Big Couch Media Group blogs

Summary - Nielsen Trust In Advertising Report

Georgianne Brown — Wed, 11 Apr 2012 14:05:48 +0000

Word of mouth leads the charge with consumers seeking opinions from either people they know or strangers online through product reviews or social media. C - level executives should take a close eye and challenge their marketing team to creatively leverage word of mouth through their more traditional advertising channels. Some brands already embracing this concept and are clearly winning the war of turning their customers into brand evangelist. Enjoy this and would love to share opinions and ideas.

Social Media and SEO

Georgianne Brown — Wed, 27 Apr 2011 12:24:19 +0000

TechCrunch article today regarding how Google is now integrating social media posts as part of its real time search results.

http://techcrunch.com/2011/04/27/google-realtime-quora-facebook/

For those of you who have worked with us, know, that we have been evangelizing the concept for some time that social media must be an integral part of any successful SEO strategy.

Big Couch Media Group Client - Capitol Lighting Featured in South Florida Business Journal - Including Company Mention

Georgianne Brown — Fri, 22 Apr 2011 16:55:40 +0000

South Florida Business Journal

April 22, 2011

At its peak, Capitol Lighting had 11 stores in Florida and New Jersey. Then, the recession hit, and the 87-year-old, family-owned company was forced to retrench and rethink its business model.

Fun and Inspirational Social Media and Marketing Campaigns

Donna Wallerstein — Wed, 27 Oct 2010 16:27:56 +0000

Be Inspired
Oddcast, a social media company that creates breakthrough participation marketing campaigns, recently launched, Be Inspired via Office Max. This interactive Facebook application creates a video about you to share with whomever you want. It’s fun and easy to create a Be Inspired video about yourself.

Buzz from the Big Couch

Donna Wallerstein — Fri, 22 Oct 2010 15:33:38 +0000

Big Couch Media Group’s client, Capitol Lighting and 1800Lighting.com kicks off a never before seen, historic, $10,000,000 REAL DEAL Inventory Clearance Sales Event today, Friday, October 22, 2010!

Top Trends for 2011 & Google Search with Location

Donna Wallerstein — Tue, 19 Oct 2010 14:59:18 +0000

Google emphasizes search with location based information:
“This feature automatically detects your current location and tailors search results based on that. For example, searches for “pizza” or “gyms” will provide local business results near your location, which tend to be a lot more relevant than a Wikipedia article on everybody’s favorite cheesy snack”. http://mashable.com/2010/10/18/google-location-search/

Best Reads Today

Donna Wallerstein — Mon, 18 Oct 2010 13:24:17 +0000

Big Couch Media Group's Best Reads Today:

Facebook Security Breach: Whether you have time to play FarmVille on Facebook or not, be aware that Facebook security and privacy was recently compromised when certain Facebook applications leaked user information. To read more about this story, check out Mashable.com http://mashable.com/2010/10/18/facebook-apps-leak-user-info/

New Twitter & Luxury Brands' Social Media Scores

Donna Wallerstein — Thu, 14 Oct 2010 14:47:20 +0000

Happy Thursday! Yes, Thursday, since tonight, Twitter launches their new Twitter video, photo, other media content and more streamlined take on an ever growing social media outlet. Check out the Twitter video clip here and explore the new Twitter: http://twitter.com/newtwitter

Fans Soar, Blog Design & LIKE Buttons

Donna Wallerstein — Mon, 04 Oct 2010 18:56:51 +0000

Confident Headlines & Winning Strategies

Donna Wallerstein — Thu, 30 Sep 2010 17:41:31 +0000

The Winning Strategies for Business Conference takes place in Long Beach, CA next Tuesday, October 5th, offering small business owners a chance to self promote their businesses to Entrepreneur Magazine Editors and take part in a day long, seminar rich, enhancement program.