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    <title>The AAHA Podcast</title>
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    <itunes:summary>Welcome to the AAHA podcast series presented by the American Animal Hospital Association.&#13;
&#13;
Here you will find interviews and roundtable discussions with experts who will provide information to help you and your companion animal practice thrive.&#13;
&#13;
AAHA is known for its standards of veterinary excellence and is the only voluntary organization that accredits veterinary practices in the U.S. AAHA-accredited practices are evaluated on 900 quality standards that encompass all aspects of pet care — ranging from patient care and pain management, to team training and medical recordkeeping. &#13;
&#13;
Throughout the Association’s 75 years, its mission has remained the same: provide veterinary professionals with the resources they need to deliver the highest standard in quality pet care. We look forward to continuing to fulfill that mission with the AAHA Podcast.&#13;
&#13;
Visit www.aahanet.org for more information and stay tuned for upcoming shows.</itunes:summary>
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    <description><![CDATA[Welcome to the AAHA podcast series presented by the American Animal Hospital Association.

Here you will find interviews and roundtable discussions with experts who will provide information to help you and your companion animal practice thrive.

AAHA is known for its standards of veterinary excellence and is the only voluntary organization that accredits veterinary practices in the U.S. AAHA-accredited practices are evaluated on 900 quality standards that encompass all aspects of pet care — ranging from patient care and pain management, to team training and medical recordkeeping. 

Throughout the Association's 75 years, its mission has remained the same: provide veterinary professionals with the resources they need to deliver the highest standard in quality pet care. We look forward to continuing to fulfill that mission with the AAHA Podcast.

Visit www.aahanet.org for more information and stay tuned for upcoming shows.]]></description>
    
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    <itunes:subtitle>Dedicated to helping you and your veterinary practice thrive</itunes:subtitle><itunes:category text="Business"/><itunes:category text="Science &amp; Medicine"/><itunes:owner><itunes:email>luke.armour@fleishman.com</itunes:email><itunes:name>The American Animal Hospital Association</itunes:name></itunes:owner><item>
      <title>Live from the 2011 AAHA OVMA Toronto Conference</title>
      <itunes:title>Live from the 2011 AAHA OVMA Toronto Conference</itunes:title>
      <pubDate>Thu, 14 Jul 2011 18:00:00 +0000</pubDate>
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      <description><![CDATA[<p class="MsoNormal"><span style="font-size: 10pt; line-height: 115%; font-family: Arial;">Episode 15, recorded on the floor of the 2011 AAHA/OVMA Toronto Conference in Ontario Canada, provides some valuable insights into the views and opinions of your fellow veterinarian professionals.</span></p>
<p class="MsoNormal"><span style="font-size: 10pt; line-height: 115%; font-family: Arial;">Topics of interest this year include offsetting declining foot traffic, practice marketing, social media, new clients, the role of exam room education, working with clients on compliance within their budgets and, of course, the conference itself. These valuable insights into your fellow veterinarians and practice managers provide a snapshot of the challenges and great ideas of your counterparts from across North America.</span></p>
<p class="MsoNormal"><span style="font-size: 10pt; line-height: 115%; font-family: Arial; color: black;">Special thanks to all those who took the time to contribute their thoughts and voices to the AAHA Podcast.</span><span style="font-size: 10pt; line-height: 115%; font-family: Arial;"></span></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 16pt;"><span style="font-size: 10pt; font-family: Arial;">Please visit the <a href="http://secure.aahanet.org/eweb/dynamicpage.aspx?site=Resources&webcode=mediaarchive"><b><span style="color: #a71916; text-decoration: none;">AAHA Multimedia Library</span></b></a> to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "<a href="http://www.addthis.com/bookmark.php?v=20"><b><span style="color: #a71916; text-decoration: none;">Share</span></b></a>" link.</span></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 16pt;"><span style="font-size: 10pt; font-family: Arial;">Again, thanks for listening.</span></p>]]></description>
      
      <content:encoded><![CDATA[<p class="MsoNormal">Episode 15, recorded on the floor of the 2011 AAHA/OVMA Toronto Conference in Ontario Canada, provides some valuable insights into the views and opinions of your fellow veterinarian professionals.</p> <p class="MsoNormal">Topics of interest this year include offsetting declining foot traffic, practice marketing, social media, new clients, the role of exam room education, working with clients on compliance within their budgets and, of course, the conference itself. These valuable insights into your fellow veterinarians and practice managers provide a snapshot of the challenges and great ideas of your counterparts from across North America.</p> <p class="MsoNormal">Special thanks to all those who took the time to contribute their thoughts and voices to the AAHA Podcast.</p> <p class="MsoNormal" style="margin-bottom: 12pt; line-height: 16pt;">Please visit the <a href="http://secure.aahanet.org/eweb/dynamicpage.aspx?site=Resources&webcode=mediaarchive"><b>AAHA Multimedia Library</b></a> to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "<a href="http://www.addthis.com/bookmark.php?v=20"><b>Share</b></a>" link.</p> <p class="MsoNormal" style="margin-bottom: 12pt; line-height: 16pt;">Again, thanks for listening.</p>]]></content:encoded>
      
      
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    <author>luke.armour@fleishman.com (The American Animal Hospital Association)</author><itunes:subtitle>Episode 15, recorded on the floor of the 2011 AAHA/OVMA Toronto Conference in Ontario Canada, provides some valuable insights into the views and opinions of your fellow veterinarian professionals. Topics of interest this year include offsetting declining foot traffic, practice marketing, social media, new clients, the role of exam room education, working with clients on compliance within their budgets and, of course, the conference itself. These valuable insights into your fellow veterinarians and practice managers provide a snapshot of the challenges and great ideas of your counterparts from across North America. Special thanks to all those who took the time to contribute their thoughts and voices to the AAHA Podcast. Please visit the AAHA Multimedia Library to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening.</itunes:subtitle><itunes:author>The American Animal Hospital Association</itunes:author><itunes:summary>Episode 15, recorded on the floor of the 2011 AAHA/OVMA Toronto Conference in Ontario Canada, provides some valuable insights into the views and opinions of your fellow veterinarian professionals. Topics of interest this year include offsetting declining foot traffic, practice marketing, social media, new clients, the role of exam room education, working with clients on compliance within their budgets and, of course, the conference itself. These valuable insights into your fellow veterinarians and practice managers provide a snapshot of the challenges and great ideas of your counterparts from across North America. Special thanks to all those who took the time to contribute their thoughts and voices to the AAHA Podcast. Please visit the AAHA Multimedia Library to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening.</itunes:summary></item>
    
    <item>
      <title>Social Media for Your Veterinary Practice Part 2</title>
      <itunes:title>Social Media for Your Veterinary Practice Part 2</itunes:title>
      <pubDate>Tue, 21 Jun 2011 18:00:00 +0000</pubDate>
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      <description><![CDATA[<p class="MsoNormal"><span style="font-size: small; line-height: 115%; font-family: Arial;">Episode 14 is the second part of our discussion with the members of the social media conference panel recorded immediately following their presentation at the AAHA/OVMA 2011 Conference in Toronto. In our last episode, the panelists summarized their presentation on social media, covering social media definitions, background, applications, benefits, and best practices for the top four social media channels; Facebook, Twitter, YouTube, and blogging.</span></p>
<p class="MsoNormal"><span style="font-size: small; line-height: 115%; font-family: Arial;">For this episode the panelists will answer the most popular questions that veterinarians have about animal hospital social media and marketing, including:</span></p>
<ul>
<li><span style="font-size: small;"><span style="line-height: 115%; font-family: Symbol;"></span>Are the yellow pages worth it?</span></li>
<li><span style="font-size: small;"><span style="line-height: 115%; font-family: Symbol;"></span>What are the benefits of social media for veterinarians?</span></li>
<li><span style="font-size: small;"><span style="line-height: 115%; font-family: Symbol;"></span><span style="line-height: 115%; font-family: Arial;">What do I do about negative comments?</span></span></li>
<li><span style="font-size: small;"><span style="line-height: 115%; font-family: Symbol;"> </span><span style="line-height: 115%; font-family: Arial;">What are some tips for success in social media?</span></span></li>
</ul>
<p class="MsoNormal"><span style="font-size: small; line-height: 115%; font-family: Arial;">Our guests:</span></p>
<ul>
<li><span style="font-size: 10pt; line-height: 115%; font-family: Arial;">Bill Schroeder is one of the founding owners of InTouch Practice Communications (Formerly On Hold Advertising, Inc). Bill is a graduate of AAHA’s Veterinary Management Institute (February 2010) and is passionate about developing effective communication tools for the veterinary community.</span></li>
<li><span style="font-size: 10pt; line-height: 115%; font-family: Arial;">Eric D. Garcia has had various schooling focusing on his passion for communicating and understanding information technology and web marketing. Mr. Garcia is the owner of Simply Done Tech Solutions where enjoys showing veterinary professionals how IT administration and web technology is evolving the way veterinarians practice medicine and conduct business.</span><span style="font-size: 10pt; line-height: 115%; font-family: Arial;"></span></li>
<li><span style="font-size: 10pt; line-height: 115%; font-family: Arial;">Mary L. Horvat, APR, has more than a decade of experience in the public relations field. She has a diverse background in developing consumer-driven, pet-focused social media. In her role as vice president at Edelman Digital, she specializes in strategic planning and activation, blogger outreach, content development as well as monitoring and metrics. </span></li>
</ul>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 16pt;"><span style="font-size: small; font-family: Arial;">Please visit the <a target="_blank" href="https://secure.aahanet.org/eWeb/dynamicpage.aspx?site=Resources&webcode=mediaarchive"><b><span style="color: #a71916; text-decoration: none;">AAHA Multimedia Library</span></b></a> to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "<a href="http://www.addthis.com/bookmark.php?v=20"><b><span style="color: #a71916; text-decoration: none;">Share</span></b></a>" link.</span></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 16pt;"><span style="font-size: small; font-family: Arial;">Again, thanks for listening.</span></p>
<p></p>]]></description>
      
