Instant Rebates June 1, 2026 – June 21, 2026

Nikon’s Father’s Day Savings! – From June 1 – June 21, 2026, take advantage of Nikon’s June Instant Rebates and upgrade your gear! It’s the perfect time to treat Dad and upgrade his Nikon gear!

Check Out Our Nikon Store Online Here

Shop Instant Rebates on Nikon Cameras – Shop Instant Rebates on Nikon Lenses

Not sure which Nikon camera or lens would best suit your needs?

Feel free to give us a call at (201) 664-4113 – we’re always happy to help!

Nikon’s Father’s Day Savings!

The most versatile Nikon cameras. The most beautiful stills and videos. Enter a new dimension of Nikon imaging with Z series mirrorless cameras, created from decades of refining camera design and performance.

View Instant Savings on Mirrorless Z:

Nikon Savings on Z Lenses

Z Lenses: Every angle. Covered.

Compact, brilliant NIKKOR Z lenses are perfectly matched to Z series mirrorless camera bodies and designed around the revolutionary new Z Mount for the ultimate in optical image quality. From ultra-wide-angle to telephoto and everything between. Including two teleconverters and a trinity of f/2.8 primes—the NIKKOR Z lineup covers the entire focal length range with unmatched performance.

The same impeccable image quality. Incredibly accurate autofocus. Easy-to-handle. The Mount Adapter FTZ II* is all you need to make your Z Series camera compatible with hundreds of F Mount Nikkor DSLR lenses.

*Full AF/AE supported when using FX or DX AF-S type G/D/E, AF=Ptype G/E, AF-I type D lenses and AF-S/AF-I Teleconverters.

View Nikkor Z Lenses Instant Savings Below:

Nikkor Lenses

NIKKOR lenses for every subject

Unlock your creative vision and your camera’s full potential with over 90 NIKKOR lenses—each optimized to deliver stunning results across a variety of applications.

Nikon’s Instant Savings on DSLR Cameras

See your photos and videos come to life with stunning clarity and rich detail through legendary Nikon DSLR cameras.

Save $150 OFF Promaster’s Epoch Tripod: With 3-section legs and a precise 4-way head, the Epoch is an impeccable blend of classic looks and contemporary performance.

Offer valid 6/1/26 through 6/28/26

There are more options than ever before for making images. Sometimes all you need is an imaginative mind and whatever device you have on hand. The ultimate photographic experience, however, is about much more than snapping a picture with a phone. It involves the tactile joys of using equipment designed with care and purpose, and the satisfaction that occurs when the process is equally fulfilling as the results. The Epoch is built for stability, precision, and a robust, high-end feel that will inspire you to grab your gear and get creative. Both a conversation piece and a workhorse, it is a serious tool capable of delivering professional results.

Click here to shop the Epoch online.

Simplicity and Stability: The 3-section leg design

The Epoch’s 3 rigid leg sections are made from modern, high-strength, thin-wall aluminum. With a light silver finish, the legs have the outward appearance of an older stainless steel tripod but do so without tipping the scales. They are lightweight and strong. Fewer leg sections means fewer joints, and fewer joints means greater strength. There are just two locks on each leg, and the smallest leg section has a robust 22mm diameter. These features provide far greater stability than a 5-section tripod. Both twist locks can be opened and closed at the same time. Each leg can be fully extended in a matter of seconds, even while wearing thick gloves. The Epoch’s leg locks are machined from aluminum. They feature a black and silver design that pays homage to the scalloped focusing ring found on some classic camera lenses. 

The 3-section design of the Epoch makes it ideal for landscapes, astrophotography, time lapses, and long exposures in tough weather conditions.

A soft grip on one of the tripod’s legs allows for comfortable carrying, especially in cold weather. The Epoch’s feet are connected with ⅜”-16 ports. You can swap the feet with ProMaster’s All Terrain Feet if desired. 

Instant Savings – May 18 – June 21, 2026

Tamron’s Limited Time Savings! – Save up to $300 on select lenses for Nikon Z mount, Sony E-mount and FUJIFILM X-mount, through 6/21/26!

Save big this winter with Tamron’s Spring Savings! Now through April 19, 2026, save up to $300 on select Tamron lenses for Sony E-mount, Nikon Z mount, and FUJIFILM X-mount cameras. Don’t miss this incredible opportunity to elevate your photography just in time for all your upcoming spring adventures!

Visit our Tamron shop here.

Have a question about Tamron lenses? Not sure which lens is best for you?

We are happy to assist you with all of your photo needs. Feel free to give us a call at (201) 664 – 4113.

