of-the-eason-book-club-online-john-boyne%e2%80%99s-%e2%80%9cthe-boy-in-the-striped-pyjamas%e2%80%9d-tops-book-club-reads-of-noughties/feed/</wfw:commentRss>
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		<title>Eason secures bookshop license at Dublin and Cork Airports</title>
		<link>http://www.easonadvert.ie/blog/2010/03/eason-secures-bookshop-license-at-dublin-and-cork-airports/</link>
		<comments>http://www.easonadvert.ie/blog/2010/03/eason-secures-bookshop-license-at-dublin-and-cork-airports/#comments</comments>
		<pubDate>Thu, 04 Mar 2010 16:26:05 +0000</pubDate>
		<dc:creator>Marcus</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[What's Dad doing?]]></category>

		<guid isPermaLink="false">http://www.easonadvert.ie/blog/?p=630</guid>
		<description><![CDATA[Eason secures bookshop license at Dublin and Cork Airports - 120 former Hughes &#038; Hughes jobs saved as Eason expands into Irish airports.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Smart retailers collaborate with smart consumers</title>
		<link>http://www.easonadvert.ie/blog/2010/03/smart-retailers-collaborate-with-smart-consumers/</link>
		<comments>http://www.easonadvert.ie/blog/2010/03/smart-retailers-collaborate-with-smart-consumers/#comments</comments>
		<pubDate>Tue, 02 Mar 2010 12:42:27 +0000</pubDate>
		<dc:creator>Marcus</dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[The Recession and you]]></category>
		<category><![CDATA[IBM's Institute for Business Value]]></category>
		<category><![CDATA[smart consumer]]></category>
		<category><![CDATA[smart retailers collaborate]]></category>

		<guid isPermaLink="false">http://www.easonadvert.ie/blog/?p=609</guid>
		<description><![CDATA[Smarter consumers are not only more demanding, they are also more willing to collaborate. They are ready to contribute to the development of new products and services and will reward those retailers that listen by giving them more of their spend, according to IBM's Institute for Business Value. ]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>URL shortening software</title>
		<link>http://www.easonadvert.ie/blog/2010/02/url-shortening-software/</link>
		<comments>http://www.easonadvert.ie/blog/2010/02/url-shortening-software/#comments</comments>
		<pubDate>Thu, 25 Feb 2010 15:30:40 +0000</pubDate>
		<dc:creator>Marcus</dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[link shrinking]]></category>
		<category><![CDATA[short URL]]></category>

		<guid isPermaLink="false">http://www.easonadvert.ie/blog/?p=599</guid>
		<description><![CDATA[Link shrinking - URL shortening software]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>A perspective to the first tranche of loans moving to NAMA.</title>
		<link>http://www.easonadvert.ie/blog/2010/02/a-perspective-to-the-first-tranche-of-loans-moving-to-nama/</link>
		<comments>http://www.easonadvert.ie/blog/2010/02/a-perspective-to-the-first-tranche-of-loans-moving-to-nama/#comments</comments>
		<pubDate>Thu, 18 Feb 2010 12:51:57 +0000</pubDate>
		<dc:creator>Marcus</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[The Recession and you]]></category>
		<category><![CDATA[bank crisis]]></category>
		<category><![CDATA[developers]]></category>
		<category><![CDATA[hubris]]></category>
		<category><![CDATA[nama]]></category>
		<category><![CDATA[NAMA context]]></category>

		<guid isPermaLink="false">http://www.easonadvert.ie/blog/?p=587</guid>
		<description><![CDATA[A perspective to the first tranche of loans moving to NAMA.

]]></description>
		<wfw:commentRss>http://www.easonadvert.ie/blog/2010/02/a-perspective-to-the-first-tranche-of-loans-moving-to-nama/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>2010 Guide to TV Audience measurement</title>
		<link>http://www.easonadvert.ie/blog/2010/02/2010-guide-to-tv-audience-measurement/</link>
		<comments>http://www.easonadvert.ie/blog/2010/02/2010-guide-to-tv-audience-measurement/#comments</comments>
		<pubDate>Tue, 16 Feb 2010 12:30:24 +0000</pubDate>
		<dc:creator>Marcus</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[Cost Per Thousand]]></category>
		<category><![CDATA[CPT]]></category>
		<category><![CDATA[Neilsen]]></category>
		<category><![CDATA[Peoplemeter]]></category>
		<category><![CDATA[TV Audience Measurement]]></category>

		<guid isPermaLink="false">http://www.easonadvert.ie/blog/?p=501</guid>
		<description><![CDATA[Keep your Agency on its toes - 2010 Guide to TV Audience Measurement available from Eason Advertising.
]]></description>
		<wfw:commentRss>http://www.easonadvert.ie/blog/2010/02/2010-guide-to-tv-audience-measurement/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>2010 issue of Hodes Global News</title>
		<link>http://www.easonadvert.ie/blog/2010/02/2010-issue-of-hodes-global-news/</link>
		<comments>http://www.easonadvert.ie/blog/2010/02/2010-issue-of-hodes-global-news/#comments</comments>
		<pubDate>Wed, 10 Feb 2010 12:17:36 +0000</pubDate>
		<dc:creator>Marcus</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Our Global Network]]></category>
		<category><![CDATA[Employee engagement]]></category>
		<category><![CDATA[Hodes]]></category>
		<category><![CDATA[Hodes Global Network update]]></category>
		<category><![CDATA[Hodes Global News]]></category>

		<guid isPermaLink="false">http://www.easonadvert.ie/blog/?p=498</guid>
		<description><![CDATA[January 2010 issue of Hodes Global News released. Hodes Network experts from the U.K., Asia Pacific, the U.S., the Netherlands, Australia and Brazil examine the ways companies are engaging their workforce.]]></description>
		<wfw:commentRss>http://www.easonadvert.ie/blog/2010/02/2010-issue-of-hodes-global-news/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>George Lee flat-lined…Fine Gael missed opportunities</title>
		<link>http://www.easonadvert.ie/blog/2010/02/george-lee-flat-lined-fine-gael-missed-opportunities/</link>
		<comments>http://www.easonadvert.ie/blog/2010/02/george-lee-flat-lined-fine-gael-missed-opportunities/#comments</comments>
		<pubDate>Tue, 09 Feb 2010 16:59:45 +0000</pubDate>
		<dc:creator>Marcus</dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[fine gael]]></category>
		<category><![CDATA[George Lee TD]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[google searches]]></category>
		<category><![CDATA[interest over time]]></category>
		<category><![CDATA[web search results]]></category>

		<guid isPermaLink="false">http://www.easonadvert.ie/blog/?p=563</guid>
		<description><![CDATA[Google web search figures: George Lee flat-lined, Fine Gael missed opportunities. ]]></description>
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		<slash:comments>0</slash:comments>
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