      <content:encoded><![CDATA[<p class="MsoNormal">Episode 14 is the second part of our discussion with the members of the social media conference panel recorded immediately following their presentation at the AAHA/OVMA 2011 Conference in Toronto. In our last episode, the panelists summarized their presentation on social media, covering social media definitions, background, applications, benefits, and best practices for the top four social media channels; Facebook, Twitter, YouTube, and blogging.</p> <p class="MsoNormal">For this episode the panelists will answer the most popular questions that veterinarians have about animal hospital social media and marketing, including:</p> <ul> <li>Are the yellow pages worth it?</li> <li>What are the benefits of social media for veterinarians?</li> <li>What do I do about negative comments?</li> <li> What are some tips for success in social media?</li> </ul> <p class="MsoNormal">Our guests:</p> <ul> <li>Bill Schroeder is one of the founding owners of InTouch Practice Communications (Formerly On Hold Advertising, Inc). Bill is a graduate of AAHA’s Veterinary Management Institute (February 2010) and is passionate about developing effective communication tools for the veterinary community.</li> <li>Eric D. Garcia has had various schooling focusing on his passion for communicating and understanding information technology and web marketing. Mr. Garcia is the owner of Simply Done Tech Solutions where enjoys showing veterinary professionals how IT administration and web technology is evolving the way veterinarians practice medicine and conduct business.</li> <li>Mary L. Horvat, APR, has more than a decade of experience in the public relations field. She has a diverse background in developing consumer-driven, pet-focused social media. In her role as vice president at Edelman Digital, she specializes in strategic planning and activation, blogger outreach, content development as well as monitoring and metrics. </li> </ul> <p class="MsoNormal" style="margin-bottom: 12pt; line-height: 16pt;">Please visit the <a target="_blank" href="https://secure.aahanet.org/eWeb/dynamicpage.aspx?site=Resources&webcode=mediaarchive"><b>AAHA Multimedia Library</b></a> to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "<a href="http://www.addthis.com/bookmark.php?v=20"><b>Share</b></a>" link.</p> <p class="MsoNormal" style="margin-bottom: 12pt; line-height: 16pt;">Again, thanks for listening.</p> <p></p>]]></content:encoded>
      
      
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    <author>luke.armour@fleishman.com (The American Animal Hospital Association)</author><itunes:subtitle>Episode 14 is the second part of our discussion with the members of the social media conference panel recorded immediately following their presentation at the AAHA/OVMA 2011 Conference in Toronto. In our last episode, the panelists summarized their presentation on social media, covering social media definitions, background, applications, benefits, and best practices for the top four social media channels; Facebook, Twitter, YouTube, and blogging. For this episode the panelists will answer the most popular questions that veterinarians have about animal hospital social media and marketing, including: Are the yellow pages worth it? What are the benefits of social media for veterinarians? What do I do about negative comments? What are some tips for success in social media? Our guests: Bill Schroeder is one of the founding owners of InTouch Practice Communications (Formerly On Hold Advertising, Inc). Bill is a graduate of AAHA’s Veterinary Management Institute (February 2010) and is passionate about developing effective communication tools for the veterinary community. Eric D. Garcia has had various schooling focusing on his passion for communicating and understanding information technology and web marketing. Mr. Garcia is the owner of Simply Done Tech Solutions where enjoys showing veterinary professionals how IT administration and web technology is evolving the way veterinarians practice medicine and conduct business. Mary L. Horvat, APR, has more than a decade of experience in the public relations field. She has a diverse background in developing consumer-driven, pet-focused social media. In her role as vice president at Edelman Digital, she specializes in strategic planning and activation, blogger outreach, content development as well as monitoring and metrics. Please visit the AAHA Multimedia Library to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening.</itunes:subtitle><itunes:author>The American Animal Hospital Association</itunes:author><itunes:summary>Episode 14 is the second part of our discussion with the members of the social media conference panel recorded immediately following their presentation at the AAHA/OVMA 2011 Conference in Toronto. In our last episode, the panelists summarized their presentation on social media, covering social media definitions, background, applications, benefits, and best practices for the top four social media channels; Facebook, Twitter, YouTube, and blogging. For this episode the panelists will answer the most popular questions that veterinarians have about animal hospital social media and marketing, including: Are the yellow pages worth it? What are the benefits of social media for veterinarians? What do I do about negative comments? What are some tips for success in social media? Our guests: Bill Schroeder is one of the founding owners of InTouch Practice Communications (Formerly On Hold Advertising, Inc). Bill is a graduate of AAHA’s Veterinary Management Institute (February 2010) and is passionate about developing effective communication tools for the veterinary community. Eric D. Garcia has had various schooling focusing on his passion for communicating and understanding information technology and web marketing. Mr. Garcia is the owner of Simply Done Tech Solutions where enjoys showing veterinary professionals how IT administration and web technology is evolving the way veterinarians practice medicine and conduct business. Mary L. Horvat, APR, has more than a decade of experience in the public relations field. She has a diverse background in developing consumer-driven, pet-focused social media. In her role as vice president at Edelman Digital, she specializes in strategic planning and activation, blogger outreach, content development as well as monitoring and metrics. Please visit the AAHA Multimedia Library to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening.</itunes:summary></item>
    
    <item>
      <title>Social Media for Your Veterinary Practice, Part 1</title>
      <itunes:title>Social Media for Your Veterinary Practice, Part 1</itunes:title>
      <pubDate>Tue, 07 Jun 2011 18:00:00 +0000</pubDate>
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      <description><![CDATA[<p class="MsoNormal"><span style="font-size: small; line-height: 115%; font-family: Arial;">Episode 13 is part 1 of 2 of our discussion with the members of the social media conference panel recorded immediately following their presentation at the AAHA/OVMA 2011 Conference in Toronto. In this episode, the panelists summarize their presentation on social media, covering social media definitions, background, applications, benefits, and best practices for the top four social media channels; Facebook, Twitter, YouTube, and blogging.</span></p>
<p><span style="font-size: small;">Our guests:</span></p>
<ul>
<li><span style="font-size: small; font-family: Arial;">Bill Schroeder is one of the founding owners of InTouch Practice Communications (Formerly On Hold Advertising, Inc). Bill is a graduate of AAHA’s Veterinary Management Institute (February 2010) and is passionate about developing effective communication tools for the veterinary community. <br /></span></li>
<li><span style="font-size: small; font-family: Arial;">Eric D. Garcia has had various schooling focusing on his passion for communicating and understanding information technology and web marketing. Mr. Garcia is the owner of Simply Done Tech Solutions where enjoys showing veterinary professionals how IT administration and web technology is evolving the way veterinarians practice medicine and conduct business. <br /></span></li>
<li><span style="font-size: small; font-family: Arial;">Mary L. Horvat, APR, has more than a decade of experience in the public relations field. She has a diverse background in developing consumer-driven, pet-focused social media. In her role as vice president at Edelman Digital, she specializes in strategic planning and activation, blogger outreach, content development as well as monitoring and metrics. <br /></span></li>
</ul>
<p><span style="font-size: small; font-family: Arial;">Please visit the <a href="https://secure.aahanet.org/eWeb/dynamicpage.aspx?site=Resources&webcode=mediaarchive"><b><span style="color: #a71916; text-decoration: none;">AAHA Multimedia Library</span></b></a> to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "<a href="http://www.addthis.com/bookmark.php?v=20"><b><span style="color: #a71916; text-decoration: none;">Share</span></b></a>" link.</span></p>
<p>Again, thanks for listening.</p>]]></description>
      
      <content:encoded><![CDATA[<p class="MsoNormal">Episode 13 is part 1 of 2 of our discussion with the members of the social media conference panel recorded immediately following their presentation at the AAHA/OVMA 2011 Conference in Toronto. In this episode, the panelists summarize their presentation on social media, covering social media definitions, background, applications, benefits, and best practices for the top four social media channels; Facebook, Twitter, YouTube, and blogging.</p> <p>Our guests:</p> <ul> <li>Bill Schroeder is one of the founding owners of InTouch Practice Communications (Formerly On Hold Advertising, Inc). Bill is a graduate of AAHA’s Veterinary Management Institute (February 2010) and is passionate about developing effective communication tools for the veterinary community. </li> <li>Eric D. Garcia has had various schooling focusing on his passion for communicating and understanding information technology and web marketing. Mr. Garcia is the owner of Simply Done Tech Solutions where enjoys showing veterinary professionals how IT administration and web technology is evolving the way veterinarians practice medicine and conduct business. </li> <li>Mary L. Horvat, APR, has more than a decade of experience in the public relations field. She has a diverse background in developing consumer-driven, pet-focused social media. In her role as vice president at Edelman Digital, she specializes in strategic planning and activation, blogger outreach, content development as well as monitoring and metrics. </li> </ul> <p>Please visit the <a href="https://secure.aahanet.org/eWeb/dynamicpage.aspx?site=Resources&webcode=mediaarchive"><b>AAHA Multimedia Library</b></a> to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "<a href="http://www.addthis.com/bookmark.php?v=20"><b>Share</b></a>" link.</p> <p>Again, thanks for listening.</p>]]></content:encoded>
      
      
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    <author>luke.armour@fleishman.com (The American Animal Hospital Association)</author><itunes:subtitle>Episode 13 is part 1 of 2 of our discussion with the members of the social media conference panel recorded immediately following their presentation at the AAHA/OVMA 2011 Conference in Toronto. In this episode, the panelists summarize their presentation on social media, covering social media definitions, background, applications, benefits, and best practices for the top four social media channels; Facebook, Twitter, YouTube, and blogging. Our guests: Bill Schroeder is one of the founding owners of InTouch Practice Communications (Formerly On Hold Advertising, Inc). Bill is a graduate of AAHA’s Veterinary Management Institute (February 2010) and is passionate about developing effective communication tools for the veterinary community. Eric D. Garcia has had various schooling focusing on his passion for communicating and understanding information technology and web marketing. Mr. Garcia is the owner of Simply Done Tech Solutions where enjoys showing veterinary professionals how IT administration and web technology is evolving the way veterinarians practice medicine and conduct business. Mary L. Horvat, APR, has more than a decade of experience in the public relations field. She has a diverse background in developing consumer-driven, pet-focused social media. In her role as vice president at Edelman Digital, she specializes in strategic planning and activation, blogger outreach, content development as well as monitoring and metrics. Please visit the AAHA Multimedia Library to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening.</itunes:subtitle><itunes:author>The American Animal Hospital Association</itunes:author><itunes:summary>Episode 13 is part 1 of 2 of our discussion with the members of the social media conference panel recorded immediately following their presentation at the AAHA/OVMA 2011 Conference in Toronto. In this episode, the panelists summarize their presentation on social media, covering social media definitions, background, applications, benefits, and best practices for the top four social media channels; Facebook, Twitter, YouTube, and blogging. Our guests: Bill Schroeder is one of the founding owners of InTouch Practice Communications (Formerly On Hold Advertising, Inc). Bill is a graduate of AAHA’s Veterinary Management Institute (February 2010) and is passionate about developing effective communication tools for the veterinary community. Eric D. Garcia has had various schooling focusing on his passion for communicating and understanding information technology and web marketing. Mr. Garcia is the owner of Simply Done Tech Solutions where enjoys showing veterinary professionals how IT administration and web technology is evolving the way veterinarians practice medicine and conduct business. Mary L. Horvat, APR, has more than a decade of experience in the public relations field. She has a diverse background in developing consumer-driven, pet-focused social media. In her role as vice president at Edelman Digital, she specializes in strategic planning and activation, blogger outreach, content development as well as monitoring and metrics. Please visit the AAHA Multimedia Library to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening.</itunes:summary></item>
    