Tamron’s Limited Time Savings!

Check out Tamron’s Spring Instant Savings – View the full instant savings below:

Introducing the Sony A7R VI – The α7R VI offers extraordinary resolution, image quality, and burst speed, thanks to advanced imaging technology refined by feedback from discerning creators. A full system upgrade pushes performance to unprecedented heights.

Alpha 7R VI | Sony FE 100-400mm F4.5 GM OSS Lens | Available for Pre-Order

Coming Soon from Sony – Give us a call at (201) 664-4113 to pre-order yours today!

Click here to view our website.

Not sure what Sony camera or lens is right for you? Give us a call at (201) 664-4113!

Introducing the Sony A7R VI

Resolution, Accelerated

Full system upgrade

The first in the α7R series to feature a fully-stacked Exmor RS image sensor, the α7R VI delivers enhanced image quality with readout speeds up to 5.6x faster.2 Take your shooting to the next level with 30 fps bursts at full resolution3, 4K 60p without cropping, expanded dynamic range, and reliable low-light AF.

The BIONZ XR2 engine with an integrated Al processing unit delivers dramatic improvements in image and sound quality, power management, and responsiveness. High-speed processing enables up to 60 AF/AE calculations per second,4 blackout-free shooting, and 8K video, while the integrated Al processing unit enhances subject recognition and illumination estimation for unprecedented shooting support.

Expansive creative potential

The fully-stacked Exmor RS image sensor delivers class-leading 66.8 MP1 resolution and superb image quality for landscapes, portraits, wildlife, and more. Shadow noise is minimized in high-dynamic-range landscapes, and portraits are captured with realistic skin tones.

Sony FE 100-400mm F4.5 GM OSS Lens

An advanced 100-400mm super-telephoto zoom lens

Superb optics and AF in a superlative super-tele zoom

This exemplary 100-400 mm super-telephoto zoom lens is ideal for wildlife, birds, sports, photojournalism and more. Maximum aperture is a constant F4.5 and AF performance is fast and precise, easily maximizing the potential of Sony’s most advanced E-mount camera bodies. A lightweight inner-zoom design results in stress-free handling, while comprehensive control meets professional needs.

Outstanding G-MasterTM resolution and bokeh from 100 to 400 mm

This fine lens delivers superb quality over a 100-400 mm range, extendable to 800 mm with an optional teleconverter.1 An ED XA (Extra-low Dispersion extreme aspherical) element plus XA, Super ED, and ED elements optimize chromatic and spherical aberration for high resolution throughout the zoom range. Maximum aperture is a constant F4.5 while zooming. The ED XA and XA elements contribute to exquisite G Master bokeh.

Fast, precise AF effortlessly tracks active subjects

Advanced algorithms and four of Sony’s XD (extreme dynamic) Linear Motors drive the floating focus groups for up to 3x faster AF.² Tracking performance has been improved by up to 50%.² With the α9 Ill body, reliable AF tracking is achieved at bursts of up to 120 fps.³ Focus breathing and zoom related focus and axial shifts are minimized for smooth, professional looking movie imagery.

Just Announced: LUMIX L10

The LUMIX L10 is designed for everyday inspiration. A bright Leica 24–75mm F1.7-2.8 zoom lens, large sensor, and Real Time LUT color tools help you create beautiful images straight out of camera that you can share on social instantly. A premium, everyday carry camera made for street, travel, and daily moments.

Coming Soon – Give us a call at (201) 664-4113 to pre-order your LUMIX L10 today!

Read more to learn more about the new LUMIX L10!

Click here to shop our online Panasonic LUMIX store.

Just Announced: LUMIX L10

Shaping Emotions

Developed in Osaka, Japan, the LUMIX L10 is a premium compact camera made to feel instantly natural in your hands. Designed for effortless control and a truly enjoyable shooting experience, it lets your eyes stay on what matters most—the moment in front of you. Compact enough to go anywhere, with controls placed exactly where you expect them, the LUMIX L10 helps you focus on capturing the moment, not figuring out the camera.

Capture What Moves You

The moment you touch it, your senses come alive. Inspiration drives you toward the shot that defines your vision. Familiar scenes transform, taking on new life. With the power to capture every fleeting moment, each press of the shutter creates something new. It all begins with this camera.

Trusted Design. Beautiful Presence.

Designed as a dependable tool for passionate photographers, it combines the rich feel of metal with a saffiano-leather-textured exterior in an authentic design. This creates a presence that feels both modern and classic, and makes it a pleasure to carry.