    <item>
      <title>Upcoming Guidelines, Canine Vaccination and Animal Anesthesia</title>
      <itunes:title>Upcoming Guidelines, Canine Vaccination and Animal Anesthesia</itunes:title>
      <pubDate>Tue, 24 May 2011 17:00:00 +0000</pubDate>
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      <description><![CDATA[<p class="MsoNormal"><span style="font-size: 10pt; line-height: 115%; font-family: Arial;">Episode twelve was recorded live at the <a target="_blank" href="https://secure.aahanet.org/eWeb/StartPage.aspx?site=AAHAYC2011">AAHA 2011 Conference in Toronto</a>. This episode focuses on two upcoming AAHA guidelines coming out in 2011 – updated Canine Vaccination Guidelines and newly created Anesthesia Guidelines. A Member of each taskforce joins us to discuss the upcoming guidelines that will help you understand the need for the creation of these new guidelines and what to expect from them when they are available later this year. </span></p>
<p class="MsoNormal"><span style="font-size: 10pt; line-height: 115%; font-family: Arial;">Our guests are:</span></p>
<p style="padding-left: 30px;" class="MsoNormal"><span style="font-size: 10pt; line-height: 115%; font-family: Arial;">Dr. Link Welborn, DVM, and chairman of the canine vaccination guidelines taskforce. Dr. Welborn has been involved with AAHA since 1992, serving in a variety of capacities, including member of the AAHA Board for seven years and President during the 2003-2004 term. He represents AAHA in the World Small Animal Veterinary Association and is currently the Chair of the Accredited Referral Practice Task Force. His service to AAHA also includes chairing the Standards Enhancement Task Force and the Accreditation Program Task Force.</span></p>
<p style="padding-left: 30px;" class="MsoNormal"><span style="font-size: 10pt; line-height: 115%; font-family: Arial;">Dr. Ralph Harvey, DVM, serving on the taskforce panel developing a new set of anesthesia guidelines for AAHA. Dr. Harvey teaches anesthesiology at the University of Tennessee College of Veterinary Medicine. He has served there as the Director of Small Animal Surgical Services and as a member of the University Faculty Senate. He is certified by the American College of Veterinary Anesthesiologists as a Veterinary Anesthesiologist, has served as the Executive Secretary of the ACVA, and as a member of the ACVA Board of Directors. </span></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 16pt;"><span style="font-size: 10pt; font-family: Arial;">Please visit the <a target="_blank" href="https://secure.aahanet.org/eWeb/dynamicpage.aspx?site=Resources&webcode=mediaarchive"><b><span style="color: #a71916; text-decoration: none;">AAHA Multimedia Library</span></b></a> to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "<a href="http://www.addthis.com/bookmark.php?v=20"><b><span style="color: #a71916; text-decoration: none;">Share</span></b></a>" link.</span></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 16pt;"><span style="font-size: 10pt; font-family: Arial;">Again, thanks for listening.</span></p>
<p class="MsoNormal"><span style="font-size: 10pt; line-height: 115%; font-family: Arial; color: black;"> </span></p>]]></description>
      
      <content:encoded><![CDATA[<p class="MsoNormal">Episode twelve was recorded live at the <a target="_blank" href="https://secure.aahanet.org/eWeb/StartPage.aspx?site=AAHAYC2011">AAHA 2011 Conference in Toronto</a>. This episode focuses on two upcoming AAHA guidelines coming out in 2011 – updated Canine Vaccination Guidelines and newly created Anesthesia Guidelines. A Member of each taskforce joins us to discuss the upcoming guidelines that will help you understand the need for the creation of these new guidelines and what to expect from them when they are available later this year. </p> <p class="MsoNormal">Our guests are:</p> <p style="padding-left: 30px;" class="MsoNormal">Dr. Link Welborn, DVM, and chairman of the canine vaccination guidelines taskforce. Dr. Welborn has been involved with AAHA since 1992, serving in a variety of capacities, including member of the AAHA Board for seven years and President during the 2003-2004 term. He represents AAHA in the World Small Animal Veterinary Association and is currently the Chair of the Accredited Referral Practice Task Force. His service to AAHA also includes chairing the Standards Enhancement Task Force and the Accreditation Program Task Force.</p> <p style="padding-left: 30px;" class="MsoNormal">Dr. Ralph Harvey, DVM, serving on the taskforce panel developing a new set of anesthesia guidelines for AAHA. Dr. Harvey teaches anesthesiology at the University of Tennessee College of Veterinary Medicine. He has served there as the Director of Small Animal Surgical Services and as a member of the University Faculty Senate. He is certified by the American College of Veterinary Anesthesiologists as a Veterinary Anesthesiologist, has served as the Executive Secretary of the ACVA, and as a member of the ACVA Board of Directors. </p> <p class="MsoNormal" style="margin-bottom: 12pt; line-height: 16pt;">Please visit the <a target="_blank" href="https://secure.aahanet.org/eWeb/dynamicpage.aspx?site=Resources&webcode=mediaarchive"><b>AAHA Multimedia Library</b></a> to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "<a href="http://www.addthis.com/bookmark.php?v=20"><b>Share</b></a>" link.</p> <p class="MsoNormal" style="margin-bottom: 12pt; line-height: 16pt;">Again, thanks for listening.</p> <p class="MsoNormal"> </p>]]></content:encoded>
      
      
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      <itunes:episodeType>full</itunes:episodeType>
      
      
      
    <author>luke.armour@fleishman.com (The American Animal Hospital Association)</author><itunes:subtitle>Episode twelve was recorded live at the AAHA 2011 Conference in Toronto. This episode focuses on two upcoming AAHA guidelines coming out in 2011 – updated Canine Vaccination Guidelines and newly created Anesthesia Guidelines. A Member of each taskforce joins us to discuss the upcoming guidelines that will help you understand the need for the creation of these new guidelines and what to expect from them when they are available later this year. Our guests are: Dr. Link Welborn, DVM, and chairman of the canine vaccination guidelines taskforce. Dr. Welborn has been involved with AAHA since 1992, serving in a variety of capacities, including member of the AAHA Board for seven years and President during the 2003-2004 term. He represents AAHA in the World Small Animal Veterinary Association and is currently the Chair of the Accredited Referral Practice Task Force. His service to AAHA also includes chairing the Standards Enhancement Task Force and the Accreditation Program Task Force. Dr. Ralph Harvey, DVM, serving on the taskforce panel developing a new set of anesthesia guidelines for AAHA. Dr. Harvey teaches anesthesiology at the University of Tennessee College of Veterinary Medicine. He has served there as the Director of Small Animal Surgical Services and as a member of the University Faculty Senate. He is certified by the American College of Veterinary Anesthesiologists as a Veterinary Anesthesiologist, has served as the Executive Secretary of the ACVA, and as a member of the ACVA Board of Directors. Please visit the AAHA Multimedia Library to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening.  </itunes:subtitle><itunes:author>The American Animal Hospital Association</itunes:author><itunes:summary>Episode twelve was recorded live at the AAHA 2011 Conference in Toronto. This episode focuses on two upcoming AAHA guidelines coming out in 2011 – updated Canine Vaccination Guidelines and newly created Anesthesia Guidelines. A Member of each taskforce joins us to discuss the upcoming guidelines that will help you understand the need for the creation of these new guidelines and what to expect from them when they are available later this year. Our guests are: Dr. Link Welborn, DVM, and chairman of the canine vaccination guidelines taskforce. Dr. Welborn has been involved with AAHA since 1992, serving in a variety of capacities, including member of the AAHA Board for seven years and President during the 2003-2004 term. He represents AAHA in the World Small Animal Veterinary Association and is currently the Chair of the Accredited Referral Practice Task Force. His service to AAHA also includes chairing the Standards Enhancement Task Force and the Accreditation Program Task Force. Dr. Ralph Harvey, DVM, serving on the taskforce panel developing a new set of anesthesia guidelines for AAHA. Dr. Harvey teaches anesthesiology at the University of Tennessee College of Veterinary Medicine. He has served there as the Director of Small Animal Surgical Services and as a member of the University Faculty Senate. He is certified by the American College of Veterinary Anesthesiologists as a Veterinary Anesthesiologist, has served as the Executive Secretary of the ACVA, and as a member of the ACVA Board of Directors. Please visit the AAHA Multimedia Library to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening.  </itunes:summary></item>
    
    <item>
      <title>Four Important Health Issues</title>
      <itunes:title>Four Important Health Issues</itunes:title>
      <pubDate>Tue, 24 Aug 2010 10:02:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[http://aahapodcast.libsyn.com/index.php?post_id=638260#]]></guid>
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      <description><![CDATA[<p><span style="font-size: small;">Episode eleven focuses on four important health issues as part of AAHA’s consumer accreditation awareness campaign. You’ve seen these four common themes highlighted in the educational vignettes airing on Animal Planet and you regularly practice them;. they are wellness, nutrition, pain management and year-round parasite control. Experts in each of these areas discuss why paying attention to these four issues is important to pets, pet owners and you. </span></p>
<p><span style="font-size: small;">Our panel of experts include: </span></p>
<ul>
<li><span style="font-size: small;">Robin Downing, Hospital Director of the Downing Center for Animal Pain Management in Windsor, Colorado</span></li>
<li><span style="font-size: small;">Joe Bartges, Professor, Medicine & Nutrition, The Acree Chair of Small Animal Research, The University of Tennessee</span></li>
<li><span style="font-size: small;">Mike Paul, Executive Director and CEO of the Companion Animal Parasite Council (CAPC) </span></li>
<li><span style="font-size: small;">Elisa Mazzaferro, Director of Emergency Services at Wheat Ridge Animal Hospital in Wheat Ridge, Colorado </span></li>
</ul>
<ul>
</ul>
<p><span style="font-size: small;"> </span></p>
<p><span style="font-size: small;">You can also download or share this and all AAHA podcasts </span><span style="font-size: small;">on  Facebook, MySpace, Twitter or via email </span><span style="font-size: small;">by visiting the <a href="https://secure.aahanet.org/eweb/dynamicpage.aspx?site=Resources&webcode=podcasts">AAHA Podcast Page</a> and clicking the "Share" link.</span></p>
<p><span style="font-size: small;"> Again, thanks for listening.</span></p>]]></description>
      
      <content:encoded><![CDATA[<p>Episode eleven focuses on four important health issues as part of AAHA’s consumer accreditation awareness campaign. You’ve seen these four common themes highlighted in the educational vignettes airing on Animal Planet and you regularly practice them;. they are wellness, nutrition, pain management and year-round parasite control. Experts in each of these areas discuss why paying attention to these four issues is important to pets, pet owners and you. </p> <p>Our panel of experts include: </p> <ul> <li>Robin Downing, Hospital Director of the Downing Center for Animal Pain Management in Windsor, Colorado</li> <li>Joe Bartges, Professor, Medicine & Nutrition, The Acree Chair of Small Animal Research, The University of Tennessee</li> <li>Mike Paul, Executive Director and CEO of the Companion Animal Parasite Council (CAPC) </li> <li>Elisa Mazzaferro, Director of Emergency Services at Wheat Ridge Animal Hospital in Wheat Ridge, Colorado </li> </ul> <ul> </ul> <p> </p> <p>You can also download or share this and all AAHA podcasts on Facebook, MySpace, Twitter or via email by visiting the <a href="https://secure.aahanet.org/eweb/dynamicpage.aspx?site=Resources&webcode=podcasts">AAHA Podcast Page</a> and clicking the "Share" link.</p> <p> Again, thanks for listening.</p>]]></content:encoded>
      
      
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      <itunes:duration>14:41</itunes:duration>
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      <itunes:keywords/>
      
      
      
      <itunes:episodeType>full</itunes:episodeType>
      
      
      
    <author>luke.armour@fleishman.com (The American Animal Hospital Association)</author><itunes:subtitle>Episode eleven focuses on four important health issues as part of AAHA’s consumer accreditation awareness campaign. You’ve seen these four common themes highlighted in the educational vignettes airing on Animal Planet and you regularly practice them;. they are wellness, nutrition, pain management and year-round parasite control. Experts in each of these areas discuss why paying attention to these four issues is important to pets, pet owners and you. Our panel of experts include: Robin Downing, Hospital Director of the Downing Center for Animal Pain Management in Windsor, Colorado Joe Bartges, Professor, Medicine &amp; Nutrition, The Acree Chair of Small Animal Research, The University of Tennessee Mike Paul, Executive Director and CEO of the Companion Animal Parasite Council (CAPC) Elisa Mazzaferro, Director of Emergency Services at Wheat Ridge Animal Hospital in Wheat Ridge, Colorado You can also download or share this and all AAHA podcasts on Facebook, MySpace, Twitter or via email by visiting the AAHA Podcast Page and clicking the "Share" link.  Again, thanks for listening.</itunes:subtitle><itunes:author>The American Animal Hospital Association</itunes:author><itunes:summary>Episode eleven focuses on four important health issues as part of AAHA’s consumer accreditation awareness campaign. You’ve seen these four common themes highlighted in the educational vignettes airing on Animal Planet and you regularly practice them;. they are wellness, nutrition, pain management and year-round parasite control. Experts in each of these areas discuss why paying attention to these four issues is important to pets, pet owners and you. Our panel of experts include: Robin Downing, Hospital Director of the Downing Center for Animal Pain Management in Windsor, Colorado Joe Bartges, Professor, Medicine &amp; Nutrition, The Acree Chair of Small Animal Research, The University of Tennessee Mike Paul, Executive Director and CEO of the Companion Animal Parasite Council (CAPC) Elisa Mazzaferro, Director of Emergency Services at Wheat Ridge Animal Hospital in Wheat Ridge, Colorado You can also download or share this and all AAHA podcasts on Facebook, MySpace, Twitter or via email by visiting the AAHA Podcast Page and clicking the "Share" link.  Again, thanks for listening.</itunes:summary></item>
    
    <item>
      <title>Live from the 2010 AAHA Long Beach Conference</title>
      <itunes:title>Live from the 2010 AAHA Long Beach Conference</itunes:title>
      <pubDate>Tue, 13 Jul 2010 14:12:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[http://aahapodcast.libsyn.com/index.php?post_id=630883#]]></guid>
      <link><![CDATA[https://aahapodcast.libsyn.com/live_from_the_2010_aaha_long_beach_conference]]></link>
      <description><![CDATA[<p><span style="font-size: small;">Episode 10, recorded on the floor of the <a href="http://www.prolibraries.com/aaha/?select=conference&conferenceID=2">2010 AAHA Long Beach Conference</a>, provides some valuable insights into the views and opinions of your fellow veterinarian professionals. Topics range from the <a href="http://www.aahanet.org/accreditation/aw_puppybowl.aspx">Animal Planet sponsorship</a>, practice challenges and creative solutions, practice promotion ideas, and thoughts about AAHA’s core messages related to the <a href="http://www.aahanet.org/accreditation/aw_animalplanet.aspx">Animal Planet vignettes</a> and the <a href="http://www.aahanet.org/accreditation/awarenesscampaign.aspx">Accreditation Awareness campaign</a>. </span></p>
<p><span style="font-size: small;">This Accreditation Awareness campaign is the biggest outreach effort to the pet-owning public in AAHA’s history. It aims to help pet owners understand the benefits of taking their pets to an AAHA-accredited practice and it kicked into high gear earlier this year.</span><span style="font-size: small;"> </span></p>
<p><span style="font-size: small;">Special  thanks to all those who took the time to contribute their thoughts and  voices to the AAHA Podcast.</span></p>
<p><span style="font-size: small;">You can also download or share this and all AAHA podcasts </span><span style="font-size: small;">on  Facebook, MySpace, Twitter or via email </span><span style="font-size: small;">by visiting the <a href="https://secure.aahanet.org/eweb/dynamicpage.aspx?site=Resources&webcode=podcasts">AAHA Podcast Page</a> and clicking the "Share" link.</span></p>
<p><span style="font-size: small;">Again, thanks for listening.</span></p>]]></description>
      
      <content:encoded><![CDATA[<p>Episode 10, recorded on the floor of the <a href="http://www.prolibraries.com/aaha/?select=conference&conferenceID=2">2010 AAHA Long Beach Conference</a>, provides some valuable insights into the views and opinions of your fellow veterinarian professionals. Topics range from the <a href="http://www.aahanet.org/accreditation/aw_puppybowl.aspx">Animal Planet sponsorship</a>, practice challenges and creative solutions, practice promotion ideas, and thoughts about AAHA’s core messages related to the <a href="http://www.aahanet.org/accreditation/aw_animalplanet.aspx">Animal Planet vignettes</a> and the <a href="http://www.aahanet.org/accreditation/awarenesscampaign.aspx">Accreditation Awareness campaign</a>. </p> <p>This Accreditation Awareness campaign is the biggest outreach effort to the pet-owning public in AAHA’s history. It aims to help pet owners understand the benefits of taking their pets to an AAHA-accredited practice and it kicked into high gear earlier this year. </p> <p>Special thanks to all those who took the time to contribute their thoughts and voices to the AAHA Podcast.</p> <p>You can also download or share this and all AAHA podcasts on Facebook, MySpace, Twitter or via email by visiting the <a href="https://secure.aahanet.org/eweb/dynamicpage.aspx?site=Resources&webcode=podcasts">AAHA Podcast Page</a> and clicking the "Share" link.</p> <p>Again, thanks for listening.</p>]]></content:encoded>
      
      
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      <itunes:duration>19:48</itunes:duration>
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      <itunes:keywords/>
      
      
      
      <itunes:episodeType>full</itunes:episodeType>
      
      
      
    <author>luke.armour@fleishman.com (The American Animal Hospital Association)</author><itunes:subtitle>Episode 10, recorded on the floor of the 2010 AAHA Long Beach Conference, provides some valuable insights into the views and opinions of your fellow veterinarian professionals. Topics range from the Animal Planet sponsorship, practice challenges and creative solutions, practice promotion ideas, and thoughts about AAHA’s core messages related to the Animal Planet vignettes and the Accreditation Awareness campaign. This Accreditation Awareness campaign is the biggest outreach effort to the pet-owning public in AAHA’s history. It aims to help pet owners understand the benefits of taking their pets to an AAHA-accredited practice and it kicked into high gear earlier this year.  Special thanks to all those who took the time to contribute their thoughts and voices to the AAHA Podcast. You can also download or share this and all AAHA podcasts on Facebook, MySpace, Twitter or via email by visiting the AAHA Podcast Page and clicking the "Share" link. Again, thanks for listening.</itunes:subtitle><itunes:author>The American Animal Hospital Association</itunes:author><itunes:summary>Episode 10, recorded on the floor of the 2010 AAHA Long Beach Conference, provides some valuable insights into the views and opinions of your fellow veterinarian professionals. Topics range from the Animal Planet sponsorship, practice challenges and creative solutions, practice promotion ideas, and thoughts about AAHA’s core messages related to the Animal Planet vignettes and the Accreditation Awareness campaign. This Accreditation Awareness campaign is the biggest outreach effort to the pet-owning public in AAHA’s history. It aims to help pet owners understand the benefits of taking their pets to an AAHA-accredited practice and it kicked into high gear earlier this year.  Special thanks to all those who took the time to contribute their thoughts and voices to the AAHA Podcast. You can also download or share this and all AAHA podcasts on Facebook, MySpace, Twitter or via email by visiting the AAHA Podcast Page and clicking the "Share" link. Again, thanks for listening.</itunes:summary></item>
    
    <item>
      <title>Animal Planet Educational Vignettes</title>
      <itunes:title>Animal Planet Educational Vignettes</itunes:title>
      <pubDate>Fri, 02 Apr 2010 15:00:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[http://aahapodcast.libsyn.com/index.php?post_id=599980#]]></guid>
      <link><![CDATA[https://aahapodcast.libsyn.com/animal_planet_educational_vignettes]]></link>
      <description><![CDATA[<p><span style="font-size: small; font-family: Arial;">Episode 9 focuses on the creative direction and implementation of the educational vignettes on Animal Planet as part of the Accreditation Awareness campaign. In this episode we welcome Jason Merrihew, Communications Coordinator for <a href="http://aahanet.org/">AAHA</a> and Pauline McAuley, Supervising Producer for <a href="http://animal.discovery.com/">Animal Planet’s</a> On-Air marketing Department. The vignettes, which aired initially during <a href="http://animal.discovery.com/tv/puppy-bowl/puppy-bowl.html"><em>Puppy Bowl IV</em></a> and continue to run on Animal Planet, are a part of the pet-owner education about accreditation and what it means to pets.</span></p>
<p class="MsoNormal"><span style="font-size: small;"><span style="line-height: 115%; font-family: Arial;">These vignettes feature an educational message about accreditation and one of four health issues, including nutrition, pain management, wellness and parasite protection. They will air more than 3000 times and are estimated to make 132 million impressions across the U.S. and Canada.</span><span style="line-height: 115%;"> </span></span></p>
<p class="MsoNormal"><span style="font-size: small; line-height: 115%; font-family: Arial;">Pauline McAuley is an award winning Writer/Producer in the Cable Television industry. Her marketing campaigns have earned praise from the industries top honors, such as Promax, BDA and The Telly Awards. Her contributions to Cable Television span a career of 10 & a 1/2 years. She is a member of the New York Chapter's Women’s Leadership Network, and actively participates in Discovery Communications Internship Program.</span></p>
<p class="MsoNormal"><span style="font-size: small; line-height: 115%; font-family: Arial;">Jason Merrihew is the Communications Coordnator for AAHA. In that role he manages media relationships as well as AAHA’s Facebook and Twitter channels while supporting marketing campaigns such as the accreditation awareness campaign.<em> </em></span></p>
<p class="MsoNormal" style="margin-bottom: 12pt;"><span style="font-size: small; font-family: Arial;">Please visit the <a href="https://secure.aahanet.org/eweb/dynamicpage.aspx?site=Resources&webcode=mediaarchive/"><strong><span style="color: #a71916; text-decoration: none;">AAHA Multimedia Library</span></strong></a> to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "<a href="http://www.addthis.com/bookmark.php?v=20"><strong><span style="color: #a71916; text-decoration: none;">Share</span></strong></a>" link.</span></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 16pt;"><span style="font-size: small; font-family: Arial;">Again, thanks for listening.</span></p>
<!--EndFragment-->
<p> </p>]]></description>
      