Master the Light

Precision-machined from solid metal, the lens barrel features a high quality finish. A front-positioned aperture ring lets you intuitively control the light entering the lens.

Compact Body, Full Creative Control

A compact form for everyday use with intuitive analog controls. Enjoy the tactile feel of the dials and rings, and compose through the viewfinder. It balances minimal design with responsive handling.

New Gear from Canon: EOS R6V

EOS R6 V + RF20-50mm F4 L IS USM PZ

A full-frame mirrorless digital camera for high-performance video for advanced creatives pioneering the next era of visual storytelling.

New Gear from Canon: EOS R6V – The EOS R6 V Camera is the first full-frame EOS V series camera. It is designed for advanced videographers, cinematic social media content, vertical video productions and podcasts, livestreams, VR and more. It’s built for creative videographers seeking high-performance video with its 7K / 32.5MP resolution full-frame image sensor and includes a host of video creation features such as active cooling, an additional vertical tripod mount with vertical video UI, an additional front record button, Power Zoom lever, tally lamp, and a full-size HDMI terminal. The camera features powerful resolutions and framerates including 7K RAW recording at 60p, 7K 30p Open Gate recording for post-production versatility, 4K 120p slow motion, and high-quality oversampled 4K at up to 60p. With Canon Log 2 color, in-body image stabilization, and powerful Dual Pixel CMOS AF II focusing, this is the camera you’ll want to use to tell your stories. The RF20-50mm F4 L IS USM PZ lens is the first full frame powered zoom lens from Canon. It combines excellent optics and high performance, providing a wide angle of view in a powerfully versatile lens. The L-series optical performance is highlighted by two Aspheric elements, and three Ultra-low Dispersion glass elements. The RF20-50mm F4 L IS USM PZ delivers reliable, speedy and quiet wide-angle performance, making it an ideal lens for video and still creators.

Now Available for Pre-Order – Give us a call at (201) 664-4113 to pre-order

Regardless of your skill level or budget, we have lenses that are right for you!

Need help deciding on camera or lens? Visit us in-store or give us a call at (201) 664-4113.

Click here to shop Canon camera rebates. Click here to shop current Canon lens rebates.

New Gear from Canon: EOS R6V

One Camera, Many Stories.

A full-frame mirrorless digital camera for high-performance video for advanced creatives pioneering the next era of visual storytelling.

Adding to the ever expanding line of PowerShot and EOS V-series cameras, the EOS R6 V Camera is the first full-frame EOS V series camera. It is designed for advanced videographers, cinematic social media content, vertical video productions and podcasts, livestreams, VR and more. It’s built for creative videographers seeking high-performance video with its 7K / 32.5MP resolution full-frame image sensor and includes a host of video creation features such as active cooling, an additional vertical tripod mount with vertical video UI, an additional front record button, Power Zoom lever, tally lamp, and a full-size HDMI terminal. The camera features powerful resolutions and framerates including 7K RAW recording at 60p, 7K 30p Open Gate recording for post-production versatility, 4K 120p slow motion, and high-quality oversampled 4K at up to 60p. With Canon Log 2 color, in-body image stabilization, and powerful Dual Pixel CMOS AF II focusing, this is the camera you’ll want to use to tell your stories.

RF20-50mm F4 L IS USM PZ Lens

The RF20-50mm F4 L IS USM PZ lens is the first full frame powered zoom lens from Canon. It combines excellent optics and high performance, providing a wide angle of view in a powerfully versatile lens. The L-series optical performance is highlighted by two Aspheric elements, and three Ultra-low Dispersion glass elements. The RF20-50mm F4 L IS USM PZ delivers reliable, speedy and quiet wide-angle performance, making it an ideal lens for video and still creators.

Promaster Mother’s Day Savings

Promaster Mother’s Day Savings – Celebrate Mom with Something She’ll Love – Save 20% on our Promaster curated Mother’s Day Gift Guide!

Gifts she’ll love! – Savings valid through 5/24/26

Click here to shop our online Promaster store.

Promaster Mother’s Day Savings

Save with Sony’s Trade-Up Event!

Save with Sony’s Trade-Up Event! – Trade in a working interchangeable lens camera and/or lens from any brand and receive* up to $800 in purchase credit.

Save from 4/1/26 through 6/30/26.

Click here to shop our online Sony store.

Save with Sony’s Trade-Up Event!

Are you looking to purchase a new Sony camera or lens this spring? Get Paid to Trade with Sony!

Trade-in any working interchangeable lens camera and/or lens from any brand and receive up to $800 in purchase credit – when you apply your trade-in value towards the purchase of Eligible Products**.