      <content:encoded><![CDATA[<p>Episode 9 focuses on the creative direction and implementation of the educational vignettes on Animal Planet as part of the Accreditation Awareness campaign. In this episode we welcome Jason Merrihew, Communications Coordinator for <a href="http://aahanet.org/">AAHA</a> and Pauline McAuley, Supervising Producer for <a href="http://animal.discovery.com/">Animal Planet’s</a> On-Air marketing Department. The vignettes, which aired initially during <a href="http://animal.discovery.com/tv/puppy-bowl/puppy-bowl.html"><em>Puppy Bowl IV</em></a> and continue to run on Animal Planet, are a part of the pet-owner education about accreditation and what it means to pets.</p> <p class="MsoNormal">These vignettes feature an educational message about accreditation and one of four health issues, including nutrition, pain management, wellness and parasite protection. They will air more than 3000 times and are estimated to make 132 million impressions across the U.S. and Canada. </p> <p class="MsoNormal">Pauline McAuley is an award winning Writer/Producer in the Cable Television industry. Her marketing campaigns have earned praise from the industries top honors, such as Promax, BDA and The Telly Awards. Her contributions to Cable Television span a career of 10 & a 1/2 years. She is a member of the New York Chapter's Women’s Leadership Network, and actively participates in Discovery Communications Internship Program.</p> <p class="MsoNormal">Jason Merrihew is the Communications Coordnator for AAHA. In that role he manages media relationships as well as AAHA’s Facebook and Twitter channels while supporting marketing campaigns such as the accreditation awareness campaign.<em> </em></p> <p class="MsoNormal" style="margin-bottom: 12pt;">Please visit the <a href="https://secure.aahanet.org/eweb/dynamicpage.aspx?site=Resources&webcode=mediaarchive/">AAHA Multimedia Library</a> to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "<a href="http://www.addthis.com/bookmark.php?v=20">Share</a>" link.</p> <p class="MsoNormal" style="margin-bottom: 12pt; line-height: 16pt;">Again, thanks for listening.</p> <p> </p>]]></content:encoded>
      
      
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      <itunes:duration>13:29</itunes:duration>
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      <itunes:keywords/>
      
      
      
      <itunes:episodeType>full</itunes:episodeType>
      
      
      
    <author>luke.armour@fleishman.com (The American Animal Hospital Association)</author><itunes:subtitle>Episode 9 focuses on the creative direction and implementation of the educational vignettes on Animal Planet as part of the Accreditation Awareness campaign. In this episode we welcome Jason Merrihew, Communications Coordinator for AAHA and Pauline McAuley, Supervising Producer for Animal Planet’s On-Air marketing Department. The vignettes, which aired initially during Puppy Bowl IV and continue to run on Animal Planet, are a part of the pet-owner education about accreditation and what it means to pets. These vignettes feature an educational message about accreditation and one of four health issues, including nutrition, pain management, wellness and parasite protection. They will air more than 3000 times and are estimated to make 132 million impressions across the U.S. and Canada.  Pauline McAuley is an award winning Writer/Producer in the Cable Television industry. Her marketing campaigns have earned praise from the industries top honors, such as Promax, BDA and The Telly Awards. Her contributions to Cable Television span a career of 10 &amp; a 1/2 years. She is a member of the New York Chapter's Women’s Leadership Network, and actively participates in Discovery Communications Internship Program. Jason Merrihew is the Communications Coordnator for AAHA. In that role he manages media relationships as well as AAHA’s Facebook and Twitter channels while supporting marketing campaigns such as the accreditation awareness campaign.  Please visit the AAHA Multimedia Library to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening.  </itunes:subtitle><itunes:author>The American Animal Hospital Association</itunes:author><itunes:summary>Episode 9 focuses on the creative direction and implementation of the educational vignettes on Animal Planet as part of the Accreditation Awareness campaign. In this episode we welcome Jason Merrihew, Communications Coordinator for AAHA and Pauline McAuley, Supervising Producer for Animal Planet’s On-Air marketing Department. The vignettes, which aired initially during Puppy Bowl IV and continue to run on Animal Planet, are a part of the pet-owner education about accreditation and what it means to pets. These vignettes feature an educational message about accreditation and one of four health issues, including nutrition, pain management, wellness and parasite protection. They will air more than 3000 times and are estimated to make 132 million impressions across the U.S. and Canada.  Pauline McAuley is an award winning Writer/Producer in the Cable Television industry. Her marketing campaigns have earned praise from the industries top honors, such as Promax, BDA and The Telly Awards. Her contributions to Cable Television span a career of 10 &amp; a 1/2 years. She is a member of the New York Chapter's Women’s Leadership Network, and actively participates in Discovery Communications Internship Program. Jason Merrihew is the Communications Coordnator for AAHA. In that role he manages media relationships as well as AAHA’s Facebook and Twitter channels while supporting marketing campaigns such as the accreditation awareness campaign.  Please visit the AAHA Multimedia Library to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening.  </itunes:summary></item>
    
    <item>
      <title>Dr. Mazzaferro, Official Puppy Bowl VI Team Veterinarian</title>
      <itunes:title>Dr. Mazzaferro, Official Puppy Bowl VI Team Veterinarian</itunes:title>
      <pubDate>Fri, 12 Mar 2010 17:00:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[http://aahapodcast.libsyn.com/index.php?post_id=592005#]]></guid>
      <link><![CDATA[https://aahapodcast.libsyn.com/dr_mazzaferro_official_puppy_bowl_vi_team_veterinarian_]]></link>
      <description><![CDATA[<p>Elisa M. Mazzaferro, MS, DVM, PhD, DACVECC, and the official Animal Planet’s <em>Puppy Bowl VI</em> Team Veterinarian, joins us for a discussion of the AAHA accreditation awareness campaign with a veterinarian perspective – from the inside out  - as well as her experiences with this year’s AAHA-sponsored Puppy Bowl and the Animal Planet vignettes.</p>
<p>Dr. Mazzaferro currently serves as the director of emergency services at Wheat Ridge Animal Hospital, in Wheat Ridge, Colo.  You can learn more about Dr. Mazzaferro on the <a href="http://www.aahanet.org/accreditation/aw_officialvet.aspx"> AAHA website</a>.</p>
<p>Please visit the <a href="https://secure.aahanet.org/eweb/dynamicpage.aspx?site=Resources&webcode=mediaarchive/">AAHA Multimedia Library</a> to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "<a href="http://www.addthis.com/bookmark.php?v=20">Share</a>" link.</p>
<p>Again, thanks for listening.</p>]]></description>
      
      <content:encoded><![CDATA[<p>Elisa M. Mazzaferro, MS, DVM, PhD, DACVECC, and the official Animal Planet’s <em>Puppy Bowl VI</em> Team Veterinarian, joins us for a discussion of the AAHA accreditation awareness campaign with a veterinarian perspective – from the inside out - as well as her experiences with this year’s AAHA-sponsored Puppy Bowl and the Animal Planet vignettes.</p> <p>Dr. Mazzaferro currently serves as the director of emergency services at Wheat Ridge Animal Hospital, in Wheat Ridge, Colo. You can learn more about Dr. Mazzaferro on the <a href="http://www.aahanet.org/accreditation/aw_officialvet.aspx"> AAHA website</a>.</p> <p>Please visit the <a href="https://secure.aahanet.org/eweb/dynamicpage.aspx?site=Resources&webcode=mediaarchive/">AAHA Multimedia Library</a> to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "<a href="http://www.addthis.com/bookmark.php?v=20">Share</a>" link.</p> <p>Again, thanks for listening.</p>]]></content:encoded>
      
      
      <enclosure length="18118591" type="audio/mpeg" url="https://traffic.libsyn.com/secure/aahapodcast/AAHAPodcast8.mp3?dest-id=25536"/>
      <itunes:duration>18:52</itunes:duration>
      <itunes:explicit>false</itunes:explicit>
      
      <itunes:keywords/>
      
      
      
      <itunes:episodeType>full</itunes:episodeType>
      
      
      
    <author>luke.armour@fleishman.com (The American Animal Hospital Association)</author><itunes:subtitle>Elisa M. Mazzaferro, MS, DVM, PhD, DACVECC, and the official Animal Planet’s Puppy Bowl VI Team Veterinarian, joins us for a discussion of the AAHA accreditation awareness campaign with a veterinarian perspective – from the inside out - as well as her experiences with this year’s AAHA-sponsored Puppy Bowl and the Animal Planet vignettes. Dr. Mazzaferro currently serves as the director of emergency services at Wheat Ridge Animal Hospital, in Wheat Ridge, Colo. You can learn more about Dr. Mazzaferro on the AAHA website. Please visit the AAHA Multimedia Library to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening.</itunes:subtitle><itunes:author>The American Animal Hospital Association</itunes:author><itunes:summary>Elisa M. Mazzaferro, MS, DVM, PhD, DACVECC, and the official Animal Planet’s Puppy Bowl VI Team Veterinarian, joins us for a discussion of the AAHA accreditation awareness campaign with a veterinarian perspective – from the inside out - as well as her experiences with this year’s AAHA-sponsored Puppy Bowl and the Animal Planet vignettes. Dr. Mazzaferro currently serves as the director of emergency services at Wheat Ridge Animal Hospital, in Wheat Ridge, Colo. You can learn more about Dr. Mazzaferro on the AAHA website. Please visit the AAHA Multimedia Library to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening.</itunes:summary></item>
    
    <item>
      <title>Branding and Marketing Your Practice</title>
      <itunes:title>Branding and Marketing Your Practice</itunes:title>
      <pubDate>Tue, 26 May 2009 13:44:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[http://aahapodcast.libsyn.com/index.php?post_id=483993#]]></guid>
      <link><![CDATA[https://aahapodcast.libsyn.com/branding_and_marketing_your_practice]]></link>
      <description><![CDATA[Now is the time! Three special guests join us to discuss branding and marketing your veterinary practice, specifically in relation to the <a href="http://www.aahanet.org/accreditation/awarenesscampaign.aspx">AAHA Accreditation Awareness campaign</a>, including the upcoming consumer-focused launch in 2010. <br/><br/>

This episode welcomes Cathy Suski, Product Marketing Manager, <a href=""http://aahanet.org">AAHA</a>; Greg Connel, <a href=""">Animal Care Practice Co-Chair, Fleishman-Hillard</a>; and Robin Brogdon, Founder, <a href=""">BluePrints Veterinary Marketing Group</a> as they define branding and its importance to your veterinary practice, explain <a href=""">the why and how of the Accreditation Awareness campaign </a> and its relation to your veterinary practice, and detail how <href=">you can help make this campaign a mutual success.<br/><br/>

Please visit the <a href="http://aahanet.org/podcasts/">AAHA Podcast Page</a> to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "<a href="http://www.addthis.com/bookmark.php?v=20">Share</a>" link. <br/><br/>
Again, thanks for listening.
</href=">]]></description>
      
      <content:encoded><![CDATA[Now is the time! Three special guests join us to discuss branding and marketing your veterinary practice, specifically in relation to the <a href="http://www.aahanet.org/accreditation/awarenesscampaign.aspx">AAHA Accreditation Awareness campaign</a>, including the upcoming consumer-focused launch in 2010. This episode welcomes Cathy Suski, Product Marketing Manager, <a href=""http://aahanet.org">AAHA</a>; Greg Connel, <a href=""">Animal Care Practice Co-Chair, Fleishman-Hillard</a>; and Robin Brogdon, Founder, <a href=""">BluePrints Veterinary Marketing Group</a> as they define branding and its importance to your veterinary practice, explain <a href=""">the why and how of the Accreditation Awareness campaign </a> and its relation to your veterinary practice, and detail how you can help make this campaign a mutual success. Please visit the <a href="http://aahanet.org/podcasts/">AAHA Podcast Page</a> to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "<a href="http://www.addthis.com/bookmark.php?v=20">Share</a>" link. Again, thanks for listening.]]></content:encoded>
      
      
      <enclosure length="21027989" type="audio/mpeg" url="https://traffic.libsyn.com/secure/aahapodcast/AAHAPodcast7.mp3?dest-id=25536"/>
      <itunes:duration>21:54</itunes:duration>
      <itunes:explicit>false</itunes:explicit>
      
      <itunes:keywords/>
      
      
      
      <itunes:episodeType>full</itunes:episodeType>
      
      
      
    <author>luke.armour@fleishman.com (The American Animal Hospital Association)</author><itunes:subtitle>Now is the time! Three special guests join us to discuss branding and marketing your veterinary practice, specifically in relation to the AAHA Accreditation Awareness campaign, including the upcoming consumer-focused launch in 2010. This episode welcomes Cathy Suski, Product Marketing Manager, AAHA; Greg Connel, Animal Care Practice Co-Chair, Fleishman-Hillard; and Robin Brogdon, Founder, BluePrints Veterinary Marketing Group as they define branding and its importance to your veterinary practice, explain the why and how of the Accreditation Awareness campaign and its relation to your veterinary practice, and detail how you can help make this campaign a mutual success. Please visit the AAHA Podcast Page to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening.</itunes:subtitle><itunes:author>The American Animal Hospital Association</itunes:author><itunes:summary>Now is the time! Three special guests join us to discuss branding and marketing your veterinary practice, specifically in relation to the AAHA Accreditation Awareness campaign, including the upcoming consumer-focused launch in 2010. This episode welcomes Cathy Suski, Product Marketing Manager, AAHA; Greg Connel, Animal Care Practice Co-Chair, Fleishman-Hillard; and Robin Brogdon, Founder, BluePrints Veterinary Marketing Group as they define branding and its importance to your veterinary practice, explain the why and how of the Accreditation Awareness campaign and its relation to your veterinary practice, and detail how you can help make this campaign a mutual success. Please visit the AAHA Podcast Page to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening.</itunes:summary></item>
    
    <item>
      <title>Veterinary Technicians in Today's Practice</title>
      <itunes:title>Veterinary Technicians in Today's Practice</itunes:title>
      <pubDate>Tue, 28 Apr 2009 20:00:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[http://aahapodcast.libsyn.com/index.php?post_id=466886#]]></guid>
      <link><![CDATA[https://aahapodcast.libsyn.com/veterinary_technicians_in_today_s_practice]]></link>
      <description><![CDATA[<p>Rebecca Rose, CVT and author of <span style="font-style: italic; font-weight: bold;"><a href="”https:/secure.aahanet.org/eWeb/DynamicPage.aspx?site=aahastore&webcode=ProductDetail&prd_key=ee5f0b9b-f5d7-44ca-965b-63d0b79bacbe&category=">Career Choices for Veterinary Technicians: Opportunities for Animal Lovers</a></span>, joins us for a discussion of today's veterinary technicians, including today's roles, how to advance one's career and what students should be doing to succeed.<br /><br />Rebecca Rose is the owner of <a style="font-weight: bold;" href="http://www.rebeccarosecvt.com/">Red Valley Rose Consulting, LLC</a>, in Gunnison, Colorado. Rebecca and her co-author, Dr. Carin Smith, recently completed their second collaboration together, Career Choices for Veterinary Technicians, which was published by The American Animal Hospital Association this past March. <br /><br />Rebecca is Veterinary Pet Insurance's liaison to the veterinary community in Colorado, giving educational classes to technician students and veterinary healthcare teams. She was the Colorado Association of Certified Veterinary Technician’s first administrator and currently acts as the group’s historian while chairing the Ethics Adhoc Sunset Review Committee. She was also awarded the Veterinary Technician of the Year award in 2001 by The Colorado Veterinary Medical Association. <br /><br /><span style="font-size: x-small;">You can find out more about Rebecca at <a href="http://www.rebeccarosecvt.com/">Red Valley Rose Consulting & Coaching</a> and you can purchase her book at the AAHA store by following this link: <a href="https://secure.aahanet.org/eWeb/DynamicPage.aspx?site=aahastore&webcode=ProductDetail&prd_key=ee5f0b9b-f5d7-44ca-965b-63d0b79bacbe&category=">Career Choices for Veterinary Technicians: Opportunities for Animal Lovers</a>.</span><br /><br />Please visit the <a style="font-weight: bold;" href="http://aahanet.org/podcasts/">AAHA Podcast Page</a> to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "<a style="font-weight: bold;" href="http://www.addthis.com/bookmark.php?v=20">Share</a>" link. <br /><br />Again, thanks for listening.</p>]]></description>
      
      <content:encoded><![CDATA[<p>Rebecca Rose, CVT and author of <a href="”https:/secure.aahanet.org/eWeb/DynamicPage.aspx?site=aahastore&webcode=ProductDetail&prd_key=ee5f0b9b-f5d7-44ca-965b-63d0b79bacbe&category=">Career Choices for Veterinary Technicians: Opportunities for Animal Lovers</a>, joins us for a discussion of today's veterinary technicians, including today's roles, how to advance one's career and what students should be doing to succeed.Rebecca Rose is the owner of <a style="font-weight: bold;" href="http://www.rebeccarosecvt.com/">Red Valley Rose Consulting, LLC</a>, in Gunnison, Colorado. Rebecca and her co-author, Dr. Carin Smith, recently completed their second collaboration together, Career Choices for Veterinary Technicians, which was published by The American Animal Hospital Association this past March. Rebecca is Veterinary Pet Insurance's liaison to the veterinary community in Colorado, giving educational classes to technician students and veterinary healthcare teams. She was the Colorado Association of Certified Veterinary Technician’s first administrator and currently acts as the group’s historian while chairing the Ethics Adhoc Sunset Review Committee. She was also awarded the Veterinary Technician of the Year award in 2001 by The Colorado Veterinary Medical Association. You can find out more about Rebecca at <a href="http://www.rebeccarosecvt.com/">Red Valley Rose Consulting & Coaching</a> and you can purchase her book at the AAHA store by following this link: <a href="https://secure.aahanet.org/eWeb/DynamicPage.aspx?site=aahastore&webcode=ProductDetail&prd_key=ee5f0b9b-f5d7-44ca-965b-63d0b79bacbe&category=">Career Choices for Veterinary Technicians: Opportunities for Animal Lovers</a>.Please visit the <a style="font-weight: bold;" href="http://aahanet.org/podcasts/">AAHA Podcast Page</a> to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "<a style="font-weight: bold;" href="http://www.addthis.com/bookmark.php?v=20">Share</a>" link. Again, thanks for listening.</p>]]></content:encoded>
      
      
      <enclosure length="14284345" type="audio/mpeg" url="https://traffic.libsyn.com/secure/aahapodcast/AAHAPodcast6.mp3?dest-id=25536"/>
      <itunes:duration>14:52</itunes:duration>
      <itunes:explicit>false</itunes:explicit>
      
      <itunes:keywords/>
      
      
      
      <itunes:episodeType>full</itunes:episodeType>
      
      
      
    <author>luke.armour@fleishman.com (The American Animal Hospital Association)</author><itunes:subtitle>Rebecca Rose, CVT and author of Career Choices for Veterinary Technicians: Opportunities for Animal Lovers, joins us for a discussion of today's veterinary technicians, including today's roles, how to advance one's career and what students should be doing to succeed. Rebecca Rose is the owner of Red Valley Rose Consulting, LLC, in Gunnison, Colorado. Rebecca and her co-author, Dr. Carin Smith, recently completed their second collaboration together, Career Choices for Veterinary Technicians, which was published by The American Animal Hospital Association this past March. Rebecca is Veterinary Pet Insurance's liaison to the veterinary community in Colorado, giving educational classes to technician students and veterinary healthcare teams. She was the Colorado Association of Certified Veterinary Technician’s first administrator and currently acts as the group’s historian while chairing the Ethics Adhoc Sunset Review Committee. She was also awarded the Veterinary Technician of the Year award in 2001 by The Colorado Veterinary Medical Association. You can find out more about Rebecca at Red Valley Rose Consulting &amp; Coaching and you can purchase her book at the AAHA store by following this link: Career Choices for Veterinary Technicians: Opportunities for Animal Lovers. Please visit the AAHA Podcast Page to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening.</itunes:subtitle><itunes:author>The American Animal Hospital Association</itunes:author><itunes:summary>Rebecca Rose, CVT and author of Career Choices for Veterinary Technicians: Opportunities for Animal Lovers, joins us for a discussion of today's veterinary technicians, including today's roles, how to advance one's career and what students should be doing to succeed. Rebecca Rose is the owner of Red Valley Rose Consulting, LLC, in Gunnison, Colorado. Rebecca and her co-author, Dr. Carin Smith, recently completed their second collaboration together, Career Choices for Veterinary Technicians, which was published by The American Animal Hospital Association this past March. Rebecca is Veterinary Pet Insurance's liaison to the veterinary community in Colorado, giving educational classes to technician students and veterinary healthcare teams. She was the Colorado Association of Certified Veterinary Technician’s first administrator and currently acts as the group’s historian while chairing the Ethics Adhoc Sunset Review Committee. She was also awarded the Veterinary Technician of the Year award in 2001 by The Colorado Veterinary Medical Association. You can find out more about Rebecca at Red Valley Rose Consulting &amp; Coaching and you can purchase her book at the AAHA store by following this link: Career Choices for Veterinary Technicians: Opportunities for Animal Lovers. Please visit the AAHA Podcast Page to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening.</itunes:summary></item>
    
    <item>
      <title>Live from the 2009 AAHA Phoenix Conference</title>
      <itunes:title>Live from the 2009 AAHA Phoenix Conference</itunes:title>
      <pubDate>Fri, 17 Apr 2009 10:00:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[http://aahapodcast.libsyn.com/index.php?post_id=455355#]]></guid>
      <link><![CDATA[https://aahapodcast.libsyn.com/live_from_the_2009_aaha_phoenix_conference]]></link>
      <description><![CDATA[This episode of the AAHA podcast was recorded live at the AAHA Yearly Conference in Phoenix. In this podcast you'll hear direct from your peers across North America as they discuss topics surrounding the economy, practice transitions, benefits offered by AAHA and its partners and, not surprisingly, the new <a style="font-weight: bold;" href="http://www.aahanet.org/accreditation/awarenesscampaign.aspx">Accreditation Awareness Campaign</a>.
 