View the full list of Eligible Products – Sony Cameras and Lenses below:

#1 Mirrorless Camera Brand

Based on NPD Group/Retail Tracking Service reporting of U.S., Detachable Lens Camera, Mirrorless Detachable Lens annual sales in dollars 2021.

#1 Lenses designed for professionals

Sony has jointly optimized the designs of lenses and cameras to meet their demands. Explore the Sony’s lenses that fit the needs of any photographer.

Resolution that’s ahead of evolution

What are the requirements for interchangeable lenses that will remain relevant in the face of continually evolving camera body performance? As a company that is largely driving that evolution, Sony has the answers.

Advanced simulation aids bokeh design

Advanced computer simulation technology is employed to design superb bokeh into the optics, achieving luxuriously smooth, soft background bokeh without jarring lines or edges.

More than just stunning images

Unparalleled imaging performance is accompanied by outstanding speed, efficiency, and reliability.

Sophisticated actuators refine focus

Industry leading actuator technology means faster, more precise focusing in manual or auto mode. Unerring focus precision helps to realize the full potential of these extraordinary lenses.

Flawless operation & reliability

Solid construction, comprehensive controls, and dust and moisture resistant design are just a few of the features that add up to impeccable performance in any shooting situation.

Spring Photo Assignment: Spring Into Motion – Spring is here, and we’re celebrating the season’s arrival with a new Photo Assignment Review! The assignment is titled Spring Into Motion: Catch the Wind and we want to see what spring looks like through your lens.

Spring is a season of awakening, and we’re challenging you to try to capture its energy! Move beyond the “still life” and show us the spring season in transition through movement. Whether it’s the gentle sway of a cherry blossom branch, the frantic flight of nesting birds, or the steady flow of a snow-melted stream, your goal is to capture the season. Try using long exposures to create artistic blur or fast shutter speeds to freeze a moment of action – we can’t wait to see how you “catch the wind” this spring!

Submission Deadline: Friday, May 15 by 12:00 PM (email your submission to spring@bergencountycamera.com)
In-Store Review Date: Saturday, May 16 at 9:30 AM

Join us for a group review session (on Saturday 5/16) where we’ll showcase and discuss each submission, offering feedback and insights in a friendly and supportive environment. It’s a great opportunity to grow as a photographer, gain inspiration, and connect with fellow photography enthusiasts.

Can’t make it to the photo review on 5/16? No worries! Please let us know when you submit your image if you will not be able to attend in person, but would like to be included in an online photo review.

Ready to capture the essence of spring? Submit your photo and be part of the conversation!

We hope you participate in our next assignment! If you have any questions, please email them to customerservice@bergencountycamera.com. As always, be creative, think outside the box, and have fun! We can’t wait to see your images!

Free Event – Check it out on Facebook

Canon’s Spring Deals are Here. – Save up to $1,000 on select Canon products now through April 26, 2026.

There is no better time to upgrade your kit or start a new creative project than the new year! From now through April 26, 2026, take advantage of instant savings on select Canon mirrorless cameras, lenses, and more. Whether you’re looking to make the jump to the EOS R system or add a new focal length to your bag, these limited-time offers are the perfect way to kick off the spring season!

Delivering Excellence. Defining Value. | From now until April 26, 2026, enjoy instant rebates on select Canon cameras, lenses, and more.

Regardless of your skill level or budget, we have lenses that are right for you!

Need help deciding on camera or lens? Visit us in-store or give us a call at (201) 664-4113.

Click here to shop Canon camera rebates. Click here to shop current Canon lens rebates.

Canon’s Spring Deals are Here

Spring Deals That’ll Have You Chirping with Joy!

Save big on select Canon products now through 4/26/2026!

View full instant savings below:

Canon Mirrorless Cameras

Compact, lightweight and compatible with a wide variety of Canon lenses. The mirrorless EOS R and EOS M lineups deliver a versatile shooting experience — capture your world, your way, with this powerful family of high-level cameras. With impressive features such as amazing autofocus, in body image stabilization, video in 8K, 4K or Full HD and more, there’s an option for photographers at all skill and creative levels.

Canon RF Lenses

Canon RF lenses are designed to push optical performance to new heights with the innovative RF-mount system. Featuring a large 54mm aperture and a short back focus, this design places the CMOS sensor closer to the lens, allowing for groundbreaking lenses like the RF28-70mm F2 L USM and RF50mm F1.2 L USM. These lenses deliver unmatched sharpness and creative possibilities, redefining what’s achievable in photography.