<br/><br/>This campaign is the biggest outreach effort to the pet-owning public in AAHA's history. It aims to help pet owners understand the benefits of taking their pets to an AAHA-accredited practice. 
 
<br/><br/>From the floor of the exhibit hall to the classroom hallways, attendees share their experiences from the AAHA Phoenix 2009 Yearly Conference. Special thanks to all those who took the time to contribute their thoughts and voices to the AAHA Podcast.

<br/><br/>Please visit the<span style="font-weight: bold;"> </span><a style="font-weight: bold;" href="http://aahanet.org/podcasts/">AAHA Podcast Page</a> to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening.
<br/><br/>Run Time: 18:12]]></description>
      
      <content:encoded><![CDATA[This episode of the AAHA podcast was recorded live at the AAHA Yearly Conference in Phoenix. In this podcast you'll hear direct from your peers across North America as they discuss topics surrounding the economy, practice transitions, benefits offered by AAHA and its partners and, not surprisingly, the new <a style="font-weight: bold;" href="http://www.aahanet.org/accreditation/awarenesscampaign.aspx">Accreditation Awareness Campaign</a>. This campaign is the biggest outreach effort to the pet-owning public in AAHA's history. It aims to help pet owners understand the benefits of taking their pets to an AAHA-accredited practice. From the floor of the exhibit hall to the classroom hallways, attendees share their experiences from the AAHA Phoenix 2009 Yearly Conference. Special thanks to all those who took the time to contribute their thoughts and voices to the AAHA Podcast. Please visit the <a style="font-weight: bold;" href="http://aahanet.org/podcasts/">AAHA Podcast Page</a> to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening. Run Time: 18:12]]></content:encoded>
      
      
      <enclosure length="17293350" type="audio/mpeg" url="https://traffic.libsyn.com/secure/aahapodcast/AAHAPodcast5.mp3?dest-id=25536"/>
      <itunes:duration>18:00</itunes:duration>
      <itunes:explicit>false</itunes:explicit>
      
      <itunes:keywords/>
      
      
      
      <itunes:episodeType>full</itunes:episodeType>
      
      
      
    <author>luke.armour@fleishman.com (The American Animal Hospital Association)</author><itunes:subtitle>This episode of the AAHA podcast was recorded live at the AAHA Yearly Conference in Phoenix. In this podcast you'll hear direct from your peers across North America as they discuss topics surrounding the economy, practice transitions, benefits offered by AAHA and its partners and, not surprisingly, the new Accreditation Awareness Campaign. This campaign is the biggest outreach effort to the pet-owning public in AAHA's history. It aims to help pet owners understand the benefits of taking their pets to an AAHA-accredited practice. From the floor of the exhibit hall to the classroom hallways, attendees share their experiences from the AAHA Phoenix 2009 Yearly Conference. Special thanks to all those who took the time to contribute their thoughts and voices to the AAHA Podcast. Please visit the AAHA Podcast Page to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening. Run Time: 18:12</itunes:subtitle><itunes:author>The American Animal Hospital Association</itunes:author><itunes:summary>This episode of the AAHA podcast was recorded live at the AAHA Yearly Conference in Phoenix. In this podcast you'll hear direct from your peers across North America as they discuss topics surrounding the economy, practice transitions, benefits offered by AAHA and its partners and, not surprisingly, the new Accreditation Awareness Campaign. This campaign is the biggest outreach effort to the pet-owning public in AAHA's history. It aims to help pet owners understand the benefits of taking their pets to an AAHA-accredited practice. From the floor of the exhibit hall to the classroom hallways, attendees share their experiences from the AAHA Phoenix 2009 Yearly Conference. Special thanks to all those who took the time to contribute their thoughts and voices to the AAHA Podcast. Please visit the AAHA Podcast Page to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening. Run Time: 18:12</itunes:summary></item>
    
    <item>
      <title>Feline Health and Cats in Mixed-Species Practices</title>
      <itunes:title>Feline Health and Cats in Mixed-Species Practices</itunes:title>
      <pubDate>Thu, 02 Apr 2009 12:00:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[http://aahapodcast.libsyn.com/index.php?post_id=449854#]]></guid>
      <link><![CDATA[https://aahapodcast.libsyn.com/feline_health_and_cats_in_mixed_species_practices]]></link>
      <description><![CDATA[We sit down with Dr. Jane Brunt, DVM, executive director of the <a href="http://catalystcouncil.org">CATalyst Council</a> and one of the leading feline practitioners in the United States who has practiced feline-exclusive medicine for more than twenty years in the fourth episode of the <a href="http://aahanet.org/podcasts/">AAHA Podcast</a>.<br/><br/>Dr. Brunt has co-authored articles in several peer-reviewed journals including the Journal of the American Veterinary Medical Association (JAVMA) and the Journal of Feline Medicine and Surgery (JFMS). She is the former president of the <a href=""http://www.catvets.com/">American Association of Feline Practitioners</a> and is currently the organization's spokesperson for the <a href=""http://www.knowheartworms.org/">KNOW Heartworms campaign</a> <br/><br/>AAHA Podcast 4 provides you with detail about the CATalyst Council"s Top 10 Cat Friendly Cities, the mission to educate about feline care and how to make your cat owners - and their pets – feel more comfortable in your mixed-species practices. <br/><br/>Please visit the <a href="http://aahanet.org/podcasts/">AAHA Podcast Page</a> to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening.<br/> <br/>Run Time: 14:06<br/>]]></description>
      
      <content:encoded><![CDATA[We sit down with Dr. Jane Brunt, DVM, executive director of the <a href="http://catalystcouncil.org">CATalyst Council</a> and one of the leading feline practitioners in the United States who has practiced feline-exclusive medicine for more than twenty years in the fourth episode of the <a href="http://aahanet.org/podcasts/">AAHA Podcast</a>.Dr. Brunt has co-authored articles in several peer-reviewed journals including the Journal of the American Veterinary Medical Association (JAVMA) and the Journal of Feline Medicine and Surgery (JFMS). She is the former president of the <a href=""http://www.catvets.com/">American Association of Feline Practitioners</a> and is currently the organization's spokesperson for the <a href=""http://www.knowheartworms.org/">KNOW Heartworms campaign</a> AAHA Podcast 4 provides you with detail about the CATalyst Council"s Top 10 Cat Friendly Cities, the mission to educate about feline care and how to make your cat owners - and their pets – feel more comfortable in your mixed-species practices. Please visit the <a href="http://aahanet.org/podcasts/">AAHA Podcast Page</a> to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening. Run Time: 14:06]]></content:encoded>
      
      
      <enclosure length="13530222" type="audio/mpeg" url="https://traffic.libsyn.com/secure/aahapodcast/AAHAPodcast4.mp3?dest-id=25536"/>
      <itunes:duration>14:05</itunes:duration>
      <itunes:explicit>false</itunes:explicit>
      
      <itunes:keywords/>
      
      
      
      <itunes:episodeType>full</itunes:episodeType>
      
      
      
    <author>luke.armour@fleishman.com (The American Animal Hospital Association)</author><itunes:subtitle>We sit down with Dr. Jane Brunt, DVM, executive director of the CATalyst Council and one of the leading feline practitioners in the United States who has practiced feline-exclusive medicine for more than twenty years in the fourth episode of the AAHA Podcast. Dr. Brunt has co-authored articles in several peer-reviewed journals including the Journal of the American Veterinary Medical Association (JAVMA) and the Journal of Feline Medicine and Surgery (JFMS). She is the former president of the American Association of Feline Practitioners and is currently the organization's spokesperson for the KNOW Heartworms campaign AAHA Podcast 4 provides you with detail about the CATalyst Council"s Top 10 Cat Friendly Cities, the mission to educate about feline care and how to make your cat owners - and their pets – feel more comfortable in your mixed-species practices. Please visit the AAHA Podcast Page to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening.   Run Time: 14:06</itunes:subtitle><itunes:author>The American Animal Hospital Association</itunes:author><itunes:summary>We sit down with Dr. Jane Brunt, DVM, executive director of the CATalyst Council and one of the leading feline practitioners in the United States who has practiced feline-exclusive medicine for more than twenty years in the fourth episode of the AAHA Podcast. Dr. Brunt has co-authored articles in several peer-reviewed journals including the Journal of the American Veterinary Medical Association (JAVMA) and the Journal of Feline Medicine and Surgery (JFMS). She is the former president of the American Association of Feline Practitioners and is currently the organization's spokesperson for the KNOW Heartworms campaign AAHA Podcast 4 provides you with detail about the CATalyst Council"s Top 10 Cat Friendly Cities, the mission to educate about feline care and how to make your cat owners - and their pets – feel more comfortable in your mixed-species practices. Please visit the AAHA Podcast Page to listen to or download this or any of the AAHA Podcast episodes. You can also share the podcast page on Facebook, MySpace, Twitter or via email by clicking the "Share" link. Again, thanks for listening.   Run Time: 14:06</itunes:summary></item>
    
    <item>
      <title>Practice Economics: Remaining Successful in Today's Economic Crisis</title>
      <itunes:title>Practice Economics: Remaining Successful in Today's Economic Crisis</itunes:title>
      <pubDate>Tue, 24 Feb 2009 20:42:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[http://aahapodcast.libsyn.com/index.php?post_id=436929#]]></guid>
      <link><![CDATA[https://aahapodcast.libsyn.com/practice_economics_remaining_successful_in_today_s_economic_crisis]]></link>
      <description><![CDATA[<p>This episode focuses on veterinary practice economics, covering economic trends, student debt issues, and performance strategies and metrics for measuring and maintaining a successful veterinary practice in today's economic climate. This episode features Karen Felsted, DVM, CPA, CVPM, MS and CEO of the <strong><a href="http://ncvei.org/">National Commission on Veterinary Economic Issues (NCVEI)</a></strong>.    </p>
<p>Dr. Felsted's extensive career includes practicing small animal and emergency medicine, as well as providing accounting and consulting services specifically for veterinarians. She has been published in numerous national and international veterinary journals and has spoken at many local, national and international veterinary meetings.</p>
<p><i>R</i><i>un Time: 18:40</i></p>
<p>Visit <strong><a href="http://www.aahanet.org">www.aahanet.org</a> </strong>or <strong><a href="http://ncvei.org/">http://ncvei.org/</a></strong><strong> </strong>for more information.</p>]]></description>
      
      <content:encoded><![CDATA[<p>This episode focuses on veterinary practice economics, covering economic trends, student debt issues, and performance strategies and metrics for measuring and maintaining a successful veterinary practice in today's economic climate. This episode features Karen Felsted, DVM, CPA, CVPM, MS and CEO of the <a href="http://ncvei.org/">National Commission on Veterinary Economic Issues (NCVEI)</a>. </p> <p>Dr. Felsted's extensive career includes practicing small animal and emergency medicine, as well as providing accounting and consulting services specifically for veterinarians. She has been published in numerous national and international veterinary journals and has spoken at many local, national and international veterinary meetings.</p> <p><i>R</i><i>un Time: 18:40</i></p> <p>Visit <a href="http://www.aahanet.org">www.aahanet.org</a> or <a href="http://ncvei.org/">http://ncvei.org/</a> for more information.</p>]]></content:encoded>
      
      
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      <itunes:duration>18:47</itunes:duration>
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    <author>luke.armour@fleishman.com (The American Animal Hospital Association)</author><itunes:subtitle>This episode focuses on veterinary practice economics, covering economic trends, student debt issues, and performance strategies and metrics for measuring and maintaining a successful veterinary practice in today's economic climate. This episode features Karen Felsted, DVM, CPA, CVPM, MS and CEO of the National Commission on Veterinary Economic Issues (NCVEI).    Dr. Felsted's extensive career includes practicing small animal and emergency medicine, as well as providing accounting and consulting services specifically for veterinarians. She has been published in numerous national and international veterinary journals and has spoken at many local, national and international veterinary meetings. Run Time: 18:40 Visit www.aahanet.org or http://ncvei.org/ for more information.</itunes:subtitle><itunes:author>The American Animal Hospital Association</itunes:author><itunes:summary>This episode focuses on veterinary practice economics, covering economic trends, student debt issues, and performance strategies and metrics for measuring and maintaining a successful veterinary practice in today's economic climate. This episode features Karen Felsted, DVM, CPA, CVPM, MS and CEO of the National Commission on Veterinary Economic Issues (NCVEI).    Dr. Felsted's extensive career includes practicing small animal and emergency medicine, as well as providing accounting and consulting services specifically for veterinarians. She has been published in numerous national and international veterinary journals and has spoken at many local, national and international veterinary meetings. Run Time: 18:40 Visit www.aahanet.org or http://ncvei.org/ for more information.</itunes:summary></item>
    
    <item>
      <title>Practice Transitions: Buying, Selling and Transitioning Out</title>
      <itunes:title>Practice Transitions: Buying, Selling and Transitioning Out</itunes:title>
      <pubDate>Mon, 16 Feb 2009 16:16:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[http://aahapodcast.libsyn.com/index.php?post_id=433915#]]></guid>
      <link><![CDATA[https://aahapodcast.libsyn.com/practice_transitions_buying_selling_and_transitioning_out]]></link>
      <description><![CDATA[<p>This episode focuses on Practice Transitions: Buying Selling and Transitioning Out - the focus of a program being presented March 25, which launches the AAHA yearly conference in Phoenix on March 26-29, 2009. Dr. David Griggs joins us in this episode for an exclusive interview on the topic of practice transitions. </p>
<p>Dr. Griggs has been a transition consultant for over twenty-eight years, and has helped veterinarians, dentists and other professionals navigate their way through over two thousand practice transitions. Dr. Griggs lectures nationally on the topic of practice valuation, associate buy-in transitions, practice sales and practice mergers. His current book from PennWell Publishers, Successful Practice Transitions, is a national best-seller. </p>
<p>Run Time: 10:56</p>
<p>Visit <a href="http://www.aahanet.org">www.aahanet.org</a> for more information.</p>]]></description>
      
      <content:encoded><![CDATA[<p>This episode focuses on Practice Transitions: Buying Selling and Transitioning Out - the focus of a program being presented March 25, which launches the AAHA yearly conference in Phoenix on March 26-29, 2009. Dr. David Griggs joins us in this episode for an exclusive interview on the topic of practice transitions. </p> <p>Dr. Griggs has been a transition consultant for over twenty-eight years, and has helped veterinarians, dentists and other professionals navigate their way through over two thousand practice transitions. Dr. Griggs lectures nationally on the topic of practice valuation, associate buy-in transitions, practice sales and practice mergers. His current book from PennWell Publishers, Successful Practice Transitions, is a national best-seller. </p> <p>Run Time: 10:56</p> <p>Visit <a href="http://www.aahanet.org">www.aahanet.org</a> for more information.</p>]]></content:encoded>
      
      
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      <itunes:duration>11:03</itunes:duration>
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    <author>luke.armour@fleishman.com (The American Animal Hospital Association)</author><itunes:subtitle>This episode focuses on Practice Transitions: Buying Selling and Transitioning Out - the focus of a program being presented March 25, which launches the AAHA yearly conference in Phoenix on March 26-29, 2009. Dr. David Griggs joins us in this episode for an exclusive interview on the topic of practice transitions. Dr. Griggs has been a transition consultant for over twenty-eight years, and has helped veterinarians, dentists and other professionals navigate their way through over two thousand practice transitions. Dr. Griggs lectures nationally on the topic of practice valuation, associate buy-in transitions, practice sales and practice mergers. His current book from PennWell Publishers, Successful Practice Transitions, is a national best-seller. Run Time: 10:56 Visit www.aahanet.org for more information.</itunes:subtitle><itunes:author>The American Animal Hospital Association</itunes:author><itunes:summary>This episode focuses on Practice Transitions: Buying Selling and Transitioning Out - the focus of a program being presented March 25, which launches the AAHA yearly conference in Phoenix on March 26-29, 2009. Dr. David Griggs joins us in this episode for an exclusive interview on the topic of practice transitions. Dr. Griggs has been a transition consultant for over twenty-eight years, and has helped veterinarians, dentists and other professionals navigate their way through over two thousand practice transitions. Dr. Griggs lectures nationally on the topic of practice valuation, associate buy-in transitions, practice sales and practice mergers. His current book from PennWell Publishers, Successful Practice Transitions, is a national best-seller. Run Time: 10:56 Visit www.aahanet.org for more information.</itunes:summary></item>
    
    <item>
      <title>Welcome to the AAHA Podcast</title>
      <itunes:title>Welcome to the AAHA Podcast</itunes:title>
      <pubDate>Fri, 06 Feb 2009 14:34:00 +0000</pubDate>
      <guid isPermaLink="false"><![CDATA[http://aahapodcast.libsyn.com/index.php?post_id=430528#]]></guid>
      <link><![CDATA[https://aahapodcast.libsyn.com/welcome_to_the_aaha_podcast]]></link>
      <description><![CDATA[<p class="MsoNormal"><font size="3">Welcome to the AAHA podcast series presented by the American Animal Hospital Association.</font></p>
<p class="MsoNormal"><font size="3">Here you will find interviews and roundtable discussions with experts who will provide information to help you and your companion animal practice thrive.</font></p>
<p class="MsoNormal"><font size="3">AAHA is known for its standards of veterinary excellence and is the <span lang="EN-GB">only organization that accredits veterinary practices in the U.S. </span>AAHA-accredited practices <span lang="EN-GB">are evaluated on 900 quality standards that encompass all aspects of pet care — ranging from patient care and pain management, to team training and medical recordkeeping.</span></font></p>
<p class="MsoNormal"><font size="3">Throughout the Association's 75 years, its mission has remained the same: provide veterinary professionals with the resources they need to deliver the highest standard in quality pet care.</font></p>
<p class="MsoNormal"><font size="3">Visit </font><a href="http://www.aahanet.org/"><font size="3">www.aahanet.org</font></a><font size="3">, for more information and stay tuned here for upcoming shows.</font></p>]]></description>
      
      <content:encoded><![CDATA[<p class="MsoNormal">Welcome to the AAHA podcast series presented by the American Animal Hospital Association.</p> <p class="MsoNormal">Here you will find interviews and roundtable discussions with experts who will provide information to help you and your companion animal practice thrive.</p> <p class="MsoNormal">AAHA is known for its standards of veterinary excellence and is the only organization that accredits veterinary practices in the U.S. AAHA-accredited practices are evaluated on 900 quality standards that encompass all aspects of pet care — ranging from patient care and pain management, to team training and medical recordkeeping.</p> <p class="MsoNormal">Throughout the Association's 75 years, its mission has remained the same: provide veterinary professionals with the resources they need to deliver the highest standard in quality pet care.</p> <p class="MsoNormal">Visit <a href="http://www.aahanet.org/">www.aahanet.org</a>, for more information and stay tuned here for upcoming shows.</p>]]></content:encoded>
      
      
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      <itunes:duration>01:49</itunes:duration>
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    <author>luke.armour@fleishman.com (The American Animal Hospital Association)</author><itunes:subtitle>Welcome to the AAHA podcast series presented by the American Animal Hospital Association. Here you will find interviews and roundtable discussions with experts who will provide information to help you and your companion animal practice thrive. AAHA is known for its standards of veterinary excellence and is the only organization that accredits veterinary practices in the U.S. AAHA-accredited practices are evaluated on 900 quality standards that encompass all aspects of pet care — ranging from patient care and pain management, to team training and medical recordkeeping. Throughout the Association's 75 years, its mission has remained the same: provide veterinary professionals with the resources they need to deliver the highest standard in quality pet care. Visit www.aahanet.org, for more information and stay tuned here for upcoming shows.</itunes:subtitle><itunes:author>The American Animal Hospital Association</itunes:author><itunes:summary>Welcome to the AAHA podcast series presented by the American Animal Hospital Association. Here you will find interviews and roundtable discussions with experts who will provide information to help you and your companion animal practice thrive. AAHA is known for its standards of veterinary excellence and is the only organization that accredits veterinary practices in the U.S. AAHA-accredited practices are evaluated on 900 quality standards that encompass all aspects of pet care — ranging from patient care and pain management, to team training and medical recordkeeping. Throughout the Association's 75 years, its mission has remained the same: provide veterinary professionals with the resources they need to deliver the highest standard in quality pet care. Visit www.aahanet.org, for more information and stay tuned here for upcoming shows.</itunes:summary></item>
    
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